Heath Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Texas, United States
Is Airbnb profitable in Heath in 2025? Explore comprehensive Airbnb analytics for Heath, Texas, United States to uncover income potential. This 2025 STR market report for Heath, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 32 active listings.
Whether you're considering an Airbnb investment in Heath, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Heath Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Heath Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Heath (2025)
Understanding the monthly revenue variations for Airbnb listings in Heath is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Heath is typically December, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Heath across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,145+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,638 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,029 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $918, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Heath
Heath Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Heath STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Heath:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 43%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Heath
Average Daily Rate (ADR) Airbnb Trends in Heath (2025)
Effective short term rental pricing strategy in Heath involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Heath typically peaks in December and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $311+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $205 or more.
- Typical properties (Median) charge around $111 per night.
- Entry-level properties (Bottom 25%) earn around $52 per night.
Average Daily Rate (ADR) Trend by Month in Heath
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Airbnb Seasonality Analysis & Trends in Heath (2025)
Peak Season (December, July, June)
- Revenue averages $3,098 per month
- Occupancy rates average 52.0%
- Daily rates average $156
Shoulder Season
- Revenue averages $2,539 per month
- Occupancy maintains around 44.6%
- Daily rates hold near $149
Low Season (February, August, October)
- Revenue drops to average $1,999 per month
- Occupancy decreases to average 38.2%
- Daily rates adjust to average $149
Seasonality Insights for Heath
- The Airbnb seasonality in Heath shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Heath's highest earning potential, with monthly revenues capable of climbing to $3,118, occupancy reaching a high of 57.3%, and ADRs peaking at $160.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,658, occupancy could drop to 31.1%, and ADRs may adjust down to $143.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Heath.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Heath seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Heath (2025)
Exploring the top neighborhoods for short-term rentals in Heath? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Old Town Heath | Charming area with picturesque landscapes and a welcoming community atmosphere. Ideal for families and visitors seeking a quiet retreat with easy access to local dining and parks. | Heath Park, Lake Ray Hubbard, Heath Town Center, local boutiques, community events |
| Lakeside Village | Beautiful lakeside community known for its stunning views and recreational activities. Perfect for those looking to relax by the water, enjoy boating, or have a picnic. | Lake Ray Hubbard, Lakeside Park, fishing opportunities, walking trails, waterfront dining |
| Heath Golf Course | A prime location for golf enthusiasts. Visitors enjoy access to the golf course and surrounding nature, making it appealing for a sporty getaway. | Heath Golf Course, scenic landscapes, golf tournaments, nature trails, local eateries |
| Spring Hill | Family-friendly neighborhood with great schools and parks. Attracts families and those looking for a safe, suburban environment close to city amenities. | Spring Hill Park, community sports fields, family-friendly restaurants, local markets, annual community events |
| Heath Nature Preserve | Nature lovers will appreciate this area known for its wildlife and walking trails. Ideal for those looking to escape urban life and enjoy the peace of nature. | Heath Nature Preserve Trails, wildlife observation, picnic areas, bird watching, nature photography |
| Heath Town Center | A growing commercial hub with shopping, dining, and local businesses. Great for short-term visitors looking for convenience and variety nearby. | Heath Town Center shops, dining options, local coffee shops, community events, farmers market |
| Rockwall Harbor | Nearby harbor area with vibrant dining and shopping experiences. Appeals to visitors looking for a lively atmosphere next to the lake. | Rockwall Harbor, waterfront restaurants, shopping experiences, outdoor concerts, water activities |
| Skyline Drive | Scenic area with stunning views and luxurious homes. Great for those looking to invest in more upscale rental properties. | Skyline views, luxury homes, private parks, proximity to Lake Ray Hubbard, high-end dining options |
Understanding Airbnb License Requirements & STR Laws in Heath (2025)
While Heath, Texas, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Heath to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Heath (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Heathbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Spacious Home w/ Lake Access and View + Theatre
Entire Place • 5 bedrooms
Exclusive Estate, Heart of Luxury, Lake Nearby
Entire Place • 5 bedrooms
The Cabin In The City
Entire Place • 1 bedroom
Cheerful, spacious, King bed, FREE Wi-Fi & parking
Entire Place • 3 bedrooms
Stay, Relax and Enjoy.
Entire Place • 3 bedrooms
3B/2B - Clean & Quiet Mid Century Modern, king bed
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Heath (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Heath based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| John | 3 | $121,022 | 336 | 4.85/5.0 |
| Lilly | 1 | $75,428 | 46 | 4.91/5.0 |
| Michael | 6 | $51,592 | 91 | 5.00/5.0 |
| Joanna | 1 | $51,567 | 89 | 4.96/5.0 |
| Roger | 1 | $47,632 | 141 | 4.74/5.0 |
| Kristin | 1 | $43,024 | 35 | 5.00/5.0 |
| Anette | 1 | $33,965 | 108 | 4.95/5.0 |
| Charissa | 1 | $31,130 | 25 | 5.00/5.0 |
| Carolyn | 1 | $26,851 | 12 | 5.00/5.0 |
| Paul | 1 | $23,296 | 28 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Heath.
Dive Deeper: Advanced Heath STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Heath. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHeath Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Heath
- The Heath Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 62.5% of the 32 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 37.5% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Heath, House properties are the most common (87.5%), reflecting the local real estate landscape.
- Houses represent a significant 87.5% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, apartment/condo, others, outdoor/unique (combined 12.4%) offer potential for unique stay experiences.
Heath Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Heath
- The dominant room capacity in Heath is 1 bedroom listings, making up 34.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 53.2% of the active Airbnb listings in Heath, indicating a high concentration in these sizes.
- A significant 40.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Heath.
Heath Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Heath
- The most common guest capacity trend in Heath vacation rentals is listings accommodating 8+ guests (34.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Heath STR market, accounting for 53.2% of listings.
- 43.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Heath.
- On average, properties in Heath are equipped to host 4.2 guests.
Heath Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Heath
- The most common availability pattern in Heath falls within the 271-366 days range, representing 43.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 68.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Heath (34.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 31.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Heath Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
15 listings
55.6% of total
2 Nights
4 listings
14.8% of total
3 Nights
2 listings
7.4% of total
4-6 Nights
2 listings
7.4% of total
7-29 Nights
1 listings
3.7% of total
30+ Nights
3 listings
11.1% of total
Key Insights
- The most prevalent minimum stay requirement in Heath is 1 Night, adopted by 55.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (70.4%) of the Heath Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (11.1%) caters to monthly stays (30+ nights) in Heath, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 55.6% of Heath hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 11.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Heath.
Heath Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
7 listings
30.4% of total
Moderate
4 listings
17.4% of total
Firm
9 listings
39.1% of total
Strict
3 listings
13% of total
Cancellation Policy Insights for Heath
- The prevailing Airbnb cancellation policy trend in Heath is Firm, used by 39.1% of listings.
- A majority (52.1%) of hosts in Heath utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 39.1% market standard in Heath.
- Using a Strict policy might deter some guests, as only 13% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Heath.
Heath STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Heath
- The overall average booking lead time for vacation rentals in Heath is 36 days.
- Guests book furthest in advance for stays during April (average 84 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 20 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (63 days avg.) sees the longest lead times, while Winter (29 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (36 days) as a baseline for your pricing and availability strategy in Heath.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 84 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 63 days) to capture early planners.
- Monitor your own booking lead times against these Heath averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Heath (2025)
Amenity Prevalence
Amenity Insights for Heath
- Essential amenities in Heath that guests expect include: Free parking on premises, Air conditioning, Smoke alarm, Wifi, Kitchen, TV, Heating, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Washer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Heath: Free parking on premises, Air conditioning, Smoke alarm, Wifi, Kitchen, TV, Heating, Hot water.
- Prioritize adding missing essentials: Heating, Hot water.
- Consider adding popular differentiators like Essentials or Washer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Heath to stay competitive.
Heath Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Heath
- The typical guest profile for Airbnb in Heath consists of primarily domestic travelers (94%), often arriving from nearby Dallas, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 94.4% of guests.
- Key international markets include United States (94.4%) and Australia (1.2%).
- Top languages spoken are English (76.1%) followed by Spanish (12.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Dallas and Houston.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Heath Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Star Harbor | 13 | $6,238 | $574.42 | 38% |
| Valley View | 23 | $5,352 | $600.88 | 40% |
| Anna | 13 | $5,170 | $298.78 | 44% |
| Groesbeck | 10 | $4,507 | $372.96 | 38% |
| Malakoff | 27 | $4,129 | $454.15 | 32% |
| Flower Mound | 69 | $4,015 | $287.50 | 50% |
| Rowlett | 80 | $3,855 | $332.19 | 45% |
| Sanger | 15 | $3,826 | $248.53 | 48% |
| Streetman | 14 | $3,778 | $297.02 | 43% |
| Valley Mills | 19 | $3,770 | $379.27 | 36% |