Airbnb Market Analytics, Statistics and Data in La Verkin, Utah, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in La Verkin? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in La Verkin:
How much do Airbnb hosts make on average per month in La Verkin?
The short-term rental market in La Verkin shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,381 per month
- Strong performing properties (top 25%) make $3,821 or more
- Best-in-class properties (top 10%) achieve $5,670+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,348
Revenue Variations by Month
Occupancy Rates Throughout the Year in La Verkin
The market in La Verkin shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 53% occupancy rates
- Strong performing properties (top 25%) achieve 71% or higher
- Best-in-class properties (top 10%) reach 83%+occupancy
- Entry-level properties (bottom 25%) average around 32%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in La Verkin
Daily rates in La Verkin vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $146 per night
- Strong performing properties (top 25%) secure $205 or more
- Best-in-class properties (top 10%) pull in $306+ per night
- Entry-level properties (bottom 25%) earn around $92
Daily Rate Variations by Month
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Seasonality patterns in La Verkin
Peak Season (October, May, June)
- Revenue peaks at $4035.20 per month
- Occupancy rates reach 67.13%
- Daily rates average $188.47
Shoulder Season
- Revenue averages $2901.30 per month
- Occupancy maintains 51.50%
- Daily rates hold at $172.73
Low Season (August, December, January)
- Revenue drops to $1599.34 per month
- Occupancy decreases to 32.07%
- Daily rates adjust to $159.82
Is it still profitable to do Airbnb in La Verkin in 2025?
Yes! La Verkin demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 51% and strong monthly revenue averaging $2901 and The market's 194 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in La Verkin
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Zion National Park | A world-renowned national park featuring stunning canyons, rock towers, and diverse wildlife. It attracts millions of visitors each year, making it a prime area for vacation rentals. | Angels Landing, The Narrows, Zion Canyon Scenic Drive, Emerald Pools, Zion Lodge Museum |
| Sand Hollow State Park | A popular destination for water sports, fishing, and off-roading, Sand Hollow is increasingly attracting outdoor enthusiasts and families. | Sand Hollow Reservoir, Dune Buggy Rentals, Fishing and Boating, Scenic Views, Hiking Trails |
| St. George | A vibrant city known for its warm climate, beautiful golf courses, and cultural events. It's a great hub for travelers visiting Southern Utah. | Snow Canyon State Park, St. George Historic District, Dixie State University, The Jacob Hamblin Home, Tuacahn Amphitheatre |
| Hurricane | Just a short drive from Zion, Hurricane serves as a less crowded alternative for visitors exploring the area and is popular among families and adventurers. | Quail Creek State Park, Sky Mountain Golf Course, Hurricane Valley Heritage Park, Pioneer Park, Hurricane's historic downtown |
| Toquerville | A small, quiet town located near Zion, appealing to those looking for a rustic retreat away from the crowds with easy access to outdoor adventures. | Toquerville Falls, Scenic Drive, Close proximity to Zion National Park, Historic Sites, Stargazing |
| Kolob Canyons | A lesser-known section of Zion National Park, perfect for those wanting a peaceful visit without the crowds, ideal for quiet retreats. | Timber Creek Overlook, Kolob Canyons Road, Hiking Trails, Scenic Views, Wildlife Viewing |
| Springdale | The gateway town to Zion National Park, Springdale offers numerous dining, shopping, and lodging options, attracting tourists year-round. | Zion National Park entrance, Historic Virgin River, Local Art Galleries, Shuttle Service to Zion, Springdale Visitor Center |
| Washington, Utah | A growing community with new developments and close proximity to St. George, making it an appealing option for vacation rentals and long-term stays. | Coral Canyon Golf Course, Green Spring Golf Course, Shopping and Dining, Parks and Recreation, Wild West Historical Park |
Do you need a license for Airbnb in La Verkin?
We recommend checking directly with La Verkin's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in La Verkin
Private Pool/Spa & pickleball. Fun games Sleeps 30
Entire Place • 8 bedrooms
ZION Escape LaVerkin! PRIVATE HOME and POOL!
Entire Place • 5 bedrooms
Poolside Paradise near Zion Sleeps 10
Entire Place • 4 bedrooms
Spacious Home Near Zion - Pool & Pickleball Court!
Entire Place • 5 bedrooms
Zion Escape | Private SPA | Game room | Sleeps 20
Entire Place • 7 bedrooms
Zion Desert Cruise House
Entire Place • 5 bedrooms
Top Performing Professional Hosts in La Verkin
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Tyler | 7 | $375,769 | 1305 | 4.96/5.0 |
| Zion'S Camp | 28 | $363,614 | 2995 | 4.89/5.0 |
| Meagan | 17 | $358,708 | 814 | 4.85/5.0 |
| Red Sands | 5 | $320,866 | 187 | 4.79/5.0 |
| Cohosting | 4 | $271,484 | 307 | 4.78/5.0 |
| Evolve | 9 | $198,344 | 535 | 4.83/5.0 |
| Jamie | 4 | $155,948 | 164 | 4.96/5.0 |
| Evelyn | 3 | $147,844 | 220 | 4.99/5.0 |
| Taylor | 2 | $125,023 | 77 | 4.92/5.0 |
| Derrick | 1 | $118,972 | 207 | 4.91/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in La Verkin
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (95.4%), with house and outdoor & mobile properties comprising 80.4% of inventory
- Strong specialty sector (19.6%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in apartment & condo segments (4.6% combined)
Room Capacity Distribution
Analysis of 194 properties in La Verkin shows that 1 bedroom properties are most prevalent, making up 28.4% of the market. The market tends to favor larger properties, with 1 bedroom and 3 bedrooms together representing 54.1% of all listings.
Key Insights
- Most common: 1 bedroom (28.4%)
- Least common: 5+ bedrooms (7.7%)
- Market concentration: 54.1% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 194 properties in La Verkin reveals that 8+ guests properties dominate the market, representing 36.6% of all listings. The average property accommodates 5.5 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 4 guests make up 60.3% of the market.
Key Insights
- Most common capacity: 8+ guests (36.6% of market)
- Least common capacity: 7 guests (3.6% of market)
- Average guest capacity: 5.5 guests per property
- Market concentration: 60.3% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 194 properties in La Verkin, the most common availability pattern is 91-180 days (37.1% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (36.1% of properties).
Key Insights
- Most common availability window: 91-180 days (37.1%)
- Most common booking duration: 181-270 days (36.1%)
- Properties with high availability (180+ days): 47.4%
- Properties with long-term bookings (180+ days): 54.1%
Minimum Stay Distributions
1 Night
106 listings
56.4% of total
2 Nights
66 listings
35.1% of total
3 Nights
6 listings
3.2% of total
4-6 Nights
1 listings
0.5% of total
30+ Nights
9 listings
4.8% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 91.5%
- Mid-length stays (4-6 nights) represent 0.5% of listings
- Monthly+ stays (4.8%) suggest a stable extended-stay market
- High market flexibility with 94.7% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
2 listings
1% of total
Flexible
22 listings
11.5% of total
Moderate
69 listings
35.9% of total
Firm
26 listings
13.5% of total
Strict
73 listings
38% of total
Key Insights
- Strict is the preferred policy at 38.0% of listings
- The market shows a balanced distribution between guest-friendly (47.4%) and strict (51.5%) policies
- Strong market consensus around Strict policies
- Super Strict 30 Days policies are least common at 1.0% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Oct, May, Apr, averaging 68 days
- Shortest booking windows are in Aug, Dec, Jan, averaging 43 days
- Spring shows the longest average booking window at 63 days, while Winter has the shortest at 45 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 63 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Aug-Jan when lead times are shortest
Popular Airbnb Amenities in La Verkin
Every property in La Verkin comes standard with Wifi, Smoke alarm, and Air conditioning. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 89.2% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (3.5%) and Germany (1.1%)
- English is the top language at 73.8%, followed by Spanish (14.5%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.2%
Recommendations
- Target marketing campaigns for Salt Lake City and Los Angeles markets
- Develop localized content for Canada and Germany
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding La Verkin. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Springdale | 134 | $5,103 | $415.41 | 51% |
| Hurricane | 656 | $3,867 | $294.47 | 47% |
| Ivins | 97 | $3,467 | $325.05 | 45% |
| Santa Clara | 264 | $3,301 | $368.77 | 36% |
| Orderville | 245 | $3,271 | $293.14 | 41% |
| Duck Creek Village | 234 | $3,096 | $257.35 | 41% |
| Rockville | 22 | $3,031 | $318.27 | 42% |
| Mesquite | 115 | $3,020 | $205.95 | 48% |
| Alton | 55 | $2,891 | $246.41 | 45% |
| Washington | 710 | $2,860 | $242.43 | 40% |
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