Clifton Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Texas, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Clifton in 2025? Explore comprehensive Airbnb analytics for Clifton, Texas, United States to uncover income potential. This 2025 STR market report for Clifton, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 40 active listings.

Whether you're considering an Airbnb investment in Clifton, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Clifton Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Clifton Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$242
The average rental revenue earned for an occupied room per day in Clifton.
Occupancy Rate(?)
35.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$29,773
Typical annual income for an Airbnb listing in Clifton. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
2.3%
Positive growth (2.3%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Clifton.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Clifton.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
40
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Clifton (2025)

Understanding the monthly revenue variations for Airbnb listings in Clifton is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Clifton is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Clifton across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,916+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,658 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,083 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,150, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Clifton

Clifton Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Clifton STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Clifton:

  • Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 31%.
  • Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Clifton

Average Daily Rate (ADR) Airbnb Trends in Clifton (2025)

Effective short term rental pricing strategy in Clifton involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Clifton typically peaks in March and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $446+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $240 or more.
  • Typical properties (Median) charge around $137 per night.
  • Entry-level properties (Bottom 25%) earn around $76 per night.

Average Daily Rate (ADR) Trend by Month in Clifton

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Airbnb Seasonality Analysis & Trends in Clifton (2025)

Peak Season (June, May, July)
  • Revenue averages $4,372 per month
  • Occupancy rates average 41.9%
  • Daily rates average $187
Shoulder Season
  • Revenue averages $3,010 per month
  • Occupancy maintains around 35.0%
  • Daily rates hold near $214
Low Season (January, February, September)
  • Revenue drops to average $2,122 per month
  • Occupancy decreases to average 28.7%
  • Daily rates adjust to average $221

Seasonality Insights for Clifton

  • The Airbnb seasonality in Clifton shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Clifton's highest earning potential, with monthly revenues capable of climbing to $4,939, occupancy reaching a high of 46.3%, and ADRs peaking at $251.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,902, occupancy could drop to 27.9%, and ADRs may adjust down to $179.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Clifton.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Clifton seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Clifton (2025)

Exploring the top neighborhoods for short-term rentals in Clifton? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Lake Clifton
A picturesque area offering water activities, fishing, and peaceful lakeside views. Ideal for families and tourists seeking relaxation and outdoor fun.
Clifton Town Lake, Clifton City Park, Lake Whitney, local picnic areas, water sports activities
Downtown Clifton
The vibrant center of Clifton featuring shops, restaurants, and local attractions. Perfect for visitors wanting to experience the local culture and cuisine.
Hico Arts & Crafts, Clifton Historical Museum, local dining options, festivals and events, weekly farmers market
Bosque River
Scenic area along the Bosque River, great for nature lovers and outdoor enthusiasts. Offers hiking and fishing opportunities, making it attractive to eco-tourists.
Bosque River Trails, Clifton Park, fishing spots, hiking trails, wildlife viewing
Clifton Community Center
A hub for community events and activities, making it a great spot for families and gatherings, appealing to visitors seeking a local experience.
Community events, recreational activities, library, outdoor sports fields, walking paths
Clifton Golf Course
An excellent recreational option for golf enthusiasts. Visitors looking for leisure activities will be drawn to this area’s beautiful course and facilities.
Clifton Country Club, golf tournaments, golf lessons, clubhouse restaurant
Historic District
Rich in history with charming homes and buildings, this area attracts those interested in history and architecture, providing a unique cultural experience.
Historic homes, local architecture, guided tours, Clifton Heritage Center
Local Farms
Offers an authentic rural experience with opportunities for agritourism. Great for families and anyone looking to escape urban life.
farm tours, local produce, seasonal festivals, pick-your-own farms
Outdoor Recreational Spots
A variety of parks and natural areas for outdoor activities such as hiking, cycling, and picnicking, appealing to nature lovers and active travelers.
Lake Waco, state parks, hiking paths, bike trails, scenic picnic areas

Understanding Airbnb License Requirements & STR Laws in Clifton (2025)

While Clifton, Texas, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Clifton to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Clifton (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Cliftonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Winter Discount-Corporate, Family & Church Retreat

Winter Discount-Corporate, Family & Church Retreat

Entire Place • 7 bedrooms

$145,103
Revenue
21.4%
Occupancy
$1041.14
Daily Rate
On Lake~Retreats~Brand New Kitchen~Game Room~Pets

On Lake~Retreats~Brand New Kitchen~Game Room~Pets

Entire Place • 8 bedrooms

$105,886
Revenue
51.5%
Occupancy
$764.93
Daily Rate
The Farmhouse: Lake Whitney (1500 feet) Hosts 18+

The Farmhouse: Lake Whitney (1500 feet) Hosts 18+

Entire Place • 4 bedrooms

$93,709
Revenue
45.0%
Occupancy
$508.81
Daily Rate
Large Retreat w/ Pool, Hot Tub & 200 Yards to Lake

Large Retreat w/ Pool, Hot Tub & 200 Yards to Lake

Entire Place • 4 bedrooms

$78,882
Revenue
45.7%
Occupancy
$523.43
Daily Rate
Waterfront- Stone House Lodge of Lake Whitney

Waterfront- Stone House Lodge of Lake Whitney

Entire Place • 4 bedrooms

$63,284
Revenue
43.7%
Occupancy
$381.31
Daily Rate
Large Group Getaway: Lake Whitney 250yrds  Hosts20

Large Group Getaway: Lake Whitney 250yrds Hosts20

Entire Place • 3 bedrooms

$60,397
Revenue
37.5%
Occupancy
$439.21
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Clifton (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Clifton based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
B And M Property Management2$154,106794.94/5.0
Rebecca1$145,103114.91/5.0
Derek1$105,886144.86/5.0
Tonya2$101,889944.98/5.0
ITrip DFW3$79,206524.94/5.0
Dan4$72,971312.47/5.0
Chelsea + Chris2$70,3762824.92/5.0
Jason1$63,28494.67/5.0
Rich2$60,618804.76/5.0
Marvin3$60,067564.88/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Clifton.

Dive Deeper: Advanced Clifton STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Clifton. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Clifton Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Clifton

  • The Clifton Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95% of the 40 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Clifton, House properties are the most common (75%), reflecting the local real estate landscape.
  • Houses represent a significant 75% portion, catering likely to families or larger groups.
  • The presence of 10% Hotel/Boutique listings indicates integration with traditional hospitality.

Clifton Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Clifton

  • The dominant room capacity in Clifton is 1 bedroom listings, making up 37.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 57.5% of the active Airbnb listings in Clifton, indicating a high concentration in these sizes.
  • A significant 45.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Clifton.

Clifton Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Clifton

  • The most common guest capacity trend in Clifton vacation rentals is listings accommodating 8+ guests (35%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Clifton STR market, accounting for 65.0% of listings.
  • 57.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Clifton.
  • On average, properties in Clifton are equipped to host 5.8 guests.

Clifton Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Clifton

  • The most common availability pattern in Clifton falls within the 181-270 days range, representing 45% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 77.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Clifton (42.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 25.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Clifton Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (32.4%)

1 Night

12 listings

32.4% of total

2 Nights (54.1%)

2 Nights

20 listings

54.1% of total

3 Nights (5.4%)

3 Nights

2 listings

5.4% of total

30+ Nights (8.1%)

30+ Nights

3 listings

8.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Clifton is 2 Nights, adopted by 54.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (86.5%) of the Clifton Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 54.1% of Clifton hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 8.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Clifton.

Clifton Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (8.8%)

Super Strict 30 Days

3 listings

8.8% of total

Flexible (23.5%)

Flexible

8 listings

23.5% of total

Moderate (38.2%)

Moderate

13 listings

38.2% of total

Firm (20.6%)

Firm

7 listings

20.6% of total

Strict (8.8%)

Strict

3 listings

8.8% of total

Cancellation Policy Insights for Clifton

  • The prevailing Airbnb cancellation policy trend in Clifton is Moderate, used by 38.2% of listings.
  • There's a relatively balanced mix between guest-friendly (61.7%) and stricter (29.4%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (8.8%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 38.2% market standard in Clifton.
  • Using a Strict policy might deter some guests, as only 8.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Clifton.

Clifton STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Clifton

  • The overall average booking lead time for vacation rentals in Clifton is 36 days.
  • Guests book furthest in advance for stays during April (average 113 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 24 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (66 days avg.) sees the longest lead times, while Winter (34 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (36 days) as a baseline for your pricing and availability strategy in Clifton.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 113 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 66 days) to capture early planners.
  • Monitor your own booking lead times against these Clifton averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Clifton (2025)

Amenity Prevalence

Amenity Insights for Clifton

  • Essential amenities in Clifton that guests expect include: Air conditioning, Heating, TV, Free parking on premises, Wifi, Smoke alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, Microwave, Coffee maker are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Clifton: Air conditioning, Heating, TV, Free parking on premises, Wifi, Smoke alarm.
  • Prioritize adding missing essentials: TV, Free parking on premises, Wifi, Smoke alarm.
  • Consider adding popular differentiators like Kitchen or Microwave to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Clifton to stay competitive.

Clifton Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Clifton

  • The typical guest profile for Airbnb in Clifton consists of primarily domestic travelers (97%), often arriving from nearby Dallas, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 97.4% of guests.
  • Key international markets include United States (97.4%) and Switzerland (0.3%).
  • Top languages spoken are English (72%) followed by Spanish (16.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Dallas and Houston.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Clifton Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Strawn19$8,394$645.4632%
Jonestown54$6,299$491.7332%
Star Harbor13$6,238$574.4238%
West Lake Hills19$5,378$704.8534%
Hudson Bend65$4,685$504.8231%
Groesbeck10$4,507$372.9638%
Kingsland266$4,443$502.2528%
Malakoff27$4,129$454.1532%
Franklin10$4,099$358.4745%
Volente20$4,098$421.6934%

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