Cottonwood Heights Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Utah, United States
Is Airbnb profitable in Cottonwood Heights in 2025? Explore comprehensive Airbnb analytics for Cottonwood Heights, Utah, United States to uncover income potential. This 2025 STR market report for Cottonwood Heights, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 272 active listings.
Whether you're considering an Airbnb investment in Cottonwood Heights, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Cottonwood Heights Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Cottonwood Heights Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Cottonwood Heights (2025)
Understanding the monthly revenue variations for Airbnb listings in Cottonwood Heights is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Cottonwood Heights is typically February, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Cottonwood Heights across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,989+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,266 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,028 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,649, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Cottonwood Heights
Cottonwood Heights Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Cottonwood Heights STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Cottonwood Heights:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 48%.
- Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Cottonwood Heights
Average Daily Rate (ADR) Airbnb Trends in Cottonwood Heights (2025)
Effective short term rental pricing strategy in Cottonwood Heights involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Cottonwood Heights typically peaks in February and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $506+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $334 or more.
- Typical properties (Median) charge around $204 per night.
- Entry-level properties (Bottom 25%) earn around $124 per night.
Average Daily Rate (ADR) Trend by Month in Cottonwood Heights
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Airbnb Seasonality Analysis & Trends in Cottonwood Heights (2025)
Peak Season (February, March, January)
- Revenue averages $6,385 per month
- Occupancy rates average 60.3%
- Daily rates average $332
Shoulder Season
- Revenue averages $3,462 per month
- Occupancy maintains around 44.3%
- Daily rates hold near $251
Low Season (September, October, November)
- Revenue drops to average $2,358 per month
- Occupancy decreases to average 39.2%
- Daily rates adjust to average $233
Seasonality Insights for Cottonwood Heights
- The Airbnb seasonality in Cottonwood Heights shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Cottonwood Heights's highest earning potential, with monthly revenues capable of climbing to $6,858, occupancy reaching a high of 66.6%, and ADRs peaking at $342.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,174, occupancy could drop to 35.6%, and ADRs may adjust down to $230.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Cottonwood Heights.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Cottonwood Heights seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Cottonwood Heights (2025)
Exploring the top neighborhoods for short-term rentals in Cottonwood Heights? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Big Cottonwood Canyon | Famous for its stunning natural beauty, outdoor activities, hiking trails, and proximity to ski resorts. Ideal for those seeking outdoor adventures in the Wasatch Range. | Silver Lake, Brighton Ski Resort, Solitude Mountain Resort, Hiking Trails, Wildlife Viewing |
| Millcreek Canyon | Offers beautiful scenery, hiking, biking, and rock climbing opportunities. A favorite for nature lovers and outdoor enthusiasts. | Millcreek Canyon Trails, Dog-Friendly Parks, Scenic Drives, Wildflowers in Spring, Bird Watching |
| Cottonwood Heights City Center | A growing urban area with restaurants, shops, and easy access to major roadways. Great for those who want city amenities while being close to nature. | Cottonwood Heights Parks, Shopping Centers, Dining Options, Charming Local Businesses |
| Canyonview | A quieter residential neighborhood known for its family-friendly atmosphere and proximity to parks and schools. Appeals to longer-term visitors and families. | Public Parks, Community Events, Nearby Schools, Playgrounds, Family Amenities |
| Valley View | A neighborhood with a blend of residential charm and accessibility to outdoor activities and shopping. Attracts both locals and visitors. | Shopping and Dining, Parks and Recreation, Community Centers, Easy Access to Transportation |
| Lone Peak | Stunning views and easy access to hiking, biking, and outdoor sports. Perfect for guests looking for a little more solitude but with remaining city conveniences. | Lone Peak Trailhead, Alpine Groves, Local Parks, Nature Walks, Scenic Overlooks |
| Brighton Ski Resort Area | Ideal for winter sports enthusiasts and those looking for year-round mountain activities. Close to skiing and other outdoor pursuits. | Skiing and Snowboarding, Hiking Trails, Off-Road Biking, Snowshoeing, Stunning Alpine Scenery |
| Sandy | Adjacent to Cottonwood Heights, offers more affordable options and is close to many attractions including ski areas and shopping districts. | Shopping Malls, Sandy Amphitheater, Golf Courses, Parks, Cultural Events |
Understanding Airbnb License Requirements & STR Laws in Cottonwood Heights (2025)
While Cottonwood Heights, Utah, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Cottonwood Heights to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Cottonwood Heights (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Cottonwood Heightsbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Yin and Yang - two attached homes, hot tubs, sauna
Entire Place • 8 bedrooms
Wasatch Front Wonder
Entire Place • 8 bedrooms
Retro house of fun- Sleeps 20
Entire Place • 6 bedrooms
Cottonwood Delight | Amazing View, Private Hot Tub
Entire Place • 4 bedrooms
The Salt Haus | with Himalayan Salt Sauna & Hottub
Entire Place • 4 bedrooms
The Sky Loft, Little Cottonwood
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Cottonwood Heights (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Cottonwood Heights based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sarah | 8 | $790,926 | 1259 | 4.91/5.0 |
| Kay | 6 | $355,307 | 1477 | 4.90/5.0 |
| Drew | 4 | $308,160 | 102 | 4.80/5.0 |
| Evolve | 6 | $194,304 | 160 | 4.92/5.0 |
| Colin | 2 | $175,327 | 29 | 4.88/5.0 |
| Ari | 3 | $170,660 | 19 | 3.33/5.0 |
| Sausha | 3 | $169,433 | 240 | 4.99/5.0 |
| Barbara | 1 | $152,240 | 41 | 4.80/5.0 |
| Moose Management | 3 | $144,452 | 7 | 1.60/5.0 |
| Brett | 3 | $143,527 | 58 | 4.85/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Cottonwood Heights.
Dive Deeper: Advanced Cottonwood Heights STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Cottonwood Heights. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsCottonwood Heights Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Cottonwood Heights
- The Cottonwood Heights Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.5% of the 272 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Cottonwood Heights, House properties are the most common (71.3%), reflecting the local real estate landscape.
- Houses represent a significant 71.3% portion, catering likely to families or larger groups.
- Smaller segments like others, hotel/boutique, outdoor/unique (combined 9.5%) offer potential for unique stay experiences.
Cottonwood Heights Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Cottonwood Heights
- The dominant room capacity in Cottonwood Heights is 4 bedrooms listings, making up 23.2% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 4 bedrooms and 3 bedrooms properties represent 45.3% of the active Airbnb listings in Cottonwood Heights, indicating a high concentration in these sizes.
- A significant 57.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Cottonwood Heights.
Cottonwood Heights Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Cottonwood Heights
- The most common guest capacity trend in Cottonwood Heights vacation rentals is listings accommodating 8+ guests (44.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Cottonwood Heights STR market, accounting for 59.9% of listings.
- 65.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Cottonwood Heights.
- On average, properties in Cottonwood Heights are equipped to host 5.8 guests.
Cottonwood Heights Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Cottonwood Heights
- The most common availability pattern in Cottonwood Heights falls within the 271-366 days range, representing 41.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 69.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Cottonwood Heights (28.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 31.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Cottonwood Heights Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
33 listings
12.4% of total
2 Nights
82 listings
30.8% of total
3 Nights
57 listings
21.4% of total
4-6 Nights
21 listings
7.9% of total
7-29 Nights
16 listings
6% of total
30+ Nights
57 listings
21.4% of total
Key Insights
- The most prevalent minimum stay requirement in Cottonwood Heights is 2 Nights, adopted by 30.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (21.4%) caters to monthly stays (30+ nights) in Cottonwood Heights, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 30.8% of Cottonwood Heights hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 12.4% currently do.
- A 2-night minimum appears standard (30.8%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 21.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Cottonwood Heights.
Cottonwood Heights Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
15 listings
5.9% of total
Flexible
24 listings
9.4% of total
Moderate
51 listings
19.9% of total
Firm
85 listings
33.2% of total
Strict
81 listings
31.6% of total
Cancellation Policy Insights for Cottonwood Heights
- The prevailing Airbnb cancellation policy trend in Cottonwood Heights is Firm, used by 33.2% of listings.
- A majority (64.8%) of hosts in Cottonwood Heights utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 33.2% market standard in Cottonwood Heights.
- With 31.6% using Strict terms, this is a viable option in Cottonwood Heights, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Cottonwood Heights.
Cottonwood Heights STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Cottonwood Heights
- The overall average booking lead time for vacation rentals in Cottonwood Heights is 60 days.
- Guests book furthest in advance for stays during February (average 86 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 41 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (77 days avg.) sees the longest lead times, while Fall (47 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (60 days) as a baseline for your pricing and availability strategy in Cottonwood Heights.
- For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 86 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 77 days) to capture early planners.
- Monitor your own booking lead times against these Cottonwood Heights averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Cottonwood Heights (2025)
Amenity Prevalence
Amenity Insights for Cottonwood Heights
- Essential amenities in Cottonwood Heights that guests expect include: Wifi, Smoke alarm, Heating, Free parking on premises, TV, Carbon monoxide alarm, Air conditioning, Kitchen, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Cottonwood Heights: Wifi, Smoke alarm, Heating, Free parking on premises, TV, Carbon monoxide alarm, Air conditioning, Kitchen, Hot water.
- Prioritize adding missing essentials: Wifi, Smoke alarm, Heating, Free parking on premises, TV, Carbon monoxide alarm, Air conditioning, Kitchen, Hot water.
- Consider adding popular differentiators like Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Cottonwood Heights to stay competitive.
Cottonwood Heights Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Cottonwood Heights
- The typical guest profile for Airbnb in Cottonwood Heights consists of primarily domestic travelers (96%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 95.6% of guests.
- Key international markets include United States (95.6%) and Canada (1%).
- Top languages spoken are English (68.3%) followed by Spanish (12.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Salt Lake City.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Cottonwood Heights Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Sundance | 70 | $6,118 | $792.91 | 34% |
| Alta | 38 | $5,973 | $961.56 | 35% |
| Daniel | 13 | $5,206 | $631.66 | 35% |
| Brighton | 142 | $4,041 | $474.91 | 37% |
| Park City | 3,652 | $4,023 | $590.67 | 34% |
| Coalville | 35 | $3,818 | $453.13 | 38% |
| Hideout | 74 | $3,758 | $387.99 | 39% |
| Huntsville | 78 | $3,509 | $387.46 | 36% |
| Francis | 12 | $3,439 | $399.04 | 37% |
| Heber City | 194 | $3,399 | $413.08 | 36% |