Round Rock Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Texas, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Round Rock in 2025? Explore comprehensive Airbnb analytics for Round Rock, Texas, United States to uncover income potential. This 2025 STR market report for Round Rock, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 332 active listings.

Whether you're considering an Airbnb investment in Round Rock, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Round Rock Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Round Rock Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$195
The average rental revenue earned for an occupied room per day in Round Rock.
Occupancy Rate(?)
45.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$29,360
Typical annual income for an Airbnb listing in Round Rock. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
19.9%
Strong growth (19.9%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Round Rock.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Round Rock.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
332
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Round Rock (2025)

Understanding the monthly revenue variations for Airbnb listings in Round Rock is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Round Rock is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Round Rock across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,501+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,285 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,566 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,115, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Round Rock

Round Rock Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Round Rock STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Round Rock:

  • Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 46%.
  • Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Round Rock

Average Daily Rate (ADR) Airbnb Trends in Round Rock (2025)

Effective short term rental pricing strategy in Round Rock involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Round Rock typically peaks in March and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $337+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $232 or more.
  • Typical properties (Median) charge around $161 per night.
  • Entry-level properties (Bottom 25%) earn around $85 per night.

Average Daily Rate (ADR) Trend by Month in Round Rock

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Airbnb Seasonality Analysis & Trends in Round Rock (2025)

Peak Season (June, May, April)
  • Revenue averages $4,196 per month
  • Occupancy rates average 47.3%
  • Daily rates average $178
Shoulder Season
  • Revenue averages $3,113 per month
  • Occupancy maintains around 47.6%
  • Daily rates hold near $189
Low Season (January, February, September)
  • Revenue drops to average $2,382 per month
  • Occupancy decreases to average 42.0%
  • Daily rates adjust to average $179

Seasonality Insights for Round Rock

  • The Airbnb seasonality in Round Rock shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Round Rock's highest earning potential, with monthly revenues capable of climbing to $4,321, occupancy reaching a high of 53.0%, and ADRs peaking at $210.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,281, occupancy could drop to 38.7%, and ADRs may adjust down to $171.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Round Rock.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Round Rock seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Round Rock (2025)

Exploring the top neighborhoods for short-term rentals in Round Rock? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Round Rock
A vibrant area with a mix of dining, shopping, and entertainment options, Downtown Round Rock is appealing to visitors looking for convenience and access to local attractions.
Chisholm Trail Crossing Park, Round Rock Donuts, The Old Settlers Park, Play for All Park, Downtown Round Rock events
Old Town Round Rock
Known for its historic charm and community events, Old Town Round Rock offers a quaint atmosphere with local shops and eateries that attract tourists.
Old Round Rock Depot, The Round Rock Express, local boutiques, antique shops, seasonal festivals
Brushy Creek
This family-friendly area is great for outdoor enthusiasts, with parks and trails attracting guests looking for a peaceful stay close to nature.
Brushy Creek Regional Trail, Lake Creek Park, Brushy Creek Park, Playgrounds and sports facilities, Nature trails
West Round Rock
An up-and-coming area with new developments, West Round Rock is appealing to families and business travelers seeking proximity to Dell and other tech companies.
Chisholm Trail Crossing, Local shopping centers, Austin Sports Center, Round Rock Premium Outlets, Good Parks and Recreation
East Round Rock
A growing area with affordable options, East Round Rock appeals to visitors seeking budget-friendly accommodations while being close to local amenities.
Local dining options, Parks and recreation spaces, Emphasis on community events, Round Rock High School sports, Upcoming developments
The Dell Diamond
Home to the Round Rock Express, the Dell Diamond area attracts sports fans and families attending baseball games, making it a prime location for short-term rentals.
Dell Diamond, Annual sports events, Nearby restaurants, Live music events, Community gatherings
Old Settlers Park Area
With one of the largest parks in the area, this location attracts families and event-goers who seek recreational activities and spacious outdoor environments.
Old Settlers Park activities, Sports facilities, Walking trails, Picnic areas, Community events
Settlers Park Neighborhood
A quiet residential area with access to local amenities and parks, perfect for visitors looking for a restful stay while being close to attractions.
Settlers Park, Nearby shopping and dining, Family-friendly parks, Nature trails, Community activities

Understanding Airbnb License Requirements & STR Laws in Round Rock (2025)

While Round Rock, Texas, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Round Rock to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Round Rock (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Round Rockbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Sleeps 40 | Two Houses Two Pools 2x the Fun!

Sleeps 40 | Two Houses Two Pools 2x the Fun!

Entire Place • 12 bedrooms

$291,851
Revenue
48.6%
Occupancy
$1479.99
Daily Rate
Large Groups House | Pool | Fiber internet

Large Groups House | Pool | Fiber internet

Entire Place • 7 bedrooms

$191,830
Revenue
38.6%
Occupancy
$902.97
Daily Rate
2 Luxury Homes | Group Retreats | Games | Fire Pit

2 Luxury Homes | Group Retreats | Games | Fire Pit

Entire Place • 7 bedrooms

$145,942
Revenue
55.8%
Occupancy
$637.63
Daily Rate
Large Groups' Luxury House | Pool | Sleep 22

Large Groups' Luxury House | Pool | Sleep 22

Entire Place • 6 bedrooms

$140,597
Revenue
41.1%
Occupancy
$651.90
Daily Rate
Timeless-Texas-Inn • Heated Pool Oasis • LUX Vibe

Timeless-Texas-Inn • Heated Pool Oasis • LUX Vibe

Entire Place • 4 bedrooms

$130,066
Revenue
71.1%
Occupancy
$473.66
Daily Rate
Enjoy View of Creek from Relaxing Poolside Retreat

Enjoy View of Creek from Relaxing Poolside Retreat

Entire Place • 6 bedrooms

$116,331
Revenue
54.9%
Occupancy
$554.13
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Round Rock (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Round Rock based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Michael8$953,3641494.32/5.0
Blake5$461,1993584.82/5.0
Bonnie10$276,30912434.72/5.0
Evolve7$220,813764.72/5.0
Lindsey4$218,6221844.76/5.0
Abbi2$169,3251524.97/5.0
Laila3$167,4917644.95/5.0
Bob6$151,1931164.91/5.0
StayWise6$143,9804574.83/5.0
Derek1$130,0661944.91/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Round Rock.

Dive Deeper: Advanced Round Rock STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Round Rock. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Round Rock Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Round Rock

  • The Round Rock Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 78% of the 332 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Round Rock, House properties are the most common (89.5%), reflecting the local real estate landscape.
  • Houses represent a significant 89.5% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others, outdoor/unique (combined 5.4%) offer potential for unique stay experiences.

Round Rock Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Round Rock

  • The dominant room capacity in Round Rock is 3 bedrooms listings, making up 30.4% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 53.3% of the active Airbnb listings in Round Rock, indicating a high concentration in these sizes.
  • A significant 62.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Round Rock.

Round Rock Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Round Rock

  • The most common guest capacity trend in Round Rock vacation rentals is listings accommodating 8+ guests (46.4%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Round Rock STR market, accounting for 57.5% of listings.
  • 62.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Round Rock.
  • On average, properties in Round Rock are equipped to host 5.3 guests.

Round Rock Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Round Rock

  • The most common availability pattern in Round Rock falls within the 181-270 days range, representing 32.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 62.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Round Rock (33.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 38.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Round Rock Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (22.8%)

1 Night

69 listings

22.8% of total

2 Nights (40.1%)

2 Nights

121 listings

40.1% of total

3 Nights (11.6%)

3 Nights

35 listings

11.6% of total

4-6 Nights (6.6%)

4-6 Nights

20 listings

6.6% of total

7-29 Nights (7%)

7-29 Nights

21 listings

7% of total

30+ Nights (11.9%)

30+ Nights

36 listings

11.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Round Rock is 2 Nights, adopted by 40.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (62.9%) of the Round Rock Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (11.9%) caters to monthly stays (30+ nights) in Round Rock, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 40.1% of Round Rock hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.8% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 11.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Round Rock.

Round Rock Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

6 listings

2.1% of total

Super Strict 60 Days

9 listings

3.1% of total

Flexible (18.5%)

Flexible

53 listings

18.5% of total

Moderate (26.6%)

Moderate

76 listings

26.6% of total

Firm (29.4%)

Firm

84 listings

29.4% of total

Strict (20.3%)

Strict

58 listings

20.3% of total

Cancellation Policy Insights for Round Rock

  • The prevailing Airbnb cancellation policy trend in Round Rock is Firm, used by 29.4% of listings.
  • There's a relatively balanced mix between guest-friendly (45.1%) and stricter (49.7%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 29.4% market standard in Round Rock.
  • Regularly review your cancellation policy against competitors and market demand shifts in Round Rock.

Round Rock STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Round Rock

  • The overall average booking lead time for vacation rentals in Round Rock is 33 days.
  • Guests book furthest in advance for stays during April (average 77 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (49 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (33 days) as a baseline for your pricing and availability strategy in Round Rock.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 77 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 49 days) to capture early planners.
  • Monitor your own booking lead times against these Round Rock averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Round Rock (2025)

Amenity Prevalence

Amenity Insights for Round Rock

  • Essential amenities in Round Rock that guests expect include: Wifi, Air conditioning, TV, Smoke alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, Heating, Free parking on premises are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Round Rock: Wifi, Air conditioning, TV, Smoke alarm.
  • Prioritize adding missing essentials: Wifi, Air conditioning, TV, Smoke alarm.
  • Consider adding popular differentiators like Kitchen or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Round Rock to stay competitive.

Round Rock Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Round Rock

  • The typical guest profile for Airbnb in Round Rock consists of primarily domestic travelers (95%), often arriving from nearby Houston, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 95.3% of guests.
  • Key international markets include United States (95.3%) and Mexico (1.3%).
  • Top languages spoken are English (68.6%) followed by Spanish (20.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Houston and Austin.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Round Rock Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Jonestown54$6,299$491.7332%
West Lake Hills19$5,378$704.8534%
Hudson Bend65$4,685$504.8231%
Groesbeck10$4,507$372.9638%
Kingsland266$4,443$502.2528%
Franklin10$4,099$358.4745%
Volente20$4,098$421.6934%
Streetman14$3,778$297.0243%
Valley Mills19$3,770$379.2736%
Hempstead18$3,768$393.1035%

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