Tyler Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Texas, United States
Is Airbnb profitable in Tyler in 2025? Explore comprehensive Airbnb analytics for Tyler, Texas, United States to uncover income potential. This 2025 STR market report for Tyler, based on AirROI data from August 2024 to July 2025, reveals key trends in the market of 305 active listings.
Whether you're considering an Airbnb investment in Tyler, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Tyler Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Tyler Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Tyler (2025)
Understanding the monthly revenue variations for Airbnb listings in Tyler is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Tyler is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Tyler across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,942+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,743 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,680 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $852, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Tyler
Tyler Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Tyler STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Marchsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Tyler:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 45%.
- Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Tyler
Average Daily Rate (ADR) Airbnb Trends in Tyler (2025)
Effective short term rental pricing strategy in Tyler involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Tyler typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $223+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $170 or more.
- Typical properties (Median) charge around $128 per night.
- Entry-level properties (Bottom 25%) earn around $90 per night.
Average Daily Rate (ADR) Trend by Month in Tyler
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Airbnb Seasonality Analysis & Trends in Tyler (2025)
Peak Season (June, March, May)
- Revenue averages $2,308 per month
- Occupancy rates average 46.7%
- Daily rates average $154
Shoulder Season
- Revenue averages $2,055 per month
- Occupancy maintains around 46.4%
- Daily rates hold near $139
Low Season (January, February, September)
- Revenue drops to average $1,660 per month
- Occupancy decreases to average 42.4%
- Daily rates adjust to average $130
Seasonality Insights for Tyler
- The Airbnb seasonality in Tyler shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Tyler's highest earning potential, with monthly revenues capable of climbing to $2,443, occupancy reaching a high of 52.3%, and ADRs peaking at $162.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,434, occupancy could drop to 35.5%, and ADRs may adjust down to $129.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Tyler.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Tyler seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Tyler (2025)
Exploring the top neighborhoods for short-term rentals in Tyler? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historic Tyler | Charming area featuring antique shops and historical sites, perfect for tourists looking to experience the local culture and history of Tyler, Texas. | Tyler Rose Garden, Tyler Museum of Art, Discovery Science Place, Caldwell Zoo, Historic Smith County Courthouse, Azalea Residential Historic District |
| Lake Tyler | Beautiful natural area ideal for outdoor enthusiasts and families looking for relaxing vacations by the water, offering a variety of water sports and activities. | Lake Tyler, Lake Tyler Marina, Canoeing, Fishing, Picnicking areas, Hiking trails |
| South Tyler | Growing suburban area with modern amenities, great shopping, and dining options, popular with families and business travelers looking for a comfortable stay. | Broadway Square Mall, The Village at Cumberland Park, Lakeside Market, Tyler State Park, Restaurants and cafes |
| Downtown Tyler | Vibrant downtown area with a mix of businesses, restaurants, and entertainment options. Great for visitors who want to experience the local nightlife and dining scene. | Liberty Hall, Tyler's Farmers Market, Art displays, Local restaurants, Live music venues |
| East Texas State Fairgrounds | Home to the famous East Texas State Fair, making it a great location for visitors during the fair season and other events held throughout the year. | East Texas State Fair, Exposition Center, Carnival, Concerts, Local vendors |
| Piney Woods | Scenic area featuring beautiful forests and outdoor activities, ideal for those looking to escape into nature, also attractive for eco-tourists. | Tyler State Park, Caddo Lake State Park, Nature trails, Camping, Wildlife viewing |
| Whitehouse | Nearby city offering small-town charm and a family-friendly atmosphere, appealing to visitors looking for a quiet place close to Tyler. | Lake Whitehouse, Local parks, Community events, Shopping in Whitehouse, Dining options |
| Bullard | Beautiful small town with access to nature and outdoor activities, becoming increasingly popular among visitors looking for a peaceful retreat from the city. | Lake Palestine, Historic sites, Local restaurants, Nature trails, Fishing spots |
Understanding Airbnb License Requirements & STR Laws in Tyler (2025)
While Tyler, Texas, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Tyler to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 0% licensed listings)
Top Performing Airbnb Properties in Tyler (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Tylerbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Sleeps 20 Stay Tyler @ Villa Grande
Entire Place • 6 bedrooms
Comfy home with Pool, Hot Tub & More
Entire Place • 4 bedrooms
Piece of Paradise: Pool, Pickleball, Pond, Privacy
Entire Place • 4 bedrooms
Rare ~ Boho ~ PizzaOven ~ Pool ~ Firepit ~ Grill ~ Kingbed ~
Entire Place • 3 bedrooms
Texas Star-7 beds-Sleeps 10-Ping Pong & Pool Table
Entire Place • 4 bedrooms
Family Fun 3BR Getaway with Hot Tub and Play Yard
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Tyler (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Tyler based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Logan | 9 | $405,385 | 954 | 4.98/5.0 |
| Gustavo | 9 | $316,269 | 840 | 4.94/5.0 |
| Evolve | 10 | $229,843 | 142 | 4.99/5.0 |
| Harlan | 8 | $124,357 | 1461 | 4.77/5.0 |
| PMI Tyler | 11 | $121,879 | 46 | 4.47/5.0 |
| Ro | 9 | $110,949 | 358 | 4.71/5.0 |
| Preston | 2 | $103,062 | 220 | 4.88/5.0 |
| Savanna | 4 | $102,578 | 166 | 4.76/5.0 |
| Samuel Ryan | 3 | $95,583 | 714 | 4.96/5.0 |
| Michael | 1 | $92,162 | 108 | 4.98/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Tyler.
Dive Deeper: Advanced Tyler STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Tyler. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTyler Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Tyler
- The Tyler Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.9% of the 305 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Tyler, House properties are the most common (68.9%), reflecting the local real estate landscape.
- Houses represent a significant 68.9% portion, catering likely to families or larger groups.
- The presence of 7.5% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, unique stays (combined 4.6%) offer potential for unique stay experiences.
Tyler Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Tyler
- The dominant room capacity in Tyler is 3 bedrooms listings, making up 30.2% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 54.5% of the active Airbnb listings in Tyler, indicating a high concentration in these sizes.
- A significant 38.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Tyler.
Tyler Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Tyler
- The most common guest capacity trend in Tyler vacation rentals is listings accommodating 4 guests (22%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Tyler STR market, accounting for 42.7% of listings.
- 44.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Tyler.
- On average, properties in Tyler are equipped to host 4.5 guests.
Tyler Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Tyler
- The most common availability pattern in Tyler falls within the 181-270 days range, representing 41% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 78.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Tyler (41.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 22.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Tyler Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
119 listings
39.3% of total
2 Nights
100 listings
33% of total
3 Nights
12 listings
4% of total
4-6 Nights
8 listings
2.6% of total
7-29 Nights
17 listings
5.6% of total
30+ Nights
47 listings
15.5% of total
Key Insights
- The most prevalent minimum stay requirement in Tyler is 1 Night, adopted by 39.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (72.3%) of the Tyler Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (15.5%) caters to monthly stays (30+ nights) in Tyler, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 39.3% of Tyler hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 15.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Tyler.
Tyler Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
106 listings
35.5% of total
Moderate
60 listings
20.1% of total
Firm
55 listings
18.4% of total
Strict
78 listings
26.1% of total
Cancellation Policy Insights for Tyler
- The prevailing Airbnb cancellation policy trend in Tyler is Flexible, used by 35.5% of listings.
- There's a relatively balanced mix between guest-friendly (55.6%) and stricter (44.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 35.5% market standard in Tyler.
- Regularly review your cancellation policy against competitors and market demand shifts in Tyler.
Tyler STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Tyler
- The overall average booking lead time for vacation rentals in Tyler is 23 days.
- Guests book furthest in advance for stays during October (average 43 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 18 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (33 days avg.) sees the longest lead times, while Summer (22 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (23 days) as a baseline for your pricing and availability strategy in Tyler.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 43 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 33 days) to capture early planners.
- Monitor your own booking lead times against these Tyler averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Tyler (2025)
Amenity Prevalence
Amenity Insights for Tyler
- Essential amenities in Tyler that guests expect include: Air conditioning, Free parking on premises, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Smoke alarm, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Tyler: Air conditioning, Free parking on premises, Wifi.
- Prioritize adding missing essentials: Air conditioning, Free parking on premises, Wifi.
- Consider adding popular differentiators like Heating or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Tyler to stay competitive.
Tyler Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Tyler
- The typical guest profile for Airbnb in Tyler consists of primarily domestic travelers (99%), often arriving from nearby Dallas, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.8% of guests.
- Key international markets include United States (98.8%) and Canada (0.2%).
- Top languages spoken are English (76%) followed by Spanish (16.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Dallas and Tyler.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Tyler Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Star Harbor | 12 | $5,384 | $650.10 | 36% |
| Anna | 21 | $3,836 | $282.97 | 43% |
| DeSoto | 35 | $3,593 | $278.14 | 44% |
| Malakoff | 26 | $3,214 | $443.36 | 30% |
| Red Oak | 17 | $3,135 | $271.75 | 48% |
| Streetman | 21 | $3,127 | $332.88 | 35% |
| Waxahachie | 56 | $3,067 | $260.32 | 50% |
| Nevada | 10 | $2,977 | $274.34 | 37% |
| Holly Lake Ranch | 11 | $2,841 | $352.70 | 36% |
| Rowlett | 94 | $2,822 | $309.88 | 40% |