Holladay Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Utah, United States
Is Airbnb profitable in Holladay in 2025? Explore comprehensive Airbnb analytics for Holladay, Utah, United States to uncover income potential. This 2025 STR market report for Holladay, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 88 active listings.
Whether you're considering an Airbnb investment in Holladay, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Holladay Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Holladay Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Holladay (2025)
Understanding the monthly revenue variations for Airbnb listings in Holladay is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Holladay is typically March, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Holladay across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,182+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,028 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,445 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,428, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Holladay
Holladay Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Holladay STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Holladay:
- Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 71% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 50%.
- Entry-level properties (Bottom 25%) average 30% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Holladay
Average Daily Rate (ADR) Airbnb Trends in Holladay (2025)
Effective short term rental pricing strategy in Holladay involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Holladay typically peaks in February and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $341+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $230 or more.
- Typical properties (Median) charge around $140 per night.
- Entry-level properties (Bottom 25%) earn around $96 per night.
Average Daily Rate (ADR) Trend by Month in Holladay
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Airbnb Seasonality Analysis & Trends in Holladay (2025)
Peak Season (March, January, February)
- Revenue averages $4,322 per month
- Occupancy rates average 57.7%
- Daily rates average $259
Shoulder Season
- Revenue averages $3,526 per month
- Occupancy maintains around 47.2%
- Daily rates hold near $209
Low Season (September, October, November)
- Revenue drops to average $2,972 per month
- Occupancy decreases to average 49.6%
- Daily rates adjust to average $211
Seasonality Insights for Holladay
- The Airbnb seasonality in Holladay shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Holladay's highest earning potential, with monthly revenues capable of climbing to $4,484, occupancy reaching a high of 62.9%, and ADRs peaking at $261.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,731, occupancy could drop to 40.1%, and ADRs may adjust down to $194.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Holladay.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Holladay seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Holladay (2025)
Exploring the top neighborhoods for short-term rentals in Holladay? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Holladay Center | The heart of Holladay with a mix of shops, restaurants, and parks. Attracts both locals and visitors looking for a vibrant community feel. | Holladay City Park, The Village Center, Local restaurants and cafes, Mountain view trails, Seasonal farmers' market |
| Big Cottonwood Canyon | A stunning natural area known for outdoor recreation, particularly hiking and skiing. Popular among nature lovers and adventure seekers. | Big Cottonwood Canyon, Brighton Ski Resort, Solitude Mountain Resort, Hiking trails, Scenic overlooks |
| Millcreek Canyon | A beautiful canyon close to Holladay that offers a range of outdoor activities. Ideal for those looking to escape into nature without going far. | Millcreek Canyon, Hiking trails, Mountain biking, Picnic areas, Wildlife viewing |
| Cottonwood Heights | A neighboring area with a mix of suburban and outdoor appeal. Great for families and individuals looking for a quieter atmosphere. | Hiking trails in the Wasatch Mountains, Parks and recreational facilities, Shopping and dining options, Cottonwood Heights Recreation Center |
| Salt Lake City | Just a short drive from Holladay, the capital city offers urban attractions, cultural sites, and a vibrant nightlife. A key location for visitors. | Temple Square, Utah Museum of Fine Arts, Salt Lake City downtown, The Gateway shopping district, Vivint Smart Home Arena |
| Wasatch Front | This region offers a variety of outdoor activities and is a gateway for those wanting to explore state and national parks. Attractive to tourists year-round. | Park City, Deer Valley, Utah Olympic Park, Snowbird Ski Resort |
| Emigration Canyon | Offers a unique blend of scenic beauty and proximity to Salt Lake City. Attracts outdoor enthusiasts and those looking for tranquility. | Emigration Canyon, Hiking trails, Scenic drives, Wildflowers in spring |
| Holladay - South | A more residential area with a suburban feel, ideal for families looking for larger spaces and family-friendly amenities. | Local parks, Schools, Family-oriented restaurants, Community centers |
Understanding Airbnb License Requirements & STR Laws in Holladay (2025)
While Holladay, Utah, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Holladay to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Holladay (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Holladaybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
HIDEAWAY HOME MINUTES TO ALL SKI RESORTS. Self
Entire Place • 9 bedrooms
Skiers garden retreat -sauna, fireplaces, hot tub
Entire Place • 7 bedrooms
7 BR(sleeps 20) Luxury Cabin w/hottub
Entire Place • 7 bedrooms
5 BR(sleeps 16) Luxury Cabin-Prime location-Hottub
Entire Place • 5 bedrooms
Luxury Alpine Treehouse
Entire Place • 1 bedroom
*Indoor Pool+Theater*, Minutes from Ski Bus!
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Holladay (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Holladay based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Constantine (CJ) | 5 | $276,938 | 173 | 4.76/5.0 |
| Lisa | 1 | $237,081 | 19 | 4.79/5.0 |
| Esther | 6 | $235,321 | 58 | 4.16/5.0 |
| Jamie | 1 | $177,588 | 79 | 4.94/5.0 |
| Danesha | 3 | $97,436 | 181 | 4.91/5.0 |
| Haydee | 3 | $91,298 | 28 | 4.98/5.0 |
| Anitra | 2 | $86,319 | 309 | 4.97/5.0 |
| Wilson A. | 1 | $70,317 | 91 | 4.99/5.0 |
| Host #327435882 | 1 | $62,439 | 5 | 5.00/5.0 |
| Tiffany | 1 | $61,112 | 50 | 4.94/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Holladay.
Dive Deeper: Advanced Holladay STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Holladay. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHolladay Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Holladay
- The Holladay Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.6% of the 88 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Holladay, House properties are the most common (52.3%), reflecting the local real estate landscape.
- Houses represent a significant 52.3% portion, catering likely to families or larger groups.
- The presence of 11.4% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, unique stays (combined 3.4%) offer potential for unique stay experiences.
Holladay Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Holladay
- The dominant room capacity in Holladay is 2 bedrooms listings, making up 25% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 45.5% of the active Airbnb listings in Holladay, indicating a high concentration in these sizes.
- A significant 44.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Holladay.
Holladay Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Holladay
- The most common guest capacity trend in Holladay vacation rentals is listings accommodating 8+ guests (31.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Holladay STR market, accounting for 52.3% of listings.
- 47.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Holladay.
- On average, properties in Holladay are equipped to host 5.1 guests.
Holladay Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Holladay
- The most common availability pattern in Holladay falls within the 271-366 days range, representing 35.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 64.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Holladay (28.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 36.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Holladay Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
21 listings
27.6% of total
2 Nights
26 listings
34.2% of total
3 Nights
10 listings
13.2% of total
4-6 Nights
6 listings
7.9% of total
7-29 Nights
2 listings
2.6% of total
30+ Nights
11 listings
14.5% of total
Key Insights
- The most prevalent minimum stay requirement in Holladay is 2 Nights, adopted by 34.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (61.8%) of the Holladay Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (14.5%) caters to monthly stays (30+ nights) in Holladay, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 34.2% of Holladay hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 27.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 14.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Holladay.
Holladay Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
1.4% of total
Flexible
14 listings
18.9% of total
Moderate
19 listings
25.7% of total
Firm
20 listings
27% of total
Strict
20 listings
27% of total
Cancellation Policy Insights for Holladay
- The prevailing Airbnb cancellation policy trend in Holladay is Firm, used by 27% of listings.
- A majority (54.0%) of hosts in Holladay utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 27% market standard in Holladay.
- Regularly review your cancellation policy against competitors and market demand shifts in Holladay.
Holladay STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Holladay
- The overall average booking lead time for vacation rentals in Holladay is 50 days.
- Guests book furthest in advance for stays during February (average 71 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 35 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (65 days avg.) sees the longest lead times, while Summer (42 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (50 days) as a baseline for your pricing and availability strategy in Holladay.
- For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 71 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 65 days) to capture early planners.
- Monitor your own booking lead times against these Holladay averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Holladay (2025)
Amenity Prevalence
Amenity Insights for Holladay
- Essential amenities in Holladay that guests expect include: Wifi, TV, Smoke alarm, Free parking on premises, Heating, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Carbon monoxide alarm, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Holladay: Wifi, TV, Smoke alarm, Free parking on premises, Heating, Air conditioning.
- Prioritize adding missing essentials: Smoke alarm, Free parking on premises, Heating, Air conditioning.
- Consider adding popular differentiators like Kitchen or Carbon monoxide alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Holladay to stay competitive.
Holladay Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Holladay
- The typical guest profile for Airbnb in Holladay consists of primarily domestic travelers (95%), often arriving from nearby Salt Lake City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 94.7% of guests.
- Key international markets include United States (94.7%) and Canada (1.1%).
- Top languages spoken are English (71.9%) followed by Spanish (13.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Salt Lake City and New York.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Holladay Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Sundance | 70 | $6,118 | $792.91 | 34% |
| Alta | 38 | $5,973 | $961.56 | 35% |
| Daniel | 13 | $5,206 | $631.66 | 35% |
| Brighton | 142 | $4,041 | $474.91 | 37% |
| Park City | 3,652 | $4,023 | $590.67 | 34% |
| Coalville | 35 | $3,818 | $453.13 | 38% |
| Hideout | 74 | $3,758 | $387.99 | 39% |
| Huntsville | 78 | $3,509 | $387.46 | 36% |
| Francis | 12 | $3,439 | $399.04 | 37% |
| Heber City | 194 | $3,399 | $413.08 | 36% |