Pasadena Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Texas, United States
Is Airbnb profitable in Pasadena in 2025? Explore comprehensive Airbnb analytics for Pasadena, Texas, United States to uncover income potential. This 2025 STR market report for Pasadena, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 83 active listings.
Whether you're considering an Airbnb investment in Pasadena, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Pasadena Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Pasadena Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Pasadena (2025)
Understanding the monthly revenue variations for Airbnb listings in Pasadena is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Pasadena is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Pasadena across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,185+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,064 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,859 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $906, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Pasadena
Pasadena Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Pasadena STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Pasadena:
- Best-in-class properties (Top 10%) achieve 86%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 47%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Pasadena
Average Daily Rate (ADR) Airbnb Trends in Pasadena (2025)
Effective short term rental pricing strategy in Pasadena involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Pasadena typically peaks in November and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $198+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $159 or more.
- Typical properties (Median) charge around $111 per night.
- Entry-level properties (Bottom 25%) earn around $74 per night.
Average Daily Rate (ADR) Trend by Month in Pasadena
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Airbnb Seasonality Analysis & Trends in Pasadena (2025)
Peak Season (June, May, July)
- Revenue averages $2,744 per month
- Occupancy rates average 53.4%
- Daily rates average $125
Shoulder Season
- Revenue averages $2,137 per month
- Occupancy maintains around 46.1%
- Daily rates hold near $124
Low Season (January, February, March)
- Revenue drops to average $1,657 per month
- Occupancy decreases to average 44.4%
- Daily rates adjust to average $122
Seasonality Insights for Pasadena
- The Airbnb seasonality in Pasadena shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Pasadena's highest earning potential, with monthly revenues capable of climbing to $2,983, occupancy reaching a high of 58.8%, and ADRs peaking at $129.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,512, occupancy could drop to 38.4%, and ADRs may adjust down to $118.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Pasadena.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Pasadena seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Pasadena (2025)
Exploring the top neighborhoods for short-term rentals in Pasadena? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Old Pasadena | Historic district filled with shops, dining, and entertainment that attracts tourists interested in the local culture and history. It's a lively area with a vibrant atmosphere. | Pasadena City Hall, The Pasadena Playhouse, Pasadena Museum of California Art, Old Pasadena Historic District, Dining and shopping at Colorado Boulevard |
| Lake Pasadena | Scenic area near the large lake that offers outdoor activities, parks, and a tranquil environment. It's appealing for families and those looking for a retreat close to the city. | Pasadena Lake Park, Parks and recreational areas, Fishing and boating activities, Nature trails, Picnic spots |
| Northwest Pasadena | This area is known for its residential charm and is close to the city's amenities, making it attractive for travelers who want a residential experience while still being near attractions. | Cinemark 18 and XD, Shopping centers, Local restaurants, Cultural events and festivals, Neighborhood parks |
| East Pasadena | A growing district that combines suburban feel with urban conveniences. Close to shopping centers and offers a quiet residential appeal for families and longer stays. | Pasadena Marketplace, Parks and community centers, Proximity to schools and family-friendly amenities, Restaurant options, Public transportation access |
| Hasting Street | An emerging area in Pasadena appealing to both residential and commercial opportunities. Attracts tourists looking to explore local business and unique offerings. | Local cafes, Small shops, Community events, Access to public transport, Close-knit neighborhood vibe |
| Alameda Avenue | Known for its access to major transportation routes and proximity to larger malls and supermarkets, making it convenient for both short and long-term travelers. | Nearby shopping malls, Dining options, Public park access, City transportation, Cultural events |
| Southmore Boulevard | A diverse and culturally rich neighborhood that has seen an influx of newcomers. Great for those looking to immerse themselves in local culture while visiting the city. | Cultural festivals, Local markets, Variety of restaurants, Community engagement, Art exhibits |
| Crown Heights | A family-friendly area with great schools and parks, appealing to families traveling or relocating as they enjoy their stays in Pasadena, with a friendly suburban environment. | Parks and playgrounds, School district amenities, Community events, Local stores and cafes, Outdoor activities |
Understanding Airbnb License Requirements & STR Laws in Pasadena (2025)
While Pasadena, Texas, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Pasadena to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Pasadena (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Pasadenabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
South Houston Getaway Oasis with Pool
Entire Place • 3 bedrooms
Resort Style Home
Entire Place • 4 bedrooms
Covered Back Patio with Covered Parking Game Room
Entire Place • 3 bedrooms
Mentha / la casita bonita in Pasadena
Entire Place • 4 bedrooms
My Happy Place By The Water
Entire Place • 2 bedrooms
Tranquil Beach Retreat - Steps to Seabrook
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Pasadena (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Pasadena based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Phillip | 8 | $284,199 | 443 | 4.79/5.0 |
| Doorstep Rental | 5 | $75,961 | 108 | 4.90/5.0 |
| Adam | 3 | $74,184 | 102 | 4.85/5.0 |
| Milvia | 2 | $61,137 | 208 | 4.92/5.0 |
| Dee | 1 | $60,870 | 81 | 4.93/5.0 |
| Jamison | 1 | $51,427 | 8 | 5.00/5.0 |
| Moon | 1 | $46,937 | 40 | 4.80/5.0 |
| Alejandra | 3 | $45,421 | 52 | 4.57/5.0 |
| Mai | 1 | $45,377 | 171 | 4.91/5.0 |
| Frank And Irma | 1 | $42,572 | 103 | 4.91/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Pasadena.
Dive Deeper: Advanced Pasadena STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Pasadena. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPasadena Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Pasadena
- The Pasadena Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.7% of the 83 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Pasadena, House properties are the most common (72.3%), reflecting the local real estate landscape.
- Houses represent a significant 72.3% portion, catering likely to families or larger groups.
- The presence of 7.2% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 1.2%) offer potential for unique stay experiences.
Pasadena Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Pasadena
- The dominant room capacity in Pasadena is 3 bedrooms listings, making up 34.9% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 67.4% of the active Airbnb listings in Pasadena, indicating a high concentration in these sizes.
- A significant 42.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Pasadena.
Pasadena Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Pasadena
- The most common guest capacity trend in Pasadena vacation rentals is listings accommodating 6 guests (27.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 8+ guests dominate the Pasadena STR market, accounting for 49.4% of listings.
- 53.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Pasadena.
- On average, properties in Pasadena are equipped to host 4.9 guests.
Pasadena Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Pasadena
- The most common availability pattern in Pasadena falls within the 181-270 days range, representing 33.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 62.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Pasadena (33.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 38.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Pasadena Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
15 listings
19.5% of total
2 Nights
26 listings
33.8% of total
3 Nights
8 listings
10.4% of total
4-6 Nights
6 listings
7.8% of total
7-29 Nights
4 listings
5.2% of total
30+ Nights
18 listings
23.4% of total
Key Insights
- The most prevalent minimum stay requirement in Pasadena is 2 Nights, adopted by 33.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (23.4%) caters to monthly stays (30+ nights) in Pasadena, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 33.8% of Pasadena hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 19.5% currently do.
- A 2-night minimum appears standard (33.8%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 23.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Pasadena.
Pasadena Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
1.3% of total
Flexible
23 listings
30.7% of total
Moderate
18 listings
24% of total
Firm
16 listings
21.3% of total
Strict
17 listings
22.7% of total
Cancellation Policy Insights for Pasadena
- The prevailing Airbnb cancellation policy trend in Pasadena is Flexible, used by 30.7% of listings.
- There's a relatively balanced mix between guest-friendly (54.7%) and stricter (44.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 30.7% market standard in Pasadena.
- Regularly review your cancellation policy against competitors and market demand shifts in Pasadena.
Pasadena STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Pasadena
- The overall average booking lead time for vacation rentals in Pasadena is 27 days.
- Guests book furthest in advance for stays during October (average 47 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 17 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (34 days avg.) sees the longest lead times, while Winter (32 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (27 days) as a baseline for your pricing and availability strategy in Pasadena.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 47 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 34 days) to capture early planners.
- Monitor your own booking lead times against these Pasadena averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Pasadena (2025)
Amenity Prevalence
Amenity Insights for Pasadena
- Essential amenities in Pasadena that guests expect include: Air conditioning, Wifi, TV, Heating, Smoke alarm, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Coffee maker, Bed linens are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Pasadena: Air conditioning, Wifi, TV, Heating, Smoke alarm, Hot water.
- Prioritize adding missing essentials: Heating, Smoke alarm, Hot water.
- Consider adding popular differentiators like Free parking on premises or Coffee maker to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Pasadena to stay competitive.
Pasadena Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Pasadena
- The typical guest profile for Airbnb in Pasadena consists of primarily domestic travelers (91%), often arriving from nearby Houston, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 90.9% of guests.
- Key international markets include United States (90.9%) and Mexico (4.1%).
- Top languages spoken are English (68.2%) followed by Spanish (24.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Houston and Dallas.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Pasadena Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Midfield | 10 | $5,499 | $505.17 | 25% |
| Gilchrist | 10 | $4,278 | $370.86 | 35% |
| Franklin | 10 | $4,099 | $358.47 | 45% |
| Friendswood | 28 | $3,947 | $350.60 | 50% |
| Jamaica Beach | 204 | $3,786 | $343.60 | 37% |
| Fairfield | 12 | $3,782 | $312.53 | 46% |
| Hempstead | 18 | $3,768 | $393.10 | 35% |
| Anderson | 10 | $3,630 | $297.10 | 40% |
| Crystal Beach | 156 | $3,474 | $385.42 | 31% |
| Bolivar Peninsula | 755 | $3,401 | $352.70 | 34% |