Bountiful Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Utah, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Bountiful in 2025? Explore comprehensive Airbnb analytics for Bountiful, Utah, United States to uncover income potential. This 2025 STR market report for Bountiful, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 84 active listings.

Whether you're considering an Airbnb investment in Bountiful, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bountiful Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Bountiful Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$117
The average rental revenue earned for an occupied room per day in Bountiful.
Occupancy Rate(?)
47.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$15,762
Typical annual income for an Airbnb listing in Bountiful. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-2.4%
Slight decrease (-2.4%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Bountiful.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Bountiful.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
84
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Bountiful (2025)

Understanding the monthly revenue variations for Airbnb listings in Bountiful is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bountiful is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bountiful across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,482+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,440 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,606 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $882, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Bountiful

Bountiful Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Bountiful STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bountiful:

  • Best-in-class properties (Top 10%) achieve 86%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 73% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 53%.
  • Entry-level properties (Bottom 25%) average 30% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Bountiful

Average Daily Rate (ADR) Airbnb Trends in Bountiful (2025)

Effective short term rental pricing strategy in Bountiful involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bountiful typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $224+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $133 or more.
  • Typical properties (Median) charge around $89 per night.
  • Entry-level properties (Bottom 25%) earn around $70 per night.

Average Daily Rate (ADR) Trend by Month in Bountiful

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Airbnb Seasonality Analysis & Trends in Bountiful (2025)

Peak Season (July, April, June)
  • Revenue averages $2,135 per month
  • Occupancy rates average 56.5%
  • Daily rates average $122
Shoulder Season
  • Revenue averages $1,864 per month
  • Occupancy maintains around 52.7%
  • Daily rates hold near $118
Low Season (January, September, November)
  • Revenue drops to average $1,510 per month
  • Occupancy decreases to average 44.0%
  • Daily rates adjust to average $117

Seasonality Insights for Bountiful

  • The Airbnb seasonality in Bountiful shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Bountiful's highest earning potential, with monthly revenues capable of climbing to $2,261, occupancy reaching a high of 66.5%, and ADRs peaking at $122.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,438, occupancy could drop to 41.4%, and ADRs may adjust down to $112.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bountiful.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Bountiful seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Bountiful (2025)

Exploring the top neighborhoods for short-term rentals in Bountiful? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
North Bountiful
A suburban area with beautiful mountain views and close proximity to outdoor recreational activities. Ideal for families and nature lovers seeking a peaceful getaway.
Bountiful Ridge Golf Course, Murdock Canal Trail, Bountiful Bench, Valley View Golf Course, Pioneer Park
South Bountiful
A quiet residential neighborhood with a strong community feel, it's perfect for guests looking for a relaxing retreat just minutes from Salt Lake City.
Bountiful City Park, Lagoon Amusement Park, Great Salt Lake, Bountiful Temple, Bountiful Historical Museum
Viewmont
Known for its scenic views and access to great schools, this area is ideal for families visiting for weekend events or house-hunting in the area.
Viewmont High School, Bountiful Davis Art Center, Bountiful Library, Grove Creek Trail, Wild Rose Trail
Centerville
Adjacent to Bountiful, this area offers a variety of dining options and quick access to major highways, making it convenient for travelers.
Centerville Town Center, Perry's Egyptian Theatre, Centerville Park, Pioneer Village, Bountiful Hills Park
Farmington
Offers fun attractions like Lagoon Amusement Park and close proximity to both mountains and urban amenities, great for families and thrill-seekers.
Lagoon Amusement Park, Farmington Bay Wildlife Area, Cherry Hill Waterpark, Station Park, Adair Springs Trail
Kaysville
A charming small town with a rich history, it attracts visitors looking to explore both the local culture and nearby hiking trails.
Kaysville Botanical Garden, Kaysville Museum, Davis County Fairgrounds, Great Salt Lake Nature Center, Kays Creek Trail
West Bountiful
A growing community with easy access to Salt Lake City, it’s a great spot for commuters and those looking for quick city access while enjoying suburban living.
West Bountiful City Park, The Orchard Event Center, Bountiful Lake, Mill Creek Trail, Morris Reservoir
Layton
A larger city neighboring Bountiful, rich in amenities and activities for visitors, particularly those looking for shopping and entertainment.
Layton Hills Mall, Cherry Hill Waterpark, Hill Air Force Base Museum, Layton Commons Park, The Davis Conference Center

Understanding Airbnb License Requirements & STR Laws in Bountiful (2025)

While Bountiful, Utah, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bountiful to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Bountiful (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Bountifulbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Bright White Mountain Home

Bright White Mountain Home

Entire Place • 4 bedrooms

$49,792
Revenue
42.5%
Occupancy
$238.88
Daily Rate
Recharge in spacious yet quaint mountain home.

Recharge in spacious yet quaint mountain home.

Entire Place • 4 bedrooms

$48,492
Revenue
49.8%
Occupancy
$263.08
Daily Rate
Bridle wood

Bridle wood

Entire Place • 6 bedrooms

$47,550
Revenue
30.4%
Occupancy
$649.12
Daily Rate
Entire Home by SLC - King Suite, Hot Tub, Families

Entire Home by SLC - King Suite, Hot Tub, Families

Entire Place • 3 bedrooms

$47,535
Revenue
64.6%
Occupancy
$195.76
Daily Rate
Game Room, Pet Friendly, King Bed, 30+ Day Special

Game Room, Pet Friendly, King Bed, 30+ Day Special

Entire Place • 3 bedrooms

$46,852
Revenue
51.9%
Occupancy
$237.52
Daily Rate
Mountainside Home near SLC, lagoon, with a view

Mountainside Home near SLC, lagoon, with a view

Entire Place • 5 bedrooms

$43,469
Revenue
65.2%
Occupancy
$182.34
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Bountiful (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Bountiful based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Tiffany5$87,6182704.94/5.0
Host #597474654$59,774554.53/5.0
Antionette1$49,792724.94/5.0
Nancy1$48,492414.93/5.0
Trent1$47,550295.00/5.0
Holly1$47,5351504.89/5.0
Ben1$46,852124.75/5.0
Jessica1$43,469934.95/5.0
Katrina1$38,0081544.99/5.0
Ciara2$36,1363054.85/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bountiful.

Dive Deeper: Advanced Bountiful STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bountiful. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Bountiful Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Bountiful

  • The Bountiful Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 79.8% of the 84 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Bountiful, House properties are the most common (53.6%), reflecting the local real estate landscape.
  • Houses represent a significant 53.6% portion, catering likely to families or larger groups.
  • The presence of 8.3% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 1.2%) offer potential for unique stay experiences.

Bountiful Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Bountiful

  • The dominant room capacity in Bountiful is 2 bedrooms listings, making up 32.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 63.1% of the active Airbnb listings in Bountiful, indicating a high concentration in these sizes.
  • A significant 26.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bountiful.

Bountiful Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Bountiful

  • The most common guest capacity trend in Bountiful vacation rentals is listings accommodating 2 guests (21.4%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 8+ guests dominate the Bountiful STR market, accounting for 41.6% of listings.
  • 36.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bountiful.
  • On average, properties in Bountiful are equipped to host 4.3 guests.

Bountiful Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Bountiful

  • The most common availability pattern in Bountiful falls within the 271-366 days range, representing 32.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 60.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Bountiful (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 41.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Bountiful Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (40.5%)

1 Night

30 listings

40.5% of total

2 Nights (25.7%)

2 Nights

19 listings

25.7% of total

3 Nights (13.5%)

3 Nights

10 listings

13.5% of total

4-6 Nights (6.8%)

4-6 Nights

5 listings

6.8% of total

7-29 Nights (2.7%)

7-29 Nights

2 listings

2.7% of total

30+ Nights (10.8%)

30+ Nights

8 listings

10.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Bountiful is 1 Night, adopted by 40.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (66.2%) of the Bountiful Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (10.8%) caters to monthly stays (30+ nights) in Bountiful, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 40.5% of Bountiful hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 10.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bountiful.

Bountiful Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (35.1%)

Flexible

26 listings

35.1% of total

Moderate (43.2%)

Moderate

32 listings

43.2% of total

Firm (13.5%)

Firm

10 listings

13.5% of total

Strict (8.1%)

Strict

6 listings

8.1% of total

Cancellation Policy Insights for Bountiful

  • The prevailing Airbnb cancellation policy trend in Bountiful is Moderate, used by 43.2% of listings.
  • The market strongly favors guest-friendly terms, with 78.3% of listings offering Flexible or Moderate policies. This suggests guests in Bountiful may expect booking flexibility.
  • Strict cancellation policies are quite rare (8.1%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 43.2% market standard in Bountiful.
  • Using a Strict policy might deter some guests, as only 8.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Bountiful.

Bountiful STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Bountiful

  • The overall average booking lead time for vacation rentals in Bountiful is 30 days.
  • Guests book furthest in advance for stays during July (average 47 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 26 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (44 days avg.) sees the longest lead times, while Spring (32 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in Bountiful.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 47 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 44 days) to capture early planners.
  • Monitor your own booking lead times against these Bountiful averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Bountiful (2025)

Amenity Prevalence

Amenity Insights for Bountiful

  • Essential amenities in Bountiful that guests expect include: Smoke alarm, Wifi, Heating, Air conditioning, Free parking on premises, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Carbon monoxide alarm, Hot water, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Bountiful: Smoke alarm, Wifi, Heating, Air conditioning, Free parking on premises, TV.
  • Prioritize adding missing essentials: Heating, Air conditioning, Free parking on premises, TV.
  • Consider adding popular differentiators like Carbon monoxide alarm or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Bountiful to stay competitive.

Bountiful Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Bountiful

  • The typical guest profile for Airbnb in Bountiful consists of primarily domestic travelers (94%), often arriving from nearby Salt Lake City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 94.2% of guests.
  • Key international markets include United States (94.2%) and Canada (1.8%).
  • Top languages spoken are English (69.1%) followed by Spanish (12.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Salt Lake City and Boise.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Bountiful Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Sundance70$6,118$792.9134%
Alta38$5,973$961.5635%
Daniel13$5,206$631.6635%
Brighton142$4,041$474.9137%
Park City3,652$4,023$590.6734%
Coalville35$3,818$453.1338%
Hideout74$3,758$387.9939%
Huntsville78$3,509$387.4636%
Francis12$3,439$399.0437%
Heber City194$3,399$413.0836%

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