Airbnb Market Analytics, Statistics and Data in Richardson, Texas, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Richardson? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Richardson:
How much do Airbnb hosts make on average per month in Richardson?
The short-term rental market in Richardson shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,487 per month
- Strong performing properties (top 25%) make $4,209 or more
- Best-in-class properties (top 10%) achieve $7,096+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,140
Revenue Variations by Month
Occupancy Rates Throughout the Year in Richardson
The market in Richardson shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 47% occupancy rates
- Strong performing properties (top 25%) achieve 72% or higher
- Best-in-class properties (top 10%) reach 87%+occupancy
- Entry-level properties (bottom 25%) average around 25%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Richardson
Daily rates in Richardson vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $143 per night
- Strong performing properties (top 25%) secure $212 or more
- Best-in-class properties (top 10%) pull in $332+ per night
- Entry-level properties (bottom 25%) earn around $94
Daily Rate Variations by Month
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Seasonality patterns in Richardson
Peak Season (June, November, May)
- Revenue peaks at $3953.91 per month
- Occupancy rates reach 57.71%
- Daily rates average $203.48
Shoulder Season
- Revenue averages $3285.76 per month
- Occupancy maintains 48.43%
- Daily rates hold at $181.02
Low Season (August, February, January)
- Revenue drops to $2414.30 per month
- Occupancy decreases to 39.95%
- Daily rates adjust to $170.72
Is it still profitable to do Airbnb in Richardson in 2025?
Yes! Richardson demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 48% and strong monthly revenue averaging $3286 and With 251 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Richardson
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| University Corridor | A vibrant area near the University of Texas at Dallas, attracting students and young professionals. It's ideal for short-term rentals due to high demand from university visitors and events. | University of Texas at Dallas, Richardson's Telecom Corridor, Wildflower! Arts and Music Festival, Cottonwood Park, The Eisemann Center for Performing Arts |
| CityLine | A modern mixed-use development featuring shopping, dining, and office spaces, making it a prime location for both tourists and business travelers. | CityLine Market, Alamo Drafthouse Cinema, CityLine Plaza, restaurants and cafes, The Galatyn Park |
| Richardson Heights | A family-friendly neighborhood with parks and easy access to major highways, appealing to families and short-term visitors alike. | Richardson Heights Park, The Richardson Civic Center, local shopping and dining, The Breckinridge Park, Spring Creek Trail |
| Spring Valley | Known for its suburban feel and proximity to major tech companies, this area attracts both tech professionals and families. | Spring Valley Park, Richardson's Telecom Corridor, local coffee shops, nearby dining options, Cottonwood Creek Preserve |
| Pride of Texas Plaza | A bustling shopping area with diverse dining options, catering to both locals and visitors seeking a convenient stay. | Pride of Texas Plaza shopping center, restaurants, local events, family fun centers, Near by entertainment complexes |
| Canyon Creek | Scenic and quiet residential area perfect for families and those looking to escape the urban hustle, appealing for longer stays. | Canyon Creek Country Club, Canyon Creek Park, golf courses, nearby hiking trails, local shopping |
| Berkner Park | A peaceful neighborhood with lots of green space, attracting nature lovers and families looking for a relaxed environment. | Berkner Park, nearby trails, Richardson Farmers Market, local community events, parks with playgrounds |
| Collins Boulevard | A commercial hub featuring offices and restaurants, attracting business travelers and visitors looking for convenience and amenities. | Collins Boulevard restaurants, businesses and offices, shopping areas, Civic Center, events at local venues |
Do you need a license for Airbnb in Richardson?
We recommend checking directly with Richardson's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Richardson
Best of Richardson | 5BD/3BA with Pool, Patio, BBQ
Entire Place • 5 bedrooms
Amazing Luxury 5 Bedrooms Home with Private Pool
Entire Place • 5 bedrooms
Luxurious | Pool Oasis | PS5 | 12 Beds | Aquarium
Entire Place • 5 bedrooms
Perfect Getaway Home w Pool, Jacuzzi, Cinema Room
Entire Place • 5 bedrooms
Big Beautiful Richardson Home for the Family!
Entire Place • 3 bedrooms
Expertly Styled, Modern Oasis w/Gameroom + Firepit
Entire Place • 5 bedrooms
Top Performing Professional Hosts in Richardson
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Chase And Colette | 5 | $382,157 | 210 | 3.95/5.0 |
| Marina | 3 | $379,003 | 252 | 4.84/5.0 |
| Annie | 20 | $323,140 | 95 | 2.59/5.0 |
| Lilly | 4 | $298,580 | 162 | 4.87/5.0 |
| Daniel | 10 | $269,398 | 770 | 4.91/5.0 |
| Tal | 2 | $239,642 | 195 | 4.79/5.0 |
| Karen | 5 | $181,711 | 185 | 3.98/5.0 |
| Evolve | 3 | $164,394 | 62 | 4.39/5.0 |
| Conor | 2 | $161,157 | 109 | 4.94/5.0 |
| Dimora Palazzo | 1 | $152,824 | 115 | 4.86/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Richardson
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (80.5%), with house and apartment & condo properties comprising 96.9% of inventory
- Untapped potential in boutique & hotels, others segments (3.2% combined)
Room Capacity Distribution
Analysis of 251 properties in Richardson shows that 1 bedroom properties are most prevalent, making up 33.5% of the market. The market tends to favor larger properties, with 1 bedroom and 3 bedrooms together representing 54.6% of all listings.
Key Insights
- Most common: 1 bedroom (33.5%)
- Least common: 5+ bedrooms (5.6%)
- Market concentration: 54.6% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 251 properties in Richardson reveals that 8+ guests properties dominate the market, representing 27.5% of all listings. The average property accommodates 4.5 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 3 guests make up 42.2% of the market.
Key Insights
- Most common capacity: 8+ guests (27.5% of market)
- Least common capacity: 1 guest (2% of market)
- Average guest capacity: 4.5 guests per property
- Market concentration: 42.2% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 251 properties in Richardson, the most common availability pattern is 271-366 days (34.7% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (29.5% of properties).
Key Insights
- Most common availability window: 271-366 days (34.7%)
- Most common booking duration: 91-180 days (29.5%)
- Properties with high availability (180+ days): 63.3%
- Properties with long-term bookings (180+ days): 37.5%
Minimum Stay Distributions
1 Night
47 listings
21.6% of total
2 Nights
69 listings
31.7% of total
3 Nights
27 listings
12.4% of total
4-6 Nights
17 listings
7.8% of total
7-29 Nights
24 listings
11% of total
30+ Nights
34 listings
15.6% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 53.3%
- Mid-length stays (4-6 nights) represent 7.8% of listings
- Monthly+ stays (15.6%) suggest a stable extended-stay market
- High market flexibility with 65.7% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
34 listings
16.4% of total
Moderate
58 listings
28% of total
Firm
44 listings
21.3% of total
Strict
71 listings
34.3% of total
Key Insights
- Strict is the preferred policy at 34.3% of listings
- The market shows a balanced distribution between guest-friendly (44.4%) and strict (55.6%) policies
- Flexible policies are least common at 16.4% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Apr, Jul, Jun, averaging 43 days
- Shortest booking windows are in Sep, Jan, Mar, averaging 22 days
- Summer shows the longest average booking window at 37 days, while Winter has the shortest at 26 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 37 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Sep-Mar when lead times are shortest
Popular Airbnb Amenities in Richardson
Every property in Richardson comes standard with Air conditioning, and Wifi. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 93.1% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (1.3%) and Mexico (1%)
- English is the top language at 77.1%, followed by Spanish (15%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.3%
Recommendations
- Target marketing campaigns for Dallas and Houston markets
- Develop localized content for Canada and Mexico
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Richardson. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Star Harbor | 14 | $6,133 | $581.78 | 38% |
| Anna | 11 | $5,712 | $318.31 | 45% |
| Valley View | 23 | $5,277 | $607.88 | 40% |
| Malakoff | 27 | $4,816 | $458.97 | 33% |
| Groesbeck | 10 | $4,640 | $376.17 | 37% |
| Streetman | 14 | $4,303 | $299.58 | 44% |
| Flower Mound | 67 | $4,146 | $281.70 | 50% |
| Rowlett | 81 | $4,046 | $321.57 | 45% |
| Sanger | 17 | $3,886 | $237.54 | 51% |
| Corinth | 14 | $3,876 | $238.78 | 50% |
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