Harrisburg Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Pennsylvania, United States
Is Airbnb profitable in Harrisburg in 2025? Explore comprehensive Airbnb analytics for Harrisburg, Pennsylvania, United States to uncover income potential. This 2025 STR market report for Harrisburg, based on AirROI data from June 2024 to May 2025, reveals key trends in the market of 239 active listings.
Whether you're considering an Airbnb investment in Harrisburg, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Harrisburg Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Harrisburg Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Harrisburg (2025)
Understanding the monthly revenue variations for Airbnb listings in Harrisburg is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Harrisburg is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Harrisburg across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,783+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,567 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,624 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $801, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Harrisburg
Harrisburg Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Harrisburg STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Harrisburg:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 47%.
- Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Harrisburg
Average Daily Rate (ADR) Airbnb Trends in Harrisburg (2025)
Effective short term rental pricing strategy in Harrisburg involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Harrisburg typically peaks in May and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $200+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $152 or more.
- Typical properties (Median) charge around $103 per night.
- Entry-level properties (Bottom 25%) earn around $69 per night.
Average Daily Rate (ADR) Trend by Month in Harrisburg
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Airbnb Seasonality Analysis & Trends in Harrisburg (2025)
Peak Season (August, July, June)
- Revenue averages $2,321 per month
- Occupancy rates average 53.3%
- Daily rates average $115
Shoulder Season
- Revenue averages $1,834 per month
- Occupancy maintains around 45.6%
- Daily rates hold near $121
Low Season (March, April, November)
- Revenue drops to average $1,619 per month
- Occupancy decreases to average 41.8%
- Daily rates adjust to average $122
Seasonality Insights for Harrisburg
- The Airbnb seasonality in Harrisburg shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Harrisburg's highest earning potential, with monthly revenues capable of climbing to $2,338, occupancy reaching a high of 55.3%, and ADRs peaking at $140.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,571, occupancy could drop to 41.1%, and ADRs may adjust down to $110.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Harrisburg.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Harrisburg seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Harrisburg (2025)
Exploring the top neighborhoods for short-term rentals in Harrisburg? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Harrisburg | The central business district with a mix of professionals and tourists. Features historic sites and easy access to government offices and events. | Pennsylvania State Capitol, City Island, Whitaker Center for Science and the Arts, Harrisburg Riverfront Park, Broad Street Market |
| Shipoke | A charming residential neighborhood along the river with scenic views. Close to downtown and attracts visitors looking for a peaceful retreat. | Susquehanna River, Cameron Street Bridge, Shank Park, Riverfront Park |
| Midtown | Known for its vibrant arts scene and diverse dining options, Midtown is popular among locals and visitors alike for its cultural experiences. | Harrisburg Art Association, Midtown Cinema, Italian Lake Park, Broad Street Market |
| Old Uptown | Historic area with beautiful architecture, ideal for guests wanting a quaint neighborhood feel while still being near the city amenities. | Historic homes, Street art, Community parks, Nearby cafes |
| New Cumberland | A suburban area just south of Harrisburg with a family-friendly environment and nearby access to nature and parks. | New Cumberland Park, Cumberland County Library, Cumberland County Historical Society |
| Harrisburg Heights | A neighborhood with stunning views of the city and the river, attracts visitors looking for a unique perspective of Harrisburg. | Harrisburg Heights Park, City views, Walking trails |
| Cumberland Valley | Known for its outdoor attractions and recreational opportunities, perfect for guests interested in nature and outdoor activities. | Greenbelt Park, Wildwood Park, Fishing spots, Hiking trails |
| Paxtang | A quiet suburb with easy access to Harrisburg’s downtown, ideal for guests who want a quieter setting yet close proximity to the city. | Paxtang Park, Local shops, Nearby eateries |
Understanding Airbnb License Requirements & STR Laws in Harrisburg (2025)
While Harrisburg, Pennsylvania, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Harrisburg to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 5% licensed listings)
Top Performing Airbnb Properties in Harrisburg (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Harrisburgbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Historic Riverfront Mansion - Whole House
Entire Place • 4 bedrooms
Large Luxury Executive Home Grand Piano +Courtyard
Entire Place • 6 bedrooms
Luxurious townhome w/ hot tub in Harrisburg
Entire Place • 2 bedrooms
Bright Charming Smart Home with Relaxing Vibe
Entire Place • 3 bedrooms
The Swallow House - *HOT TUB*, Midtown HBG
Entire Place • 3 bedrooms
Charming Newly-Renovated Harrisburg Home
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Harrisburg (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Harrisburg based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Derek | 9 | $261,731 | 466 | 4.95/5.0 |
| Jordan | 13 | $205,726 | 874 | 4.76/5.0 |
| Ellie | 4 | $131,776 | 375 | 4.93/5.0 |
| Www.BurgBnB.Com | 10 | $129,710 | 403 | 4.88/5.0 |
| Louisa | 2 | $118,677 | 203 | 4.97/5.0 |
| Host #459742428 | 9 | $113,759 | 3 | N/A/5.0 |
| Properties By Preston | 15 | $111,899 | 47 | 4.05/5.0 |
| Ben | 6 | $99,645 | 1922 | 4.87/5.0 |
| Courtney | 3 | $93,884 | 55 | 4.79/5.0 |
| Nathaniel | 4 | $92,111 | 218 | 4.90/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Harrisburg.
Dive Deeper: Advanced Harrisburg STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Harrisburg. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHarrisburg Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Harrisburg
- The Harrisburg Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 74.9% of the 239 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Harrisburg, Apartment/Condo properties are the most common (54%), reflecting the local real estate landscape.
- Houses represent a significant 39.3% portion, catering likely to families or larger groups.
- Smaller segments like others (combined 1.7%) offer potential for unique stay experiences.
Harrisburg Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Harrisburg
- The dominant room capacity in Harrisburg is 1 bedroom listings, making up 42.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 62.4% of the active Airbnb listings in Harrisburg, indicating a high concentration in these sizes.
Harrisburg Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Harrisburg
- The most common guest capacity trend in Harrisburg vacation rentals is listings accommodating 2 guests (33.1%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Harrisburg STR market, accounting for 51.5% of listings.
- 18.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Harrisburg.
- On average, properties in Harrisburg are equipped to host 3.3 guests.
Harrisburg Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Harrisburg
- The most common availability pattern in Harrisburg falls within the 271-366 days range, representing 41% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 77.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Harrisburg (38.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 23.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Harrisburg Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
101 listings
45.5% of total
2 Nights
57 listings
25.7% of total
3 Nights
4 listings
1.8% of total
4-6 Nights
5 listings
2.3% of total
7-29 Nights
18 listings
8.1% of total
30+ Nights
37 listings
16.7% of total
Key Insights
- The most prevalent minimum stay requirement in Harrisburg is 1 Night, adopted by 45.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (71.2%) of the Harrisburg Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (16.7%) caters to monthly stays (30+ nights) in Harrisburg, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 45.5% of Harrisburg hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 16.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Harrisburg.
Harrisburg Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
14 listings
6.7% of total
Flexible
41 listings
19.6% of total
Moderate
82 listings
39.2% of total
Firm
44 listings
21.1% of total
Strict
28 listings
13.4% of total
Cancellation Policy Insights for Harrisburg
- The prevailing Airbnb cancellation policy trend in Harrisburg is Moderate, used by 39.2% of listings.
- There's a relatively balanced mix between guest-friendly (58.8%) and stricter (34.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 39.2% market standard in Harrisburg.
- Using a Strict policy might deter some guests, as only 13.4% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Harrisburg.
Harrisburg STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Harrisburg
- The overall average booking lead time for vacation rentals in Harrisburg is 28 days.
- Guests book furthest in advance for stays during June (average 44 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (33 days avg.) sees the longest lead times, while Spring (29 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (28 days) as a baseline for your pricing and availability strategy in Harrisburg.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 44 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 33 days) to capture early planners.
- Monitor your own booking lead times against these Harrisburg averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Harrisburg (2025)
Amenity Prevalence
Amenity Insights for Harrisburg
- Essential amenities in Harrisburg that guests expect include: Wifi, Smoke alarm, TV, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Kitchen, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Harrisburg: Wifi, Smoke alarm, TV, Air conditioning.
- Prioritize adding missing essentials: Smoke alarm, TV, Air conditioning.
- Consider adding popular differentiators like Heating or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Harrisburg to stay competitive.
Harrisburg Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Harrisburg
- The typical guest profile for Airbnb in Harrisburg consists of primarily domestic travelers (94%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 93.6% of guests.
- Key international markets include United States (93.6%) and DC (2.1%).
- Top languages spoken are English (70.1%) followed by Spanish (12.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Pittsburgh.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Harrisburg Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Berlin Township | 15 | $9,751 | $672.66 | 30% |
| Freeland | 11 | $7,453 | $714.60 | 37% |
| Lemont | 19 | $7,187 | $832.38 | 44% |
| State College | 156 | $6,213 | $706.76 | 41% |
| Centreville | 14 | $5,256 | $538.22 | 46% |
| Penn Estates | 58 | $5,118 | $395.06 | 47% |
| Foster Township | 21 | $5,104 | $487.47 | 40% |
| South Heidelberg Township | 11 | $4,974 | $278.66 | 47% |
| West Donegal Township | 13 | $4,922 | $453.81 | 39% |
| Mount Pocono | 20 | $4,811 | $398.50 | 44% |