Lower Merion Township Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Pennsylvania, United States
Is Airbnb profitable in Lower Merion Township in 2025? Explore comprehensive Airbnb analytics for Lower Merion Township, Pennsylvania, United States to uncover income potential. This 2025 STR market report for Lower Merion Township, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 59 active listings.
Whether you're considering an Airbnb investment in Lower Merion Township, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Lower Merion Township Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Lower Merion Township Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Lower Merion Township (2025)
Understanding the monthly revenue variations for Airbnb listings in Lower Merion Township is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Lower Merion Township is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Lower Merion Township across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,911+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,999 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,664 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,558, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Lower Merion Township
Lower Merion Township Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Lower Merion Township STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Lower Merion Township:
- Best-in-class properties (Top 10%) achieve 87%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 74% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 53%.
- Entry-level properties (Bottom 25%) average 29% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Lower Merion Township
Average Daily Rate (ADR) Airbnb Trends in Lower Merion Township (2025)
Effective short term rental pricing strategy in Lower Merion Township involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Lower Merion Township typically peaks in December and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $575+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $300 or more.
- Typical properties (Median) charge around $174 per night.
- Entry-level properties (Bottom 25%) earn around $100 per night.
Average Daily Rate (ADR) Trend by Month in Lower Merion Township
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Airbnb Seasonality Analysis & Trends in Lower Merion Township (2025)
Peak Season (June, July, May)
- Revenue averages $4,922 per month
- Occupancy rates average 55.8%
- Daily rates average $252
Shoulder Season
- Revenue averages $4,101 per month
- Occupancy maintains around 53.5%
- Daily rates hold near $275
Low Season (January, February, March)
- Revenue drops to average $2,704 per month
- Occupancy decreases to average 43.8%
- Daily rates adjust to average $315
Seasonality Insights for Lower Merion Township
- The Airbnb seasonality in Lower Merion Township shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Lower Merion Township's highest earning potential, with monthly revenues capable of climbing to $5,184, occupancy reaching a high of 60.0%, and ADRs peaking at $324.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,564, occupancy could drop to 42.7%, and ADRs may adjust down to $250.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Lower Merion Township.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Lower Merion Township seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Lower Merion Township (2025)
Exploring the top neighborhoods for short-term rentals in Lower Merion Township? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Ardmore | A bustling suburban area with a variety of shops and restaurants, it attracts visitors looking for a vibrant community atmosphere while being close to Philadelphia. | Suburban Square, Ardmore Music Hall, The Ardmore Farmers Market, Train Station Park |
| Bala Cynwyd | Known for its scenic views and proximity to Philadelphia, this area is popular with both professionals and families looking for a quieter suburban lifestyle. | Lover's Leap Park, Cynwyd Heritage Trail, Bala Cynwyd Park, Local dining options |
| Penn Valley | A residential area with spacious homes and a family-friendly environment, favored by those needing a peaceful retreat close to city amenities. | Penn Valley Park, Cynwyd Heritage Trail, Local parks and recreational areas |
| Gladwyne | Affluent community known for its historic homes and picturesque landscapes, appealing to travelers looking for a luxurious and tranquil experience. | Welsh Valley Park, Gladwyne Park, Historic Gladwyne Village |
| Lower Merion Township | The township itself is a prime location due to its rich history, beautiful parks, and close proximity to Philadelphia, making it attractive for various types of guests. | Lower Merion Historical Society, Cedar Grove Park, Merrybrook Park |
| Narberth | Charming small town atmosphere with a walkable downtown, great for families and couples seeking a quaint getaway close to Philadelphia. | Narberth Park, The Narberth Community Library, Local shops and restaurants |
| Haverford | Home to Haverford College, this area draws visitors interested in academia and cultural events, creating a unique atmosphere for Airbnb guests. | Haverford College, Haverford Trails, Local coffee shops |
| Merion Station | Quiet residential community with easy access to public transportation, ideal for visitors looking for a suburban escape with access to Philadelphia's attractions. | Merion Botanical Park, Local dining options, Historical sites |
Understanding Airbnb License Requirements & STR Laws in Lower Merion Township (2025)
While Lower Merion Township, Pennsylvania, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Lower Merion Township to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 2% licensed listings)
Top Performing Airbnb Properties in Lower Merion Township (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Lower Merion Townshipbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
1894 Colonial - Modern Updates
Entire Place • 5 bedrooms
Historic 8 bdrm, 3 story mansion, pool, basketball
Entire Place • 8 bedrooms
Historic "Mainline" Home ("The Penn Cotttage")
Entire Place • 5 bedrooms
Modern Getaway w/ POOL & GAME ROOM
Entire Place • 5 bedrooms
Sophia's Chalet-/NewHVAC,WalkZ,CarsP,kids friendly
Entire Place • 4 bedrooms
Sophia's Cottage- Walk-Z/Cars-P/HVAC/Kids Friendly
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Lower Merion Township (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Lower Merion Township based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sophia | 2 | $191,246 | 217 | 4.92/5.0 |
| Alan | 3 | $150,479 | 93 | 4.96/5.0 |
| Michael | 1 | $137,319 | 7 | 5.00/5.0 |
| Melanie | 1 | $135,232 | 22 | 4.95/5.0 |
| Bin | 1 | $115,249 | 67 | 4.76/5.0 |
| Elizabeth | 2 | $114,252 | 84 | 4.97/5.0 |
| Dave | 2 | $96,054 | 148 | 4.93/5.0 |
| Rod | 1 | $85,190 | 263 | 4.92/5.0 |
| Jerry | 4 | $74,780 | 277 | 4.89/5.0 |
| Kerina | 1 | $67,062 | 241 | 4.98/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Lower Merion Township.
Dive Deeper: Advanced Lower Merion Township STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Lower Merion Township. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLower Merion Township Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Lower Merion Township
- The Lower Merion Township Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 79.7% of the 59 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Lower Merion Township, House properties are the most common (62.7%), reflecting the local real estate landscape.
- Houses represent a significant 62.7% portion, catering likely to families or larger groups.
Lower Merion Township Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Lower Merion Township
- The dominant room capacity in Lower Merion Township is 1 bedroom listings, making up 23.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 44.0% of the active Airbnb listings in Lower Merion Township, indicating a high concentration in these sizes.
- A significant 37.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Lower Merion Township.
Lower Merion Township Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Lower Merion Township
- The most common guest capacity trend in Lower Merion Township vacation rentals is listings accommodating 2 guests (20.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Lower Merion Township STR market, accounting for 40.6% of listings.
- 33.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Lower Merion Township.
- On average, properties in Lower Merion Township are equipped to host 4.0 guests.
Lower Merion Township Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Lower Merion Township
- The most common availability pattern in Lower Merion Township falls within the 91-180 days range, representing 35.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 50.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Lower Merion Township (33.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 49.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Lower Merion Township Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
18 listings
32.7% of total
2 Nights
20 listings
36.4% of total
3 Nights
2 listings
3.6% of total
4-6 Nights
6 listings
10.9% of total
7-29 Nights
3 listings
5.5% of total
30+ Nights
6 listings
10.9% of total
Key Insights
- The most prevalent minimum stay requirement in Lower Merion Township is 2 Nights, adopted by 36.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (69.1%) of the Lower Merion Township Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (10.9%) caters to monthly stays (30+ nights) in Lower Merion Township, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 36.4% of Lower Merion Township hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 10.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Lower Merion Township.
Lower Merion Township Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
14 listings
25% of total
Moderate
17 listings
30.4% of total
Firm
15 listings
26.8% of total
Strict
10 listings
17.9% of total
Cancellation Policy Insights for Lower Merion Township
- The prevailing Airbnb cancellation policy trend in Lower Merion Township is Moderate, used by 30.4% of listings.
- There's a relatively balanced mix between guest-friendly (55.4%) and stricter (44.7%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 30.4% market standard in Lower Merion Township.
- Regularly review your cancellation policy against competitors and market demand shifts in Lower Merion Township.
Lower Merion Township STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Lower Merion Township
- The overall average booking lead time for vacation rentals in Lower Merion Township is 50 days.
- Guests book furthest in advance for stays during May (average 83 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 32 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (58 days avg.) sees the longest lead times, while Winter (44 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (50 days) as a baseline for your pricing and availability strategy in Lower Merion Township.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 83 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 58 days) to capture early planners.
- Monitor your own booking lead times against these Lower Merion Township averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Lower Merion Township (2025)
Amenity Prevalence
Amenity Insights for Lower Merion Township
- Essential amenities in Lower Merion Township that guests expect include: Air conditioning, Wifi, Heating, Carbon monoxide alarm, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, TV, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Lower Merion Township: Air conditioning, Wifi, Heating, Carbon monoxide alarm, Smoke alarm.
- Prioritize adding missing essentials: Heating, Carbon monoxide alarm, Smoke alarm.
- Consider adding popular differentiators like Hot water or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Lower Merion Township to stay competitive.
Lower Merion Township Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Lower Merion Township
- The typical guest profile for Airbnb in Lower Merion Township consists of primarily domestic travelers (92%), often arriving from nearby Philadelphia, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 91.5% of guests.
- Key international markets include United States (91.5%) and DC (1.8%).
- Top languages spoken are English (65.3%) followed by Spanish (10.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Philadelphia and New York.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Lower Merion Township Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Berlin Township | 15 | $9,384 | $663.27 | 35% |
| Frankford Township | 10 | $6,656 | $501.80 | 45% |
| Penn Estates | 58 | $6,479 | $386.94 | 50% |
| Centreville | 15 | $6,205 | $510.77 | 47% |
| Spring Lake Heights | 16 | $6,192 | $690.88 | 49% |
| Town of Kingston | 13 | $6,045 | $436.18 | 49% |
| Foster Township | 20 | $5,841 | $420.22 | 38% |
| Stroud Township | 122 | $5,734 | $420.52 | 44% |
| Stone Harbor | 34 | $5,711 | $639.17 | 45% |
| Town of Monroe | 23 | $5,561 | $686.61 | 33% |