Friendswood Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Texas, United States
Is Airbnb profitable in Friendswood in 2025? Explore comprehensive Airbnb analytics for Friendswood, Texas, United States to uncover income potential. This 2025 STR market report for Friendswood, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 28 active listings.
Whether you're considering an Airbnb investment in Friendswood, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Friendswood Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Friendswood Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Friendswood (2025)
Understanding the monthly revenue variations for Airbnb listings in Friendswood is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Friendswood is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Friendswood across different performance tiers:
- Best-in-class properties (Top 10%) achieve $9,937+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $6,676 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,116 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,240, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Friendswood
Friendswood Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Friendswood STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Friendswood:
- Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 50%.
- Entry-level properties (Bottom 25%) average 33% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Friendswood
Average Daily Rate (ADR) Airbnb Trends in Friendswood (2025)
Effective short term rental pricing strategy in Friendswood involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Friendswood typically peaks in November and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $478+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $354 or more.
- Typical properties (Median) charge around $184 per night.
- Entry-level properties (Bottom 25%) earn around $81 per night.
Average Daily Rate (ADR) Trend by Month in Friendswood
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Airbnb Seasonality Analysis & Trends in Friendswood (2025)
Peak Season (July, August, October)
- Revenue averages $5,930 per month
- Occupancy rates average 55.6%
- Daily rates average $272
Shoulder Season
- Revenue averages $4,731 per month
- Occupancy maintains around 50.5%
- Daily rates hold near $297
Low Season (January, March, December)
- Revenue drops to average $3,650 per month
- Occupancy decreases to average 43.9%
- Daily rates adjust to average $327
Seasonality Insights for Friendswood
- The Airbnb seasonality in Friendswood shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Friendswood's highest earning potential, with monthly revenues capable of climbing to $6,939, occupancy reaching a high of 60.6%, and ADRs peaking at $374.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $3,216, occupancy could drop to 34.5%, and ADRs may adjust down to $271.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Friendswood.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Friendswood seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Friendswood (2025)
Exploring the top neighborhoods for short-term rentals in Friendswood? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Friendswood Historic District | Charming area filled with historic homes and tree-lined streets. Appeals to families and tourists seeking a quaint, small-town atmosphere with a rich history. | Friendswood Historical Society Museum, Veterans Memorial Park, Friendswood Public Library, Local shops and cafes |
| Parks and Recreation Area | Offers a variety of outdoor activities and beautiful parks. Great for families and nature enthusiasts who enjoy recreational activities such as hiking and picnicking. | Friendswood Park, Stevenson Park, Destination Wellness Park, Friendswood Nature Center |
| Baybrook Mall and Surrounding Area | Major shopping hub in Friendswood attracting shoppers from around the region. Ideal for guests who enjoy shopping and dining close to a variety of retail options and restaurants. | Baybrook Mall, AMC Theater, restaurants and cafes, shopping outlets |
| South Friendswood | A quieter residential area that is still close to amenities. Attractive to families and those seeking a peaceful stay with easy access to local attractions. | Friendswood Golf Club, Softball & Soccer Complex, local parks, gemeinschaft activities |
| Nassau Bay and Clear Lake | Nearby waterside area known for its access to boating, fishing, and waterfront dining. Great for guests looking for leisure activities and outdoor fun by the water. | Clear Lake, NASA Space Center, Waterfront restaurants, marinas, fishing spots |
| Friendswood High School Zone | Highly rated schools make this area popular with families. Ideal for long-term stays for families relocating to the area or for educational visits. | Friendswood High School, local parks, community events |
| Downtown Friendswood | The heart of the city offering local businesses, dining, and events. An appealing area for visitors wanting to experience local culture and community events. | local markets, restaurants, community events, Friendswood City Hall |
| East Friendswood | An emerging area with new developments and charming neighborhoods. Attracts visitors looking for modern amenities while being close to nature. | new residential developments, local parks, nature trails, community amenities |
Understanding Airbnb License Requirements & STR Laws in Friendswood (2025)
While Friendswood, Texas, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Friendswood to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Friendswood (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Friendswoodbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Opulent Over the Top Estate with Total Privacy
Entire Place • 7 bedrooms
Friendswood Getaway - 5 Bedrooms + Pool + Patio
Entire Place • 5 bedrooms
Serene 4-Bed Getaway - Hot tub & Fire Pit
Entire Place • 4 bedrooms
WinterEscape: KingBd, Jacuzzi, Heated Pool, 75” TV
Entire Place • 4 bedrooms
Modern Texas Home: Mins to Houston & Galveston
Entire Place • 4 bedrooms
The Aviator Cove in Frenchswood*4BRs*pool*glamping
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Friendswood (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Friendswood based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Marina | 2 | $222,004 | 43 | 4.79/5.0 |
| Jordi Riera | 1 | $158,042 | 3 | 3.67/5.0 |
| Lia | 2 | $129,464 | 64 | 4.71/5.0 |
| Empress Vacation Rentals | 1 | $103,293 | 15 | 4.67/5.0 |
| Aj | 2 | $98,928 | 14 | 4.90/5.0 |
| Houston And Galveston BnB'S | 1 | $84,605 | 67 | 4.93/5.0 |
| Helen | 1 | $77,460 | 25 | 4.92/5.0 |
| Rico | 1 | $69,603 | 89 | 4.84/5.0 |
| Courtney | 1 | $47,103 | 34 | 4.76/5.0 |
| C.J. | 1 | $44,162 | 19 | 4.89/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Friendswood.
Dive Deeper: Advanced Friendswood STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Friendswood. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsFriendswood Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Friendswood
- The Friendswood Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82.1% of the 28 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Friendswood, House properties are the most common (89.3%), reflecting the local real estate landscape.
- Houses represent a significant 89.3% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 3.6%) offer potential for unique stay experiences.
Friendswood Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Friendswood
- The dominant room capacity in Friendswood is 4 bedrooms listings, making up 39.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 4 bedrooms and 3 bedrooms properties represent 57.2% of the active Airbnb listings in Friendswood, indicating a high concentration in these sizes.
- A significant 67.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Friendswood.
Friendswood Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Friendswood
- The most common guest capacity trend in Friendswood vacation rentals is listings accommodating 8+ guests (57.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Friendswood STR market, accounting for 67.8% of listings.
- 67.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Friendswood.
- On average, properties in Friendswood are equipped to host 5.8 guests.
Friendswood Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Friendswood
- The most common availability pattern in Friendswood falls within the 91-180 days range, representing 42.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 50.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Friendswood (46.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 53.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Friendswood Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
32% of total
2 Nights
9 listings
36% of total
3 Nights
2 listings
8% of total
4-6 Nights
1 listings
4% of total
7-29 Nights
3 listings
12% of total
30+ Nights
2 listings
8% of total
Key Insights
- The most prevalent minimum stay requirement in Friendswood is 2 Nights, adopted by 36% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (68.0%) of the Friendswood Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 36% of Friendswood hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Friendswood.
Friendswood Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
1 listings
4% of total
Moderate
5 listings
20% of total
Firm
10 listings
40% of total
Strict
9 listings
36% of total
Cancellation Policy Insights for Friendswood
- The prevailing Airbnb cancellation policy trend in Friendswood is Firm, used by 40% of listings.
- A majority (76.0%) of hosts in Friendswood utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 40% market standard in Friendswood.
- With 36% using Strict terms, this is a viable option in Friendswood, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Friendswood.
Friendswood STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Friendswood
- The overall average booking lead time for vacation rentals in Friendswood is 34 days.
- Guests book furthest in advance for stays during May (average 60 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (41 days avg.) sees the longest lead times, while Fall (29 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (34 days) as a baseline for your pricing and availability strategy in Friendswood.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 60 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 41 days) to capture early planners.
- Monitor your own booking lead times against these Friendswood averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Friendswood (2025)
Amenity Prevalence
Amenity Insights for Friendswood
- Essential amenities in Friendswood that guests expect include: Smoke alarm, Air conditioning, Wifi, Heating, Free parking on premises, Refrigerator, Dishes and silverware, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Microwave, Backyard are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Friendswood: Smoke alarm, Air conditioning, Wifi, Heating, Free parking on premises, Refrigerator, Dishes and silverware, TV.
- Prioritize adding missing essentials: Dishes and silverware, TV.
- Consider adding popular differentiators like Microwave or Backyard to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Friendswood to stay competitive.
Friendswood Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Friendswood
- The typical guest profile for Airbnb in Friendswood consists of primarily domestic travelers (93%), often arriving from nearby Houston, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 92.8% of guests.
- Key international markets include United States (92.8%) and United Kingdom (1.4%).
- Top languages spoken are English (68%) followed by Spanish (18.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Houston and Austin.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Friendswood Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Midfield | 10 | $5,499 | $505.17 | 25% |
| Gilchrist | 10 | $4,278 | $370.86 | 35% |
| Franklin | 10 | $4,099 | $358.47 | 45% |
| Jamaica Beach | 204 | $3,786 | $343.60 | 37% |
| Fairfield | 12 | $3,782 | $312.53 | 46% |
| Hempstead | 18 | $3,768 | $393.10 | 35% |
| Anderson | 10 | $3,630 | $297.10 | 40% |
| Crystal Beach | 156 | $3,474 | $385.42 | 31% |
| Bolivar Peninsula | 755 | $3,401 | $352.70 | 34% |
| Waller | 16 | $3,222 | $302.15 | 46% |