Alta Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Utah, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Alta in 2025? Explore comprehensive Airbnb analytics for Alta, Utah, United States to uncover income potential. This 2025 STR market report for Alta, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 38 active listings.

Whether you're considering an Airbnb investment in Alta, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Alta Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Alta Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$962
The average rental revenue earned for an occupied room per day in Alta.
Occupancy Rate(?)
35.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$71,680
Typical annual income for an Airbnb listing in Alta. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
11.3%
Strong growth (11.3%) vs. last year.
Peak Revenue Month(?)
February
The month with the highest average earnings, indicating peak season in Alta.
Lowest Revenue Month(?)
August
The month with the lowest average earnings, indicating the low season in Alta.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
38
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Alta (2025)

Understanding the monthly revenue variations for Airbnb listings in Alta is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Alta is typically February, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Alta across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $20,136+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $14,888 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $9,370 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $4,705, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Alta

Alta Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Alta STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Alta:

  • Best-in-class properties (Top 10%) achieve 54%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 30%.
  • Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Alta

Average Daily Rate (ADR) Airbnb Trends in Alta (2025)

Effective short term rental pricing strategy in Alta involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Alta typically peaks in February and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $2,091+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $1,484 or more.
  • Typical properties (Median) charge around $1,029 per night.
  • Entry-level properties (Bottom 25%) earn around $702 per night.

Average Daily Rate (ADR) Trend by Month in Alta

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Airbnb Seasonality Analysis & Trends in Alta (2025)

Peak Season (February, January, March)
  • Revenue averages $21,747 per month
  • Occupancy rates average 52.2%
  • Daily rates average $1,439
Shoulder Season
  • Revenue averages $8,586 per month
  • Occupancy maintains around 29.3%
  • Daily rates hold near $1,085
Low Season (June, August, September)
  • Revenue drops to average $3,260 per month
  • Occupancy decreases to average 15.3%
  • Daily rates adjust to average $1,076

Seasonality Insights for Alta

  • The Airbnb seasonality in Alta shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Alta's highest earning potential, with monthly revenues capable of climbing to $26,305, occupancy reaching a high of 64.6%, and ADRs peaking at $1,493.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,612, occupancy could drop to 8.4%, and ADRs may adjust down to $821.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Alta.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Alta seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Alta (2025)

Exploring the top neighborhoods for short-term rentals in Alta? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Snowbird
A popular ski resort that attracts winter sports enthusiasts and summer hikers alike. Known for its stunning mountain views and outdoor activities year-round.
Snowbird Ski Resort, Aerial Tram, Alf Engen Ski Museum, Peruvian Restaurant, Wildflower Festival
Alta Ski Area
A renowned ski area that offers exceptional powder snow and beautiful backcountry skiing. Ideal for winter recreation and attracts dedicated skiers from all over.
Alta Ski Area, Grizzly Gulch, Wallets Hill, Snowbird Aerial Tram, Alta Lodge
Brighton
A family-friendly ski resort known for its accessible slopes and diverse winter activities. Offers great options for families and beginners.
Brighton Ski Resort, Silver Lake, Brighton Lakes Trail, Majestic Ski Resort, Brighton Center
Solitude
Another great ski resort in the area, perfect for those seeking a more relaxed and less crowded skiing experience with beautiful landscapes.
Solitude Mountain Resort, Honeycomb Canyon, Brighton Ski Resort, Solitude Nordic Center, Silver Fork Lodge
Midway
Known for its stunning views and proximity to various outdoor activities year-round, making it a great place for Airbnb investments.
Natural Hot Springs, Wasatch Mountain State Park, Midway Historic Main Street, Zermatt Resort, Adventure Park
Park City
A little further away, but a world-renowned destination for skiing, Sundance Film Festival, and luxurious amenities, making it ideal for year-round visitors.
Park City Mountain Resort, Main Street, Sundance Film Festival, Deer Valley Resort, Canyons Village
Heber City
A charming city located near the mountains, offering various outdoor activities and a quieter alternative to busy tourist spots.
Heber Valley Railroad, Wasatch County Historical Society, Homestead Crater, Deer Creek State Park, Uinta-Wasatch-Cache National Forest
Provo
A rapidly growing area that offers cultural attractions, educational institutions, and is close to numerous outdoor activities, appealing to both tourists and long-term stays.
Brigham Young University, Provo City Center Temple, Utah Lake State Park, Provo Canyon, Mount Timpanogos

Understanding Airbnb License Requirements & STR Laws in Alta (2025)

While Alta, Utah, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Alta to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Alta (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Altabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Log Cabin in Alta w Outdoor Hot Tub and Fireplace

Log Cabin in Alta w Outdoor Hot Tub and Fireplace

Entire Place • 4 bedrooms

$190,345
Revenue
54.6%
Occupancy
$1425.58
Daily Rate
Ski in/Out to Snowbird in this Unit with Hot Tub

Ski in/Out to Snowbird in this Unit with Hot Tub

Entire Place • 4 bedrooms

$173,843
Revenue
55.3%
Occupancy
$1233.86
Daily Rate
Luxury Alta Two Bedroom Apartment w Hot Tub

Luxury Alta Two Bedroom Apartment w Hot Tub

Entire Place • 2 bedrooms

$155,476
Revenue
39.6%
Occupancy
$947.45
Daily Rate
Ski in/Ski Out to SB in Gorgeous Unit w Hot Tub &

Ski in/Ski Out to SB in Gorgeous Unit w Hot Tub &

Entire Place • 3 bedrooms

$155,466
Revenue
71.5%
Occupancy
$895.39
Daily Rate
Mountain Modern Ski-in/out Townhome with Hot Tub

Mountain Modern Ski-in/out Townhome with Hot Tub

Entire Place • 3 bedrooms

$152,551
Revenue
55.2%
Occupancy
$1735.16
Daily Rate
Glory Gulch Haven

Glory Gulch Haven

Entire Place • 3 bedrooms

$132,665
Revenue
66.8%
Occupancy
$1185.31
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Alta (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Alta based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Alta Chalets19$1,736,8372414.63/5.0
Canyon Services14$656,9061864.49/5.0
Mark1$116,6321044.76/5.0
Sausha1$107,857145.00/5.0
Host #4897292431$59,07010.00/5.0
ITrip Vacations1$24,471204.55/5.0
Vacasa Utah1$22,068364.83/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Alta.

Dive Deeper: Advanced Alta STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Alta. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Alta Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Alta

  • The Alta Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 38 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Alta, Apartment/Condo properties are the most common (50%), reflecting the local real estate landscape.
  • Houses represent a significant 47.4% portion, catering likely to families or larger groups.
  • Smaller segments like outdoor/unique (combined 2.6%) offer potential for unique stay experiences.

Alta Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Alta

  • The dominant room capacity in Alta is 3 bedrooms listings, making up 36.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 73.6% of the active Airbnb listings in Alta, indicating a high concentration in these sizes.
  • A significant 57.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Alta.

Alta Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Alta

  • The most common guest capacity trend in Alta vacation rentals is listings accommodating 8+ guests (52.6%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Alta STR market, accounting for 84.2% of listings.
  • 89.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Alta.
  • On average, properties in Alta are equipped to host 6.9 guests.

Alta Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Alta

  • The most common availability pattern in Alta falls within the 271-366 days range, representing 68.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Alta (36.8%), reflecting common guest stay durations or potential owner blocking patterns.

Alta Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

2 Nights (2.7%)

2 Nights

1 listings

2.7% of total

3 Nights (45.9%)

3 Nights

17 listings

45.9% of total

4-6 Nights (5.4%)

4-6 Nights

2 listings

5.4% of total

7-29 Nights (2.7%)

7-29 Nights

1 listings

2.7% of total

30+ Nights (43.2%)

30+ Nights

16 listings

43.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Alta is 3 Nights, adopted by 45.9% of listings. This highlights the market's preference for longer commitments.
  • Very short stays (1-2 nights) are less common (2.7%), suggesting hosts prefer slightly longer bookings to optimize turnover.
  • A significant segment (43.2%) caters to monthly stays (30+ nights) in Alta, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 3 Nights minimum stay, as 45.9% of Alta hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 43.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Alta.

Alta Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (36.1%)

Super Strict 30 Days

13 listings

36.1% of total

Super Strict 60 Days (52.8%)

Super Strict 60 Days

19 listings

52.8% of total

Firm (5.6%)

Firm

2 listings

5.6% of total

Strict (5.6%)

Strict

2 listings

5.6% of total

Cancellation Policy Insights for Alta

  • The prevailing Airbnb cancellation policy trend in Alta is Super Strict 60 Days, used by 52.8% of listings.
  • There's a relatively balanced mix between guest-friendly (0.0%) and stricter (11.2%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (5.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Super Strict 60 Days policy to align with the 52.8% market standard in Alta.
  • Using a Strict policy might deter some guests, as only 5.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Alta.

Alta STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Alta

  • The overall average booking lead time for vacation rentals in Alta is 88 days.
  • Guests book furthest in advance for stays during October (average 327 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in May (average 53 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (229 days avg.) sees the longest lead times, while Spring (73 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (88 days) as a baseline for your pricing and availability strategy in Alta.
  • For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 327 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 229 days) to capture early planners.
  • Monitor your own booking lead times against these Alta averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Alta (2025)

Amenity Prevalence

Amenity Insights for Alta

  • Essential amenities in Alta that guests expect include: Heating, Microwave, Kitchen, Free parking on premises, Wifi, TV, Smoke alarm, Cooking basics, Refrigerator, Dishes and silverware. Lacking these (any) could significantly impact bookings.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Alta: Heating, Microwave, Kitchen, Free parking on premises, Wifi, TV, Smoke alarm, Cooking basics, Refrigerator, Dishes and silverware.
  • Prioritize adding missing essentials: Cooking basics, Refrigerator, Dishes and silverware.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Alta to stay competitive.

Alta Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Alta

  • The typical guest profile for Airbnb in Alta consists of primarily domestic travelers (97%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 97.0% of guests.
  • Key international markets include United States (97%) and DC (1.5%).
  • Top languages spoken are English (51.9%) followed by French (14.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from New York and Fort Lauderdale.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Alta Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Sundance70$6,118$792.9134%
Daniel13$5,206$631.6635%
Brighton142$4,041$474.9137%
Park City3,652$4,023$590.6734%
Coalville35$3,818$453.1338%
Hideout74$3,758$387.9939%
Huntsville78$3,509$387.4636%
Francis12$3,439$399.0437%
Heber City194$3,399$413.0836%
Bluffdale31$3,044$241.2948%

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