Frankston Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Texas, United States
Is Airbnb profitable in Frankston in 2025? Explore comprehensive Airbnb analytics for Frankston, Texas, United States to uncover income potential. This 2025 STR market report for Frankston, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 20 active listings.
Whether you're considering an Airbnb investment in Frankston, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Frankston Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Frankston Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Frankston (2025)
Understanding the monthly revenue variations for Airbnb listings in Frankston is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Frankston is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Frankston across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,043+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,915 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,585 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,270, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Frankston
Frankston Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Frankston STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Frankston:
- Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 43%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Frankston
Average Daily Rate (ADR) Airbnb Trends in Frankston (2025)
Effective short term rental pricing strategy in Frankston involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Frankston typically peaks in April and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $398+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $237 or more.
- Typical properties (Median) charge around $160 per night.
- Entry-level properties (Bottom 25%) earn around $135 per night.
Average Daily Rate (ADR) Trend by Month in Frankston
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Airbnb Seasonality Analysis & Trends in Frankston (2025)
Peak Season (May, July, June)
- Revenue averages $4,604 per month
- Occupancy rates average 47.3%
- Daily rates average $229
Shoulder Season
- Revenue averages $3,857 per month
- Occupancy maintains around 49.0%
- Daily rates hold near $227
Low Season (January, February, March)
- Revenue drops to average $1,774 per month
- Occupancy decreases to average 33.5%
- Daily rates adjust to average $219
Seasonality Insights for Frankston
- The Airbnb seasonality in Frankston shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Frankston's highest earning potential, with monthly revenues capable of climbing to $4,763, occupancy reaching a high of 56.5%, and ADRs peaking at $236.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,468, occupancy could drop to 32.3%, and ADRs may adjust down to $215.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Frankston.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Frankston seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Frankston (2025)
Exploring the top neighborhoods for short-term rentals in Frankston? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Frankston | The bustling center of Frankston known for shopping, dining, and entertainment options. A popular spot for visitors seeking city life along with easy access to the beach. | Frankston Waterfront, Frankston Arts Centre, Chisholm Institute, Botanical Gardens, Frankston train station |
| Frankston South | A picturesque area known for its natural beauty and close proximity to the beach and parks. Ideal for families and nature lovers looking for a peaceful getaway. | Bayside Beach, Sweetwater Creek Nature Reserve, Frankston South Foreshore, Lemon Tree Reserve, Ballam Park |
| Seaford | A coastal suburb with beautiful beaches and a relaxed atmosphere. Attracts beachgoers looking for a quieter stay away from the busy main regions. | Seaford Beach, Seaford Wetlands, Foreshore Trail, Seaford Pier, Seaford Train Station |
| Carrum | Known for its beautiful beaches and friendly community vibe. Ideal for those seeking a beach holiday with local charm. | Carrum Beach, Carrum Foreshore, The Carrum Hotel, Culinary Gardens, Patterson River |
| Mount Eliza | An upscale suburb that offers a mix of coastal and bushland experiences. Attracts visitors looking for luxury accommodations and a quiet, high-end feel. | Mount Eliza Beach, Kunyung Primary School, Mount Eliza Village, Ranelagh Beach, Maroondah Reservoir Park |
| Mornington Peninsula | A bit farther out but known for its wineries, stunning coastline, and beautiful landscapes, perfect for a weekend getaway. | Mornington Peninsula National Park, Sunny Ridge Strawberry Farm, Montalto Vineyard & Olive Grove, Point Nepean National Park, Moonah Links Golf Course |
| Frankston North | A more residential area, appealing to budget-conscious travelers seeking affordable accommodations while being close to local attractions. | Frankston North Community Centre, The Pines Flora and Fauna Reserve, Bayside Shopping Centre, Frankston Skate Park, Local markets |
| Aspendale Gardens | A suburban area with a family-friendly vibe and close proximity to both urban amenities and natural landscapes, great for families visiting the region. | Frankston Beach, Mordialloc Creek, Local parks, Schools and community centers, Shopping areas |
Understanding Airbnb License Requirements & STR Laws in Frankston (2025)
While Frankston, Texas, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Frankston to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Frankston (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Frankstonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Three cottage properties lakefront side by side
Entire Place • 6 bedrooms
Roomy Texas Lake Retreat w/ Private Boat Ramp
Entire Place • 5 bedrooms
The Sweet Retreat on the Lake
Entire Place • 5 bedrooms
Cottage Getaway @ the LAKE! Waterfront, Shaded!
Entire Place • 3 bedrooms
Romantic Lakefront Retreat on Lake Palestine
Entire Place • 2 bedrooms
Big Red-Vintage Home
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Frankston (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Frankston based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Barbara & Shaun | 2 | $181,117 | 65 | 4.92/5.0 |
| Linda | 4 | $105,352 | 181 | 4.93/5.0 |
| Evolve | 2 | $71,301 | 31 | 4.74/5.0 |
| John Terry | 2 | $62,777 | 98 | 4.99/5.0 |
| Host #517578211 | 1 | $49,238 | 26 | 4.88/5.0 |
| Ashley | 1 | $46,094 | 92 | 4.92/5.0 |
| Darrell And Charlene | 1 | $44,430 | 91 | 5.00/5.0 |
| Joel | 1 | $37,592 | 20 | 4.90/5.0 |
| Harley | 1 | $31,000 | 7 | 4.86/5.0 |
| Micah | 2 | $26,312 | 8 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Frankston.
Dive Deeper: Advanced Frankston STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Frankston. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsFrankston Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Frankston
- The Frankston Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 20 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Frankston, House properties are the most common (80%), reflecting the local real estate landscape.
- Houses represent a significant 80% portion, catering likely to families or larger groups.
Frankston Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Frankston
- The dominant room capacity in Frankston is 3 bedrooms listings, making up 45% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 65.0% of the active Airbnb listings in Frankston, indicating a high concentration in these sizes.
- A significant 70.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Frankston.
Frankston Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Frankston
- The most common guest capacity trend in Frankston vacation rentals is listings accommodating 8+ guests (35%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Frankston STR market, accounting for 65.0% of listings.
- 75.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Frankston.
- On average, properties in Frankston are equipped to host 6.2 guests.
Frankston Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Frankston
- The most common availability pattern in Frankston falls within the 181-270 days range, representing 40% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 65.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Frankston (40%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 40.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Frankston Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
6 listings
33.3% of total
2 Nights
11 listings
61.1% of total
3 Nights
1 listings
5.6% of total
Key Insights
- The most prevalent minimum stay requirement in Frankston is 2 Nights, adopted by 61.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (94.4%) of the Frankston Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 61.1% of Frankston hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Frankston.
Frankston Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
6 listings
33.3% of total
Moderate
2 listings
11.1% of total
Firm
1 listings
5.6% of total
Strict
9 listings
50% of total
Cancellation Policy Insights for Frankston
- The prevailing Airbnb cancellation policy trend in Frankston is Strict, used by 50% of listings.
- A majority (55.6%) of hosts in Frankston utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 50% market standard in Frankston.
- With 50% using Strict terms, this is a viable option in Frankston, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Frankston.
Frankston STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Frankston
- The overall average booking lead time for vacation rentals in Frankston is 25 days.
- Guests book furthest in advance for stays during April (average 60 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 12 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (35 days avg.) sees the longest lead times, while Winter (26 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (25 days) as a baseline for your pricing and availability strategy in Frankston.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 60 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (12 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 35 days) to capture early planners.
- Monitor your own booking lead times against these Frankston averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Frankston (2025)
Amenity Prevalence
Amenity Insights for Frankston
- Essential amenities in Frankston that guests expect include: Kitchen, TV, Air conditioning, Smoke alarm, Wifi, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Cooking basics, Fire extinguisher, Heating are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Frankston: Kitchen, TV, Air conditioning, Smoke alarm, Wifi, Free parking on premises.
- Prioritize adding missing essentials: Wifi, Free parking on premises.
- Consider adding popular differentiators like Cooking basics or Fire extinguisher to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Frankston to stay competitive.
Frankston Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Frankston
- The typical guest profile for Airbnb in Frankston consists of primarily domestic travelers (99%), often arriving from nearby Houston, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 99.4% of guests.
- Key international markets include United States (99.4%) and United Kingdom (0.6%).
- Top languages spoken are English (84.7%) followed by Spanish (14.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Houston and Dallas.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Frankston Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Star Harbor | 13 | $6,238 | $574.42 | 38% |
| Anna | 13 | $5,170 | $298.78 | 44% |
| Groesbeck | 10 | $4,507 | $372.96 | 38% |
| Malakoff | 27 | $4,129 | $454.15 | 32% |
| Rowlett | 80 | $3,855 | $332.19 | 45% |
| Streetman | 14 | $3,778 | $297.02 | 43% |
| Rockwall | 65 | $3,621 | $272.51 | 48% |
| DeSoto | 34 | $3,443 | $257.48 | 40% |
| Pilot Point | 15 | $3,291 | $362.83 | 36% |
| Waxahachie | 57 | $3,203 | $253.12 | 51% |