Airbnb Market Analytics, Statistics and Data in Horseshoe Bay, Texas, United States

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Horseshoe Bay? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Horseshoe Bay:

Average Daily Rate
$367
Occupancy Rate
29.16%
Annual Revenue
$34,326
Revenue Growth YoY
-12.77%
Best Month
June
Worst Month
January
Regulation
Low
Active Listings
135

How much do Airbnb hosts make on average per month in Horseshoe Bay?

The short-term rental market in Horseshoe Bay shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $2,742 per month
  • Strong performing properties (top 25%) make $5,285 or more
  • Best-in-class properties (top 10%) achieve $8,710+ monthly
  • Entry-level properties (bottom 25%) typically earn around $1,301

Revenue Variations by Month

Occupancy Rates Throughout the Year in Horseshoe Bay

The market in Horseshoe Bay shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 28% occupancy rates
  • Strong performing properties (top 25%) achieve 43% or higher
  • Best-in-class properties (top 10%) reach 64%+occupancy
  • Entry-level properties (bottom 25%) average around 13%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Horseshoe Bay

Daily rates in Horseshoe Bay vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $250 per night
  • Strong performing properties (top 25%) secure $384 or more
  • Best-in-class properties (top 10%) pull in $648+ per night
  • Entry-level properties (bottom 25%) earn around $182

Daily Rate Variations by Month

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Seasonality patterns in Horseshoe Bay

Peak Season (June, July, March)
  • Revenue peaks at $5898.10 per month
  • Occupancy rates reach 48.93%
  • Daily rates average $376.04
Shoulder Season
  • Revenue averages $4088.37 per month
  • Occupancy maintains 31.82%
  • Daily rates hold at $352.33
Low Season (September, December, January)
  • Revenue drops to $1946.13 per month
  • Occupancy decreases to 22.50%
  • Daily rates adjust to $328.80

Is it still profitable to do Airbnb in Horseshoe Bay in 2025?

Yes! Horseshoe Bay demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 32% and strong monthly revenue averaging $4088 and The market's 135 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Horseshoe Bay

AreaWhy Choose This AreaKey Attractions
Lakeway
A picturesque community on the shores of Lake Travis, ideal for vacationers looking for a relaxing lakeside experience. Known for its scenic beauty and recreational activities.
Lake Travis, Lakeway Resort and Spa, The Hills Country Club, Multiple parks and hiking trails
Marble Falls
A charming town located on the banks of the Colorado River, known for its vibrant arts scene and outdoor recreational opportunities, making it a popular spot for tourists.
Lake Marble Falls, Marble Falls Historic Main Street, Bluebonnet Cafe, Waterloo Records, Parks and hiking trails
Fredericksburg
A historic town known for its German heritage, wineries, and charming downtown area. Attracts visitors interested in wine tours and cultural experiences.
Main Street, Wine Road 290, National Museum of the Pacific War, Fredericksburg Lavender Farm
Pace Bend Park
A popular park located on Lake Travis, perfect for outdoor enthusiasts looking for camping, hiking, and water activities year-round.
Swimming and fishing spots, Picnic areas, Green hiking trails
Johnson City
Home to natural beauty and historical sites, Johnson City is great for nature lovers and families looking for outdoor adventures and small-town charm.
Lyndon B. Johnson National Historical Park, Pedernales Falls State Park, Local wineries and breweries
Dripping Springs
Known as the 'Gateway to the Texas Hill Country', it is famous for its beautiful scenery, live music, and local breweries and distilleries.
Hamilton Pool Preserve, Dripping Springs Distilling, The Salt Lick BBQ, Local art galleries
Kingsland
A laid-back town on Lake LBJ, perfect for families and groups looking for lake activities, golfing, and relaxing getaways.
Lake LBJ, The Lighthouse Country Club, Local fishing spots
Burnet
Rich in history and home to natural wonders, Burnet offers a mix of historical attractions and access to nearby lakes for outdoor recreation.
Inks Lake State Park, Old Burnet County Courthouse, Local festivals and events

Do you need a license for Airbnb in Horseshoe Bay?

We recommend checking directly with Horseshoe Bay's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.

Top Performing Airbnb Properties in Horseshoe Bay

The Villa on Matern | Concierge Services

The Villa on Matern | Concierge Services

Entire Place • 6 bedrooms

$252,259
Revenue
30.4%
Occupancy
$1576.74
Daily Rate
Luxury LBJ Lake House in Horseshoe Bay

Luxury LBJ Lake House in Horseshoe Bay

Entire Place • 4 bedrooms

$184,167
Revenue
12.9%
Occupancy
$954.74
Daily Rate
Diagonal Dreams Lake House and Concierge Services

Diagonal Dreams Lake House and Concierge Services

Entire Place • 4 bedrooms

$140,851
Revenue
43.0%
Occupancy
$873.73
Daily Rate
Wennmoh Retreat | Conceirge Services

Wennmoh Retreat | Conceirge Services

Entire Place • 4 bedrooms

$133,062
Revenue
36.4%
Occupancy
$884.35
Daily Rate
Paradise Resort Home (Lake front - Private)

Paradise Resort Home (Lake front - Private)

Entire Place • 9 bedrooms

$126,182
Revenue
17.6%
Occupancy
$2299.09
Daily Rate
The Driftwood Retreat | Concierge Services

The Driftwood Retreat | Concierge Services

Entire Place • 4 bedrooms

$116,989
Revenue
25.5%
Occupancy
$799.76
Daily Rate

Top Performing Professional Hosts in Horseshoe Bay

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Horseshoe Bay Living16$1,358,6495814.59/5.0
Vacasa Texas5$299,146604.50/5.0
Vacasa Texas7$262,2891924.81/5.0
Suzanne4$135,2555524.94/5.0
Evolve7$132,3052344.84/5.0
Anisha1$126,18295.00/5.0
Matt And Jenna2$110,091272.44/5.0
Grand Welcome Austin And Highl2$104,880524.70/5.0
Kathy1$101,169485.00/5.0
Lori1$89,054614.93/5.0

Additional analytics on vacation rental, real estate, short term rental data in Horseshoe Bay

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by entire home listings (98.5%), with house and apartment & condo properties comprising 95.5% of inventory
  • Untapped potential in outdoor & mobile, boutique & hotels, others, unique stays segments (4.4% combined)

Room Capacity Distribution

Analysis of 135 properties in Horseshoe Bay shows that 3 bedrooms properties are most prevalent, making up 35.6% of the market. The market tends to favor larger properties, with 3 bedrooms and 2 bedrooms together representing 61.5% of all listings.

Key Insights

  • Most common: 3 bedrooms (35.6%)
  • Least common: 5+ bedrooms (8.9%)
  • Market concentration: 61.5% in top 2 sizes
  • Market skew: Favors larger properties

Guest Capacity Distribution

Analysis of 135 properties in Horseshoe Bay reveals that 8+ guests properties dominate the market, representing 56.3% of all listings. The average property accommodates 6.7 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 81.5% of the market.

Key Insights

  • Most common capacity: 8+ guests (56.3% of market)
  • Least common capacity: 7 guests (2.2% of market)
  • Average guest capacity: 6.7 guests per property
  • Market concentration: 81.5% in top 2 capacity sizes
  • Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 135 properties in Horseshoe Bay, the most common availability pattern is 271-366 days (49.6% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (37% of properties).

Key Insights

  • Most common availability window: 271-366 days (49.6%)
  • Most common booking duration: 91-180 days (37%)
  • Properties with high availability (180+ days): 87.4%
  • Properties with long-term bookings (180+ days): 14.8%

Minimum Stay Distributions

1 Night (7.3%)

1 Night

9 listings

7.3% of total

2 Nights (70.2%)

2 Nights

87 listings

70.2% of total

3 Nights (7.3%)

3 Nights

9 listings

7.3% of total

4-6 Nights (0.8%)

4-6 Nights

1 listings

0.8% of total

7-29 Nights (1.6%)

7-29 Nights

2 listings

1.6% of total

30+ Nights (12.9%)

30+ Nights

16 listings

12.9% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 77.5%
  • Mid-length stays (4-6 nights) represent 0.8% of listings
  • Monthly+ stays (12.9%) suggest a stable extended-stay market
  • High market flexibility with 84.8% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Consider monthly stay discounts to capture the growing extended-stay market
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Super Strict 30 Days (9.9%)

Super Strict 30 Days

12 listings

9.9% of total

Flexible (14.9%)

Flexible

18 listings

14.9% of total

Moderate (28.9%)

Moderate

35 listings

28.9% of total

Firm (20.7%)

Firm

25 listings

20.7% of total

Strict (25.6%)

Strict

31 listings

25.6% of total

Key Insights

  • Moderate is the preferred policy at 28.9% of listings
  • The market shows a balanced distribution between guest-friendly (43.8%) and strict (46.3%) policies
  • Strong market consensus around Moderate policies
  • Super Strict 30 Days policies are least common at 9.9% of listings

Recommendations

  • Market supports various policies - choose based on your property type and target guests
  • Strong market preference for Moderate policies suggests this should be your baseline

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in Apr, Nov, May, averaging 67 days
  • Shortest booking windows are in Aug, Jan, Sep, averaging 30 days
  • Spring shows the longest average booking window at 65 days, while Winter has the shortest at 41 days

Recommendations

  • Implement dynamic pricing strategies for Spring bookings at least 65 days in advance
  • Consider early bird discounts during Winter to encourage longer lead times
  • Focus on last-minute booking promotions during Aug-Sep when lead times are shortest

Popular Airbnb Amenities in Horseshoe Bay

Every property in Horseshoe Bay comes standard with Air conditioning. Below shows the distribution of other amenities:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 98.2% of total guests, indicating a dominant local market share.
  • Primary international markets: Mexico (0.8%) and Spain (0.2%)
  • English is the top language at 78%, followed by Spanish (18.5%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 3.8%

Recommendations

  • Target marketing campaigns for Austin and San Antonio markets
  • Develop localized content for Mexico and Spain
  • Prioritize English and Spanish language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Horseshoe Bay. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
Jonestown56$6,684$482.5333%
West Lake Hills20$5,674$685.2435%
Hudson Bend69$4,889$519.9433%
Kingsland269$4,887$517.9229%
Volente21$3,955$491.8034%
Woodcreek13$3,932$282.7838%
Dripping Springs412$3,911$361.7135%
Granite Shoals68$3,821$364.2438%
Martindale42$3,713$368.1336%
Driftwood81$3,648$319.6833%

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