Airbnb Market Analytics, Statistics and Data in Farmers Branch, Texas, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Farmers Branch? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Farmers Branch:
How much do Airbnb hosts make on average per month in Farmers Branch?
The short-term rental market in Farmers Branch shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,145 per month
- Strong performing properties (top 25%) make $3,693 or more
- Best-in-class properties (top 10%) achieve $6,059+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,055
Revenue Variations by Month
Occupancy Rates Throughout the Year in Farmers Branch
The market in Farmers Branch shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 50% occupancy rates
- Strong performing properties (top 25%) achieve 69% or higher
- Best-in-class properties (top 10%) reach 87%+occupancy
- Entry-level properties (bottom 25%) average around 25%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Farmers Branch
Daily rates in Farmers Branch vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $132 per night
- Strong performing properties (top 25%) secure $205 or more
- Best-in-class properties (top 10%) pull in $284+ per night
- Entry-level properties (bottom 25%) earn around $93
Daily Rate Variations by Month
Get Live Farmers Branch Market Intelligence 👇
Explore Real-time Analytics
Seasonality patterns in Farmers Branch
Peak Season (November, May, March)
- Revenue peaks at $3524.56 per month
- Occupancy rates reach 55.58%
- Daily rates average $183.82
Shoulder Season
- Revenue averages $2845.85 per month
- Occupancy maintains 49.12%
- Daily rates hold at $161.33
Low Season (September, August, January)
- Revenue drops to $1995.67 per month
- Occupancy decreases to 41.57%
- Daily rates adjust to $149.23
Is it still profitable to do Airbnb in Farmers Branch in 2025?
Yes! Farmers Branch demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 49% and strong monthly revenue averaging $2846 and With 97 active listings, this emerging market offers significant first-mover advantages. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Farmers Branch
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Farmers Branch Historical Park | A beautiful park offering a glimpse into local history with preserved historical sites. Great for families and tourists looking to explore the heritage of Farmers Branch. | Farmers Branch Historical Park, The Rose Garden, The Farmers Branch Depot, Historical structures like the Smith-Cothran House |
| Vitruvian Parks | Designed as an urban park with a vibrant environment, Vitruvian Park features upscale restaurants and seasonal events, making it ideal for renters seeking recreation and relaxation. | Vitruvian Park, Seasonal events like summer concerts and holiday celebrations, Multipurpose trails, Restaurants and cafes nearby |
| Brookhaven Country Club | An exclusive golf community that appeals to golf enthusiasts and high-end travelers. Offers spacious accommodations and resort-style amenities. | Brookhaven Country Club, Golf courses, Swimming pool, Dining facilities |
| The Galleria | A shopping and business hub with luxury retailers and hotels nearby. Attracts business travelers and tourists alike. | The Galleria Mall, Upscale dining, Office buildings and business centers, Nearby hotels |
| Addison Circle | A vibrant area known for its nightlife, dining, and events including culinary festivals. Perfect for young professionals and visitors looking for entertainment. | Addison Circle Park, Restaurants and nightlife, Culinary events, Concerts and festivals |
| City of Farmers Branch | The city itself offers a blend of amenities, parks, and accessibility to the Dallas metro area, making it convenient for many types of visitors. | Parks and recreational facilities, Accessibility to Dallas, Community events, Local dining |
| Luna's Mexican Kitchen | A well-known local favorite with a family-friendly atmosphere. Attracts both locals and tourists looking for authentic dining experiences. | Luna's Mexican Kitchen, Local dining experiences, Community events |
| Assembly Park | A community park that offers great recreational opportunities, ideal for families. Safe and family-oriented environment for visitors. | Assembly Park, Playgrounds, Pavilion for events, Walking trails |
Do you need a license for Airbnb in Farmers Branch?
We recommend checking directly with Farmers Branch's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Farmers Branch
Elegant 5BR/2.5B Holiday Home with Pool, Jacuzzi,
Entire Place • 5 bedrooms
Your Modern and Bright Home w Private Pool
Entire Place • 3 bedrooms
Upscale 6BR/2.5B Holiday Home with Pool, Hot Tub &
Entire Place • 5 bedrooms
MODERN LUXURY Smart Home w/ Rooftop Terrace
Entire Place • 3 bedrooms
Lakeside Bliss
Entire Place • 4 bedrooms
Brand New Modern Smart Home W/ Rooftop
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Farmers Branch
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| RSB Living | 2 | $251,736 | 159 | 4.91/5.0 |
| Marina | 1 | $136,386 | 110 | 4.75/5.0 |
| Roger | 4 | $115,283 | 350 | 4.75/5.0 |
| Uk | 1 | $104,466 | 120 | 4.87/5.0 |
| Que | 3 | $96,272 | 154 | 4.81/5.0 |
| MGM Properties | 4 | $95,240 | 37 | 4.50/5.0 |
| Top Tier | 1 | $93,480 | 26 | 4.96/5.0 |
| Hutton | 1 | $86,145 | 66 | 4.92/5.0 |
| Erica | 3 | $84,882 | 75 | 4.86/5.0 |
| Elaine | 2 | $73,688 | 108 | 4.93/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Farmers Branch
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (77.3%), with house and apartment & condo properties comprising 98.9% of inventory
- Untapped potential in others segments (1.0% combined)
Room Capacity Distribution
Analysis of 97 properties in Farmers Branch shows that 1 bedroom properties are most prevalent, making up 33% of the market. The market tends to favor smaller properties, with 1 bedroom and 3 bedrooms together representing 59.8% of all listings.
Key Insights
- Most common: 1 bedroom (33%)
- Least common: 5+ bedrooms (4.1%)
- Market concentration: 59.8% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 97 properties in Farmers Branch reveals that 8+ guests properties dominate the market, representing 26.8% of all listings. The average property accommodates 4.4 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 3 guests make up 43.3% of the market.
Key Insights
- Most common capacity: 8+ guests (26.8% of market)
- Least common capacity: 1 guest (2.1% of market)
- Average guest capacity: 4.4 guests per property
- Market concentration: 43.3% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 97 properties in Farmers Branch, the most common availability pattern is 91-180 days (35.1% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (36.1% of properties).
Key Insights
- Most common availability window: 91-180 days (35.1%)
- Most common booking duration: 181-270 days (36.1%)
- Properties with high availability (180+ days): 55.7%
- Properties with long-term bookings (180+ days): 45.4%
Minimum Stay Distributions
1 Night
18 listings
24% of total
2 Nights
29 listings
38.7% of total
3 Nights
12 listings
16% of total
4-6 Nights
5 listings
6.7% of total
7-29 Nights
6 listings
8% of total
30+ Nights
5 listings
6.7% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 62.7%
- Mid-length stays (4-6 nights) represent 6.7% of listings
- Monthly+ stays (6.7%) suggest a stable extended-stay market
- High market flexibility with 78.7% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
1 listings
1.3% of total
Super Strict 60 Days
1 listings
1.3% of total
Flexible
11 listings
13.8% of total
Moderate
18 listings
22.5% of total
Firm
17 listings
21.3% of total
Strict
32 listings
40% of total
Key Insights
- Strict is the preferred policy at 40.0% of listings
- Stricter policies (Firm & Strict) dominate at 61.3% of the market
- Strong market consensus around Strict policies
- Super Strict 60 Days policies are least common at 1.3% of listings
Recommendations
- The market supports stricter policies, with 61.3% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Apr, Jul, Aug, averaging 40 days
- Shortest booking windows are in Jan, Feb, Mar, averaging 23 days
- Summer shows the longest average booking window at 37 days, while Winter has the shortest at 26 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 37 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Jan-Mar when lead times are shortest
Popular Airbnb Amenities in Farmers Branch
Below is the distribution of amenities across listings in Farmers Branch:
Traveler Demographics
Key Insights
- Domestic travelers make up 93.1% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (1.1%) and Mexico (0.9%)
- English is the top language at 74.7%, followed by Spanish (20.1%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.1%
Recommendations
- Target marketing campaigns for Dallas and Austin markets
- Develop localized content for Canada and Mexico
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Farmers Branch. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Star Harbor | 14 | $6,133 | $581.78 | 38% |
| Anna | 11 | $5,712 | $318.31 | 45% |
| Valley View | 23 | $5,277 | $607.88 | 40% |
| Malakoff | 27 | $4,816 | $458.97 | 33% |
| Groesbeck | 10 | $4,640 | $376.17 | 37% |
| Streetman | 14 | $4,303 | $299.58 | 44% |
| Flower Mound | 67 | $4,146 | $281.70 | 50% |
| Rowlett | 81 | $4,046 | $321.57 | 45% |
| Sanger | 17 | $3,886 | $237.54 | 51% |
| Corinth | 14 | $3,876 | $238.78 | 50% |
How is your STR performing?
Your vacation rental may be amazing, but is it better than your competition? Enjoy the best-in-class AI-powered analytics for free!
Discover Insights