Horseshoe Bay Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Texas, United States
Is Airbnb profitable in Horseshoe Bay in 2025? Explore comprehensive Airbnb analytics for Horseshoe Bay, Texas, United States to uncover income potential. This 2025 STR market report for Horseshoe Bay, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 135 active listings.
Whether you're considering an Airbnb investment in Horseshoe Bay, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Horseshoe Bay Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Horseshoe Bay Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Horseshoe Bay (2025)
Understanding the monthly revenue variations for Airbnb listings in Horseshoe Bay is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Horseshoe Bay is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Horseshoe Bay across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,854+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,788 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,496 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,217, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Horseshoe Bay
Horseshoe Bay Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Horseshoe Bay STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Horseshoe Bay:
- Best-in-class properties (Top 10%) achieve 61%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Horseshoe Bay
Average Daily Rate (ADR) Airbnb Trends in Horseshoe Bay (2025)
Effective short term rental pricing strategy in Horseshoe Bay involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Horseshoe Bay typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $640+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $393 or more.
- Typical properties (Median) charge around $252 per night.
- Entry-level properties (Bottom 25%) earn around $179 per night.
Average Daily Rate (ADR) Trend by Month in Horseshoe Bay
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Airbnb Seasonality Analysis & Trends in Horseshoe Bay (2025)
Peak Season (June, July, May)
- Revenue averages $5,502 per month
- Occupancy rates average 38.5%
- Daily rates average $360
Shoulder Season
- Revenue averages $3,447 per month
- Occupancy maintains around 30.4%
- Daily rates hold near $350
Low Season (January, February, December)
- Revenue drops to average $1,990 per month
- Occupancy decreases to average 23.8%
- Daily rates adjust to average $332
Seasonality Insights for Horseshoe Bay
- The Airbnb seasonality in Horseshoe Bay shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Horseshoe Bay's highest earning potential, with monthly revenues capable of climbing to $5,630, occupancy reaching a high of 48.9%, and ADRs peaking at $364.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,623, occupancy could drop to 21.7%, and ADRs may adjust down to $329.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Horseshoe Bay.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Horseshoe Bay seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Horseshoe Bay (2025)
Exploring the top neighborhoods for short-term rentals in Horseshoe Bay? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lakefront Area | A prime location for vacationers seeking a relaxing getaway by the water. The picturesque views and access to water activities make it a popular choice for those looking to invest in Airbnb. | Horseshoe Bay Resort, Lake LBJ, water sports rentals, golf courses, marinas, local dining options |
| Horseshoe Bay Resort | This luxury resort area attracts affluent travelers year-round, making it an ideal spot for upscale Airbnb hosting with high potential revenue. | golf courses, spa facilities, waterfront dining, swimming pools, lake activities |
| Pentridge Cove | A tranquil neighborhood offering scenic views and a peaceful atmosphere, appealing to families and couples looking for a serene vacation experience. | Lake LBJ access, walking trails, park areas, picnic spots, quiet beach areas |
| The Waters of Horseshoe Bay | A family-friendly area with a great community vibe, ideal for short-term rentals catering to families and groups wanting to explore the beauty of the Texas Hill Country. | community parks, playgrounds, family-friendly dining, access to water activities, nearby hiking trails |
| Cottonwood Shores | A small town close to Horseshoe Bay known for its affordability and charming neighborhoods, making it an attractive option for budget-conscious travelers. | Lake access, local parks, quaint shops, small-town dining, community events |
| Marble Falls | Just a short drive away, this town offers additional attractions and amenities, attracting tourists who wish to explore the wider Hill Country area. | Marble Falls Lake, local wineries, outdoor festivals, waterfalls, shopping districts |
| Sunrise Beach Village | A beautiful lakeside community perfect for those seeking tranquility with nature; ideal for hosting vacationers looking to escape the city. | nature activities, beach access, outdoor dining, local events, scenic views |
| Vanishing Texas River Cruise | Attracts tourists who are looking for adventure and unique experiences, offering a chance to explore scenic bends and wildlife. | river cruises, wildlife spotting, local history tours, photo opportunities, relaxing boat rides |
Understanding Airbnb License Requirements & STR Laws in Horseshoe Bay (2025)
While Horseshoe Bay, Texas, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Horseshoe Bay to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Horseshoe Bay (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Horseshoe Baybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Villa on Matern | Concierge Services
Entire Place • 6 bedrooms
Diagonal Dreams Lake House and Concierge Services
Entire Place • 4 bedrooms
Wennmoh Retreat | Conceirge Services
Entire Place • 4 bedrooms
The Driftwood Retreat | Concierge Services
Entire Place • 4 bedrooms
Paradise Resort Home (Lake front - Private)
Entire Place • 9 bedrooms
Luxury Texas Waterfront Farmhouse -Sleeps 24
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Horseshoe Bay (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Horseshoe Bay based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Horseshoe Bay Living | 16 | $1,237,488 | 570 | 4.56/5.0 |
| Vacasa Texas | 7 | $195,233 | 192 | 4.81/5.0 |
| Vacasa Texas | 5 | $173,977 | 60 | 4.50/5.0 |
| Evolve | 8 | $132,833 | 246 | 4.85/5.0 |
| Suzanne | 4 | $128,160 | 552 | 4.94/5.0 |
| Anisha | 1 | $104,331 | 9 | 5.00/5.0 |
| Grand Welcome Austin And Highl | 2 | $104,246 | 52 | 4.70/5.0 |
| Matt And Jenna | 2 | $103,475 | 27 | 2.44/5.0 |
| Lori | 1 | $93,168 | 61 | 4.93/5.0 |
| Sharon | 1 | $80,742 | 56 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Horseshoe Bay.
Dive Deeper: Advanced Horseshoe Bay STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Horseshoe Bay. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHorseshoe Bay Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Horseshoe Bay
- The Horseshoe Bay Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98.5% of the 135 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Horseshoe Bay, House properties are the most common (66.7%), reflecting the local real estate landscape.
- Houses represent a significant 66.7% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, outdoor/unique, others, unique stays (combined 4.4%) offer potential for unique stay experiences.
Horseshoe Bay Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Horseshoe Bay
- The dominant room capacity in Horseshoe Bay is 3 bedrooms listings, making up 35.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 61.5% of the active Airbnb listings in Horseshoe Bay, indicating a high concentration in these sizes.
- A significant 63.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Horseshoe Bay.
Horseshoe Bay Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Horseshoe Bay
- The most common guest capacity trend in Horseshoe Bay vacation rentals is listings accommodating 8+ guests (56.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Horseshoe Bay STR market, accounting for 81.5% of listings.
- 83.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Horseshoe Bay.
- On average, properties in Horseshoe Bay are equipped to host 6.7 guests.
Horseshoe Bay Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Horseshoe Bay
- The most common availability pattern in Horseshoe Bay falls within the 271-366 days range, representing 50.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Horseshoe Bay (42.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 8.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Horseshoe Bay Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
9 listings
7.2% of total
2 Nights
87 listings
69.6% of total
3 Nights
7 listings
5.6% of total
4-6 Nights
2 listings
1.6% of total
7-29 Nights
1 listings
0.8% of total
30+ Nights
19 listings
15.2% of total
Key Insights
- The most prevalent minimum stay requirement in Horseshoe Bay is 2 Nights, adopted by 69.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (76.8%) of the Horseshoe Bay Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (15.2%) caters to monthly stays (30+ nights) in Horseshoe Bay, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 69.6% of Horseshoe Bay hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 7.2% currently do.
- A 2-night minimum appears standard (69.6%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 15.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Horseshoe Bay.
Horseshoe Bay Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
12 listings
9.9% of total
Flexible
17 listings
14% of total
Moderate
35 listings
28.9% of total
Firm
25 listings
20.7% of total
Strict
32 listings
26.4% of total
Cancellation Policy Insights for Horseshoe Bay
- The prevailing Airbnb cancellation policy trend in Horseshoe Bay is Moderate, used by 28.9% of listings.
- There's a relatively balanced mix between guest-friendly (42.9%) and stricter (47.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 28.9% market standard in Horseshoe Bay.
- Regularly review your cancellation policy against competitors and market demand shifts in Horseshoe Bay.
Horseshoe Bay STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Horseshoe Bay
- The overall average booking lead time for vacation rentals in Horseshoe Bay is 47 days.
- Guests book furthest in advance for stays during April (average 95 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 30 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (59 days avg.) sees the longest lead times, while Winter (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in Horseshoe Bay.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 95 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 59 days) to capture early planners.
- Monitor your own booking lead times against these Horseshoe Bay averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Horseshoe Bay (2025)
Amenity Prevalence
Amenity Insights for Horseshoe Bay
- Essential amenities in Horseshoe Bay that guests expect include: Air conditioning, Smoke alarm, Kitchen, Wifi, TV, Free parking on premises, Washer. Lacking these (any) could significantly impact bookings.
- Popular amenities like Dishes and silverware, Dryer, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Horseshoe Bay: Air conditioning, Smoke alarm, Kitchen, Wifi, TV, Free parking on premises, Washer.
- Prioritize adding missing essentials: Smoke alarm, Kitchen, Wifi, TV, Free parking on premises, Washer.
- Consider adding popular differentiators like Dishes and silverware or Dryer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Horseshoe Bay to stay competitive.
Horseshoe Bay Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Horseshoe Bay
- The typical guest profile for Airbnb in Horseshoe Bay consists of primarily domestic travelers (98%), often arriving from nearby Austin, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.3% of guests.
- Key international markets include United States (98.3%) and Mexico (0.8%).
- Top languages spoken are English (73.7%) followed by Spanish (16.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Austin and San Antonio.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Horseshoe Bay Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Jonestown | 54 | $6,299 | $491.73 | 32% |
| West Lake Hills | 19 | $5,378 | $704.85 | 34% |
| Hudson Bend | 65 | $4,685 | $504.82 | 31% |
| Kingsland | 266 | $4,443 | $502.25 | 28% |
| Volente | 20 | $4,098 | $421.69 | 34% |
| Valley Mills | 19 | $3,770 | $379.27 | 36% |
| Dripping Springs | 409 | $3,768 | $366.52 | 35% |
| Woodcreek | 13 | $3,730 | $289.18 | 38% |
| Helotes | 45 | $3,673 | $320.48 | 43% |
| Briarcliff | 38 | $3,575 | $381.14 | 31% |