Richardson Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Texas, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Richardson in 2025? Explore comprehensive Airbnb analytics for Richardson, Texas, United States to uncover income potential. This 2025 STR market report for Richardson, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 246 active listings.

Whether you're considering an Airbnb investment in Richardson, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Richardson Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Richardson Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$185
The average rental revenue earned for an occupied room per day in Richardson.
Occupancy Rate(?)
47.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$27,564
Typical annual income for an Airbnb listing in Richardson. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
22.2%
Strong growth (22.2%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Richardson.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Richardson.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
246
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Richardson (2025)

Understanding the monthly revenue variations for Airbnb listings in Richardson is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Richardson is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Richardson across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,807+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,097 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,433 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,120, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Richardson

Richardson Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Richardson STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Richardson:

  • Best-in-class properties (Top 10%) achieve 86%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 73% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 47%.
  • Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Richardson

Average Daily Rate (ADR) Airbnb Trends in Richardson (2025)

Effective short term rental pricing strategy in Richardson involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Richardson typically peaks in November and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $339+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $210 or more.
  • Typical properties (Median) charge around $147 per night.
  • Entry-level properties (Bottom 25%) earn around $96 per night.

Average Daily Rate (ADR) Trend by Month in Richardson

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Airbnb Seasonality Analysis & Trends in Richardson (2025)

Peak Season (May, June, July)
  • Revenue averages $3,973 per month
  • Occupancy rates average 51.9%
  • Daily rates average $182
Shoulder Season
  • Revenue averages $3,172 per month
  • Occupancy maintains around 48.2%
  • Daily rates hold near $185
Low Season (January, February, October)
  • Revenue drops to average $2,557 per month
  • Occupancy decreases to average 45.5%
  • Daily rates adjust to average $182

Seasonality Insights for Richardson

  • The Airbnb seasonality in Richardson shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Richardson's highest earning potential, with monthly revenues capable of climbing to $4,149, occupancy reaching a high of 57.8%, and ADRs peaking at $201.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,373, occupancy could drop to 42.7%, and ADRs may adjust down to $178.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Richardson.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Richardson seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Richardson (2025)

Exploring the top neighborhoods for short-term rentals in Richardson? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Richardson Heights
A quiet residential area known for its family-friendly environment and proximity to parks and schools. Attractive for families and business travelers alike looking for suburban comfort.
Richardson Heights Park, Breckenridge Park, University of Texas at Dallas, Richardson Civic Center, Parks at Spring Creek
Huffines Park
A scenic area with outdoor recreational opportunities, appealing to travelers seeking nature and outdoor activities. Great for those looking for a relaxing stay with access to parks.
Huffines Park, Spring Creek Nature Area, Richardson Farmers Market, Golf courses, Cycling trails
CityLine
A modern urban development that boasts dining, shopping, and office space. Attractive to professionals and business travelers looking for convenience and modern amenities.
CityLine Plaza, CityLine Market, Alamo Drafthouse Cinema, Restaurants and cafes, Public art installations
Galatyn Park
A vibrant mixed-use community that hosts events and is close to arts and entertainment. Ideal for those looking for a lively atmosphere in their stay.
Galatyn Park, Richardson Public Library, Cultural Arts Center, Local events and festivals, Restaurant Row
Parker Road
This area features a mix of residential and commercial properties, making it favorable for diverse accommodation options. Close to public transport and major roads, it appeals to commuting professionals.
Richardson Public Transit, Shopping centers, Parks, Proximity to major highways
Collins Park
Family-friendly neighborhood with a tight-knit community feel and close to several recreational areas. Great for providing a homey experience for visitors.
Collins Park, Local playgrounds, Community events, Walking trails, Outdoor sports facilities
Breckenridge Park
A beautiful park-centric area that promotes outdoor activities and events. Attractive for those looking to unwind in nature.
Breckenridge Park, Wildflower Trails, Picnic areas, Wooded areas, Nature trails
Northeast Richardson
Diverse residential offerings in a peaceful setting, appealing to long-term Airbnb rentals for workers at nearby corporations and technology companies.
Corporate offices nearby, Parks and recreational facilities, Shopping centers, Local dining options

Understanding Airbnb License Requirements & STR Laws in Richardson (2025)

While Richardson, Texas, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Richardson to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Richardson (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Richardsonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Best of Richardson | 5BD/3BA with Pool, Patio, BBQ

Best of Richardson | 5BD/3BA with Pool, Patio, BBQ

Entire Place • 5 bedrooms

$182,575
Revenue
67.2%
Occupancy
$714.93
Daily Rate
Expertly Styled, Modern Oasis w/Gameroom + Firepit

Expertly Styled, Modern Oasis w/Gameroom + Firepit

Entire Place • 5 bedrooms

$159,407
Revenue
73.3%
Occupancy
$538.50
Daily Rate
Luxurious | Pool Oasis | PS5 | 12 Beds | Aquarium

Luxurious | Pool Oasis | PS5 | 12 Beds | Aquarium

Entire Place • 5 bedrooms

$150,259
Revenue
71.5%
Occupancy
$557.85
Daily Rate
Amazing Luxury 5 Bedrooms Home with Private Pool

Amazing Luxury 5 Bedrooms Home with Private Pool

Entire Place • 5 bedrooms

$135,663
Revenue
60.7%
Occupancy
$654.27
Daily Rate
Perfect Getaway Home w Pool, Jacuzzi, Cinema Room

Perfect Getaway Home w Pool, Jacuzzi, Cinema Room

Entire Place • 5 bedrooms

$128,798
Revenue
54.8%
Occupancy
$647.42
Daily Rate
Resort-Style Pool House with Hot Tub and Game Room

Resort-Style Pool House with Hot Tub and Game Room

Entire Place • 4 bedrooms

$122,043
Revenue
92.0%
Occupancy
$346.79
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Richardson (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Richardson based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Chase And Colette5$379,4542103.95/5.0
Annie20$337,785952.59/5.0
Lilly5$334,7471684.86/5.0
Marina3$332,8242524.84/5.0
Daniel10$279,9547704.91/5.0
Tal2$252,0961954.79/5.0
Karen6$180,2851873.31/5.0
Conor2$170,6631094.94/5.0
Evolve3$157,001624.39/5.0
Dalls10$155,500803.70/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Richardson.

Dive Deeper: Advanced Richardson STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Richardson. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Richardson Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Richardson

  • The Richardson Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 79.7% of the 246 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Richardson, House properties are the most common (61.4%), reflecting the local real estate landscape.
  • Houses represent a significant 61.4% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others (combined 3.2%) offer potential for unique stay experiences.

Richardson Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Richardson

  • The dominant room capacity in Richardson is 1 bedroom listings, making up 32.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 53.6% of the active Airbnb listings in Richardson, indicating a high concentration in these sizes.
  • A significant 43.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Richardson.

Richardson Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Richardson

  • The most common guest capacity trend in Richardson vacation rentals is listings accommodating 8+ guests (28.5%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 3 guests dominate the Richardson STR market, accounting for 42.3% of listings.
  • 43.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Richardson.
  • On average, properties in Richardson are equipped to host 4.5 guests.

Richardson Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Richardson

  • The most common availability pattern in Richardson falls within the 271-366 days range, representing 34.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 67.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Richardson (32.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 34.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Richardson Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (20.5%)

1 Night

45 listings

20.5% of total

2 Nights (30%)

2 Nights

66 listings

30% of total

3 Nights (9.5%)

3 Nights

21 listings

9.5% of total

4-6 Nights (5.9%)

4-6 Nights

13 listings

5.9% of total

7-29 Nights (11.8%)

7-29 Nights

26 listings

11.8% of total

30+ Nights (22.3%)

30+ Nights

49 listings

22.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Richardson is 2 Nights, adopted by 30% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (22.3%) caters to monthly stays (30+ nights) in Richardson, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 30% of Richardson hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20.5% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 22.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Richardson.

Richardson Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (16.3%)

Flexible

33 listings

16.3% of total

Moderate (29.1%)

Moderate

59 listings

29.1% of total

Firm (21.2%)

Firm

43 listings

21.2% of total

Strict (33.5%)

Strict

68 listings

33.5% of total

Cancellation Policy Insights for Richardson

  • The prevailing Airbnb cancellation policy trend in Richardson is Strict, used by 33.5% of listings.
  • A majority (54.7%) of hosts in Richardson utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 33.5% market standard in Richardson.
  • With 33.5% using Strict terms, this is a viable option in Richardson, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Richardson.

Richardson STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Richardson

  • The overall average booking lead time for vacation rentals in Richardson is 29 days.
  • Guests book furthest in advance for stays during April (average 48 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (37 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (29 days) as a baseline for your pricing and availability strategy in Richardson.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 48 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 37 days) to capture early planners.
  • Monitor your own booking lead times against these Richardson averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Richardson (2025)

Amenity Prevalence

Amenity Insights for Richardson

  • Essential amenities in Richardson that guests expect include: Air conditioning, Wifi, TV, Smoke alarm, Kitchen, Heating, Hot water, Essentials, Washer. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Richardson: Air conditioning, Wifi, TV, Smoke alarm, Kitchen, Heating, Hot water, Essentials, Washer.
  • Prioritize adding missing essentials: TV, Smoke alarm, Kitchen, Heating, Hot water, Essentials, Washer.
  • Consider adding popular differentiators like Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Richardson to stay competitive.

Richardson Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Richardson

  • The typical guest profile for Airbnb in Richardson consists of primarily domestic travelers (93%), often arriving from nearby Dallas, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 93.3% of guests.
  • Key international markets include United States (93.3%) and Canada (1.2%).
  • Top languages spoken are English (70.3%) followed by Spanish (13.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Dallas and Houston.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Richardson Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Star Harbor13$6,238$574.4238%
Valley View23$5,352$600.8840%
Anna13$5,170$298.7844%
Groesbeck10$4,507$372.9638%
Malakoff27$4,129$454.1532%
Flower Mound69$4,015$287.5050%
Rowlett80$3,855$332.1945%
Sanger15$3,826$248.5348%
Streetman14$3,778$297.0243%
Valley Mills19$3,770$379.2736%

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