Mount Holly Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Vermont, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Mount Holly in 2025? Explore comprehensive Airbnb analytics for Mount Holly, Vermont, United States to uncover income potential. This 2025 STR market report for Mount Holly, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 76 active listings.

Whether you're considering an Airbnb investment in Mount Holly, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mount Holly Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Mount Holly Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$362
The average rental revenue earned for an occupied room per day in Mount Holly.
Occupancy Rate(?)
35.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$35,232
Typical annual income for an Airbnb listing in Mount Holly. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-10.5%
Significant decrease (-10.5%) vs. last year.
Peak Revenue Month(?)
February
The month with the highest average earnings, indicating peak season in Mount Holly.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Mount Holly.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
76
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Mount Holly (2025)

Understanding the monthly revenue variations for Airbnb listings in Mount Holly is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mount Holly is typically February, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mount Holly across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $8,708+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $5,561 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,122 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,607, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Mount Holly

Mount Holly Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Mount Holly STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mount Holly:

  • Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 30%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Mount Holly

Average Daily Rate (ADR) Airbnb Trends in Mount Holly (2025)

Effective short term rental pricing strategy in Mount Holly involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mount Holly typically peaks in February and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $617+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $446 or more.
  • Typical properties (Median) charge around $299 per night.
  • Entry-level properties (Bottom 25%) earn around $196 per night.

Average Daily Rate (ADR) Trend by Month in Mount Holly

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Airbnb Seasonality Analysis & Trends in Mount Holly (2025)

Peak Season (February, January, December)
  • Revenue averages $6,265 per month
  • Occupancy rates average 45.3%
  • Daily rates average $427
Shoulder Season
  • Revenue averages $3,768 per month
  • Occupancy maintains around 34.3%
  • Daily rates hold near $330
Low Season (April, September, November)
  • Revenue drops to average $2,932 per month
  • Occupancy decreases to average 29.3%
  • Daily rates adjust to average $331

Seasonality Insights for Mount Holly

  • The Airbnb seasonality in Mount Holly shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Mount Holly's highest earning potential, with monthly revenues capable of climbing to $7,270, occupancy reaching a high of 55.2%, and ADRs peaking at $435.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,838, occupancy could drop to 22.1%, and ADRs may adjust down to $312.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mount Holly.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Mount Holly seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Mount Holly (2025)

Exploring the top neighborhoods for short-term rentals in Mount Holly? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Central Mount Holly
The heart of Mount Holly with charming local shops and eateries. Ideal for visitors wanting to experience the local culture and community in a picturesque Vermont setting.
Okemo Mountain Resort, Green Mountain National Forest, Ludlow Village, Healdville Trail, Mount Holly Historical Museum
Ludlow
Just a short drive from Mount Holly, Ludlow offers ski resorts and outdoor activities year-round. Great for winter sports enthusiasts and summer hikers alike.
Okemo Mountain Resort, Lake Rescue, Carrabassett Valley, Ludlow Village, Tyler Place, Plymouth State Park
Cavendish
A quaint town nearby known for its historical sites and outdoor recreation. Attracts visitors who enjoy small-town charm and Vermont's natural beauty.
Cavendish Historical Society, Gathright Reservoir, Vermont State Parks, Coolidge Historic Site, Chester Village
Plymouth
Famous for its history and scenic beauty, Plymouth offers access to beautiful lakes and forests, making it popular among nature lovers and history buffs.
Plymouth Notch Historic District, Coolidge State Park, Lake ninevah, Best Pond, Plymouth Ski Resort
Springfield
A vibrant community with rich history and culture. Offers a variety of attractions including shopping, dining, and outdoor adventures.
Springfield Botanical Gardens, Connecticut River, Springfield Art and Historical Society, Gould’s Sugarhouse, Crown Point Country Club
Chester
A charming village known for its quaint downtown area, unique shops, and proximity to hiking and outdoor activities in the Green Mountains.
Chester Village, Green Mountain National Forest, Chester Depot Museum, Buttermilk Falls, Ursa Major Distillery
Weston
A picturesque town famous for its Vermont Country Store and beautiful landscapes, attracting visitors interested in local crafts and rural traditions.
Weston Village, Vermont Country Store, Weston Playhouse, Weston Priory, Bromley Mountain Resort
Brandon
A growing artistic community with a focus on local art and culture, ideal for visitors looking for a unique Vermont experience with galleries and craft shops.
Brandon Artists Guild, Neshobe River, Brandon Museum, Brandon Town Forest, Lake Dunmore

Understanding Airbnb License Requirements & STR Laws in Mount Holly (2025)

With 17% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Mount Holly. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mount Holly to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 17% licensed listings)

Top Performing Airbnb Properties in Mount Holly (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Mount Hollybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Minimalist Vermont Farmhouse

Minimalist Vermont Farmhouse

Entire Place • 6 bedrooms

$148,293
Revenue
69.9%
Occupancy
$708.27
Daily Rate
Okemo A-Frame - Floor Hammock, Sauna & Hot Tub

Okemo A-Frame - Floor Hammock, Sauna & Hot Tub

Entire Place • 3 bedrooms

$113,386
Revenue
65.9%
Occupancy
$471.26
Daily Rate
Modern 10 acre estate, mtn views hot tub game room

Modern 10 acre estate, mtn views hot tub game room

Entire Place • 5 bedrooms

$105,968
Revenue
32.1%
Occupancy
$884.48
Daily Rate
Breathtaking VT Getaway

Breathtaking VT Getaway

Entire Place • 4 bedrooms

$100,311
Revenue
56.4%
Occupancy
$498.23
Daily Rate
Modern VT Farmhouse w/Hot Tub - 10 mins to Okemo

Modern VT Farmhouse w/Hot Tub - 10 mins to Okemo

Entire Place • 4 bedrooms

$91,415
Revenue
42.2%
Occupancy
$522.23
Daily Rate
Magical 18th century house in the Green Mountains

Magical 18th century house in the Green Mountains

Entire Place • 5 bedrooms

$90,513
Revenue
33.8%
Occupancy
$594.61
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Mount Holly (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Mount Holly based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Evolve4$230,633644.96/5.0
Emily1$148,29335.00/5.0
Nicole3$142,642323.32/5.0
Wildwood Collective2$126,4241914.94/5.0
Courtney1$113,3861094.87/5.0
Marianne1$100,311584.98/5.0
Heidi1$91,415514.96/5.0
Chris1$90,513484.90/5.0
Gabriella2$87,923914.91/5.0
Mark1$84,313295.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mount Holly.

Dive Deeper: Advanced Mount Holly STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mount Holly. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Mount Holly Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Mount Holly

  • The Mount Holly Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.1% of the 76 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Mount Holly, House properties are the most common (73.7%), reflecting the local real estate landscape.
  • Houses represent a significant 73.7% portion, catering likely to families or larger groups.
  • Smaller segments like apartment/condo, others, hotel/boutique (combined 7.8%) offer potential for unique stay experiences.

Mount Holly Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Mount Holly

  • The dominant room capacity in Mount Holly is 3 bedrooms listings, making up 36.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 5+ bedrooms properties represent 56.5% of the active Airbnb listings in Mount Holly, indicating a high concentration in these sizes.
  • A significant 76.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Mount Holly.

Mount Holly Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Mount Holly

  • The most common guest capacity trend in Mount Holly vacation rentals is listings accommodating 8+ guests (57.9%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Mount Holly STR market, accounting for 76.3% of listings.
  • 81.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mount Holly.
  • On average, properties in Mount Holly are equipped to host 6.7 guests.

Mount Holly Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Mount Holly

  • The most common availability pattern in Mount Holly falls within the 271-366 days range, representing 52.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 82.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Mount Holly (36.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 17.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Mount Holly Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (5.6%)

1 Night

4 listings

5.6% of total

2 Nights (45.1%)

2 Nights

32 listings

45.1% of total

3 Nights (16.9%)

3 Nights

12 listings

16.9% of total

4-6 Nights (2.8%)

4-6 Nights

2 listings

2.8% of total

7-29 Nights (4.2%)

7-29 Nights

3 listings

4.2% of total

30+ Nights (25.4%)

30+ Nights

18 listings

25.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Mount Holly is 2 Nights, adopted by 45.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (25.4%) caters to monthly stays (30+ nights) in Mount Holly, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 45.1% of Mount Holly hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 5.6% currently do.
  • A 2-night minimum appears standard (45.1%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 25.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mount Holly.

Mount Holly Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

2 listings

2.9% of total

Flexible (7.1%)

Flexible

5 listings

7.1% of total

Moderate (37.1%)

Moderate

26 listings

37.1% of total

Firm (20%)

Firm

14 listings

20% of total

Strict (32.9%)

Strict

23 listings

32.9% of total

Cancellation Policy Insights for Mount Holly

  • The prevailing Airbnb cancellation policy trend in Mount Holly is Moderate, used by 37.1% of listings.
  • A majority (52.9%) of hosts in Mount Holly utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 37.1% market standard in Mount Holly.
  • With 32.9% using Strict terms, this is a viable option in Mount Holly, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Mount Holly.

Mount Holly STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Mount Holly

  • The overall average booking lead time for vacation rentals in Mount Holly is 54 days.
  • Guests book furthest in advance for stays during July (average 73 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 42 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (65 days avg.) sees the longest lead times, while Fall (50 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (54 days) as a baseline for your pricing and availability strategy in Mount Holly.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 73 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 65 days) to capture early planners.
  • Monitor your own booking lead times against these Mount Holly averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Mount Holly (2025)

Amenity Prevalence

Amenity Insights for Mount Holly

  • Essential amenities in Mount Holly that guests expect include: Free parking on premises, Smoke alarm, Hot water, Heating, Wifi, Fire extinguisher, Carbon monoxide alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, Coffee maker, Refrigerator are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Mount Holly: Free parking on premises, Smoke alarm, Hot water, Heating, Wifi, Fire extinguisher, Carbon monoxide alarm.
  • Prioritize adding missing essentials: Smoke alarm, Hot water, Heating, Wifi, Fire extinguisher, Carbon monoxide alarm.
  • Consider adding popular differentiators like Kitchen or Coffee maker to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Mount Holly to stay competitive.

Mount Holly Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Mount Holly

  • The typical guest profile for Airbnb in Mount Holly consists of primarily domestic travelers (95%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 94.9% of guests.
  • Key international markets include United States (94.9%) and Canada (1.1%).
  • Top languages spoken are English (65.1%) followed by Spanish (11.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from New York and Boston.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Mount Holly Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Middletown Springs11$8,614$550.2436%
Town of Stuyvesant10$6,757$533.7441%
Milford11$6,343$500.1059%
Pomfret13$6,142$449.7949%
Jefferson28$5,920$432.8350%
Fort Ann27$5,803$761.4438%
Stony Creek11$5,749$484.5143%
Hanover28$5,449$863.4939%
Town of Stillwater54$5,325$536.4846%
Craryville21$5,255$522.5338%

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