Saint Jo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Texas, United States
Is Airbnb profitable in Saint Jo in 2025? Explore comprehensive Airbnb analytics for Saint Jo, Texas, United States to uncover income potential. This 2025 STR market report for Saint Jo, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 32 active listings.
Whether you're considering an Airbnb investment in Saint Jo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Saint Jo Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Saint Jo Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Saint Jo (2025)
Understanding the monthly revenue variations for Airbnb listings in Saint Jo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Saint Jo is typically June, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Saint Jo across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,224+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,841 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,400 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $755, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Saint Jo
Saint Jo Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Saint Jo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Marchsees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Saint Jo:
- Best-in-class properties (Top 10%) achieve 57%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 40% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 23%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Saint Jo
Average Daily Rate (ADR) Airbnb Trends in Saint Jo (2025)
Effective short term rental pricing strategy in Saint Jo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Saint Jo typically peaks in March and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $335+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $272 or more.
- Typical properties (Median) charge around $197 per night.
- Entry-level properties (Bottom 25%) earn around $140 per night.
Average Daily Rate (ADR) Trend by Month in Saint Jo
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Airbnb Seasonality Analysis & Trends in Saint Jo (2025)
Peak Season (June, April, May)
- Revenue averages $2,989 per month
- Occupancy rates average 30.5%
- Daily rates average $203
Shoulder Season
- Revenue averages $1,851 per month
- Occupancy maintains around 30.7%
- Daily rates hold near $218
Low Season (January, August, September)
- Revenue drops to average $1,293 per month
- Occupancy decreases to average 24.0%
- Daily rates adjust to average $205
Seasonality Insights for Saint Jo
- The Airbnb seasonality in Saint Jo shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Saint Jo's highest earning potential, with monthly revenues capable of climbing to $3,131, occupancy reaching a high of 35.8%, and ADRs peaking at $233.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,083, occupancy could drop to 20.7%, and ADRs may adjust down to $196.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Saint Jo.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Saint Jo seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Saint Jo (2025)
Exploring the top neighborhoods for short-term rentals in Saint Jo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Greenbelt Area | A beautiful area with picturesque landscapes and outdoor activities, perfect for nature lovers and families seeking a peaceful retreat. | Saint Jo Historical Museum, Wildlife watching, Fishing at area lakes, Hiking trails, Stargazing |
| Downtown Saint Jo | The heart of the town, featuring local shops, restaurants, and community events, great for hosting guests looking to experience small-town life. | Saint Jo Farmer's Market, Local diners and cafes, Annual rodeo events, Historic downtown buildings, Art galleries |
| Nearby Lake Nocona | A popular spot for water activities and relaxation, drawing visitors who enjoy fishing and boating, making it ideal for summer rentals. | Lake Nocona, Fishing, Water sports, Picnic areas, Sunset views |
| Saint Jo Wine Trail | This area is known for its vineyards and wineries, attracting wine enthusiasts and foodies, perfect for hosting stays that cater to tours and tastings. | Local wineries, Wine tasting events, Vineyard tours, Culinary experiences, Scenic drives |
| Outskirts of Saint Jo | Quiet and secluded, offering a romantic retreat for couples and a chance to connect with nature, ideal for cabins or private getaways. | Nature trails, Wildlife, Peaceful landscapes, Campsites, Photography opportunities |
| Historic Sites Tour Area | Exploring the rich history of Saint Jo and surrounding areas appeals to history buffs and tourists looking for cultural experiences. | Historical landmarks, Local heritage sites, Guided historical tours, Cultural festivals, Museum exhibitions |
| Nocona Hills | A serene and scenic area perfect for relaxation and outdoor activities, attracting nature lovers and those wanting to escape the city life. | Nocona Hills Golf Course, Hiking and biking trails, Nature walks, Picnic areas, Community events |
| Horseback Riding Trails | Known for its vast open spaces, this area attracts visitors interested in horseback riding and ranch experiences, great for adventure seekers. | Horseback riding, Riding lessons, Ranch tours, Outdoor adventures, Nature exploration |
Understanding Airbnb License Requirements & STR Laws in Saint Jo (2025)
While Saint Jo, Texas, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Saint Jo to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Saint Jo (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Saint Jobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Christmas Memories | Cozy Pool, Hot Tub & Wineries
Entire Place • 4 bedrooms
Blue Velvet
Entire Place • 1 bedroom
Vineyard Charm w/ Hot Tub in Saint Jo
Entire Place • 3 bedrooms
Downtown Saint Jo ~Great Outdoor Area & Fire Pit
Entire Place • 3 bedrooms
Blue Ostrich Guesthouse
Entire Place • 4 bedrooms
Modern Colorful Retreat on the Square
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Saint Jo (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Saint Jo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| All Is Well Resort | 6 | $103,814 | 103 | 4.94/5.0 |
| Christi | 4 | $103,099 | 48 | 3.73/5.0 |
| Host #499132865 | 2 | $38,757 | 24 | 5.00/5.0 |
| Krista | 1 | $37,693 | 56 | 5.00/5.0 |
| Shannon | 1 | $35,738 | 20 | 5.00/5.0 |
| Jenn | 2 | $35,538 | 457 | 4.95/5.0 |
| Ashly | 1 | $35,214 | 9 | 4.78/5.0 |
| Laurie | 1 | $32,240 | 22 | 5.00/5.0 |
| Jeff | 5 | $32,113 | 53 | 4.83/5.0 |
| Sarah | 2 | $23,399 | 150 | 4.99/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Saint Jo.
Dive Deeper: Advanced Saint Jo STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Saint Jo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSaint Jo Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Saint Jo
- The Saint Jo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.8% of the 32 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Saint Jo, Outdoor/Unique properties are the most common (53.1%), reflecting the local real estate landscape.
- Houses represent a significant 25% portion, catering likely to families or larger groups.
- The presence of 9.4% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like apartment/condo (combined 3.1%) offer potential for unique stay experiences.
Saint Jo Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Saint Jo
- The dominant room capacity in Saint Jo is 1 bedroom listings, making up 56.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 78.2% of the active Airbnb listings in Saint Jo, indicating a high concentration in these sizes.
- With over half the market (56.3%) consisting of studios or 1-bedroom units, Saint Jo is particularly well-suited for individuals or couples.
- A significant 34.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Saint Jo.
Saint Jo Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Saint Jo
- The most common guest capacity trend in Saint Jo vacation rentals is listings accommodating 2 guests (46.9%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Saint Jo STR market, accounting for 68.8% of listings.
- A significant 46.9% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Saint Jo.
- 34.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Saint Jo.
- On average, properties in Saint Jo are equipped to host 4.1 guests.
Saint Jo Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Saint Jo
- The most common availability pattern in Saint Jo falls within the 271-366 days range, representing 59.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 96.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Saint Jo (40.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 3.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Saint Jo Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
34.5% of total
2 Nights
17 listings
58.6% of total
30+ Nights
2 listings
6.9% of total
Key Insights
- The most prevalent minimum stay requirement in Saint Jo is 2 Nights, adopted by 58.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (93.1%) of the Saint Jo Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 58.6% of Saint Jo hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 6.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Saint Jo.
Saint Jo Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
19.2% of total
Moderate
6 listings
23.1% of total
Firm
13 listings
50% of total
Strict
2 listings
7.7% of total
Cancellation Policy Insights for Saint Jo
- The prevailing Airbnb cancellation policy trend in Saint Jo is Firm, used by 50% of listings.
- A majority (57.7%) of hosts in Saint Jo utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
- Strict cancellation policies are quite rare (7.7%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 50% market standard in Saint Jo.
- Using a Strict policy might deter some guests, as only 7.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Saint Jo.
Saint Jo STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Saint Jo
- The overall average booking lead time for vacation rentals in Saint Jo is 42 days.
- Guests book furthest in advance for stays during June (average 73 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 19 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (49 days avg.) sees the longest lead times, while Winter (23 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Saint Jo.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 73 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 49 days) to capture early planners.
- Monitor your own booking lead times against these Saint Jo averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Saint Jo (2025)
Amenity Prevalence
Amenity Insights for Saint Jo
- Essential amenities in Saint Jo that guests expect include: Heating, Free parking on premises, Air conditioning, Essentials, Shampoo. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Hair dryer, Bed linens are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Saint Jo: Heating, Free parking on premises, Air conditioning, Essentials, Shampoo.
- Prioritize adding missing essentials: Essentials, Shampoo.
- Consider adding popular differentiators like Wifi or Hair dryer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Saint Jo to stay competitive.
Saint Jo Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Saint Jo
- The typical guest profile for Airbnb in Saint Jo consists of primarily domestic travelers (100%), often arriving from nearby Dallas, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 100.0% of guests.
- Top languages spoken are English (84.4%) followed by Spanish (11.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Dallas and Fort Worth.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Saint Jo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Strawn | 19 | $8,394 | $645.46 | 32% |
| Star Harbor | 13 | $6,238 | $574.42 | 38% |
| Valley View | 23 | $5,352 | $600.88 | 40% |
| Anna | 13 | $5,170 | $298.78 | 44% |
| Malakoff | 27 | $4,129 | $454.15 | 32% |
| Flower Mound | 69 | $4,015 | $287.50 | 50% |
| Rowlett | 80 | $3,855 | $332.19 | 45% |
| Sanger | 15 | $3,826 | $248.53 | 48% |
| Corinth | 14 | $3,663 | $248.09 | 46% |
| Rockwall | 65 | $3,621 | $272.51 | 48% |