Farmers Branch Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Texas, United States

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Farmers Branch in 2025? Explore comprehensive Airbnb analytics for Farmers Branch, Texas, United States to uncover income potential. This 2025 STR market report for Farmers Branch, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 91 active listings.

Whether you're considering an Airbnb investment in Farmers Branch, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Farmers Branch Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Farmers Branch Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$169
The average rental revenue earned for an occupied room per day in Farmers Branch.
Occupancy Rate(?)
46.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$23,186
Typical annual income for an Airbnb listing in Farmers Branch. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
38.3%
Strong growth (38.3%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Farmers Branch.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Farmers Branch.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
91
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Farmers Branch (2025)

Understanding the monthly revenue variations for Airbnb listings in Farmers Branch is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Farmers Branch is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Farmers Branch across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,454+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,275 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,927 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $966, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Farmers Branch

Farmers Branch Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Farmers Branch STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Farmers Branch:

  • Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 47%.
  • Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Farmers Branch

Average Daily Rate (ADR) Airbnb Trends in Farmers Branch (2025)

Effective short term rental pricing strategy in Farmers Branch involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Farmers Branch typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $295+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $215 or more.
  • Typical properties (Median) charge around $145 per night.
  • Entry-level properties (Bottom 25%) earn around $101 per night.

Average Daily Rate (ADR) Trend by Month in Farmers Branch

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Airbnb Seasonality Analysis & Trends in Farmers Branch (2025)

Peak Season (June, May, July)
  • Revenue averages $3,198 per month
  • Occupancy rates average 49.7%
  • Daily rates average $186
Shoulder Season
  • Revenue averages $2,631 per month
  • Occupancy maintains around 49.0%
  • Daily rates hold near $164
Low Season (January, August, September)
  • Revenue drops to average $2,231 per month
  • Occupancy decreases to average 43.2%
  • Daily rates adjust to average $159

Seasonality Insights for Farmers Branch

  • The Airbnb seasonality in Farmers Branch shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Farmers Branch's highest earning potential, with monthly revenues capable of climbing to $3,464, occupancy reaching a high of 55.3%, and ADRs peaking at $189.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,028, occupancy could drop to 40.7%, and ADRs may adjust down to $159.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Farmers Branch.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Farmers Branch seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Farmers Branch (2025)

Exploring the top neighborhoods for short-term rentals in Farmers Branch? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Farmers Branch Historical Park
A beautiful area featuring historic buildings and scenic views, perfect for families and history enthusiasts. Close to attractions such as parks and recreational areas, making it appealing for vacationers.
Farmers Branch Historical Park, The Farmers Branch Commemorative Park, The Rose Gardens, The Farmers Branch Aquatics Center
Valley View Center
A major shopping mall and commercial area that attracts visitors looking for shopping and dining options. Ideal for hosting visitors who appreciate convenience and access to retail stores.
Valley View Center, Regal Cinemas, Restaurants and cafes, Nearby hotels
Sam Houston Trail Park
This area offers outdoor activities and natural beauty, attracting guests looking for a relaxing stay amidst nature. Perfect for families and those who enjoy hiking and outdoor sports.
Sam Houston Trail Park, Picnic areas, Trails for biking and walking, Water features
Farmers Branch Market
This area is known for its local farmers market and community events, attracting guests interested in local culture and food. A vibrant environment appealing to families and food lovers.
Farmers Branch Market, Local food vendors, Community events
Dallas County Heritage Village
A unique historical destination that showcases Texas history, ideal for educational trips and family outings. This attraction draws those interested in history and culture.
Dallas County Heritage Village, Historical buildings, Seasonal events
Brookhaven Country Club
A prestigious golf and country club area that appeals to guests looking for luxury and leisure. Perfect for business travelers and golf enthusiasts.
Brookhaven Country Club, Golf courses, Dining options, Gym facilities
Pioneer Park
A quiet residential area with parks and recreational facilities, ideal for families and long-term visitors looking for a comfortable, suburban feel near city amenities.
Pioneer Park, Children's playground, Sports facilities
The Mustangs of Las Colinas
An iconic public sculpture that represents the city's heritage, attracting tourists and photographers. It's a unique cultural landmark in the area.
The Mustangs of Las Colinas, Irving Arts Center, Canal Walk

Understanding Airbnb License Requirements & STR Laws in Farmers Branch (2025)

While Farmers Branch, Texas, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Farmers Branch to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 1% licensed listings)

Top Performing Airbnb Properties in Farmers Branch (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Farmers Branchbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Your Modern and Bright Home w Private Pool

Your Modern and Bright Home w Private Pool

Entire Place • 3 bedrooms

$142,082
Revenue
61.0%
Occupancy
$574.67
Daily Rate
Elegant 5BR/2.5B Home with Pool, Jacuzzi, BBQ, and

Elegant 5BR/2.5B Home with Pool, Jacuzzi, BBQ, and

Entire Place • 5 bedrooms

$130,149
Revenue
75.1%
Occupancy
$459.35
Daily Rate
Upscale 6BR/2.5B Home with Pool, Hot Tub & Game Ro

Upscale 6BR/2.5B Home with Pool, Hot Tub & Game Ro

Entire Place • 5 bedrooms

$118,029
Revenue
69.6%
Occupancy
$450.75
Daily Rate
MODERN LUXURY Smart Home w/ Rooftop Terrace

MODERN LUXURY Smart Home w/ Rooftop Terrace

Entire Place • 3 bedrooms

$113,416
Revenue
83.6%
Occupancy
$354.64
Daily Rate
Brand New Modern Smart Home W/ Rooftop

Brand New Modern Smart Home W/ Rooftop

Entire Place • 3 bedrooms

$81,194
Revenue
54.3%
Occupancy
$379.42
Daily Rate
Lakeside Bliss

Lakeside Bliss

Entire Place • 4 bedrooms

$56,324
Revenue
69.2%
Occupancy
$352.68
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Farmers Branch (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Farmers Branch based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
RSB Living2$248,1781904.83/5.0
Marina1$142,0821214.74/5.0
Uk1$113,4161424.86/5.0
MGM Properties4$91,913574.38/5.0
Roger5$89,4535254.74/5.0
Hutton1$81,194904.90/5.0
Que3$77,2352004.73/5.0
S.D.S Suites3$66,699614.90/5.0
Erica3$62,2521084.76/5.0
Jaqueline6$58,9382534.95/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Farmers Branch.

Dive Deeper: Advanced Farmers Branch STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Farmers Branch. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Farmers Branch Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Farmers Branch

  • The Farmers Branch Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 78% of the 91 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Farmers Branch, House properties are the most common (54.9%), reflecting the local real estate landscape.
  • Houses represent a significant 54.9% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others (combined 2.2%) offer potential for unique stay experiences.

Farmers Branch Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Farmers Branch

  • The dominant room capacity in Farmers Branch is 3 bedrooms listings, making up 26.4% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 1 bedroom properties represent 50.6% of the active Airbnb listings in Farmers Branch, indicating a high concentration in these sizes.
  • A significant 37.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Farmers Branch.

Farmers Branch Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Farmers Branch

  • The most common guest capacity trend in Farmers Branch vacation rentals is listings accommodating 8+ guests (25.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 3 guests dominate the Farmers Branch STR market, accounting for 41.8% of listings.
  • 41.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Farmers Branch.
  • On average, properties in Farmers Branch are equipped to host 4.5 guests.

Farmers Branch Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Farmers Branch

  • The most common availability pattern in Farmers Branch falls within the 181-270 days range, representing 36.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 71.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Farmers Branch (37.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 29.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Farmers Branch Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (16.5%)

1 Night

15 listings

16.5% of total

2 Nights (38.5%)

2 Nights

35 listings

38.5% of total

3 Nights (7.7%)

3 Nights

7 listings

7.7% of total

4-6 Nights (4.4%)

4-6 Nights

4 listings

4.4% of total

7-29 Nights (5.5%)

7-29 Nights

5 listings

5.5% of total

30+ Nights (27.5%)

30+ Nights

25 listings

27.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Farmers Branch is 2 Nights, adopted by 38.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (27.5%) caters to monthly stays (30+ nights) in Farmers Branch, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 38.5% of Farmers Branch hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.5% currently do.
  • A 2-night minimum appears standard (38.5%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 27.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Farmers Branch.

Farmers Branch Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

1.1% of total

Super Strict 30 Days

1 listings

1.1% of total

Flexible (17.6%)

Flexible

16 listings

17.6% of total

Moderate (18.7%)

Moderate

17 listings

18.7% of total

Firm (23.1%)

Firm

21 listings

23.1% of total

Strict (38.5%)

Strict

35 listings

38.5% of total

Cancellation Policy Insights for Farmers Branch

  • The prevailing Airbnb cancellation policy trend in Farmers Branch is Strict, used by 38.5% of listings.
  • A majority (61.6%) of hosts in Farmers Branch utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 38.5% market standard in Farmers Branch.
  • With 38.5% using Strict terms, this is a viable option in Farmers Branch, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Farmers Branch.

Farmers Branch STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Farmers Branch

  • The overall average booking lead time for vacation rentals in Farmers Branch is 19 days.
  • Guests book furthest in advance for stays during June (average 28 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 13 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (27 days avg.) sees the longest lead times, while Winter (18 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (19 days) as a baseline for your pricing and availability strategy in Farmers Branch.
  • Target marketing efforts for the Fall season well in advance (at least 27 days) to capture early planners.
  • Monitor your own booking lead times against these Farmers Branch averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Farmers Branch (2025)

Amenity Prevalence

Amenity Insights for Farmers Branch

  • Essential amenities in Farmers Branch that guests expect include: Air conditioning, Free parking on premises, Wifi, Smoke alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Kitchen, Refrigerator are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Farmers Branch: Air conditioning, Free parking on premises, Wifi, Smoke alarm.
  • Prioritize adding missing essentials: Air conditioning, Free parking on premises, Wifi, Smoke alarm.
  • Consider adding popular differentiators like Heating or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Farmers Branch to stay competitive.

Farmers Branch Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Farmers Branch

  • The typical guest profile for Airbnb in Farmers Branch consists of primarily domestic travelers (93%), often arriving from nearby Dallas, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 92.8% of guests.
  • Key international markets include United States (92.8%) and Mexico (1.2%).
  • Top languages spoken are English (69.8%) followed by Spanish (19.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Dallas and Houston.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Farmers Branch Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Star Harbor12$5,384$650.1036%
Valley View26$4,543$450.0140%
Highland Village15$3,987$324.6453%
Anna21$3,836$282.9743%
DeSoto35$3,593$278.1444%
Kennedale10$3,378$370.5341%
Azle60$3,317$303.0040%
Flower Mound85$3,301$289.3347%
Sanger17$3,226$267.3445%
Malakoff26$3,214$443.3630%

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