Winnsboro Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Texas, United States
Is Airbnb profitable in Winnsboro in 2025? Explore comprehensive Airbnb analytics for Winnsboro, Texas, United States to uncover income potential. This 2025 STR market report for Winnsboro, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 30 active listings.
Whether you're considering an Airbnb investment in Winnsboro, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Winnsboro Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Winnsboro Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Winnsboro (2025)
Understanding the monthly revenue variations for Airbnb listings in Winnsboro is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Winnsboro is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Winnsboro across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,405+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,484 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,589 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $733, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Winnsboro
Winnsboro Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Winnsboro STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Winnsboro:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Winnsboro
Average Daily Rate (ADR) Airbnb Trends in Winnsboro (2025)
Effective short term rental pricing strategy in Winnsboro involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Winnsboro typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $178+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $155 or more.
- Typical properties (Median) charge around $124 per night.
- Entry-level properties (Bottom 25%) earn around $104 per night.
Average Daily Rate (ADR) Trend by Month in Winnsboro
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Airbnb Seasonality Analysis & Trends in Winnsboro (2025)
Peak Season (May, June, April)
- Revenue averages $2,217 per month
- Occupancy rates average 45.4%
- Daily rates average $132
Shoulder Season
- Revenue averages $1,651 per month
- Occupancy maintains around 37.8%
- Daily rates hold near $129
Low Season (February, March, October)
- Revenue drops to average $1,457 per month
- Occupancy decreases to average 37.0%
- Daily rates adjust to average $125
Seasonality Insights for Winnsboro
- The Airbnb seasonality in Winnsboro shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Winnsboro's highest earning potential, with monthly revenues capable of climbing to $2,447, occupancy reaching a high of 49.2%, and ADRs peaking at $136.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,395, occupancy could drop to 33.4%, and ADRs may adjust down to $122.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Winnsboro.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Winnsboro seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Winnsboro (2025)
Exploring the top neighborhoods for short-term rentals in Winnsboro? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Lake Fork | A popular fishing and recreation area known for its large bass population. Ideal for outdoor enthusiasts and families seeking a peaceful getaway. | Lake Fork Reservoir, Fishing tournaments, Cypress Springs, Public boat ramps, Nature trails |
Historic Winnsboro | Rich in history and charm, this area appeals to visitors interested in local culture and heritage with preserved buildings and art. | Winnsboro Historic District, Winnsboro Center for the Arts, Jenkins Community Center, Local shops, Antique stores |
Wood County | Surrounding Winnsboro, this area offers beautiful nature and outdoor activities with opportunities for hiking and adventure. | Lake Cypress Springs, East Texas Arboretum and Botanical Society, Local parks, Fishing and boating opportunities |
Winnsboro Main Street | The vibrant heart of the town with shops, eateries, and events. It's a buzzing area that attracts visitors year-round. | Winnsboro Farmers Market, Local dining options, Art and crafts fairs, Seasonal festivals |
Yantis | Close to Lake Fork, Yantis offers a small-town vibe and is great for families and fishing enthusiasts looking for rental options near the lake. | Yantis City Park, Lake Fork Marina, Fishing spots, Local dining |
Mount Pleasant | A nearby city with amenities and larger shopping options, it attracts visitors looking for comfort and convenience while exploring East Texas. | Lake Monticello, Local museums, Shopping centers, Bowling and entertainment |
Mineola | A charming town known for its railway history and scenic beauty. It provides a quaint escape for travelers looking for small-town Texas culture. | Mineola Nature Preserve, Historic Mineola Depot, Antique shops, Local dining |
Gilmer | Known for its cultural heritage and events, Gilmer attracts visitors interested in local arts and the outdoors with festivals throughout the year. | Gilmer Historical Museum, Local parks, Annual Upshur County Fair, Cultural festivals |
Understanding Airbnb License Requirements & STR Laws in Winnsboro (2025)
While Winnsboro, Texas, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Winnsboro to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Winnsboro (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Winnsborobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Rustic Elegance: Ponds, firepit
Entire Place • 2 bedrooms

Our Place @ Lake Winnsboro
Entire Place • 3 bedrooms

RHEMA Lakeside Retreat Center @ Lake Winnsboro, TX
Entire Place • 3 bedrooms

'Little Lucky Star' w/ Pond, Boat & Pasture View!
Entire Place • 1 bedroom

Quiet cabin in the woods, fishing pond & fire pit
Entire Place • 1 bedroom

Winnsboro Barndominium w/ Fire Pit & Large Deck!
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Winnsboro (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Winnsboro based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Evolve | 5 | $104,323 | 209 | 4.95/5.0 |
Ajai | 2 | $67,215 | 94 | 4.95/5.0 |
Sherry | 1 | $37,529 | 189 | 4.96/5.0 |
Karen | 1 | $33,236 | 198 | 4.90/5.0 |
Michelle | 2 | $28,817 | 6 | 4.83/5.0 |
Ashley | 1 | $27,287 | 132 | 4.92/5.0 |
Eric And Gail | 1 | $25,411 | 263 | 4.94/5.0 |
Sherry | 1 | $25,009 | 208 | 5.00/5.0 |
Rhonda And Marty | 1 | $23,104 | 27 | 4.93/5.0 |
Host #364659625 | 5 | $22,434 | 196 | 4.90/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Winnsboro.
Dive Deeper: Advanced Winnsboro STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Winnsboro. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsWinnsboro Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Winnsboro
- The Winnsboro Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.3% of the 30 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Winnsboro, House properties are the most common (40%), reflecting the local real estate landscape.
- Houses represent a significant 40% portion, catering likely to families or larger groups.
- The presence of 26.7% Hotel/Boutique listings indicates integration with traditional hospitality.
Winnsboro Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Winnsboro
- The dominant room capacity in Winnsboro is 1 bedroom listings, making up 46.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 76.7% of the active Airbnb listings in Winnsboro, indicating a high concentration in these sizes.
Winnsboro Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Winnsboro
- The most common guest capacity trend in Winnsboro vacation rentals is listings accommodating 4 guests (50%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Winnsboro STR market, accounting for 63.3% of listings.
- 26.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Winnsboro.
- On average, properties in Winnsboro are equipped to host 4.7 guests.
Winnsboro Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Winnsboro
- The most common availability pattern in Winnsboro falls within the 181-270 days range, representing 40% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 73.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Winnsboro (43.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 26.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Winnsboro Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
40.7% of total
2 Nights
16 listings
59.3% of total
Key Insights
- The most prevalent minimum stay requirement in Winnsboro is 2 Nights, adopted by 59.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (100.0%) of the Winnsboro Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 59.3% of Winnsboro hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Winnsboro.
Winnsboro Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
14 listings
48.3% of total
Moderate
3 listings
10.3% of total
Firm
6 listings
20.7% of total
Strict
6 listings
20.7% of total
Cancellation Policy Insights for Winnsboro
- The prevailing Airbnb cancellation policy trend in Winnsboro is Flexible, used by 48.3% of listings.
- There's a relatively balanced mix between guest-friendly (58.6%) and stricter (41.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 48.3% market standard in Winnsboro.
- Regularly review your cancellation policy against competitors and market demand shifts in Winnsboro.
Winnsboro STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Winnsboro
- The overall average booking lead time for vacation rentals in Winnsboro is 36 days.
- Guests book furthest in advance for stays during April (average 78 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 19 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (62 days avg.) sees the longest lead times, while Summer (27 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (36 days) as a baseline for your pricing and availability strategy in Winnsboro.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 78 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 62 days) to capture early planners.
- Monitor your own booking lead times against these Winnsboro averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Winnsboro (2025)
Amenity Prevalence
Amenity Insights for Winnsboro
- Essential amenities in Winnsboro that guests expect include: Air conditioning, Heating, Free parking on premises, Hot water, TV, Smoke alarm, Bed linens, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Winnsboro: Air conditioning, Heating, Free parking on premises, Hot water, TV, Smoke alarm, Bed linens, Kitchen.
- Prioritize adding missing essentials: Smoke alarm, Bed linens, Kitchen.
- Consider adding popular differentiators like Essentials or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Winnsboro to stay competitive.
Winnsboro Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Winnsboro
- The typical guest profile for Airbnb in Winnsboro consists of primarily domestic travelers (98%), often arriving from nearby Dallas, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.4% of guests.
- Key international markets include United States (98.4%) and Switzerland (0.3%).
- Top languages spoken are English (74.4%) followed by Spanish (13.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Dallas and Fort Worth.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Winnsboro Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Star Harbor | 13 | $6,238 | $574.42 | 38% |
Anna | 13 | $5,170 | $298.78 | 44% |
Groesbeck | 10 | $4,507 | $372.96 | 38% |
Malakoff | 27 | $4,129 | $454.15 | 32% |
Rowlett | 80 | $3,855 | $332.19 | 45% |
Streetman | 14 | $3,778 | $297.02 | 43% |
Rockwall | 65 | $3,621 | $272.51 | 48% |
DeSoto | 34 | $3,443 | $257.48 | 40% |
Pilot Point | 15 | $3,291 | $362.83 | 36% |
Waxahachie | 57 | $3,203 | $253.12 | 51% |