Matagorda County Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Texas, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Matagorda County in 2025? Explore comprehensive Airbnb analytics for Matagorda County, Texas, United States to uncover income potential. This 2025 STR market report for Matagorda County, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 24 active listings.

Whether you're considering an Airbnb investment in Matagorda County, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Matagorda County Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Matagorda County Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$286
The average rental revenue earned for an occupied room per day in Matagorda County.
Occupancy Rate(?)
26.5%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$19,198
Typical annual income for an Airbnb listing in Matagorda County. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-29.8%
Significant decrease (-29.8%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Matagorda County.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Matagorda County.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
24
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Matagorda County (2025)

Understanding the monthly revenue variations for Airbnb listings in Matagorda County is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Matagorda County is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Matagorda County across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,260+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,177 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,628 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $951, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Matagorda County

Matagorda County Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Matagorda County STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Matagorda County:

  • Best-in-class properties (Top 10%) achieve 47%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 36% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 19%.
  • Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Matagorda County

Average Daily Rate (ADR) Airbnb Trends in Matagorda County (2025)

Effective short term rental pricing strategy in Matagorda County involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Matagorda County typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $507+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $388 or more.
  • Typical properties (Median) charge around $235 per night.
  • Entry-level properties (Bottom 25%) earn around $198 per night.

Average Daily Rate (ADR) Trend by Month in Matagorda County

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Airbnb Seasonality Analysis & Trends in Matagorda County (2025)

Peak Season (July, June, October)
  • Revenue averages $3,769 per month
  • Occupancy rates average 34.7%
  • Daily rates average $292
Shoulder Season
  • Revenue averages $2,132 per month
  • Occupancy maintains around 22.1%
  • Daily rates hold near $288
Low Season (January, February, March)
  • Revenue drops to average $1,354 per month
  • Occupancy decreases to average 18.3%
  • Daily rates adjust to average $284

Seasonality Insights for Matagorda County

  • The Airbnb seasonality in Matagorda County shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Matagorda County's highest earning potential, with monthly revenues capable of climbing to $4,463, occupancy reaching a high of 45.9%, and ADRs peaking at $295.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $687, occupancy could drop to 9.2%, and ADRs may adjust down to $281.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Matagorda County.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Matagorda County seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Matagorda County (2025)

Exploring the top neighborhoods for short-term rentals in Matagorda County? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Matagorda Beach
A beautiful, quiet beach area perfect for families and nature lovers. Offers direct beach access and opportunities for fishing, kayaking, and relaxation.
Matagorda Beach, Matagorda County Birding Nature Center, Fishing and water sports, Nature walks, Camping areas
Palacios
Known as the 'Shrimp Captial of Texas', Palacios is a charming coastal town with historic architecture and a warm community. Great for those looking to enjoy seafood and waterfront activities.
Palacios Historical Museum, Palacios Marina, Bayshore Park, Fishing and boating, Seafood dining options
Port O'Connor
A small coastal community perfect for fishing and outdoor adventures. Attracts fishing enthusiasts and those looking for a peaceful retreat by the water.
Port O'Connor Jetties, Fishing charters, Kayaking and paddleboarding, Bird watching, Nearby wildlife refuges
Van Horn
A unique desert town with a rich history and artistic community. Ideal for travelers seeking an off-the-beaten-path experience and local culture.
El Capitan, Historic Route 66, Local art galleries, Desert landscapes, Hiking trails
Cedar Lane
A serene area near the river, ideal for those looking for a country getaway. Attracts visitors interested in hunting and outdoor activities.
Fishing in the Colorado River, Hunting opportunities, Cedar Lane Park, Rural landscape, Wildlife viewing
Matagorda County Wildlife Refuge
A nature haven for wildlife enthusiasts and bird watchers. Provides a unique setting for eco-tourists and nature lovers.
Bird watching, Hiking trails, Wildlife photography, Scenic views, Natural landscapes
Bayside
A tranquil area on the coast perfect for waterfront accommodations and quiet retreats. Appeals to those wanting to escape the hustle and bustle.
Bayside Parks, Water activities, Scenic fishing spots, Calm beaches, Local seafood
Markham
A small historical town that offers a glimpse into Texas' rich past. Attractive to tourists interested in local charm and history.
Historic sites, Local shops and eateries, Community events, Nature trails, Cultural heritage

Understanding Airbnb License Requirements & STR Laws in Matagorda County (2025)

While Matagorda County, Texas, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Matagorda County to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Matagorda County (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Matagorda Countybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Gorgeous Home w/ Sargent Beach/ICW Views

Gorgeous Home w/ Sargent Beach/ICW Views

Entire Place • 4 bedrooms

$61,296
Revenue
42.5%
Occupancy
$534.25
Daily Rate
Beautiful Bay Home

Beautiful Bay Home

Entire Place • 3 bedrooms

$56,338
Revenue
38.0%
Occupancy
$313.47
Daily Rate
Beautiful Beachfront Home with Beach Access.

Beautiful Beachfront Home with Beach Access.

Entire Place • 3 bedrooms

$44,264
Revenue
35.9%
Occupancy
$421.63
Daily Rate
Wave on Wave

Wave on Wave

Entire Place • 2 bedrooms

$39,324
Revenue
29.8%
Occupancy
$471.38
Daily Rate
Pura Vida Oasis

Pura Vida Oasis

Entire Place • 3 bedrooms

$35,420
Revenue
37.7%
Occupancy
$204.18
Daily Rate
All Aboard Bill & Lil's Bayhouse

All Aboard Bill & Lil's Bayhouse

Entire Place • 2 bedrooms

$24,347
Revenue
33.8%
Occupancy
$181.81
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Matagorda County (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Matagorda County based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Kandas13$241,735974.48/5.0
Chance1$56,338264.81/5.0
Jessica1$39,324484.60/5.0
Tosha1$35,420374.95/5.0
Marie1$24,347434.72/5.0
Laura2$16,466224.83/5.0
Leo1$13,414674.84/5.0
Host #1566736691$10,904184.39/5.0
Gordon1$10,593484.85/5.0
Evolve1$9,357284.89/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Matagorda County.

Dive Deeper: Advanced Matagorda County STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Matagorda County. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Matagorda County Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Matagorda County

  • The Matagorda County Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 24 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Matagorda County, House properties are the most common (91.7%), reflecting the local real estate landscape.
  • Houses represent a significant 91.7% portion, catering likely to families or larger groups.

Matagorda County Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Matagorda County

  • The dominant room capacity in Matagorda County is 2 bedrooms listings, making up 41.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 79.2% of the active Airbnb listings in Matagorda County, indicating a high concentration in these sizes.
  • A significant 50.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Matagorda County.

Matagorda County Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Matagorda County

  • The most common guest capacity trend in Matagorda County vacation rentals is listings accommodating 8+ guests (50%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Matagorda County STR market, accounting for 75.0% of listings.
  • 79.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Matagorda County.
  • On average, properties in Matagorda County are equipped to host 6.7 guests.

Matagorda County Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Matagorda County

  • The most common availability pattern in Matagorda County falls within the 271-366 days range, representing 70.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 95.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Matagorda County (45.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 4.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Matagorda County Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (4.5%)

1 Night

1 listings

4.5% of total

2 Nights (40.9%)

2 Nights

9 listings

40.9% of total

30+ Nights (54.5%)

30+ Nights

12 listings

54.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Matagorda County is 30+ Nights, adopted by 54.5% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (54.5%) caters to monthly stays (30+ nights) in Matagorda County, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 54.5% of Matagorda County hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 4.5% currently do.
  • A 2-night minimum appears standard (40.9%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 54.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Matagorda County.

Matagorda County Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (27.3%)

Flexible

6 listings

27.3% of total

Moderate

1 listings

4.5% of total

Firm (54.5%)

Firm

12 listings

54.5% of total

Strict (13.6%)

Strict

3 listings

13.6% of total

Cancellation Policy Insights for Matagorda County

  • The prevailing Airbnb cancellation policy trend in Matagorda County is Firm, used by 54.5% of listings.
  • A majority (68.1%) of hosts in Matagorda County utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 54.5% market standard in Matagorda County.
  • Using a Strict policy might deter some guests, as only 13.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Matagorda County.

Matagorda County STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Matagorda County

  • The overall average booking lead time for vacation rentals in Matagorda County is 31 days.
  • Guests book furthest in advance for stays during October (average 48 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 6 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (40 days avg.) sees the longest lead times, while Winter (10 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (31 days) as a baseline for your pricing and availability strategy in Matagorda County.
  • For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 48 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (6 days avg.).
  • Target marketing efforts for the Fall season well in advance (at least 40 days) to capture early planners.
  • Monitor your own booking lead times against these Matagorda County averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Matagorda County (2025)

Amenity Prevalence

Amenity Insights for Matagorda County

  • Essential amenities in Matagorda County that guests expect include: Kitchen, Coffee maker, TV, Dishes and silverware, Wifi, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Dryer, Bed linens, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Matagorda County: Kitchen, Coffee maker, TV, Dishes and silverware, Wifi, Heating.
  • Consider adding popular differentiators like Dryer or Bed linens to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Matagorda County to stay competitive.

Matagorda County Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Matagorda County

  • The typical guest profile for Airbnb in Matagorda County consists of primarily domestic travelers (99%), often arriving from nearby Houston, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 98.8% of guests.
  • Key international markets include United States (98.8%) and Germany (1.2%).
  • Top languages spoken are English (75.9%) followed by Spanish (24.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Houston and Austin.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Matagorda County Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Midfield10$5,499$505.1725%
Gilchrist10$4,278$370.8635%
Friendswood28$3,947$350.6050%
Jamaica Beach204$3,786$343.6037%
Crystal Beach156$3,474$385.4231%
Bolivar Peninsula755$3,401$352.7034%
Columbus20$3,099$337.0731%
Schulenburg24$3,032$348.8033%
Weimar14$3,026$241.0934%
Hallettsville10$2,855$196.9838%

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