Airbnb Market Analytics, Statistics and Data in Sandy, Utah, United States

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Sandy? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Sandy:

Average Daily Rate
$197
Occupancy Rate
49.16%
Annual Revenue
$27,173
Revenue Growth YoY
8.65%
Best Month
March
Worst Month
September
Regulation
Low
Active Listings
435

How much do Airbnb hosts make on average per month in Sandy?

The short-term rental market in Sandy shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $2,326 per month
  • Strong performing properties (top 25%) make $3,801 or more
  • Best-in-class properties (top 10%) achieve $6,278+ monthly
  • Entry-level properties (bottom 25%) typically earn around $1,256

Revenue Variations by Month

Occupancy Rates Throughout the Year in Sandy

The market in Sandy shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 51% occupancy rates
  • Strong performing properties (top 25%) achieve 72% or higher
  • Best-in-class properties (top 10%) reach 86%+occupancy
  • Entry-level properties (bottom 25%) average around 30%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Sandy

Daily rates in Sandy vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $148 per night
  • Strong performing properties (top 25%) secure $265 or more
  • Best-in-class properties (top 10%) pull in $452+ per night
  • Entry-level properties (bottom 25%) earn around $90

Daily Rate Variations by Month

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Seasonality patterns in Sandy

Peak Season (March, February, January)
  • Revenue peaks at $4781.09 per month
  • Occupancy rates reach 67.68%
  • Daily rates average $244.62
Shoulder Season
  • Revenue averages $3159.39 per month
  • Occupancy maintains 50.70%
  • Daily rates hold at $221.34
Low Season (October, November, September)
  • Revenue drops to $2208.28 per month
  • Occupancy decreases to 41.93%
  • Daily rates adjust to $193.39

Is it still profitable to do Airbnb in Sandy in 2025?

Yes! Sandy demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 51% and strong monthly revenue averaging $3159 and With 435 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (leaf-peepers, wine tourists, cultural festival attendees, solo travelers)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Sandy

AreaWhy Choose This AreaKey Attractions
Sandy City Center
The heart of Sandy with easy access to shopping, dining, and entertainment. A family-friendly area with parks and community events, attracting both tourists and business travelers.
Sandy City Hall, South Towne Center, The Living Planet Aquarium, Rio Tinto Stadium, Sandy Civic Center Park
Wasatch Mountains
Scenic mountain area ideal for outdoor enthusiasts. Close to skiing, hiking, and breathtaking views, making it a prime location for vacationers seeking adventure and natural beauty.
Snowbird Resort, Alta Ski Area, Little Cottonwood Canyon, Bells Canyon, Hiking Trails
South Towne Center
A major shopping destination in Sandy, featuring a wide variety of stores, restaurants, and entertainment options. A popular spot for travelers looking to enjoy retail therapy and local dining.
South Towne Center Mall, Megaplex Theatres, The Cheesecake Factory, Dave & Buster's, The Flowrider
Sandy Historic District
Rich in history with charming architecture and a community vibe. Attracts tourists interested in local culture and history, with proximity to the outdoor recreation of the nearby canyons.
Sandy Historical Society, Sandy Amphitheater, The Cottonwood Heights Historic Museum, Parks and Green Spaces
Jordan River Parkway
A scenic pathway great for walking, biking, and enjoying nature. Close to multiple parks and recreation spots, this area is perfect for guests seeking outdoor activities.
Jordan River Parkway Trail, Pineview Park, Draper Park, Sports Facilities, Picnic Areas
The Cove
A residential area with quick access to local amenities and nature. Great for families and groups looking for a quieter stay while still being near attractions.
The Cove Park, Local Playgrounds, Nearby Nature Reserves, Community Events
Sandy Ridge
A suburban neighborhood known for its friendly atmosphere and local community events. Ideal for families or travelers wanting a peaceful retreat.
Sandy Ridge Park, Local Shops, Community Events, Neighborhood Trails
Quarry Bend Park
A beautiful park area that offers recreational opportunities and natural scenic views. Attracts visitors who enjoy outdoor activities and relaxation.
Quarry Bend Park Trails, Picnic Areas, Sports Facilities, Nature Watching

Do you need a license for Airbnb in Sandy?

We recommend checking directly with Sandy's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.

Top Performing Airbnb Properties in Sandy

Close to Mtns, Hikes +Big Deck/85-in TV/Fire Pit

Close to Mtns, Hikes +Big Deck/85-in TV/Fire Pit

Entire Place • 6 bedrooms

$312,044
Revenue
56.3%
Occupancy
$1235.60
Daily Rate
Hot Tub/ Pool Table/Mtn View/7500sqft

Hot Tub/ Pool Table/Mtn View/7500sqft

Entire Place • 8 bedrooms

$207,510
Revenue
64.6%
Occupancy
$838.14
Daily Rate
Private Pool Ski Retreat

Private Pool Ski Retreat

Entire Place • 5 bedrooms

$188,952
Revenue
20.0%
Occupancy
$1039.13
Daily Rate
16 Person Hot Tub/Swim Spa! 20 min to Ski Resorts

16 Person Hot Tub/Swim Spa! 20 min to Ski Resorts

Entire Place • 7 bedrooms

$170,872
Revenue
56.0%
Occupancy
$738.88
Daily Rate
Willow Retreat~ 2 Masters~ Hot Tub~Game Room~Views

Willow Retreat~ 2 Masters~ Hot Tub~Game Room~Views

Entire Place • 4 bedrooms

$144,119
Revenue
72.4%
Occupancy
$539.88
Daily Rate
Modern home near world-class skiing (sleeps 16)

Modern home near world-class skiing (sleeps 16)

Entire Place • 6 bedrooms

$118,217
Revenue
32.2%
Occupancy
$884.57
Daily Rate

Top Performing Professional Hosts in Sandy

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Brandy9$638,3776074.81/5.0
Nicholas1$312,044594.98/5.0
Lara2$249,0511215.00/5.0
Spencer1$188,952175.00/5.0
David1$170,872584.78/5.0
ITrip Vacations4$170,482373.55/5.0
Evolve4$153,973893.72/5.0
Kyler3$152,2393994.84/5.0
Mike2$126,3902554.75/5.0
Tiffany3$124,5891894.90/5.0

Additional analytics on vacation rental, real estate, short term rental data in Sandy

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by entire home listings (83.7%), with house and apartment & condo properties comprising 80.5% of inventory
  • Untapped potential in boutique & hotels, outdoor & mobile segments (3.2% combined)

Room Capacity Distribution

Analysis of 435 properties in Sandy shows that 2 bedrooms properties are most prevalent, making up 25.3% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 46.9% of all listings.

Key Insights

  • Most common: 2 bedrooms (25.3%)
  • Least common: 4 bedrooms (8.3%)
  • Market concentration: 46.9% in top 2 sizes
  • Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 435 properties in Sandy reveals that 8+ guests properties dominate the market, representing 32.6% of all listings. The average property accommodates 5.0 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 4 guests make up 52.9% of the market.

Key Insights

  • Most common capacity: 8+ guests (32.6% of market)
  • Least common capacity: 1 guest (0.7% of market)
  • Average guest capacity: 5.0 guests per property
  • Market concentration: 52.9% in top 2 capacity sizes
  • Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 435 properties in Sandy, the most common availability pattern is 271-366 days (32.2% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (29.4% of properties).

Key Insights

  • Most common availability window: 271-366 days (32.2%)
  • Most common booking duration: 91-180 days (29.4%)
  • Properties with high availability (180+ days): 60.9%
  • Properties with long-term bookings (180+ days): 40.0%

Minimum Stay Distributions

1 Night (27.1%)

1 Night

106 listings

27.1% of total

2 Nights (33.8%)

2 Nights

132 listings

33.8% of total

3 Nights (17.6%)

3 Nights

69 listings

17.6% of total

4-6 Nights (8.4%)

4-6 Nights

33 listings

8.4% of total

7-29 Nights (6.4%)

7-29 Nights

25 listings

6.4% of total

30+ Nights (6.6%)

30+ Nights

26 listings

6.6% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 60.9%
  • Mid-length stays (4-6 nights) represent 8.4% of listings
  • Monthly+ stays (6.6%) suggest a stable extended-stay market
  • High market flexibility with 78.5% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Consider monthly stay discounts to capture the growing extended-stay market
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Super Strict 30 Days (0.8%)

Super Strict 30 Days

3 listings

0.8% of total

Super Strict 60 Days (0.3%)

Super Strict 60 Days

1 listings

0.3% of total

Flexible (18.1%)

Flexible

72 listings

18.1% of total

Moderate (26.4%)

Moderate

105 listings

26.4% of total

Firm (30.2%)

Firm

120 listings

30.2% of total

Strict (24.2%)

Strict

96 listings

24.2% of total

Key Insights

  • Firm is the preferred policy at 30.2% of listings
  • The market shows a balanced distribution between guest-friendly (44.5%) and strict (54.4%) policies
  • Strong market consensus around Firm policies
  • Super Strict 60 Days policies are least common at 0.3% of listings

Recommendations

  • Market supports various policies - choose based on your property type and target guests
  • Strong market preference for Firm policies suggests this should be your baseline

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in Feb, Mar, Dec, averaging 70 days
  • Shortest booking windows are in Oct, Sep, Aug, averaging 38 days
  • Winter shows the longest average booking window at 69 days, while Fall has the shortest at 42 days

Recommendations

  • Implement dynamic pricing strategies for Winter bookings at least 69 days in advance
  • Consider early bird discounts during Fall to encourage longer lead times
  • Focus on last-minute booking promotions during Oct-Aug when lead times are shortest

Popular Airbnb Amenities in Sandy

Below is the distribution of amenities across listings in Sandy:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 94.6% of total guests, indicating a dominant local market share.
  • Primary international markets: Canada (1.6%) and United Kingdom (0.5%)
  • English is the top language at 75.2%, followed by Spanish (13.7%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.9%

Recommendations

  • Target marketing campaigns for New York and Salt Lake City markets
  • Develop localized content for Canada and United Kingdom
  • Prioritize English and Spanish language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Sandy. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
Sundance68$5,977$768.7035%
Daniel13$5,861$706.3833%
Alta39$5,699$946.1336%
Alpine10$5,248$315.5253%
Francis11$4,122$418.1441%
Brighton147$3,987$458.6437%
Coalville35$3,776$436.6438%
Park City3,833$3,710$573.7035%
Bluffdale28$3,650$253.8948%
Hideout70$3,520$390.9936%

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