Keller Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Texas, United States
Is Airbnb profitable in Keller in 2025? Explore comprehensive Airbnb analytics for Keller, Texas, United States to uncover income potential. This 2025 STR market report for Keller, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 56 active listings.
Whether you're considering an Airbnb investment in Keller, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Keller Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Keller Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Keller (2025)
Understanding the monthly revenue variations for Airbnb listings in Keller is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Keller is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Keller across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,401+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,984 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,933 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,150, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Keller
Keller Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Keller STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Keller:
- Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 69% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 47%.
- Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Keller
Average Daily Rate (ADR) Airbnb Trends in Keller (2025)
Effective short term rental pricing strategy in Keller involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Keller typically peaks in November and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $448+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $294 or more.
- Typical properties (Median) charge around $186 per night.
- Entry-level properties (Bottom 25%) earn around $74 per night.
Average Daily Rate (ADR) Trend by Month in Keller
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Airbnb Seasonality Analysis & Trends in Keller (2025)
Peak Season (July, May, June)
- Revenue averages $4,264 per month
- Occupancy rates average 53.6%
- Daily rates average $237
Shoulder Season
- Revenue averages $3,632 per month
- Occupancy maintains around 49.1%
- Daily rates hold near $238
Low Season (January, February, March)
- Revenue drops to average $2,782 per month
- Occupancy decreases to average 41.6%
- Daily rates adjust to average $233
Seasonality Insights for Keller
- The Airbnb seasonality in Keller shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Keller's highest earning potential, with monthly revenues capable of climbing to $4,764, occupancy reaching a high of 67.6%, and ADRs peaking at $246.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,582, occupancy could drop to 40.7%, and ADRs may adjust down to $230.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Keller.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Keller seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Keller (2025)
Exploring the top neighborhoods for short-term rentals in Keller? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Keller Town Center | A vibrant area with shopping, dining, and entertainment options that attract both locals and visitors. Ideal for tourists looking for convenience and local experiences. | Keller Town Center, Bear Creek Park, Keller Farmers Market, Keller Pointe, Sky Creek Ranch Golf Club |
| Bear Creek Park | A large park area that offers outdoor recreational activities and green spaces, making it a great location for families and nature lovers. | Bear Creek Park, playgrounds, walking trails, sports facilities |
| North Fort Worth | Strategically located near major highways and Fort Worth attractions, this area attracts a variety of travelers and offers access to suburban amenities. | Texas Motor Speedway, Fort Worth Zoo, Sundance Square, Fort Worth Convention Center |
| Long Prairie Road | A key thoroughfare in Keller that provides easy access to local businesses and amenities, making it attractive for short-term renters. | local shops, restaurants, Starbucks, Keller Parks |
| Heritage Park | A scenic area with a blend of residential homes and parks, offering a family-friendly atmosphere and access to local events. | Heritage Park, Keller Heritage Center, Keller Skatepark |
| South Keller | A quieter, residential area that appeals to families looking for a calm environment while being close to urban conveniences. | local schools, community centers, walking trails |
| Keller ISD | In close proximity to excellent public schools, it attracts families moving to the area, making it a strong location for long-term rentals or family-friendly Airbnbs. | Keller High School, Keller Middle School, local parks |
| Downtown Keller | A charming area with a small-town feel, featuring local shops and eateries, draws visitors looking for a unique dining and shopping experience. | Keller Town Hall, Keller's historic district, local cafes |
Understanding Airbnb License Requirements & STR Laws in Keller (2025)
While Keller, Texas, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Keller to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Keller (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Kellerbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Your Rustic Retreat w Backyard Oasis, Pool, Patio
Entire Place • 4 bedrooms
Old Town Keller|Large deck/TV with BBQ w Fire Pit
Entire Place • 5 bedrooms
Pool, Patio, Grill, Lux Interior Finishes, EV Char
Entire Place • 3 bedrooms
Keller getaway
Entire Place • 3 bedrooms
The Charming House & Pool in DFW
Entire Place • 4 bedrooms
Hallelujah Ranch ~Spa, Sparkling Pool & Billiards
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Keller (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Keller based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Tal | 1 | $170,129 | 13 | 4.92/5.0 |
| Jessie | 4 | $169,822 | 325 | 4.92/5.0 |
| Nathan | 1 | $99,551 | 63 | 4.98/5.0 |
| Jenna | 1 | $89,152 | 51 | 4.98/5.0 |
| Katelyn | 1 | $86,693 | 88 | 4.88/5.0 |
| Tal | 1 | $77,457 | 29 | 5.00/5.0 |
| Terri | 1 | $75,497 | 72 | 4.92/5.0 |
| April | 1 | $75,222 | 33 | 5.00/5.0 |
| Susie | 3 | $75,198 | 82 | 4.98/5.0 |
| Aaron | 1 | $71,530 | 106 | 4.91/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Keller.
Dive Deeper: Advanced Keller STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Keller. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsKeller Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Keller
- The Keller Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 73.2% of the 56 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Keller, House properties are the most common (94.6%), reflecting the local real estate landscape.
- Houses represent a significant 94.6% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others (combined 5.4%) offer potential for unique stay experiences.
Keller Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Keller
- The dominant room capacity in Keller is 3 bedrooms listings, making up 35.7% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 48.2% of the active Airbnb listings in Keller, indicating a high concentration in these sizes.
- A significant 58.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Keller.
Keller Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Keller
- The most common guest capacity trend in Keller vacation rentals is listings accommodating 8+ guests (30.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Keller STR market, accounting for 51.8% of listings.
- 64.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Keller.
- On average, properties in Keller are equipped to host 5.0 guests.
Keller Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Keller
- The most common availability pattern in Keller falls within the 91-180 days range, representing 37.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 57.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Keller (41.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 46.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Keller Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
6 listings
11.5% of total
2 Nights
22 listings
42.3% of total
3 Nights
8 listings
15.4% of total
4-6 Nights
3 listings
5.8% of total
7-29 Nights
2 listings
3.8% of total
30+ Nights
11 listings
21.2% of total
Key Insights
- The most prevalent minimum stay requirement in Keller is 2 Nights, adopted by 42.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (21.2%) caters to monthly stays (30+ nights) in Keller, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 42.3% of Keller hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.5% currently do.
- A 2-night minimum appears standard (42.3%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 21.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Keller.
Keller Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
7 listings
14.3% of total
Moderate
11 listings
22.4% of total
Firm
19 listings
38.8% of total
Strict
12 listings
24.5% of total
Cancellation Policy Insights for Keller
- The prevailing Airbnb cancellation policy trend in Keller is Firm, used by 38.8% of listings.
- A majority (63.3%) of hosts in Keller utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 38.8% market standard in Keller.
- Regularly review your cancellation policy against competitors and market demand shifts in Keller.
Keller STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Keller
- The overall average booking lead time for vacation rentals in Keller is 37 days.
- Guests book furthest in advance for stays during April (average 62 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 28 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (49 days avg.) sees the longest lead times, while Fall (32 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (37 days) as a baseline for your pricing and availability strategy in Keller.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 62 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 49 days) to capture early planners.
- Monitor your own booking lead times against these Keller averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Keller (2025)
Amenity Prevalence
Amenity Insights for Keller
- Essential amenities in Keller that guests expect include: Free parking on premises, Smoke alarm, Wifi, Heating, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Essentials, Coffee maker are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Keller: Free parking on premises, Smoke alarm, Wifi, Heating, Air conditioning.
- Prioritize adding missing essentials: Heating, Air conditioning.
- Consider adding popular differentiators like Hot water or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Keller to stay competitive.
Keller Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Keller
- The typical guest profile for Airbnb in Keller consists of primarily domestic travelers (95%), often arriving from nearby Fort Worth, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 95.4% of guests.
- Key international markets include United States (95.4%) and Canada (1.3%).
- Top languages spoken are English (69.8%) followed by Spanish (17.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Fort Worth and Keller.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Keller Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Strawn | 19 | $8,394 | $645.46 | 32% |
| Star Harbor | 13 | $6,238 | $574.42 | 38% |
| Valley View | 23 | $5,352 | $600.88 | 40% |
| Anna | 13 | $5,170 | $298.78 | 44% |
| Groesbeck | 10 | $4,507 | $372.96 | 38% |
| Malakoff | 27 | $4,129 | $454.15 | 32% |
| Flower Mound | 69 | $4,015 | $287.50 | 50% |
| Rowlett | 80 | $3,855 | $332.19 | 45% |
| Sanger | 15 | $3,826 | $248.53 | 48% |
| Streetman | 14 | $3,778 | $297.02 | 43% |