Airbnb Market Analytics, Statistics and Data in Cottonwood Heights, Utah, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Cottonwood Heights? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Cottonwood Heights:
How much do Airbnb hosts make on average per month in Cottonwood Heights?
The short-term rental market in Cottonwood Heights shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,893 per month
- Strong performing properties (top 25%) make $5,097 or more
- Best-in-class properties (top 10%) achieve $7,947+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,535
Revenue Variations by Month
Occupancy Rates Throughout the Year in Cottonwood Heights
The market in Cottonwood Heights shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 47% occupancy rates
- Strong performing properties (top 25%) achieve 66% or higher
- Best-in-class properties (top 10%) reach 82%+occupancy
- Entry-level properties (bottom 25%) average around 27%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Cottonwood Heights
Daily rates in Cottonwood Heights vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $200 per night
- Strong performing properties (top 25%) secure $318 or more
- Best-in-class properties (top 10%) pull in $484+ per night
- Entry-level properties (bottom 25%) earn around $118
Daily Rate Variations by Month
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Seasonality patterns in Cottonwood Heights
Peak Season (February, March, January)
- Revenue peaks at $6240.36 per month
- Occupancy rates reach 66.59%
- Daily rates average $327.11
Shoulder Season
- Revenue averages $3855.02 per month
- Occupancy maintains 46.90%
- Daily rates hold at $257.45
Low Season (November, September, August)
- Revenue drops to $2669.09 per month
- Occupancy decreases to 38.00%
- Daily rates adjust to $228.86
Is it still profitable to do Airbnb in Cottonwood Heights in 2025?
Yes! Cottonwood Heights demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 47% and strong monthly revenue averaging $3855 and With 278 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Cottonwood Heights
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Cottonwood Heights | Picturesque suburb located in the foothills of the Wasatch Range, offering stunning views and easy access to outdoor activities. Ideal for guests looking for a blend of city and nature with proximity to ski resorts and hiking trails. | Big Cottonwood Canyon, Bighorn Sheep Trail, Salt Lake City Ski Resorts, Cottonwood Heights Park, The Summit, Canyon View Park |
| Brighton | Small mountain community known for its beautiful scenery and access to some of the best ski resorts in Utah, popular among outdoor enthusiasts and families. | Brighton Resort, Lake Mary, Silver Lake Trail, Sunshine Canyon, Brighton Ski Area, Solitude Mountain Resort |
| Sandy | Adjacent to Cottonwood Heights, Sandy is a larger city that offers more shopping and dining options, making it convenient for travelers. It's also a gateway to ski resorts. | Rio Tinto Stadium, The Loveland Living Planet Aquarium, Sandy City Park, Sandy Amphitheater, South Towne Center |
| Upper Millcreek | A tranquil residential area with beautiful views and access to nature, perfect for visitors wanting a peaceful getaway close to the mountains. | Millcreek Canyon, Millcreek Nature Center, Hiking Trails, Mount Olympus Trail |
| Salt Lake City | The nearby capital city offers a vibrant urban experience with ample cultural attractions, dining, and nightlife. Suited for guests wanting to explore the city's amenities. | Temple Square, Salt Lake City Public Library, Natural History Museum of Utah, Hogle Zoo, Liberty Park |
| Park City | A world-renowned ski destination with an extensive year-round outdoor activity scene. Attracts tourists all year round for both winter and summer sports. | Park City Mountain Resort, Deer Valley Resort, Main Street Park City, Sundance Film Festival, Utah Olympic Park |
| Taylorsville | A suburban area with a diverse community, offering various parks and recreational activities. Convenient for those traveling for business or family reasons. | Taylorsville Park, Murray City Park, The District, Bair Park |
| West Jordan | Another growing suburban area with a mix of residential and commercial developments, appealing for families and business travelers alike. | Jordan Landing, Oquirrh Lake, South Valley Regional Airport, Veterans Memorial Park |
Do you need a license for Airbnb in Cottonwood Heights?
We recommend checking directly with Cottonwood Heights's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Cottonwood Heights
Yin and Yang - two attached homes, hot tubs, sauna
Entire Place • 8 bedrooms
Cottonwood Delight | Amazing View, Private Hot Tub
Entire Place • 4 bedrooms
Retro house of fun- Sleeps 20
Entire Place • 6 bedrooms
The Salt Haus | with Himalayan Salt Sauna & Hottub
Entire Place • 4 bedrooms
Near 4 Ski Resorts, Mountain Views and 2 Hot Tubs!
Entire Place • 8 bedrooms
Little Cottonwood Home Base, Large Hot Tub!
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Cottonwood Heights
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sarah | 8 | $757,235 | 1259 | 4.91/5.0 |
| Kay | 6 | $409,158 | 1477 | 4.90/5.0 |
| Ari | 4 | $231,101 | 29 | 3.70/5.0 |
| Evolve | 7 | $218,489 | 160 | 4.22/5.0 |
| Drew | 5 | $216,971 | 84 | 3.83/5.0 |
| Jennifer | 4 | $155,053 | 217 | 4.94/5.0 |
| Colin | 3 | $152,267 | 39 | 4.92/5.0 |
| Sausha | 3 | $143,206 | 240 | 4.99/5.0 |
| Moose Management | 3 | $141,980 | 7 | 1.60/5.0 |
| Utah Escapes | 1 | $138,878 | 41 | 4.95/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Cottonwood Heights
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (91.7%), with house and apartment & condo properties comprising 90.3% of inventory
- Untapped potential in boutique & hotels, outdoor & mobile segments (4.7% combined)
Room Capacity Distribution
Analysis of 278 properties in Cottonwood Heights shows that 4 bedrooms properties are most prevalent, making up 23.7% of the market. The market tends to favor larger properties, with 4 bedrooms and 3 bedrooms together representing 46.8% of all listings.
Key Insights
- Most common: 4 bedrooms (23.7%)
- Least common: 5+ bedrooms (13.3%)
- Market concentration: 46.8% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 278 properties in Cottonwood Heights reveals that 8+ guests properties dominate the market, representing 45.3% of all listings. The average property accommodates 5.9 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 61.5% of the market.
Key Insights
- Most common capacity: 8+ guests (45.3% of market)
- Least common capacity: 1 guest (0.7% of market)
- Average guest capacity: 5.9 guests per property
- Market concentration: 61.5% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 278 properties in Cottonwood Heights, the most common availability pattern is 271-366 days (40.3% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (32% of properties).
Key Insights
- Most common availability window: 271-366 days (40.3%)
- Most common booking duration: 91-180 days (32%)
- Properties with high availability (180+ days): 71.6%
- Properties with long-term bookings (180+ days): 29.1%
Minimum Stay Distributions
1 Night
34 listings
13.1% of total
2 Nights
82 listings
31.7% of total
3 Nights
69 listings
26.6% of total
4-6 Nights
21 listings
8.1% of total
7-29 Nights
19 listings
7.3% of total
30+ Nights
34 listings
13.1% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 44.8%
- Mid-length stays (4-6 nights) represent 8.1% of listings
- Monthly+ stays (13.1%) suggest a stable extended-stay market
- High market flexibility with 71.4% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
14 listings
5.4% of total
Super Strict 60 Days
1 listings
0.4% of total
Flexible
23 listings
8.9% of total
Moderate
51 listings
19.8% of total
Firm
82 listings
31.8% of total
Strict
87 listings
33.7% of total
Key Insights
- Strict is the preferred policy at 33.7% of listings
- Stricter policies (Firm & Strict) dominate at 65.5% of the market
- Strong market consensus around Strict policies
- Super Strict 60 Days policies are least common at 0.4% of listings
Recommendations
- The market supports stricter policies, with 65.5% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Mar, Feb, Jan, averaging 81 days
- Shortest booking windows are in Nov, Aug, Oct, averaging 42 days
- Winter shows the longest average booking window at 76 days, while Fall has the shortest at 45 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 76 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Nov-Oct when lead times are shortest
Popular Airbnb Amenities in Cottonwood Heights
Below is the distribution of amenities across listings in Cottonwood Heights:
Traveler Demographics
Key Insights
- Domestic travelers make up 96.3% of total guests, indicating a dominant local market share.
- Primary international markets: DC (0.8%) and Canada (0.7%)
- English is the top language at 75.2%, followed by Spanish (14%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.1%
Recommendations
- Target marketing campaigns for New York and Salt Lake City markets
- Develop localized content for DC and Canada
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Cottonwood Heights. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Sundance | 68 | $5,977 | $768.70 | 35% |
| Daniel | 13 | $5,861 | $706.38 | 33% |
| Alta | 39 | $5,699 | $946.13 | 36% |
| Alpine | 10 | $5,248 | $315.53 | 53% |
| Francis | 11 | $4,122 | $418.14 | 41% |
| Brighton | 147 | $3,987 | $458.64 | 37% |
| Coalville | 35 | $3,776 | $436.64 | 38% |
| Park City | 3,833 | $3,710 | $573.70 | 35% |
| Bluffdale | 28 | $3,650 | $253.89 | 48% |
| Hideout | 70 | $3,520 | $390.99 | 36% |
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