Airbnb Market Analytics, Statistics and Data in West Valley City, Utah, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in West Valley City? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in West Valley City:
How much do Airbnb hosts make on average per month in West Valley City?
The short-term rental market in West Valley City shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,464 per month
- Strong performing properties (top 25%) make $2,492 or more
- Best-in-class properties (top 10%) achieve $3,761+ monthly
- Entry-level properties (bottom 25%) typically earn around $646
Revenue Variations by Month
Occupancy Rates Throughout the Year in West Valley City
The market in West Valley City shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 49% occupancy rates
- Strong performing properties (top 25%) achieve 69% or higher
- Best-in-class properties (top 10%) reach 83%+occupancy
- Entry-level properties (bottom 25%) average around 27%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in West Valley City
Daily rates in West Valley City vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $82 per night
- Strong performing properties (top 25%) secure $132 or more
- Best-in-class properties (top 10%) pull in $188+ per night
- Entry-level properties (bottom 25%) earn around $45
Daily Rate Variations by Month
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Seasonality patterns in West Valley City
Peak Season (March, June, February)
- Revenue peaks at $2193.06 per month
- Occupancy rates reach 57.02%
- Daily rates average $124.73
Shoulder Season
- Revenue averages $1780.91 per month
- Occupancy maintains 48.41%
- Daily rates hold at $117.27
Low Season (October, November, January)
- Revenue drops to $1380.13 per month
- Occupancy decreases to 38.72%
- Daily rates adjust to $105.04
Is it still profitable to do Airbnb in West Valley City in 2025?
Yes! West Valley City demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 48% and solid monthly revenue averaging $1781 and The market's 139 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in West Valley City
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Granger | A vibrant neighborhood with good access to amenities and family-friendly atmosphere. Close proximity to shopping, parks, and schools makes it a desirable area for families and tourists alike. | Centennial Park, Granger Park, West Valley City Library, The Gateway, Maverik Center |
| West Valley Center | Located near major shopping and entertainment venues, this area is bustling with activity. Its proximity to the Valley Fair Mall makes it attractive for visitors looking for retail options and leisure activities. | Valley Fair Mall, Aqua Park, Stonebridge Golf Club, Utah Cultural Celebration Center, Momentum Indoor Climbing |
| Hunter Village | A quiet suburban community with affordable housing options and a welcoming feel. Ideal for families and groups visiting for events or recreational activities in nearby parks. | Hunter Park, Bachman Park, Paradise Park, West Valley Fitness Center, Salt Lake City Arts |
| Fairbourne Station | This area is emerging as a popular spot due to its accessibility and modern amenities. Home to various restaurants and shops, it attracts both locals and travelers looking for convenience. | Fairbourne Station, Exciting dining options, Shopping experiences, Public transit access, Cultural events |
| Mill Creek | A picturesque area with stunning natural landscapes, Mill Creek is perfect for outdoor enthusiasts. Its proximity to hiking trails and parks draws visitors looking for adventure and recreation. | Mill Creek Canyon, Mill Creek Park, Hiking and biking trails, Picnic areas, Wildlife watching |
| WVC City Center | The heart of West Valley City with government offices and community events. This area is well-connected and appeals to business travelers and visitors attending local functions. | West Valley City Hall, Community Parks, Civic Events, Art Shows, Cultural Festivals |
| Mountain View | Known for its beautiful views and serene environment, Mountain View attracts nature lovers and those looking for a peaceful retreat while still providing access to urban amenities. | Mountain View Park, Scenic viewpoints, Outdoor recreational activities, Local dining, Family-friendly attractions |
| Southwest Valley | A diverse and dynamic area, with various dining and entertainment options. It’s becoming increasingly popular for short-term stays due to its reasonable rates and local vibe. | Copper Mountain, Shopping districts, Local bakeries, Community sports events, Cultural festivals |
Do you need a license for Airbnb in West Valley City?
We recommend checking directly with West Valley City's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in West Valley City
*Private Pool & Hot Tub * King Beds * Bar * Gym*
Entire Place • 5 bedrooms
Cozy home centrally located
Entire Place • 4 bedrooms
WV House/2 Game Rooms & Hot Tub
Entire Place • 6 bedrooms
Luxury Dream Home with HOT TUB
Entire Place • 3 bedrooms
Hot Tub Gameroom Great Location Sparkling Clean
Entire Place • 5 bedrooms
Mid-Century Modern Retreat
Entire Place • 5 bedrooms
Top Performing Professional Hosts in West Valley City
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jack | 4 | $113,763 | 249 | 4.97/5.0 |
| Patricia | 8 | $89,848 | 155 | 2.22/5.0 |
| Jessica | 1 | $88,810 | 53 | 4.91/5.0 |
| Jd | 2 | $63,109 | 374 | 4.72/5.0 |
| Elise | 1 | $59,221 | 51 | 4.96/5.0 |
| Michele | 11 | $57,503 | 158 | 4.62/5.0 |
| Kati | 1 | $56,047 | 16 | 4.69/5.0 |
| Cindy & Cris | 1 | $52,322 | 35 | 4.94/5.0 |
| Zach | 1 | $51,152 | 139 | 4.83/5.0 |
| Claire | 1 | $50,006 | 18 | 4.72/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in West Valley City
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (69.1%), with house and apartment & condo properties comprising 84.8% of inventory
- Untapped potential in boutique & hotels segments (4.3% combined)
Room Capacity Distribution
Analysis of 139 properties in West Valley City shows that 3 bedrooms properties are most prevalent, making up 24.5% of the market. The market tends to favor smaller properties, with 3 bedrooms and 1 bedroom together representing 46.0% of all listings.
Key Insights
- Most common: 3 bedrooms (24.5%)
- Least common: 4 bedrooms (5.8%)
- Market concentration: 46.0% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 139 properties in West Valley City reveals that 8+ guests properties dominate the market, representing 23% of all listings. The average property accommodates 4.1 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 2 guests make up 39.6% of the market.
Key Insights
- Most common capacity: 8+ guests (23% of market)
- Least common capacity: 1 guest (1.4% of market)
- Average guest capacity: 4.1 guests per property
- Market concentration: 39.6% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 139 properties in West Valley City, the most common availability pattern is 91-180 days (36.7% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (37.4% of properties).
Key Insights
- Most common availability window: 91-180 days (36.7%)
- Most common booking duration: 181-270 days (37.4%)
- Properties with high availability (180+ days): 54.7%
- Properties with long-term bookings (180+ days): 46.0%
Minimum Stay Distributions
1 Night
48 listings
37.8% of total
2 Nights
39 listings
30.7% of total
3 Nights
12 listings
9.4% of total
4-6 Nights
3 listings
2.4% of total
7-29 Nights
17 listings
13.4% of total
30+ Nights
8 listings
6.3% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 68.5%
- Mid-length stays (4-6 nights) represent 2.4% of listings
- Monthly+ stays (6.3%) suggest a stable extended-stay market
- High market flexibility with 77.9% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
33 listings
27.5% of total
Moderate
40 listings
33.3% of total
Firm
26 listings
21.7% of total
Strict
21 listings
17.5% of total
Key Insights
- Moderate is the preferred policy at 33.3% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 60.8% of the market
- Strict policies are least common at 17.5% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Diverse policy distribution indicates an opportunity to differentiate through policy choice
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, May, averaging 44 days
- Shortest booking windows are in Nov, Sep, Oct, averaging 26 days
- Summer shows the longest average booking window at 42 days, while Fall has the shortest at 26 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 42 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Nov-Oct when lead times are shortest
Popular Airbnb Amenities in West Valley City
Every property in West Valley City comes standard with Wifi, and Air conditioning. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 91.5% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (2.2%) and Mexico (0.8%)
- English is the top language at 73.2%, followed by Spanish (17.6%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.8%
Recommendations
- Target marketing campaigns for Salt Lake City and Las Vegas markets
- Develop localized content for Canada and Mexico
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding West Valley City. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Sundance | 68 | $5,977 | $768.70 | 35% |
| Daniel | 13 | $5,861 | $706.38 | 33% |
| Alta | 39 | $5,699 | $946.13 | 36% |
| Alpine | 10 | $5,248 | $315.52 | 53% |
| Francis | 11 | $4,122 | $418.14 | 41% |
| Brighton | 147 | $3,987 | $458.64 | 37% |
| Coalville | 35 | $3,776 | $436.64 | 38% |
| Park City | 3,833 | $3,710 | $573.70 | 35% |
| Bluffdale | 28 | $3,650 | $253.89 | 48% |
| Hideout | 70 | $3,520 | $390.99 | 36% |
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