Harrisburg Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Pennsylvania, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Harrisburg in 2025? Explore comprehensive Airbnb analytics for Harrisburg, Pennsylvania, United States to uncover income potential. This 2025 STR market report for Harrisburg, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 217 active listings.

Whether you're considering an Airbnb investment in Harrisburg, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Harrisburg Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Harrisburg Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$124
The average rental revenue earned for an occupied room per day in Harrisburg.
Occupancy Rate(?)
48.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$19,636
Typical annual income for an Airbnb listing in Harrisburg. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
10.8%
Strong growth (10.8%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Harrisburg.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Harrisburg.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
217
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Harrisburg (2025)

Understanding the monthly revenue variations for Airbnb listings in Harrisburg is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Harrisburg is typically June, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Harrisburg across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,176+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,872 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,813 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $946, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Harrisburg

Harrisburg Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Harrisburg STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Harrisburg:

  • Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 49%.
  • Entry-level properties (Bottom 25%) average 29% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Harrisburg

Average Daily Rate (ADR) Airbnb Trends in Harrisburg (2025)

Effective short term rental pricing strategy in Harrisburg involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Harrisburg typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $195+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $150 or more.
  • Typical properties (Median) charge around $101 per night.
  • Entry-level properties (Bottom 25%) earn around $68 per night.

Average Daily Rate (ADR) Trend by Month in Harrisburg

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Airbnb Seasonality Analysis & Trends in Harrisburg (2025)

Peak Season (June, May, July)
  • Revenue averages $2,762 per month
  • Occupancy rates average 52.8%
  • Daily rates average $118
Shoulder Season
  • Revenue averages $2,100 per month
  • Occupancy maintains around 48.7%
  • Daily rates hold near $117
Low Season (January, February, March)
  • Revenue drops to average $1,584 per month
  • Occupancy decreases to average 43.3%
  • Daily rates adjust to average $115

Seasonality Insights for Harrisburg

  • The Airbnb seasonality in Harrisburg shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Harrisburg's highest earning potential, with monthly revenues capable of climbing to $2,858, occupancy reaching a high of 61.0%, and ADRs peaking at $120.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,470, occupancy could drop to 39.7%, and ADRs may adjust down to $113.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Harrisburg.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Harrisburg seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Harrisburg (2025)

Exploring the top neighborhoods for short-term rentals in Harrisburg? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Harrisburg
The central business district with a mix of professionals and tourists. Features historic sites and easy access to government offices and events.
Pennsylvania State Capitol, City Island, Whitaker Center for Science and the Arts, Harrisburg Riverfront Park, Broad Street Market
Shipoke
A charming residential neighborhood along the river with scenic views. Close to downtown and attracts visitors looking for a peaceful retreat.
Susquehanna River, Cameron Street Bridge, Shank Park, Riverfront Park
Midtown
Known for its vibrant arts scene and diverse dining options, Midtown is popular among locals and visitors alike for its cultural experiences.
Harrisburg Art Association, Midtown Cinema, Italian Lake Park, Broad Street Market
Old Uptown
Historic area with beautiful architecture, ideal for guests wanting a quaint neighborhood feel while still being near the city amenities.
Historic homes, Street art, Community parks, Nearby cafes
New Cumberland
A suburban area just south of Harrisburg with a family-friendly environment and nearby access to nature and parks.
New Cumberland Park, Cumberland County Library, Cumberland County Historical Society
Harrisburg Heights
A neighborhood with stunning views of the city and the river, attracts visitors looking for a unique perspective of Harrisburg.
Harrisburg Heights Park, City views, Walking trails
Cumberland Valley
Known for its outdoor attractions and recreational opportunities, perfect for guests interested in nature and outdoor activities.
Greenbelt Park, Wildwood Park, Fishing spots, Hiking trails
Paxtang
A quiet suburb with easy access to Harrisburg’s downtown, ideal for guests who want a quieter setting yet close proximity to the city.
Paxtang Park, Local shops, Nearby eateries

Understanding Airbnb License Requirements & STR Laws in Harrisburg (2025)

While Harrisburg, Pennsylvania, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Harrisburg to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Harrisburg (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Harrisburgbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Historic Riverfront Mansion - Whole House

Historic Riverfront Mansion - Whole House

Entire Place • 4 bedrooms

$183,029
Revenue
32.1%
Occupancy
$917.00
Daily Rate
Large Luxury Executive Home Grand Piano +Courtyard

Large Luxury Executive Home Grand Piano +Courtyard

Entire Place • 6 bedrooms

$101,667
Revenue
55.9%
Occupancy
$481.95
Daily Rate
Marvel vs DC Historic Townhome w/Hot Tub!

Marvel vs DC Historic Townhome w/Hot Tub!

Entire Place • 3 bedrooms

$56,561
Revenue
48.4%
Occupancy
$244.19
Daily Rate
Bright Charming Smart Home with Relaxing Vibe

Bright Charming Smart Home with Relaxing Vibe

Entire Place • 3 bedrooms

$56,172
Revenue
67.8%
Occupancy
$230.66
Daily Rate
Downtown Harrisburg close to Hershey PA-Sleeps 8,

Downtown Harrisburg close to Hershey PA-Sleeps 8,

Entire Place • 3 bedrooms

$55,144
Revenue
52.5%
Occupancy
$228.90
Daily Rate
Luxurious townhome w/ hot tub in Harrisburg

Luxurious townhome w/ hot tub in Harrisburg

Entire Place • 2 bedrooms

$50,678
Revenue
62.9%
Occupancy
$213.02
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Harrisburg (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Harrisburg based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Derek9$401,2974484.95/5.0
Jordan12$241,1128354.78/5.0
Www.BurgBnB.Com6$149,3004404.86/5.0
Ellie4$141,8063574.93/5.0
Danielle5$119,2531814.75/5.0
Properties By Preston10$117,356383.23/5.0
Erica9$116,0552704.92/5.0
Louisa2$111,8172034.97/5.0
Ben6$104,80418744.88/5.0
Cory3$98,4981984.91/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Harrisburg.

Dive Deeper: Advanced Harrisburg STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Harrisburg. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Harrisburg Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Harrisburg

  • The Harrisburg Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 72.8% of the 217 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Harrisburg, Apartment/Condo properties are the most common (51.2%), reflecting the local real estate landscape.
  • Houses represent a significant 41.5% portion, catering likely to families or larger groups.
  • The presence of 5.5% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 1.8%) offer potential for unique stay experiences.

Harrisburg Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Harrisburg

  • The dominant room capacity in Harrisburg is 1 bedroom listings, making up 43.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 61.7% of the active Airbnb listings in Harrisburg, indicating a high concentration in these sizes.

Harrisburg Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Harrisburg

  • The most common guest capacity trend in Harrisburg vacation rentals is listings accommodating 2 guests (35%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Harrisburg STR market, accounting for 52.1% of listings.
  • A significant 41.0% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Harrisburg.
  • 19.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Harrisburg.
  • On average, properties in Harrisburg are equipped to host 3.2 guests.

Harrisburg Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Harrisburg

  • The most common availability pattern in Harrisburg falls within the 91-180 days range, representing 34.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 60.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Harrisburg (34.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 41.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Harrisburg Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (46.4%)

1 Night

89 listings

46.4% of total

2 Nights (28.1%)

2 Nights

54 listings

28.1% of total

3 Nights (2.1%)

3 Nights

4 listings

2.1% of total

4-6 Nights (3.1%)

4-6 Nights

6 listings

3.1% of total

7-29 Nights (5.7%)

7-29 Nights

11 listings

5.7% of total

30+ Nights (14.6%)

30+ Nights

28 listings

14.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Harrisburg is 1 Night, adopted by 46.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (74.5%) of the Harrisburg Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (14.6%) caters to monthly stays (30+ nights) in Harrisburg, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 46.4% of Harrisburg hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 14.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Harrisburg.

Harrisburg Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

8 listings

4.6% of total

Flexible (19.4%)

Flexible

34 listings

19.4% of total

Moderate (40.6%)

Moderate

71 listings

40.6% of total

Firm (20%)

Firm

35 listings

20% of total

Strict (15.4%)

Strict

27 listings

15.4% of total

Cancellation Policy Insights for Harrisburg

  • The prevailing Airbnb cancellation policy trend in Harrisburg is Moderate, used by 40.6% of listings.
  • There's a relatively balanced mix between guest-friendly (60.0%) and stricter (35.4%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 40.6% market standard in Harrisburg.
  • Regularly review your cancellation policy against competitors and market demand shifts in Harrisburg.

Harrisburg STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Harrisburg

  • The overall average booking lead time for vacation rentals in Harrisburg is 29 days.
  • Guests book furthest in advance for stays during July (average 46 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 25 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (40 days avg.) sees the longest lead times, while Fall (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (29 days) as a baseline for your pricing and availability strategy in Harrisburg.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 46 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 40 days) to capture early planners.
  • Monitor your own booking lead times against these Harrisburg averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Harrisburg (2025)

Amenity Prevalence

Amenity Insights for Harrisburg

  • Essential amenities in Harrisburg that guests expect include: Wifi, Smoke alarm, Air conditioning, Heating, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, Carbon monoxide alarm, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Harrisburg: Wifi, Smoke alarm, Air conditioning, Heating, TV.
  • Prioritize adding missing essentials: Smoke alarm, Air conditioning, Heating, TV.
  • Consider adding popular differentiators like Kitchen or Carbon monoxide alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Harrisburg to stay competitive.

Harrisburg Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Harrisburg

  • The typical guest profile for Airbnb in Harrisburg consists of primarily domestic travelers (94%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 93.8% of guests.
  • Key international markets include United States (93.8%) and DC (2.1%).
  • Top languages spoken are English (70%) followed by Spanish (11.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from New York and Pittsburgh.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Harrisburg Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Berlin Township15$9,384$663.2735%
Lemont22$8,558$812.8042%
State College158$7,525$751.3444%
Penn Estates58$6,479$386.9450%
Centreville15$6,205$510.7747%
Foster Township20$5,841$420.2238%
Ferguson Township120$5,810$785.9740%
College Township65$5,752$809.4640%
Stroud Township122$5,734$420.5244%
West Donegal Township13$5,399$450.8539%

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