Montville Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Southeastern Connecticut Planning Region, United States
Is Airbnb profitable in Montville in 2025? Explore comprehensive Airbnb analytics for Montville, Southeastern Connecticut Planning Region, United States to uncover income potential. This 2025 STR market report for Montville, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 34 active listings.
Whether you're considering an Airbnb investment in Montville, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Montville Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Montville Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Montville (2025)
Understanding the monthly revenue variations for Airbnb listings in Montville is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Montville is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Montville across different performance tiers:
- Best-in-class properties (Top 10%) achieve $8,048+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,497 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,559 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,148, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Montville
Montville Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Montville STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Montville:
- Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 43%.
- Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Montville
Average Daily Rate (ADR) Airbnb Trends in Montville (2025)
Effective short term rental pricing strategy in Montville involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Montville typically peaks in July and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $576+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $333 or more.
- Typical properties (Median) charge around $254 per night.
- Entry-level properties (Bottom 25%) earn around $156 per night.
Average Daily Rate (ADR) Trend by Month in Montville
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Airbnb Seasonality Analysis & Trends in Montville (2025)
Peak Season (July, June, May)
- Revenue averages $6,431 per month
- Occupancy rates average 56.5%
- Daily rates average $297
Shoulder Season
- Revenue averages $4,028 per month
- Occupancy maintains around 43.3%
- Daily rates hold near $285
Low Season (January, February, November)
- Revenue drops to average $2,560 per month
- Occupancy decreases to average 35.0%
- Daily rates adjust to average $293
Seasonality Insights for Montville
- The Airbnb seasonality in Montville shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Montville's highest earning potential, with monthly revenues capable of climbing to $6,776, occupancy reaching a high of 72.9%, and ADRs peaking at $304.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,138, occupancy could drop to 27.2%, and ADRs may adjust down to $265.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Montville.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Montville seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Montville (2025)
Exploring the top neighborhoods for short-term rentals in Montville? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Old Mystic | Quaint, historical village known for its proximity to attractions like Mystic Seaport and Mystic Aquarium. Offers a charming experience for families and couples visiting the area. | Mystic Seaport, Mystic Aquarium, Olde Mistick Village, Seaport Marine, Mystic River Bascule Bridge |
| Niantic | A picturesque coastal village with beautiful beaches and a vibrant boardwalk. Great for families and those looking for a relaxing getaway by the sea. | Niantic Boardwalk, McCook Point Beach, Niantic River, Whiting Street Park, Niantic Bay |
| Westbrook | Known for its sandy beaches and serene coastal views. Attractive to visitors looking for a peaceful retreat with beach access. | Westbrook Town Beach, Harvey's Beach, Westbrook Outlet Shopping, Cockaponset State Forest, The Shoreline Trolley Museum |
| Killingly | A charming small town with a rich history and access to numerous outdoor activities. Ideal for nature lovers and those seeking tranquility. | Killingly Historical Society, Quinebaug Valley State Forest, East Killingly Park, Bastille Day Festival, Woodstock Fair |
| Stonington Borough | Historic seaside village with beautiful architecture and a vibrant arts scene. Attracts visitors interested in art, culture, and coastal life. | Stonington Lighthouse Museum, Dodson Boatyard, Stonington Harbor, Waters Edge Resort & Spa, Town Dock |
| Groton | Offers a range of attractions for families, including historic sites and parks. Convenient location for those visiting the submarine base or nearby attractions. | Submarine Force Museum, Fort Griswold State Park, Eastern Point Beach, Groton Monument, Bluff Point State Park |
| Southeast Connecticut Coast | This area combines scenic coastal views with various outdoor activities, making it ideal for vacationers wanting a mix of relaxation and adventure. | Hammonasset Beach State Park, Gillette Castle State Park, Baldwin Bridge, The Lyman Allyn Art Museum, Clinton Crossing Premium Outlets |
| East Lyme | A popular summer destination with beautiful beaches and outdoor recreation. A great spot for families and groups looking for summer fun. | Hunt's Pond, Lake Phipps, Niantic Bay Beach, McCook Point State Park, Black Point Beach |
Understanding Airbnb License Requirements & STR Laws in Montville (2025)
While Montville, Southeastern Connecticut Planning Region, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Montville to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Montville (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Montvillebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Hot Tub & Cloud Ceiling House
Entire Place • 3 bedrooms
Spacious-5 Beds! 3 Mi to Mohegan
Entire Place • 3 bedrooms
Tranquil Farmhouse Retreat
Entire Place • 4 bedrooms
LARGE, Fun Entertaining Home near Casinos!
Entire Place • 4 bedrooms
Casino Wine Down House with Winter Igloo
Entire Place • 3 bedrooms
Hot Tub~Pool~Game Room~Fire Pit~BBQ~Casinos
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Montville (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Montville based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Mk | 3 | $262,420 | 450 | 4.94/5.0 |
| Andrew | 3 | $151,073 | 152 | 3.33/5.0 |
| Choedon | 2 | $103,854 | 106 | 4.87/5.0 |
| Dan And Leslie | 1 | $88,081 | 81 | 4.93/5.0 |
| Evolve | 2 | $83,957 | 146 | 4.84/5.0 |
| Will | 1 | $76,518 | 41 | 5.00/5.0 |
| Scott | 1 | $74,555 | 164 | 4.91/5.0 |
| Nicole | 1 | $59,524 | 98 | 4.95/5.0 |
| Alexis | 1 | $53,714 | 40 | 5.00/5.0 |
| Jose | 1 | $47,934 | 33 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Montville.
Dive Deeper: Advanced Montville STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Montville. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMontville Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Montville
- The Montville Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.2% of the 34 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Montville, House properties are the most common (85.3%), reflecting the local real estate landscape.
- Houses represent a significant 85.3% portion, catering likely to families or larger groups.
- Smaller segments like others, hotel/boutique (combined 5.8%) offer potential for unique stay experiences.
Montville Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Montville
- The dominant room capacity in Montville is 3 bedrooms listings, making up 38.2% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 61.7% of the active Airbnb listings in Montville, indicating a high concentration in these sizes.
- A significant 55.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Montville.
Montville Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Montville
- The most common guest capacity trend in Montville vacation rentals is listings accommodating 8+ guests (35.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Montville STR market, accounting for 50.0% of listings.
- 58.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Montville.
- On average, properties in Montville are equipped to host 5.5 guests.
Montville Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Montville
- The most common availability pattern in Montville falls within the 181-270 days range, representing 41.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 58.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Montville (41.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 47.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Montville Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
16 listings
50% of total
2 Nights
11 listings
34.4% of total
3 Nights
1 listings
3.1% of total
30+ Nights
4 listings
12.5% of total
Key Insights
- The most prevalent minimum stay requirement in Montville is 1 Night, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (84.4%) of the Montville Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (12.5%) caters to monthly stays (30+ nights) in Montville, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 50% of Montville hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 12.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Montville.
Montville Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
6 listings
18.8% of total
Moderate
9 listings
28.1% of total
Firm
10 listings
31.3% of total
Strict
7 listings
21.9% of total
Cancellation Policy Insights for Montville
- The prevailing Airbnb cancellation policy trend in Montville is Firm, used by 31.3% of listings.
- A majority (53.2%) of hosts in Montville utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 31.3% market standard in Montville.
- Regularly review your cancellation policy against competitors and market demand shifts in Montville.
Montville STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Montville
- The overall average booking lead time for vacation rentals in Montville is 38 days.
- Guests book furthest in advance for stays during July (average 77 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 24 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (65 days avg.) sees the longest lead times, while Winter (26 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (38 days) as a baseline for your pricing and availability strategy in Montville.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 77 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 65 days) to capture early planners.
- Monitor your own booking lead times against these Montville averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Montville (2025)
Amenity Prevalence
Amenity Insights for Montville
- Essential amenities in Montville that guests expect include: Hot water, Free parking on premises, Wifi, Smoke alarm, TV, Refrigerator, Microwave, Bed linens, Dishes and silverware, Coffee maker. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Montville: Hot water, Free parking on premises, Wifi, Smoke alarm, TV, Refrigerator, Microwave, Bed linens, Dishes and silverware, Coffee maker.
- Prioritize adding missing essentials: TV, Refrigerator, Microwave, Bed linens, Dishes and silverware, Coffee maker.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Montville to stay competitive.
Montville Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Montville
- The typical guest profile for Airbnb in Montville consists of primarily domestic travelers (98%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.8% of guests.
- Key international markets include United States (97.8%) and Canada (0.5%).
- Top languages spoken are English (71.8%) followed by Spanish (12.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Boston.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Montville Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Town of Stuyvesant | 10 | $6,757 | $533.74 | 41% |
| Milford | 11 | $6,343 | $500.10 | 59% |
| Town of East Hampton | 1,420 | $6,008 | $940.02 | 38% |
| Town of Pawling | 16 | $5,956 | $392.41 | 56% |
| Town of Southampton | 1,321 | $5,900 | $938.23 | 36% |
| Brookfield | 13 | $5,891 | $486.63 | 51% |
| Town/Village of Harrison | 10 | $5,764 | $590.20 | 48% |
| Middletown | 384 | $5,575 | $548.00 | 46% |
| Town of Stillwater | 54 | $5,325 | $536.48 | 46% |
| Town of Putnam Valley | 50 | $5,316 | $394.30 | 48% |