Airbnb Market Analytics, Statistics and Data in Frisco, Texas, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Frisco? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Frisco:
How much do Airbnb hosts make on average per month in Frisco?
The short-term rental market in Frisco shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $3,034 per month
- Strong performing properties (top 25%) make $5,011 or more
- Best-in-class properties (top 10%) achieve $7,284+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,445
Revenue Variations by Month
Occupancy Rates Throughout the Year in Frisco
The market in Frisco shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 47% occupancy rates
- Strong performing properties (top 25%) achieve 69% or higher
- Best-in-class properties (top 10%) reach 85%+occupancy
- Entry-level properties (bottom 25%) average around 24%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Frisco
Daily rates in Frisco vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $168 per night
- Strong performing properties (top 25%) secure $247 or more
- Best-in-class properties (top 10%) pull in $335+ per night
- Entry-level properties (bottom 25%) earn around $103
Daily Rate Variations by Month
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Seasonality patterns in Frisco
Peak Season (June, May, April)
- Revenue peaks at $4595.63 per month
- Occupancy rates reach 58.70%
- Daily rates average $221.52
Shoulder Season
- Revenue averages $3696.86 per month
- Occupancy maintains 47.44%
- Daily rates hold at $196.71
Low Season (August, September, January)
- Revenue drops to $2694.05 per month
- Occupancy decreases to 39.90%
- Daily rates adjust to $181.15
Is it still profitable to do Airbnb in Frisco in 2025?
Yes! Frisco demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 47% and strong monthly revenue averaging $3697 and With 280 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Frisco
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Frisco Square | A vibrant urban district with dining, shopping, and entertainment options. It's ideal for tourists looking for a central location with various amenities. | Frisco Square, The Frisco Heritage Museum, Dr Pepper Ballpark, The Star in Frisco, National Soccer Hall of Fame |
| The Shops at Starwood | An upscale shopping and dining destination that attracts high-end clientele. Perfect for travelers seeking luxury experiences and fine dining. | The Shops at Starwood, Galleria Dallas, Shops at Legacy, Masaryk Park, Stonebriar Centre |
| Frisco Lakes | A popular active adult community with great amenities. Appeals to both retirees and young families looking for a peaceful environment with outdoor activities. | Lake Lewisville, Frisco Lakes Golf Club, The Shores Park, Pioneer Park, Warren Sports Complex |
| Hidden Cove Park | A beautiful natural area ideal for outdoor enthusiasts and families. Hosts many visitors looking to enjoy water activities and picnics. | Hidden Cove Park, Lake Lewisville's beaches, boating and sailing opportunities, camping facilities, picnic areas |
| The District at Stonebriar | A lively mixed-use development with shopping, dining, and entertainment. Great for visitors looking for the latest in retail and food experiences. | The District at Stonebriar, Stonebriar Centre, AMC Stonebriar 24, Tiffany's, Maggiano's Little Italy |
| Hall Park | A large mixed-use development featuring office space, dining, and entertainment. Suitable for business travelers and leisure seekers alike. | Hall Park, Dr. Pepper Ballpark, The Star in Frisco, area restaurants like Maggiano's, cinemas nearby |
| Centennial Park | A family-friendly area with parks and community events. Appeals to families and those looking for a calm environment close to city benefits. | Centennial Park, Frisco Commons Park, Heritage Center, Frisco Public Library, community skate park |
| Main Street Frisco | A charming historic district that offers boutiques, cafes, and local events. Great for visitors wanting to experience a small-town ambiance with local charm. | Frisco Heritage Museum, local shops and restaurants, Frisco Farmers Market, The Rail District, historic train depot |
Do you need a license for Airbnb in Frisco?
We recommend checking directly with Frisco's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (9% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Frisco
Pool, Hot tub, Theater, Game Room, on Golf Course
Entire Place • 6 bedrooms
The Frisco Greek Villa | POOL | Sleeps 16-18
Entire Place • 5 bedrooms
Spacious Home in Golf course- Omni PGA-Heated pool
Entire Place • 5 bedrooms
Frisco Family Fun, Theater room, Game room, Pool
Entire Place • 5 bedrooms
Modern Spacious 7 BR Movie, Game Room & King Beds
Entire Place • 7 bedrooms
Russwood Acres Estate ft Gym, Cinema, Pool Table
Entire Place • 5 bedrooms
Top Performing Professional Hosts in Frisco
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Diana | 2 | $384,094 | 244 | 4.98/5.0 |
| Luxurious Accommodations | 4 | $268,445 | 210 | 4.82/5.0 |
| Solena | 8 | $218,210 | 110 | 3.69/5.0 |
| Brittani | 1 | $193,359 | 29 | 4.93/5.0 |
| Tuan | 3 | $156,082 | 116 | 4.89/5.0 |
| Jollin | 4 | $147,591 | 234 | 4.94/5.0 |
| Han | 1 | $141,144 | 44 | 5.00/5.0 |
| Laura | 2 | $140,942 | 85 | 5.00/5.0 |
| Jeri | 6 | $139,607 | 193 | 4.83/5.0 |
| 308334025 | 1 | $129,929 | 14 | 5.00/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Frisco
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (79.6%), with house and apartment & condo properties comprising 96.0% of inventory
- Untapped potential in boutique & hotels, others, outdoor & mobile, unique stays segments (4.0% combined)
Room Capacity Distribution
Analysis of 280 properties in Frisco shows that 3 bedrooms properties are most prevalent, making up 32.5% of the market. The market tends to favor larger properties, with 3 bedrooms and 1 bedroom together representing 52.1% of all listings.
Key Insights
- Most common: 3 bedrooms (32.5%)
- Least common: 5+ bedrooms (6.8%)
- Market concentration: 52.1% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 280 properties in Frisco reveals that 8+ guests properties dominate the market, representing 33.9% of all listings. The average property accommodates 5.1 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 52.5% of the market.
Key Insights
- Most common capacity: 8+ guests (33.9% of market)
- Least common capacity: 1 guest (1.8% of market)
- Average guest capacity: 5.1 guests per property
- Market concentration: 52.5% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 280 properties in Frisco, the most common availability pattern is 91-180 days (32.1% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (32.9% of properties).
Key Insights
- Most common availability window: 91-180 days (32.1%)
- Most common booking duration: 181-270 days (32.9%)
- Properties with high availability (180+ days): 60.0%
- Properties with long-term bookings (180+ days): 41.4%
Minimum Stay Distributions
1 Night
50 listings
20.6% of total
2 Nights
100 listings
41.2% of total
3 Nights
25 listings
10.3% of total
4-6 Nights
11 listings
4.5% of total
7-29 Nights
22 listings
9.1% of total
30+ Nights
35 listings
14.4% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 61.8%
- Mid-length stays (4-6 nights) represent 4.5% of listings
- Monthly+ stays (14.4%) suggest a stable extended-stay market
- High market flexibility with 72.1% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
7 listings
3.2% of total
Flexible
31 listings
14% of total
Moderate
72 listings
32.6% of total
Firm
59 listings
26.7% of total
Strict
52 listings
23.5% of total
Key Insights
- Moderate is the preferred policy at 32.6% of listings
- The market shows a balanced distribution between guest-friendly (46.6%) and strict (50.2%) policies
- Strong market consensus around Moderate policies
- Super Strict 60 Days policies are least common at 3.2% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Moderate policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Apr, Jul, Nov, averaging 50 days
- Shortest booking windows are in Jan, Aug, Feb, averaging 31 days
- Spring shows the longest average booking window at 43 days, while Winter has the shortest at 33 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 43 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Jan-Feb when lead times are shortest
Popular Airbnb Amenities in Frisco
Every property in Frisco comes standard with Wifi. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 94.7% of total guests, indicating a dominant local market share.
- Primary international markets: Mexico (0.7%) and United Kingdom (0.6%)
- English is the top language at 76.8%, followed by Spanish (17%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.4%
Recommendations
- Target marketing campaigns for Dallas and Frisco markets
- Develop localized content for Mexico and United Kingdom
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Frisco. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Star Harbor | 14 | $6,133 | $581.78 | 38% |
| Anna | 11 | $5,712 | $318.31 | 45% |
| Valley View | 23 | $5,277 | $607.88 | 40% |
| Malakoff | 27 | $4,816 | $458.97 | 33% |
| Wilburton | 18 | $4,731 | $265.70 | 41% |
| Flower Mound | 67 | $4,146 | $281.70 | 50% |
| Rowlett | 81 | $4,046 | $321.57 | 45% |
| Sanger | 17 | $3,886 | $237.54 | 51% |
| Corinth | 14 | $3,876 | $238.78 | 50% |
| Azle | 57 | $3,785 | $275.26 | 42% |
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