Airbnb Market Analytics, Statistics and Data in Richmond, Texas, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Richmond? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Richmond:
How much do Airbnb hosts make on average per month in Richmond?
The short-term rental market in Richmond shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,759 per month
- Strong performing properties (top 25%) make $4,248 or more
- Best-in-class properties (top 10%) achieve $6,023+ monthly
- Entry-level properties (bottom 25%) typically earn around $655
Revenue Variations by Month
Occupancy Rates Throughout the Year in Richmond
The market in Richmond shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 45% occupancy rates
- Strong performing properties (top 25%) achieve 66% or higher
- Best-in-class properties (top 10%) reach 83%+occupancy
- Entry-level properties (bottom 25%) average around 22%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Richmond
Daily rates in Richmond vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $92 per night
- Strong performing properties (top 25%) secure $199 or more
- Best-in-class properties (top 10%) pull in $285+ per night
- Entry-level properties (bottom 25%) earn around $42
Daily Rate Variations by Month
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Seasonality patterns in Richmond
Peak Season (April, March, February)
- Revenue peaks at $3438.05 per month
- Occupancy rates reach 52.88%
- Daily rates average $150.36
Shoulder Season
- Revenue averages $2578.29 per month
- Occupancy maintains 45.31%
- Daily rates hold at $139.25
Low Season (September, December, January)
- Revenue drops to $1519.30 per month
- Occupancy decreases to 33.74%
- Daily rates adjust to $126.06
Is it still profitable to do Airbnb in Richmond in 2025?
Yes! Richmond demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 45% and strong monthly revenue averaging $2578 and The market's 135 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Richmond
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Richmond Town Center | The heart of Richmond with shopping, dining, and entertainment options. Ideal for travelers looking for convenience and access to local attractions. | Richmond Town Square, Historic Richmond, Local dining options, Parks and recreation, Shopping centers |
| Pecan Grove | A suburban community known for its scenic beauty and family-friendly atmosphere. Attracts families and travelers seeking a peaceful retreat while still being close to the city. | Pecan Grove Plantation, Local parks, Community events, Family-friendly activities |
| Aliana | A master-planned community offering modern amenities and beautiful homes. Popular among visitors looking for a residential feel and family-oriented experiences. | Aliana Park, Community Pools, Trail systems, Local dining and shopping |
| Foster | This area offers a mix of rural charm and suburban convenience, appealing to those who enjoy outdoor activities and a slower pace of life. | Foster City Park, Outdoor recreational areas, Local farms, Community events |
| Greatwood | A large master-planned community that features scenic views and various amenities, making it a favorite for family visitors. | Greatwood Golf Club, Walking trails, Local shopping areas, Community swimming pools |
| Waterview Estates | A luxurious neighborhood with access to beautiful lakes and parks. Attracts those looking for upscale accommodations and serene environments. | Lakes and parks, Beautiful homes, Outdoor activities, Nearby shopping areas |
| Quail Valley | A suburban area known for its golf courses and well-maintained homes. Offers a friendly atmosphere attractive to families and business travelers alike. | Quail Valley Golf Course, Community parks, Local dining, Family-friendly events |
| Willow Creek | This area combines natural beauty with urban convenience, making it suitable for travelers who enjoy the outdoors while being close to city amenities. | Willow Creek Park, Nature trails, Local shops, Dining options |
Do you need a license for Airbnb in Richmond?
We recommend checking directly with Richmond's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Richmond
NICE! Spacious Home & Big Kitchen w/ Game Room!
Entire Place • 4 bedrooms
*️⃣ Lavish Home Richmond 4️⃣Bd 3️⃣.5️⃣Ba with Movie Room *️⃣
Entire Place • 4 bedrooms
Feel at Home in Richmond.
Entire Place • 4 bedrooms
Luxury Abode
Entire Place • 5 bedrooms
New, Spacious, Modern Home
Entire Place • 4 bedrooms
Spacious Home! Theater, Pool Table, Office & Gym!
Entire Place • 5 bedrooms
Top Performing Professional Hosts in Richmond
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Olga | 3 | $110,577 | 135 | 4.90/5.0 |
| 472995881 | 2 | $103,236 | 91 | 4.46/5.0 |
| Tony | 1 | $86,547 | 32 | 4.94/5.0 |
| TAJV Hospitality | 2 | $82,374 | 228 | 4.71/5.0 |
| Anix | 1 | $81,726 | 41 | 4.93/5.0 |
| Divine | 2 | $79,287 | 147 | 4.88/5.0 |
| Rachel | 1 | $76,694 | 69 | 4.94/5.0 |
| Idiaghe | 1 | $72,851 | 18 | 4.44/5.0 |
| Tuan | 1 | $72,609 | 38 | 4.92/5.0 |
| King | 1 | $68,288 | 88 | 4.90/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Richmond
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (52.6%), with house and apartment & condo properties comprising 97.0% of inventory
- Untapped potential in boutique & hotels, outdoor & mobile segments (3.0% combined)
Room Capacity Distribution
Analysis of 135 properties in Richmond shows that 1 bedroom properties are most prevalent, making up 22.2% of the market. The market tends to favor larger properties, with 1 bedroom and 3 bedrooms together representing 41.5% of all listings.
Key Insights
- Most common: 1 bedroom (22.2%)
- Least common: 2 bedrooms (5.9%)
- Market concentration: 41.5% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 135 properties in Richmond reveals that 8+ guests properties dominate the market, representing 26.7% of all listings. The average property accommodates 3.7 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 2 guests make up 37.8% of the market.
Key Insights
- Most common capacity: 8+ guests (26.7% of market)
- Least common capacity: 3 guests (0.7% of market)
- Average guest capacity: 3.7 guests per property
- Market concentration: 37.8% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 135 properties in Richmond, the most common availability pattern is 271-366 days (41.5% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (28.9% of properties).
Key Insights
- Most common availability window: 271-366 days (41.5%)
- Most common booking duration: 91-180 days (28.9%)
- Properties with high availability (180+ days): 69.6%
- Properties with long-term bookings (180+ days): 31.1%
Minimum Stay Distributions
1 Night
37 listings
32.7% of total
2 Nights
33 listings
29.2% of total
3 Nights
22 listings
19.5% of total
4-6 Nights
6 listings
5.3% of total
7-29 Nights
10 listings
8.8% of total
30+ Nights
5 listings
4.4% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 61.9%
- Mid-length stays (4-6 nights) represent 5.3% of listings
- Monthly+ stays (4.4%) suggest a stable extended-stay market
- High market flexibility with 81.4% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
28 listings
27.5% of total
Moderate
25 listings
24.5% of total
Firm
16 listings
15.7% of total
Strict
33 listings
32.4% of total
Key Insights
- Strict is the preferred policy at 32.4% of listings
- The market shows a balanced distribution between guest-friendly (52.0%) and strict (48.1%) policies
- Firm policies are least common at 15.7% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Nov, Dec, averaging 43 days
- Shortest booking windows are in Sep, Mar, Aug, averaging 27 days
- Winter shows the longest average booking window at 36 days, while Spring has the shortest at 34 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 36 days in advance
- Consider early bird discounts during Spring to encourage longer lead times
- Focus on last-minute booking promotions during Sep-Aug when lead times are shortest
Popular Airbnb Amenities in Richmond
Every property in Richmond comes standard with Wifi, and Air conditioning. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 92% of total guests, indicating a dominant local market share.
- Primary international markets: Mexico (1.9%) and Canada (1.1%)
- English is the top language at 71.6%, followed by Spanish (21.6%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 3.8%
Recommendations
- Target marketing campaigns for Houston and Dallas markets
- Develop localized content for Mexico and Canada
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Richmond. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Midfield | 10 | $6,107 | $503.15 | 27% |
| Gilchrist | 11 | $4,968 | $395.17 | 36% |
| Hempstead | 18 | $4,285 | $401.72 | 36% |
| Jamaica Beach | 207 | $4,230 | $343.92 | 38% |
| Friendswood | 28 | $4,078 | $356.18 | 52% |
| Franklin | 10 | $3,920 | $370.72 | 44% |
| Crystal Beach | 154 | $3,916 | $392.95 | 32% |
| Bolivar Peninsula | 766 | $3,835 | $366.27 | 35% |
| Anderson | 10 | $3,753 | $299.18 | 40% |
| Fairfield | 12 | $3,695 | $312.35 | 44% |
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