Narragansett Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Rhode Island, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Narragansett in 2025? Explore comprehensive Airbnb analytics for Narragansett, Rhode Island, United States to uncover income potential. This 2025 STR market report for Narragansett, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 549 active listings.

Whether you're considering an Airbnb investment in Narragansett, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Narragansett Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Narragansett Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$472
The average rental revenue earned for an occupied room per day in Narragansett.
Occupancy Rate(?)
49.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$45,169
Typical annual income for an Airbnb listing in Narragansett. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-5.3%
Slight decrease (-5.3%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Narragansett.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Narragansett.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
549
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Narragansett (2025)

Understanding the monthly revenue variations for Airbnb listings in Narragansett is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Narragansett is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Narragansett across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $12,463+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $8,077 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $4,840 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $2,536, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Narragansett

Narragansett Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Narragansett STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Narragansett:

  • Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 38%.
  • Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Narragansett

Average Daily Rate (ADR) Airbnb Trends in Narragansett (2025)

Effective short term rental pricing strategy in Narragansett involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Narragansett typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $763+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $534 or more.
  • Typical properties (Median) charge around $406 per night.
  • Entry-level properties (Bottom 25%) earn around $305 per night.

Average Daily Rate (ADR) Trend by Month in Narragansett

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Airbnb Seasonality Analysis & Trends in Narragansett (2025)

Peak Season (July, August, September)
  • Revenue averages $9,855 per month
  • Occupancy rates average 61.2%
  • Daily rates average $468
Shoulder Season
  • Revenue averages $5,848 per month
  • Occupancy maintains around 38.1%
  • Daily rates hold near $457
Low Season (January, February, March)
  • Revenue drops to average $2,709 per month
  • Occupancy decreases to average 26.0%
  • Daily rates adjust to average $461

Seasonality Insights for Narragansett

  • The Airbnb seasonality in Narragansett shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Narragansett's highest earning potential, with monthly revenues capable of climbing to $11,073, occupancy reaching a high of 65.4%, and ADRs peaking at $475.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,407, occupancy could drop to 24.5%, and ADRs may adjust down to $444.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Narragansett.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Narragansett seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Narragansett (2025)

Exploring the top neighborhoods for short-term rentals in Narragansett? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Scarborough Beach
A beautiful and popular beach destination with soft sand and family-friendly atmosphere. Ideal for tourists looking for a relaxing beach getaway.
Scarborough State Beach, Roger W. Wheeler State Beach, Narragansett Town Beach, Scarborough Beach North, Sandy Bottoms Kitchen & Raw Bar
Narragansett Pier
A vibrant beach community known for its charming restaurants, shops, and scenic views. Perfect for visitors wanting to explore local culture and cuisine.
Narragansett Lighthouse, The Towers, Narragansett Town Beach, Fishing at the Pier, Local dining options like O'Briens Pub
Point Judith
A coastal area famous for its fishing and seafood, attracting visitors interested in fresh catch and waterfront views.
Point Judith Lighthouse, Block Island Ferry, Fishing charters, Seafood restaurants, Salt Pond
Galilee
A bustling fishing village with a working waterfront that offers a unique and authentic Rhode Island experience. Great for visitors wanting to enjoy fresh seafood and marine activities.
Galilee State Beach, Point Judith Harbor, Fishermen's Memorial State Park, Seafood markets, Whale watching tours
Block Island
A picturesque island getaway just a ferry ride away, known for its natural beauty and outdoor activities. Ideal for tourists wanting a break from the mainland.
Mohegan Bluffs, Block Island Beaches, Sailing and boating, Old Harbor, The Southeast Lighthouse
Narragansett Bay
The beautiful bay area delivers stunning views and various water activities, perfect for families and water enthusiasts.
Water activities like kayaking and paddleboarding, Fishing and boating opportunities, Scenic coastal paths and parks, Wildlife viewing, Picnic spots by the shore
South County
A broader region that includes Narragansett and nearby towns, popular for its scenic coastal towns and outdoor recreational options.
South County Beaches, Biking and hiking trails, Local farmer's markets, Historical sites and landmarks, Charming New England architecture
Ryan Park
A natural park area ideal for hiking, picnicking, and enjoying the outdoors. Great for families and nature lovers.
Trails for walking and biking, Nature watching, Playgrounds, Picnic areas, Open green spaces

Understanding Airbnb License Requirements & STR Laws in Narragansett (2025)

Yes, Narragansett, Rhode Island, United States enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Narragansett to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 64% licensed listings)

Top Performing Airbnb Properties in Narragansett (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Narragansettbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

The Aquarius Narragansett, RI Waterfront Property

The Aquarius Narragansett, RI Waterfront Property

Entire Place • 4 bedrooms

$262,901
Revenue
67.1%
Occupancy
$918.17
Daily Rate
The "Idea House" From the TV Series This Old House

The "Idea House" From the TV Series This Old House

Entire Place • 5 bedrooms

$255,249
Revenue
36.8%
Occupancy
$1491.42
Daily Rate
Experience Paradise! Stunning Beachfront Retreat!

Experience Paradise! Stunning Beachfront Retreat!

Entire Place • 4 bedrooms

$234,215
Revenue
41.3%
Occupancy
$999.22
Daily Rate
Oversized NEW Build | 7BD/5BA ~ walk to beach

Oversized NEW Build | 7BD/5BA ~ walk to beach

Entire Place • 7 bedrooms

$216,501
Revenue
46.3%
Occupancy
$1079.66
Daily Rate
Celebrate the holidays in beautiful Narragansett!

Celebrate the holidays in beautiful Narragansett!

Entire Place • 8 bedrooms

$209,557
Revenue
43.7%
Occupancy
$1103.39
Daily Rate
Multi-Deck views of Scarborough, walk to the Beac

Multi-Deck views of Scarborough, walk to the Beac

Entire Place • 9 bedrooms

$191,037
Revenue
56.0%
Occupancy
$872.65
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Narragansett (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Narragansett based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Karisa97$3,128,1536123.66/5.0
Gregg10$1,052,6332814.88/5.0
Darius5$882,0351864.88/5.0
Joan10$519,7562994.54/5.0
Jonathan5$484,0321854.79/5.0
Kaitlin3$457,491524.99/5.0
Sunrise Properties11$325,244351.31/5.0
AMPM Property Management6$301,2692164.86/5.0
Lauren1$262,901105.00/5.0
Joy3$250,078263.33/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Narragansett.

Dive Deeper: Advanced Narragansett STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Narragansett. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Narragansett Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Narragansett

  • The Narragansett Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.6% of the 549 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Narragansett, House properties are the most common (92%), reflecting the local real estate landscape.
  • Houses represent a significant 92% portion, catering likely to families or larger groups.
  • Smaller segments like others, outdoor/unique, hotel/boutique (combined 2.0%) offer potential for unique stay experiences.

Narragansett Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Narragansett

  • The dominant room capacity in Narragansett is 3 bedrooms listings, making up 29% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 53.6% of the active Airbnb listings in Narragansett, indicating a high concentration in these sizes.
  • A significant 77.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Narragansett.

Narragansett Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Narragansett

  • The most common guest capacity trend in Narragansett vacation rentals is listings accommodating 8+ guests (57%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Narragansett STR market, accounting for 76.5% of listings.
  • 80.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Narragansett.
  • On average, properties in Narragansett are equipped to host 6.7 guests.

Narragansett Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Narragansett

  • The most common availability pattern in Narragansett falls within the 271-366 days range, representing 50.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 94.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Narragansett (45.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 5.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Narragansett Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (4.7%)

1 Night

24 listings

4.7% of total

2 Nights (18.4%)

2 Nights

94 listings

18.4% of total

3 Nights (18.6%)

3 Nights

95 listings

18.6% of total

4-6 Nights (15%)

4-6 Nights

77 listings

15% of total

7-29 Nights (34.4%)

7-29 Nights

176 listings

34.4% of total

30+ Nights (9%)

30+ Nights

46 listings

9% of total

Key Insights

  • The most prevalent minimum stay requirement in Narragansett is 7-29 Nights, adopted by 34.4% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 7-29 Nights minimum stay, as 34.4% of Narragansett hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 4.7% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Narragansett.

Narragansett Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

4 listings

0.8% of total

Super Strict 30 Days

9 listings

1.8% of total

Flexible (6%)

Flexible

29 listings

6% of total

Moderate (12.1%)

Moderate

59 listings

12.1% of total

Firm (40.7%)

Firm

198 listings

40.7% of total

Strict (38.6%)

Strict

188 listings

38.6% of total

Cancellation Policy Insights for Narragansett

  • The prevailing Airbnb cancellation policy trend in Narragansett is Firm, used by 40.7% of listings.
  • A majority (79.3%) of hosts in Narragansett utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 40.7% market standard in Narragansett.
  • With 38.6% using Strict terms, this is a viable option in Narragansett, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Narragansett.

Narragansett STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Narragansett

  • The overall average booking lead time for vacation rentals in Narragansett is 100 days.
  • Guests book furthest in advance for stays during May (average 158 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 46 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (121 days avg.) sees the longest lead times, while Winter (50 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (100 days) as a baseline for your pricing and availability strategy in Narragansett.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 158 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 121 days) to capture early planners.
  • Monitor your own booking lead times against these Narragansett averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Narragansett (2025)

Amenity Prevalence

Amenity Insights for Narragansett

  • Essential amenities in Narragansett that guests expect include: Wifi, Smoke alarm, Kitchen, Free parking on premises, TV, Carbon monoxide alarm, Air conditioning. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Washer, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Narragansett: Wifi, Smoke alarm, Kitchen, Free parking on premises, TV, Carbon monoxide alarm, Air conditioning.
  • Prioritize adding missing essentials: Wifi, Smoke alarm, Kitchen, Free parking on premises, TV, Carbon monoxide alarm, Air conditioning.
  • Consider adding popular differentiators like Heating or Washer to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Narragansett to stay competitive.

Narragansett Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Narragansett

  • The typical guest profile for Airbnb in Narragansett consists of primarily domestic travelers (97%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 97.4% of guests.
  • Key international markets include United States (97.4%) and DC (1.1%).
  • Top languages spoken are English (75.7%) followed by Spanish (9.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from New York and Boston.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Narragansett Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Nantucket539$6,999$952.5842%
Milford11$6,343$500.1059%
Town of East Hampton1,420$6,008$940.0238%
Town of Southampton1,321$5,900$938.2336%
Middletown384$5,575$548.0046%
Nahant17$5,435$521.6450%
Westminster11$5,179$379.9257%
Scituate92$5,053$509.7249%
Wellesley17$5,047$367.9354%
Edgartown238$5,022$718.5442%

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