Richmond Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Vermont, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Richmond in 2025? Explore comprehensive Airbnb analytics for Richmond, Vermont, United States to uncover income potential. This 2025 STR market report for Richmond, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 25 active listings.

Whether you're considering an Airbnb investment in Richmond, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Richmond Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Richmond Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$184
The average rental revenue earned for an occupied room per day in Richmond.
Occupancy Rate(?)
54.8%
High demand. Good booking frequency.
Median Annual Revenue(?)
$34,520
Typical annual income for an Airbnb listing in Richmond. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-8.8%
Slight decrease (-8.8%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Richmond.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Richmond.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
25
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Richmond (2025)

Understanding the monthly revenue variations for Airbnb listings in Richmond is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Richmond is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Richmond across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,538+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,101 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,892 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,804, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Richmond

Richmond Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Richmond STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Richmond:

  • Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 73% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 55%.
  • Entry-level properties (Bottom 25%) average 36% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Richmond

Average Daily Rate (ADR) Airbnb Trends in Richmond (2025)

Effective short term rental pricing strategy in Richmond involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Richmond typically peaks in October and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $277+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $237 or more.
  • Typical properties (Median) charge around $168 per night.
  • Entry-level properties (Bottom 25%) earn around $124 per night.

Average Daily Rate (ADR) Trend by Month in Richmond

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Airbnb Seasonality Analysis & Trends in Richmond (2025)

Peak Season (August, July, June)
  • Revenue averages $4,231 per month
  • Occupancy rates average 64.7%
  • Daily rates average $196
Shoulder Season
  • Revenue averages $3,348 per month
  • Occupancy maintains around 55.2%
  • Daily rates hold near $194
Low Season (January, March, November)
  • Revenue drops to average $2,385 per month
  • Occupancy decreases to average 44.2%
  • Daily rates adjust to average $184

Seasonality Insights for Richmond

  • The Airbnb seasonality in Richmond shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Richmond's highest earning potential, with monthly revenues capable of climbing to $4,289, occupancy reaching a high of 71.8%, and ADRs peaking at $201.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,918, occupancy could drop to 36.4%, and ADRs may adjust down to $181.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Richmond.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Richmond seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Richmond (2025)

Exploring the top neighborhoods for short-term rentals in Richmond? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Lake Iroquois
A scenic and tranquil area popular for outdoor activities such as fishing, swimming, and hiking. Ideal for guests seeking a peaceful retreat in nature.
Lake Iroquois Park, Hiking Trails, Fishing Spots
Richmond Village Center
The charming village center offers a quaint atmosphere with local shops and dining options. It’s a great spot for guests wanting to experience small-town Vermont.
Richmond Historical Society, Local Artisan Shops, Restaurants
Camels Hump State Park
A beautiful state park known for its hiking trails and stunning views. Perfect for outdoor enthusiasts and nature lovers.
Camels Hump Mountain Trails, Scenic Overlooks, Picnic Areas
Arrowhead Recreation Area
Known for its recreational activities including picnicking and hiking. A great spot for families and nature explorers.
Walking Trails, Picnic Areas, Wildlife Viewing
Richmond Town Forest
A green space with hiking and walking trails, ideal for guests who enjoy the great outdoors.
Nature Trails, Bird Watching, Wildflower Viewing
Bolton Valley Resort
A nearby ski area that attracts winter sports enthusiasts. Great for year-round tourism with skiing in the winter and mountain biking in the summer.
Ski Slopes, Mountain Biking Trails, Lodging Facilities
Huntington Gorge
A natural swimming area that is popular during the summer months. Ideal for those looking to enjoy Vermont's summer activities.
Swimming Holes, Scenic Landscapes, Nature Trails
Green Mountain Parkway
Offers stunning views and scenic drives, attracting visitors who want to explore the natural beauty of Vermont.
Scenic Overlooks, Photography Opportunities, Hiking Trails

Understanding Airbnb License Requirements & STR Laws in Richmond (2025)

While Richmond, Vermont, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Richmond to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 8% licensed listings)

Top Performing Airbnb Properties in Richmond (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Richmondbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Bright, Cozy, Private Vermont Respite

Bright, Cozy, Private Vermont Respite

Entire Place • 4 bedrooms

$115,192
Revenue
58.9%
Occupancy
$528.28
Daily Rate
Tiny on the Hill - Sauna + Burlington + Stowe

Tiny on the Hill - Sauna + Burlington + Stowe

Entire Place • 1 bedroom

$63,172
Revenue
74.6%
Occupancy
$228.10
Daily Rate
Send It Inn: Newly Renovated Guest House

Send It Inn: Newly Renovated Guest House

Entire Place • 2 bedrooms

$55,035
Revenue
55.6%
Occupancy
$250.67
Daily Rate
Cozy Hillside Home

Cozy Hillside Home

Entire Place • 3 bedrooms

$50,621
Revenue
33.9%
Occupancy
$265.19
Daily Rate
Beauty, Privacy, & Comfort!

Beauty, Privacy, & Comfort!

Entire Place • 3 bedrooms

$47,294
Revenue
44.8%
Occupancy
$262.95
Daily Rate
1 BR Suite with private entrance and private bath

1 BR Suite with private entrance and private bath

Entire Place • 1 bedroom

$46,595
Revenue
56.2%
Occupancy
$183.56
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Richmond (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Richmond based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Stephen1$115,192934.97/5.0
Lazrin1$63,1721504.91/5.0
Jessica1$55,0351394.96/5.0
Kristina2$52,7332804.93/5.0
Monica1$50,621534.94/5.0
Lauren & Jeffrey1$47,294994.95/5.0
Julie1$46,595265.00/5.0
Jennifer1$42,171215.00/5.0
Brielle1$38,83265.00/5.0
Molly1$38,7261054.77/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Richmond.

Dive Deeper: Advanced Richmond STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Richmond. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Richmond Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Richmond

  • The Richmond Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88% of the 25 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Richmond, House properties are the most common (40%), reflecting the local real estate landscape.
  • Houses represent a significant 40% portion, catering likely to families or larger groups.
  • The presence of 12% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 4.0%) offer potential for unique stay experiences.

Richmond Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Richmond

  • The dominant room capacity in Richmond is 1 bedroom listings, making up 40% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 64.0% of the active Airbnb listings in Richmond, indicating a high concentration in these sizes.

Richmond Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Richmond

  • The most common guest capacity trend in Richmond vacation rentals is listings accommodating 2 guests (40%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Richmond STR market, accounting for 60.0% of listings.
  • 24.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Richmond.
  • On average, properties in Richmond are equipped to host 3.4 guests.

Richmond Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Richmond

  • The most common availability pattern in Richmond falls within the 91-180 days range, representing 44% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 44.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Richmond (52%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 64.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Richmond Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (12.5%)

1 Night

3 listings

12.5% of total

2 Nights (50%)

2 Nights

12 listings

50% of total

3 Nights (12.5%)

3 Nights

3 listings

12.5% of total

4-6 Nights (4.2%)

4-6 Nights

1 listings

4.2% of total

7-29 Nights (4.2%)

7-29 Nights

1 listings

4.2% of total

30+ Nights (16.7%)

30+ Nights

4 listings

16.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Richmond is 2 Nights, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (62.5%) of the Richmond Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (16.7%) caters to monthly stays (30+ nights) in Richmond, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 50% of Richmond hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 12.5% currently do.
  • A 2-night minimum appears standard (50%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 16.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Richmond.

Richmond Airbnb Cancellation Policy Trends Analysis (2025)

Flexible

1 listings

4.2% of total

Moderate (58.3%)

Moderate

14 listings

58.3% of total

Firm (25%)

Firm

6 listings

25% of total

Strict (12.5%)

Strict

3 listings

12.5% of total

Cancellation Policy Insights for Richmond

  • The prevailing Airbnb cancellation policy trend in Richmond is Moderate, used by 58.3% of listings.
  • There's a relatively balanced mix between guest-friendly (62.5%) and stricter (37.5%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 58.3% market standard in Richmond.
  • Using a Strict policy might deter some guests, as only 12.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Richmond.

Richmond STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Richmond

  • The overall average booking lead time for vacation rentals in Richmond is 46 days.
  • Guests book furthest in advance for stays during April (average 93 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 23 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (62 days avg.) sees the longest lead times, while Fall (45 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (46 days) as a baseline for your pricing and availability strategy in Richmond.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 93 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 62 days) to capture early planners.
  • Monitor your own booking lead times against these Richmond averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Richmond (2025)

Amenity Prevalence

Amenity Insights for Richmond

  • Essential amenities in Richmond that guests expect include: Wifi, Smoke alarm, Hot water, Refrigerator, Heating, Bed linens, Free parking on premises, Coffee maker, Carbon monoxide alarm, Dishes and silverware. Lacking these (any) could significantly impact bookings.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Richmond: Wifi, Smoke alarm, Hot water, Refrigerator, Heating, Bed linens, Free parking on premises, Coffee maker, Carbon monoxide alarm, Dishes and silverware.
  • Prioritize adding missing essentials: Coffee maker, Carbon monoxide alarm, Dishes and silverware.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Richmond to stay competitive.

Richmond Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Richmond

  • The typical guest profile for Airbnb in Richmond consists of primarily domestic travelers (89%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 89.3% of guests.
  • Key international markets include United States (89.3%) and Canada (7.9%).
  • Top languages spoken are English (62.9%) followed by French (11.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from New York and Boston.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Richmond Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Middletown Springs11$8,614$550.2436%
Pomfret13$6,142$449.7949%
Jefferson28$5,920$432.8350%
Fort Ann27$5,803$761.4438%
Stony Creek11$5,749$484.5143%
Hanover28$5,449$863.4939%
Middleton10$5,234$321.4150%
Malletts Bay49$4,960$414.5848%
Cornwall20$4,774$358.4250%
Stowe842$4,757$474.9241%

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