Airbnb Market Analytics, Statistics and Data in Stowe, Vermont, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Stowe? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Stowe:
How much do Airbnb hosts make on average per month in Stowe?
The short-term rental market in Stowe shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $4,444 per month
- Strong performing properties (top 25%) make $7,726 or more
- Best-in-class properties (top 10%) achieve $12,360+ monthly
- Entry-level properties (bottom 25%) typically earn around $2,437
Revenue Variations by Month
Occupancy Rates Throughout the Year in Stowe
The market in Stowe shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 40% occupancy rates
- Strong performing properties (top 25%) achieve 60% or higher
- Best-in-class properties (top 10%) reach 77%+occupancy
- Entry-level properties (bottom 25%) average around 22%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Stowe
Daily rates in Stowe vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $350 per night
- Strong performing properties (top 25%) secure $558 or more
- Best-in-class properties (top 10%) pull in $887+ per night
- Entry-level properties (bottom 25%) earn around $232
Daily Rate Variations by Month
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Seasonality patterns in Stowe
Peak Season (February, March, January)
- Revenue peaks at $8616.31 per month
- Occupancy rates reach 59.95%
- Daily rates average $568.15
Shoulder Season
- Revenue averages $6087.63 per month
- Occupancy maintains 42.22%
- Daily rates hold at $465.32
Low Season (April, November, May)
- Revenue drops to $4332.61 per month
- Occupancy decreases to 29.13%
- Daily rates adjust to $418.79
Is it still profitable to do Airbnb in Stowe in 2025?
Yes! Stowe demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 42% and strong monthly revenue averaging $6088 and As a mature market with 841 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (spring breakers, nature enthusiasts, conference attendees, couples)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Stowe
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Stowe Mountain Resort | A premier destination for skiing and outdoor activities, attracting visitors year-round for winter sports and summer hiking. It offers luxurious accommodations near the slopes and wilderness. | Stowe Mountain Resort, Smugglers' Notch, Hiking Trails, Ben & Jerry's Factory, Stowe Recreation Path, Mount Mansfield |
| Stowe Village | Charming New England village with boutique shops, restaurants, and a quintessential Vermont atmosphere. Ideal for visitors looking for a cozy and picturesque stay. | Stowe Historical Society, Stowe Theatre Guild, Local Shops, Dining Options, Stowe Farmers Market |
| Morrisville | Nearby access to outdoor adventures and local amenities, making it a great budget-friendly location for travelers exploring the Stowe area. | Morrisville Fish and Game Club, Lamoille Valley Rail Trail, Local Breweries, Bristol Pond |
| Smugglers' Notch | Famous for its stunning scenery and outdoor adventures, making it a great family vacation spot with activities in both winter and summer. | Smugglers' Notch Resort, Hiking Trails, Biking Trails, Scenic Drives |
| Mount Mansfield | The highest mountain in Vermont, popular for hiking, skiing, and breathtaking views. A perfect spot for nature lovers and adventure seekers. | Mount Mansfield State Forest, Long Trail, Skiing and Snowboarding, Scenic Gondola Rides |
| Stowe Electric | Offers a mix of residential and rental opportunities; attractive for tourists who want a quieter stay while being close to the main attractions of Stowe. | Restaurants and Cafés, Quiet Residential Areas, Access to Stowe Mountain |
| Waterbury | An emerging location slightly outside Stowe, known for its local breweries and artisan food scene, appealing for those looking to experience Vermont's culture. | Ben & Jerry's Factory, Waterbury State Park, Local Eateries, Craft Breweries |
| Cabot | Quaint rural town known for its cheese factory and scenic landscapes, attracting tourists interested in authentic Vermont experiences and local artisans. | Cabot Creamery, Scenic Farms, Local Artisans, Outdoor Activities |
Do you need a license for Airbnb in Stowe?
We recommend checking directly with Stowe's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (11% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Stowe
MileAwayStowe: Historic Farmhouse+Barn Guest House
Entire Place • 5 bedrooms
Wander Stowe Woods
Entire Place • 6 bedrooms
Spacious Mountain View Home - Hot Tub, Pool, Gym
Entire Place • 8 bedrooms
*New*- "Basecamp"- Large multi Family Property
Entire Place • 6 bedrooms
7BR+ Heart of Stowe Ski/Summer Home w/ 2 ensuites
Entire Place • 8 bedrooms
Mountain Luxury, walk to ski shuttle!
Entire Place • 5 bedrooms
Top Performing Professional Hosts in Stowe
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Rebecca And Blake | 64 | $4,435,312 | 2973 | 4.90/5.0 |
| Stowe Mountain Rentals | 49 | $3,050,685 | 4044 | 4.71/5.0 |
| Stowe Resort Homes | 47 | $2,304,111 | 1158 | 4.27/5.0 |
| Stowe Country | 53 | $1,703,243 | 269 | 2.98/5.0 |
| Jayla | 12 | $1,225,316 | 303 | 4.98/5.0 |
| Kimberly | 19 | $1,138,123 | 336 | 4.37/5.0 |
| CoolVacay | 24 | $930,979 | 208 | 3.87/5.0 |
| Spruce Peak | 13 | $918,379 | 18 | 1.14/5.0 |
| Rachel And Cam | 6 | $754,706 | 479 | 4.99/5.0 |
| Ryan | 6 | $733,805 | 1194 | 4.94/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Stowe
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (94.4%), with house and apartment & condo properties comprising 90.5% of inventory
- Untapped potential in boutique & hotels, outdoor & mobile, others, unique stays segments (9.5% combined)
Room Capacity Distribution
Analysis of 841 properties in Stowe shows that 2 bedrooms properties are most prevalent, making up 26.3% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 49.5% of all listings.
Key Insights
- Most common: 2 bedrooms (26.3%)
- Least common: 5+ bedrooms (7.8%)
- Market concentration: 49.5% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 841 properties in Stowe reveals that 8+ guests properties dominate the market, representing 35.9% of all listings. The average property accommodates 5.6 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 4 guests make up 56.2% of the market.
Key Insights
- Most common capacity: 8+ guests (35.9% of market)
- Least common capacity: 7 guests (2.7% of market)
- Average guest capacity: 5.6 guests per property
- Market concentration: 56.2% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 841 properties in Stowe, the most common availability pattern is 181-270 days (38% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (36.9% of properties).
Key Insights
- Most common availability window: 181-270 days (38%)
- Most common booking duration: 91-180 days (36.9%)
- Properties with high availability (180+ days): 72.2%
- Properties with long-term bookings (180+ days): 30.8%
Minimum Stay Distributions
1 Night
65 listings
8.4% of total
2 Nights
322 listings
41.8% of total
3 Nights
173 listings
22.4% of total
4-6 Nights
54 listings
7% of total
7-29 Nights
11 listings
1.4% of total
30+ Nights
146 listings
18.9% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 50.2%
- Mid-length stays (4-6 nights) represent 7% of listings
- Monthly+ stays (18.9%) suggest a stable extended-stay market
- High market flexibility with 72.6% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
35 listings
4.7% of total
Super Strict 30 Days
67 listings
9% of total
Flexible
29 listings
3.9% of total
Moderate
115 listings
15.5% of total
Firm
168 listings
22.6% of total
Strict
330 listings
44.4% of total
Key Insights
- Strict is the preferred policy at 44.4% of listings
- Stricter policies (Firm & Strict) dominate at 67.0% of the market
- Strong market consensus around Strict policies
- Flexible policies are least common at 3.9% of listings
Recommendations
- The market supports stricter policies, with 67.0% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Apr, Feb, Jun, averaging 82 days
- Shortest booking windows are in Oct, Sep, Nov, averaging 55 days
- Spring shows the longest average booking window at 76 days, while Fall has the shortest at 55 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 76 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Oct-Nov when lead times are shortest
Popular Airbnb Amenities in Stowe
Every property in Stowe comes standard with Smoke alarm, and Wifi. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 92.6% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (3.6%) and DC (1%)
- English is the top language at 78.6%, followed by Spanish (11.2%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.4%
Recommendations
- Target marketing campaigns for New York and Boston markets
- Develop localized content for Canada and DC
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Stowe. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Middletown Springs | 11 | $8,930 | $561.90 | 38% |
| Jefferson | 28 | $6,385 | $434.06 | 50% |
| Fort Ann | 26 | $6,226 | $760.85 | 39% |
| Stony Creek | 11 | $5,934 | $497.96 | 43% |
| Pomfret | 15 | $5,871 | $468.18 | 51% |
| Hanover | 25 | $5,431 | $761.11 | 37% |
| Malletts Bay | 49 | $5,294 | $426.36 | 47% |
| Cornwall | 20 | $5,089 | $359.92 | 51% |
| Barnstead | 31 | $5,044 | $433.36 | 44% |
| Saint-Denis-de-Brompton | 29 | $4,883 | $390.45 | 35% |
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