Airbnb Market Analytics, Statistics and Data in Draper, Utah, United States

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Draper? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Draper:

Average Daily Rate

$165

Occupancy Rate

51.92%

Annual Revenue

$29,019

Revenue Growth YoY

34.51%

Best Month

June

Worst Month

September

Regulation

Low

Active Listings

162

How much do Airbnb hosts make on average per month in Draper?

The short-term rental market in Draper shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

Typical properties (median) earn $2,433 per month
Strong performing properties (top 25%) make $3,421 or more
Best-in-class properties (top 10%) achieve $5,603+ monthly
Entry-level properties (bottom 25%) typically earn around $1,305

Revenue Variations by Month

Occupancy Rates Throughout the Year in Draper

The market in Draper shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

Typical properties (median) maintain 55% occupancy rates
Strong performing properties (top 25%) achieve 74% or higher
Best-in-class properties (top 10%) reach 86%+occupancy
Entry-level properties (bottom 25%) average around 34%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Draper

Daily rates in Draper vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

Typical properties (median) generate $124 per night
Strong performing properties (top 25%) secure $178 or more
Best-in-class properties (top 10%) pull in $314+ per night
Entry-level properties (bottom 25%) earn around $95

Daily Rate Variations by Month

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Seasonality patterns in Draper

Peak Season (June, March, February)

Revenue peaks at $3801.03 per month
Occupancy rates reach 62.48%
Daily rates average $191.05

Shoulder Season

Revenue averages $3075.22 per month
Occupancy maintains 53.10%
Daily rates hold at $174.10

Low Season (November, August, September)

Revenue drops to $2543.26 per month
Occupancy decreases to 44.39%
Daily rates adjust to $164.00

Is it still profitable to do Airbnb in Draper in 2025?

Yes! Draper demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 53% and strong monthly revenue averaging $3075 and The market's 162 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy

Implement premium seasonal pricing strategies
Set longer minimum stay requirements during high-demand periods
Enforce stricter cancellation policies

Shoulder Season Strategy

Maintain competitive market-based pricing
Offer moderate-length stay incentives
Target a mix of leisure and business travelers with flexible booking terms
Focus on weekend getaway packages and mid-week business traveler promotions

Low Season Strategy

Adjust pricing to remain competitive in the market
Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Draper

Area	Why Choose This Area	Key Attractions
Wasatch Front	A picturesque area surrounded by the Wasatch Mountains, offering great outdoor activities like hiking and skiing. Ideal for guests seeking nature experiences and a retreat from urban life.	Big Cottonwood Canyon, Little Cottonwood Canyon, Snowbird Ski Resort, Brighton Ski Resort, Hiking trails
Draper Historic Park	A charming area that showcases Draper's history and provides beautiful park spaces. It's a great option for families and those interested in local culture.	Draper Historic Park, The Draper City Park, Trails and picnic areas, Local shops and cafes
Lone Peak Park	A family-friendly area that offers recreational amenities and access to scenic views. Perfect for guests who want outdoor activities and a community vibe.	Lone Peak Park, Playgrounds, Sports fields, Walking and biking trails
Corner Canyon	Famous for its trails and mountain biking opportunities, Corner Canyon is perfect for adventure seekers and outdoor enthusiasts. Close to nature and wildlife.	Corner Canyon Trailhead, Mountain biking trails, Hiking trails, Wildlife viewing
The Point of the Mountain	A unique location that offers outdoor recreation and is close to both Salt Lake City and Provo, catering to tourists exploring the greater Salt Lake area.	Paragliding at the Point, Trails for hiking, Beautiful views, Nearby golf courses
Draper City Center	The urban hub of Draper with shopping, dining, and community events. Popular among visitors who enjoy city life with easy access to local amenities.	Shopping centers, Restaurants, City events, Cinemas, Local parks
South Mountain	Offers beautiful views and a serene atmosphere. Attracts guests looking for a quiet getaway while still being accessible to Draper's attractions.	Mountain trails, Picnic areas, Scenic overlooks
The Real Estate Market	Draper is experiencing growth in real estate and has a strong rental market, making it an attractive area for investing in Airbnb properties.	Access to major highways, Growth of nearby businesses, Family-friendly neighborhoods, Proximity to Salt Lake City

Do you need a license for Airbnb in Draper?

$524.68

Daily Rate

Top Performing Professional Hosts in Draper

Host Name	Properties	Grossing Revenue	Stay Reviews	Avg Rating
Bradley	17	$576,362	781	4.94/5.0
Allison	3	$387,948	189	4.95/5.0
NYC Stays	6	$218,598	249	4.95/5.0
Allan	1	$192,495	43	4.98/5.0
Cheryl	3	$181,134	50	4.83/5.0
Mariah & Hailie	6	$170,590	134	4.89/5.0
H&L Housing	7	$158,892	463	4.83/5.0
Mandi	5	$139,883	95	4.94/5.0
Amanda	4	$136,993	460	4.83/5.0
Andrew	2	$127,685	226	4.99/5.0

Additional analytics on vacation rental, real estate, short term rental data in Draper

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Show Advanced Metrics

Room Type Distribution

Property Type Distribution

Key Insights

Market dominated by entire home listings (90.1%), with apartment & condo and house properties comprising 82.1% of inventory

Room Capacity Distribution

Analysis of 162 properties in Draper shows that 1 bedroom properties are most prevalent, making up 32.1% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 58.0% of all listings.

Key Insights

Most common: 1 bedroom (32.1%)
Least common: 4 bedrooms (5.6%)
Market concentration: 58.0% in top 2 sizes
Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 162 properties in Draper reveals that 4 guests properties dominate the market, representing 26.5% of all listings. The average property accommodates 4.7 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 8+ guests make up 50.6% of the market.

Key Insights

Most common capacity: 4 guests (26.5% of market)
Least common capacity: 1 guest (0.6% of market)
Average guest capacity: 4.7 guests per property
Market concentration: 50.6% in top 2 capacity sizes
Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 162 properties in Draper, the most common availability pattern is 91-180 days (36.4% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (37.7% of properties).

Key Insights

Most common availability window: 91-180 days (36.4%)
Most common booking duration: 181-270 days (37.7%)
Properties with high availability (180+ days): 45.1%
Properties with long-term bookings (180+ days): 57.4%

Minimum Stay Distributions

1 Night (42.2%)

1 Night

65 listings

42.2% of total

2 Nights (31.2%)

2 Nights

48 listings

31.2% of total

3 Nights (7.8%)

3 Nights

12 listings

7.8% of total

4-6 Nights (7.1%)

4-6 Nights

11 listings

7.1% of total

7-29 Nights (2.6%)

7-29 Nights

4 listings

2.6% of total

30+ Nights (9.1%)

30+ Nights

14 listings

9.1% of total

Key Insights

Short stays (1-2 nights) dominate the market at 73.4%
Mid-length stays (4-6 nights) represent 7.1% of listings
Monthly+ stays (9.1%) suggest a stable extended-stay market
High market flexibility with 81.2% accepting 3 nights or less

Recommendations

Set minimum stays between 2-3 nights to align with market standards
Adjust minimum stays seasonally based on demand patterns
Consider monthly stay discounts to capture the growing extended-stay market
Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Flexible (16.6%)

Flexible

25 listings

16.6% of total

Moderate (41.7%)

Moderate

63 listings

41.7% of total

Firm (23.2%)

Firm

35 listings

23.2% of total

Strict (18.5%)

Strict

28 listings

18.5% of total

Key Insights

Moderate is the preferred policy at 41.7% of listings
The market shows a balanced distribution between guest-friendly (58.3%) and strict (41.7%) policies
Strong market consensus around Moderate policies
Flexible policies are least common at 16.6% of listings

Recommendations

Market supports various policies - choose based on your property type and target guests
Strong market preference for Moderate policies suggests this should be your baseline
Consider generous cancellation terms as a competitive advantage

Booking Lead Time Trends

Key Insights

Peak booking lead times occur in Feb, Jul, Jun, averaging 50 days
Shortest booking windows are in Oct, Apr, Aug, averaging 30 days
Winter shows the longest average booking window at 47 days, while Fall has the shortest at 33 days

Recommendations

Implement dynamic pricing strategies for Winter bookings at least 47 days in advance
Consider early bird discounts during Fall to encourage longer lead times
Focus on last-minute booking promotions during Oct-Aug when lead times are shortest

Popular Airbnb Amenities in Draper

Every property in Draper comes standard with Wifi, and Smoke alarm. Below shows the distribution of other amenities:

Traveler Demographics

Guest Origin Distribution

Top 5 Cities of Origin

Top 5 Countries of Origin

Top 5 Languages Spoken

Age Distribution

Key Insights

Domestic travelers make up 95% of total guests, indicating a dominant local market share.
Primary international markets: Canada (1.1%) and Germany (0.6%)
English is the top language at 76.4%, followed by Spanish (16.7%)
Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.4%

Recommendations

Target marketing campaigns for Salt Lake City and St. George markets
Develop localized content for Canada and Germany
Prioritize English and Spanish language support
Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Draper. These nearby markets offer diverse opportunities for property investors and hosts:

Market	Properties	Monthly Revenue	Daily Rate	Occupancy
Sundance	68	$5,977	$768.70	35%
Daniel	13	$5,861	$706.38	33%
Alta	39	$5,699	$946.13	36%
Alpine	10	$5,248	$315.52	53%
Francis	11	$4,122	$418.14	41%
Brighton	147	$3,987	$458.64	37%
Coalville	35	$3,776	$436.64	38%
Park City	3,833	$3,710	$573.70	35%
Bluffdale	28	$3,650	$253.89	48%
Hideout	70	$3,520	$390.99	36%

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