Sunderland Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Vermont, United States
Is Airbnb profitable in Sunderland in 2025? Explore comprehensive Airbnb analytics for Sunderland, Vermont, United States to uncover income potential. This 2025 STR market report for Sunderland, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 25 active listings.
Whether you're considering an Airbnb investment in Sunderland, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sunderland Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Sunderland Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Sunderland (2025)
Understanding the monthly revenue variations for Airbnb listings in Sunderland is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sunderland is typically December, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sunderland across different performance tiers:
- Best-in-class properties (Top 10%) achieve $10,116+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $6,794 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,140 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,455, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Sunderland
Sunderland Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Sunderland STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sunderland:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 32%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Sunderland
Average Daily Rate (ADR) Airbnb Trends in Sunderland (2025)
Effective short term rental pricing strategy in Sunderland involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sunderland typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $638+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $518 or more.
- Typical properties (Median) charge around $265 per night.
- Entry-level properties (Bottom 25%) earn around $183 per night.
Average Daily Rate (ADR) Trend by Month in Sunderland
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Airbnb Seasonality Analysis & Trends in Sunderland (2025)
Peak Season (December, January, October)
- Revenue averages $5,217 per month
- Occupancy rates average 43.4%
- Daily rates average $372
Shoulder Season
- Revenue averages $4,486 per month
- Occupancy maintains around 39.0%
- Daily rates hold near $355
Low Season (April, June, September)
- Revenue drops to average $3,798 per month
- Occupancy decreases to average 28.1%
- Daily rates adjust to average $331
Seasonality Insights for Sunderland
- The Airbnb seasonality in Sunderland shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Sunderland's highest earning potential, with monthly revenues capable of climbing to $5,678, occupancy reaching a high of 47.4%, and ADRs peaking at $402.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $3,421, occupancy could drop to 21.7%, and ADRs may adjust down to $326.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sunderland.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Sunderland seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Sunderland (2025)
Exploring the top neighborhoods for short-term rentals in Sunderland? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Sunapee | A beautiful lake area perfect for outdoor activities year-round, attracting families and tourists for swimming, boating, and skiing. Great for nature lovers and those looking to relax. | Sunapee State Park, Lake Sunapee, Mount Sunapee Resort, Sunapee Harbor, Newbury Harbor |
| Sunderland Village | A quaint and charming village atmosphere with easy access to the surrounding mountains and outdoor activities. Ideal for weekend getaways for those seeking tranquility and nature. | Sunderland Village Park, The Battenkill River, Local hiking trails, Historic buildings and homes |
| Stratton Mountain | A popular ski resort area renowned for winter sports and summer hikes. Attracts a lot of tourists during ski season and adventure seekers during the summer. | Stratton Mountain Resort, Stratton Village, Hiking trails, Mountain biking trails |
| Manchester | The largest city in southern Vermont with shopping, dining, and cultural events. A great gateway for exploring the Green Mountains and attracts diverse visitors. | Hildene, The Lincoln Family Home, Southern Vermont Arts Center, Manchester Designer Outlets, Equinox Mountain |
| Bennington | Historic town rich in arts and culture, along with beautiful scenery. Popular for its cultural festivals and outdoor activities. | Bennington Battle Monument, Bennington Museum, Hiking in the Green Mountains, Local art galleries |
| Winhall | A small town near popular ski areas and adept at attracting vacationers looking for nature and adventure year-round. | Stratton Mountain Ski Area, Local hiking trails, Bromley Mountain |
| Bromley Mountain | Home to a ski resort, this area attracts winter sport enthusiasts and summer visitors alike, with plenty of outdoor recreational opportunities available. | Bromley Mountain Resort, Hiking Trails, Adventure Park |
| Arlington | A quaint town with access to the Battenkill River, offering charm and relaxation along with beautiful natural landscapes. | Willey's Store, Battenkill River, Hiking trails, Local artisanal shops |
Understanding Airbnb License Requirements & STR Laws in Sunderland (2025)
Yes, Sunderland, Vermont, United States enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sunderland to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 32% licensed listings)
Top Performing Airbnb Properties in Sunderland (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Sunderlandbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Skyline Cabin: a luxury Vermont getaway w/ hot tub
Entire Place • 3 bedrooms
The Birchwood Cabin - Stunning Mountain Views
Entire Place • 3 bedrooms
Serene & Stylish Chalet w/ HOT TUB near Skiing
Entire Place • 4 bedrooms
MOUNTAIN NEST, views, Manchester, hot tub,
Entire Place • 3 bedrooms
Modern, Serene Farmhouse Retreat
Entire Place • 2 bedrooms
Beautiful River House near Manchester, VT
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Sunderland (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Sunderland based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Hill Farm | 4 | $171,470 | 21 | 4.92/5.0 |
| Wildwood Collective | 1 | $146,505 | 92 | 4.97/5.0 |
| Danielle | 1 | $138,712 | 71 | 5.00/5.0 |
| Garrett | 1 | $104,639 | 60 | 4.98/5.0 |
| Jillian | 2 | $94,281 | 103 | 4.69/5.0 |
| Alex | 1 | $93,565 | 238 | 4.97/5.0 |
| Kevin | 4 | $44,715 | 76 | 4.97/5.0 |
| Lani | 1 | $43,655 | 48 | 5.00/5.0 |
| Adam R | 2 | $43,139 | 262 | 4.86/5.0 |
| Amy And Paul | 1 | $42,786 | 55 | 4.67/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sunderland.
Dive Deeper: Advanced Sunderland STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sunderland. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSunderland Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Sunderland
- The Sunderland Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84% of the 25 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Sunderland, House properties are the most common (52%), reflecting the local real estate landscape.
- Houses represent a significant 52% portion, catering likely to families or larger groups.
- The presence of 16% Hotel/Boutique listings indicates integration with traditional hospitality.
Sunderland Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Sunderland
- The dominant room capacity in Sunderland is 4 bedrooms listings, making up 28% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 4 bedrooms and 3 bedrooms properties represent 56.0% of the active Airbnb listings in Sunderland, indicating a high concentration in these sizes.
- A significant 64.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sunderland.
Sunderland Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Sunderland
- The most common guest capacity trend in Sunderland vacation rentals is listings accommodating 6 guests (40%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Sunderland STR market, accounting for 60.0% of listings.
- 60.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sunderland.
- On average, properties in Sunderland are equipped to host 4.8 guests.
Sunderland Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Sunderland
- The most common availability pattern in Sunderland falls within the 271-366 days range, representing 60% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 76.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Sunderland (48%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 24.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Sunderland Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
6 listings
24% of total
2 Nights
8 listings
32% of total
3 Nights
2 listings
8% of total
7-29 Nights
1 listings
4% of total
30+ Nights
8 listings
32% of total
Key Insights
- The most prevalent minimum stay requirement in Sunderland is 2 Nights, adopted by 32% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (32%) caters to monthly stays (30+ nights) in Sunderland, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 32% of Sunderland hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 24% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 32% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sunderland.
Sunderland Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
2 listings
8.7% of total
Moderate
14 listings
60.9% of total
Firm
4 listings
17.4% of total
Strict
3 listings
13% of total
Cancellation Policy Insights for Sunderland
- The prevailing Airbnb cancellation policy trend in Sunderland is Moderate, used by 60.9% of listings.
- There's a relatively balanced mix between guest-friendly (69.6%) and stricter (30.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 60.9% market standard in Sunderland.
- Using a Strict policy might deter some guests, as only 13% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Sunderland.
Sunderland STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Sunderland
- The overall average booking lead time for vacation rentals in Sunderland is 53 days.
- Guests book furthest in advance for stays during June (average 126 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 32 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (90 days avg.) sees the longest lead times, while Spring (50 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (53 days) as a baseline for your pricing and availability strategy in Sunderland.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 126 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 90 days) to capture early planners.
- Monitor your own booking lead times against these Sunderland averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Sunderland (2025)
Amenity Prevalence
Amenity Insights for Sunderland
- Essential amenities in Sunderland that guests expect include: Free parking on premises, Wifi, Heating, Smoke alarm, Carbon monoxide alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Fire extinguisher, TV, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Sunderland: Free parking on premises, Wifi, Heating, Smoke alarm, Carbon monoxide alarm.
- Prioritize adding missing essentials: Heating, Smoke alarm, Carbon monoxide alarm.
- Consider adding popular differentiators like Fire extinguisher or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Sunderland to stay competitive.
Sunderland Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Sunderland
- The typical guest profile for Airbnb in Sunderland consists of primarily domestic travelers (97%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.2% of guests.
- Key international markets include United States (97.2%) and DC (0.9%).
- Top languages spoken are English (74.8%) followed by Spanish (9.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Boston.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Sunderland Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Middletown Springs | 11 | $8,614 | $550.24 | 36% |
| Town of Stuyvesant | 10 | $6,757 | $533.74 | 41% |
| Pomfret | 13 | $6,142 | $449.79 | 49% |
| Fort Ann | 27 | $5,803 | $761.44 | 38% |
| Stony Creek | 11 | $5,749 | $484.51 | 43% |
| Hanover | 28 | $5,449 | $863.49 | 39% |
| Town of Stillwater | 54 | $5,325 | $536.48 | 46% |
| Craryville | 21 | $5,255 | $522.53 | 38% |
| Town of Niskayuna | 10 | $5,158 | $509.22 | 45% |
| Jewett | 54 | $5,073 | $474.64 | 35% |