Tualatin Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Oregon, United States
Is Airbnb profitable in Tualatin in 2025? Explore comprehensive Airbnb analytics for Tualatin, Oregon, United States to uncover income potential. This 2025 STR market report for Tualatin, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 22 active listings.
Whether you're considering an Airbnb investment in Tualatin, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Tualatin Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Tualatin Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Tualatin (2025)
Understanding the monthly revenue variations for Airbnb listings in Tualatin is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Tualatin is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Tualatin across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,971+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,449 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,930 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,778, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Tualatin
Tualatin Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Tualatin STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Tualatin:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 49%.
- Entry-level properties (Bottom 25%) average 35% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Tualatin
Average Daily Rate (ADR) Airbnb Trends in Tualatin (2025)
Effective short term rental pricing strategy in Tualatin involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Tualatin typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $350+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $232 or more.
- Typical properties (Median) charge around $164 per night.
- Entry-level properties (Bottom 25%) earn around $111 per night.
Average Daily Rate (ADR) Trend by Month in Tualatin
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Airbnb Seasonality Analysis & Trends in Tualatin (2025)
Peak Season (June, May, July)
- Revenue averages $4,852 per month
- Occupancy rates average 65.3%
- Daily rates average $196
Shoulder Season
- Revenue averages $3,261 per month
- Occupancy maintains around 50.8%
- Daily rates hold near $193
Low Season (January, February, March)
- Revenue drops to average $1,746 per month
- Occupancy decreases to average 34.9%
- Daily rates adjust to average $185
Seasonality Insights for Tualatin
- The Airbnb seasonality in Tualatin shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Tualatin's highest earning potential, with monthly revenues capable of climbing to $5,138, occupancy reaching a high of 71.0%, and ADRs peaking at $200.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,419, occupancy could drop to 32.8%, and ADRs may adjust down to $183.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Tualatin.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Tualatin seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Tualatin (2025)
Exploring the top neighborhoods for short-term rentals in Tualatin? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Tualatin | Scenic area with access to nature trails and the serene lake, perfect for guests seeking relaxation and outdoor activities. | Tualatin River National Wildlife Refuge, Tualatin Community Park, Tualatin Public Library, Tualatin Commons, Nature Trails |
| Downtown Tualatin | The vibrant center of Tualatin with a mix of dining, shopping, and local events, drawing visitors looking to explore the local culture. | Tualatin City Park, Tualatin Farmers Market, Local Restaurants and Shops, Civic Center, Tualatin Heritage Center |
| Tualatin Valley Highway Area | Conveniently located near major highways, providing easy access to attractions in the greater Portland area, suitable for business and leisure travelers alike. | Bridgeport Village, Wooden Shoe Tulip Farm, Oregon Zoo, Hillsboro Stadium, Washington County Fair Complex |
| South Tualatin | A quiet neighborhood with a family-friendly atmosphere, great for families visiting the area or business travelers looking for a peaceful stay. | Local Parks, Family-friendly restaurants, Parks and Recreation areas, Shopping Centers |
| North Tualatin | Close to the Tualatin River and nature parks, ideal for nature lovers and outdoor enthusiasts looking for an escape within the city. | Tualatin River Access, Nature Parks, Local Hiking Trails, Parks |
| Tualatin Corporate Center | Home to various corporate offices and businesses, this area attracts business travelers needing convenient accommodations. | Business centers, Corporate offices, Nearby dining options |
| Tualatin Community Park Area | A community-oriented area with parks and recreational facilities, great for guests who enjoy outdoor activities and local gatherings. | Tualatin Community Park, Playgrounds, Sports Facilities, Walking Trails |
| Nearby Wine Country | Just a short drive from Tualatin, this area is known for its vineyards and wineries, attracting guests looking for wine-tasting experiences. | Wine Tasting Rooms, Vineyards, Scenic Views, Wine Tours |
Understanding Airbnb License Requirements & STR Laws in Tualatin (2025)
While Tualatin, Oregon, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Tualatin to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Tualatin (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Tualatinbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Gorgeous Lake Front Home, Central Location
Entire Place • 3 bedrooms
Charming Urban Farm House - 24 hour self check in
Entire Place • 4 bedrooms
Tasteful Tualatin Home: 40 Mi to Willamette Valley
Entire Place • 3 bedrooms
Tualatin Cozy, Quiet House
Entire Place • 4 bedrooms
Spacious country getaway
Entire Place • 2 bedrooms
Lakeside Urban Inn --- truly a HIDDEN GEM!
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Tualatin (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Tualatin based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Priscilla | 3 | $142,962 | 372 | 4.87/5.0 |
| Evolve | 2 | $79,310 | 48 | 4.97/5.0 |
| UrbanHost LLC | 1 | $65,507 | 236 | 4.84/5.0 |
| Yuyuan | 1 | $49,381 | 26 | 4.85/5.0 |
| Stephen | 1 | $48,852 | 12 | 4.92/5.0 |
| Susan | 2 | $44,884 | 415 | 4.97/5.0 |
| Maren | 1 | $43,402 | 199 | 4.92/5.0 |
| Carisa | 1 | $38,785 | 53 | 4.98/5.0 |
| Marzie | 1 | $38,183 | 23 | 4.87/5.0 |
| Molly | 1 | $34,995 | 20 | 4.80/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Tualatin.
Dive Deeper: Advanced Tualatin STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Tualatin. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTualatin Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Tualatin
- The Tualatin Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.5% of the 22 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Tualatin, House properties are the most common (63.6%), reflecting the local real estate landscape.
- Houses represent a significant 63.6% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 4.5%) offer potential for unique stay experiences.
Tualatin Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Tualatin
- The dominant room capacity in Tualatin is 1 bedroom listings, making up 36.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 63.7% of the active Airbnb listings in Tualatin, indicating a high concentration in these sizes.
- A significant 45.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Tualatin.
Tualatin Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Tualatin
- The most common guest capacity trend in Tualatin vacation rentals is listings accommodating 8+ guests (31.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Tualatin STR market, accounting for 54.5% of listings.
- 50.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Tualatin.
- On average, properties in Tualatin are equipped to host 5.0 guests.
Tualatin Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Tualatin
- The most common availability pattern in Tualatin falls within the 181-270 days range, representing 40.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 63.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Tualatin (36.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 40.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Tualatin Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
40% of total
2 Nights
4 listings
20% of total
3 Nights
1 listings
5% of total
4-6 Nights
1 listings
5% of total
7-29 Nights
2 listings
10% of total
30+ Nights
4 listings
20% of total
Key Insights
- The most prevalent minimum stay requirement in Tualatin is 1 Night, adopted by 40% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (20%) caters to monthly stays (30+ nights) in Tualatin, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 40% of Tualatin hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 20% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Tualatin.
Tualatin Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
8 listings
42.1% of total
Moderate
7 listings
36.8% of total
Strict
4 listings
21.1% of total
Cancellation Policy Insights for Tualatin
- The prevailing Airbnb cancellation policy trend in Tualatin is Flexible, used by 42.1% of listings.
- The market strongly favors guest-friendly terms, with 78.9% of listings offering Flexible or Moderate policies. This suggests guests in Tualatin may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 42.1% market standard in Tualatin.
- Regularly review your cancellation policy against competitors and market demand shifts in Tualatin.
Tualatin STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Tualatin
- The overall average booking lead time for vacation rentals in Tualatin is 33 days.
- Guests book furthest in advance for stays during July (average 69 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 14 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (57 days avg.) sees the longest lead times, while Spring (23 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (33 days) as a baseline for your pricing and availability strategy in Tualatin.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 69 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 57 days) to capture early planners.
- Monitor your own booking lead times against these Tualatin averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Tualatin (2025)
Amenity Prevalence
Amenity Insights for Tualatin
- Essential amenities in Tualatin that guests expect include: Washer, Free parking on premises, Smoke alarm, Wifi, TV, Air conditioning, Dryer, Carbon monoxide alarm, Heating, Essentials. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Tualatin: Washer, Free parking on premises, Smoke alarm, Wifi, TV, Air conditioning, Dryer, Carbon monoxide alarm, Heating, Essentials.
- Prioritize adding missing essentials: Carbon monoxide alarm, Heating, Essentials.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Tualatin to stay competitive.
Tualatin Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Tualatin
- The typical guest profile for Airbnb in Tualatin consists of primarily domestic travelers (96%), often arriving from nearby Seattle, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.0% of guests.
- Key international markets include United States (96%) and Egypt (0.9%).
- Top languages spoken are English (72%) followed by Spanish (11.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Seattle and Portland.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Tualatin Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Arch Cape | 71 | $7,731 | $465.95 | 55% |
| Manzanita | 232 | $5,351 | $341.02 | 46% |
| Dundee | 66 | $4,846 | $391.92 | 39% |
| Cannon Beach | 209 | $4,570 | $385.97 | 44% |
| Mount Hood Village | 59 | $4,482 | $297.38 | 47% |
| Warrenton | 49 | $4,395 | $309.93 | 51% |
| Powell Butte | 42 | $4,280 | $367.66 | 42% |
| Nehalem | 83 | $4,099 | $303.83 | 46% |
| Cloverdale | 63 | $3,926 | $309.80 | 43% |
| Clackamas County | 15 | $3,883 | $268.48 | 45% |