Talent Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Oregon, United States
Is Airbnb profitable in Talent in 2025? Explore comprehensive Airbnb analytics for Talent, Oregon, United States to uncover income potential. This 2025 STR market report for Talent, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 45 active listings.
Whether you're considering an Airbnb investment in Talent, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Talent Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Talent Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Talent (2025)
Understanding the monthly revenue variations for Airbnb listings in Talent is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Talent is typically May, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Talent across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,764+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,478 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,378 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $656, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Talent
Talent Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Talent STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Talent:
- Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Talent
Average Daily Rate (ADR) Airbnb Trends in Talent (2025)
Effective short term rental pricing strategy in Talent involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Talent typically peaks in August and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $339+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $208 or more.
- Typical properties (Median) charge around $114 per night.
- Entry-level properties (Bottom 25%) earn around $79 per night.
Average Daily Rate (ADR) Trend by Month in Talent
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Airbnb Seasonality Analysis & Trends in Talent (2025)
Peak Season (May, July, March)
- Revenue averages $2,221 per month
- Occupancy rates average 38.6%
- Daily rates average $168
Shoulder Season
- Revenue averages $1,849 per month
- Occupancy maintains around 38.9%
- Daily rates hold near $174
Low Season (January, February, June)
- Revenue drops to average $1,260 per month
- Occupancy decreases to average 29.2%
- Daily rates adjust to average $158
Seasonality Insights for Talent
- The Airbnb seasonality in Talent shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Talent's highest earning potential, with monthly revenues capable of climbing to $2,351, occupancy reaching a high of 44.0%, and ADRs peaking at $180.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $859, occupancy could drop to 25.5%, and ADRs may adjust down to $145.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Talent.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Talent seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Talent (2025)
Exploring the top neighborhoods for short-term rentals in Talent? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Talent Park | A serene area known for its scenic beauty and proximity to Talent Lake, ideal for nature lovers and families looking for a peaceful retreat. | Talent Lake, Talent Community Center, Nearby hiking trails, Local parks, Farmer's market |
| Downtown Talent | The vibrant heart of Talent featuring local shops, cafes, and community events, attracting visitors who enjoy a small-town feel with modern amenities. | Talent Public Library, Local restaurants, Community events, Talent Theater, Art walks |
| Ashland | Just a short drive away, Ashland is famous for its Shakespeare Festival and cultural events, drawing theater enthusiasts and tourists throughout the year. | Oregon Shakespeare Festival, Lithia Park, Ashland's downtown shops, Art galleries, Oregon Cabaret Theatre |
| Phoenix | Close to Talent, Phoenix offers a mix of local dining and shopping, making it an appealing spot for travelers exploring Southern Oregon. | Phoenix Community Park, Local breweries, Wine tasting rooms, Shopping boutiques, Nearby scenic drives |
| Lithia Park Area | Known for its expansive park and natural beauty, it attracts visitors looking for outdoor activities and relaxation amidst nature. | Lithia Park, Ashland Creek, Hiking trails, Botanical gardens, Picnic areas |
| Mount Ashland | A popular destination for winter sports and summer hiking, this area attracts adventure seekers looking for outdoor thrills throughout the year. | Mount Ashland Ski Area, Hiking trails, Scenic views, Nature photography, Wildflower viewing |
| Rogue Valley | A beautiful valley known for its wineries and agricultural offerings, perfect for food and wine enthusiasts exploring the local culture. | Rogue Valley wineries, Harvest festivals, Local farms, Wine tours, Rogue River activities |
| Siskiyou Mountains | This area offers breathtaking mountain views and outdoor recreational opportunities, ideal for hikers and nature lovers looking for exploration. | Hiking trails, Wildlife viewing, Scenic drives, Camping spots, Biking trails |
Understanding Airbnb License Requirements & STR Laws in Talent (2025)
While Talent, Oregon, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Talent to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 2% licensed listings)
Top Performing Airbnb Properties in Talent (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Talentbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Modern Farmhouse, Country Views
Entire Place • 2 bedrooms
5 minutes to downtown Ashland sauna room
Entire Place • 3 bedrooms
Paschal Winery - Dream 2 Cottage
Entire Place • 2 bedrooms
Paschal Winery - Dream 1 Cottage
Entire Place • 1 bedroom
Dream 1 and Dream 2 *Hot Tub*
Entire Place • 3 bedrooms
Beautiful 3-bedroom Family House
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Talent (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Talent based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Valisatie | 7 | $183,477 | 108 | 4.85/5.0 |
| Meghann | 2 | $45,914 | 43 | 4.89/5.0 |
| Lauren | 1 | $44,310 | 24 | 5.00/5.0 |
| Eric | 1 | $43,479 | 25 | 4.84/5.0 |
| Herrick | 1 | $32,261 | 21 | 4.95/5.0 |
| Sylvie | 1 | $28,519 | 19 | 4.95/5.0 |
| Elsa | 1 | $24,115 | 18 | 5.00/5.0 |
| Snow | 4 | $23,408 | 151 | 4.83/5.0 |
| Charlotte | 1 | $22,633 | 41 | 4.95/5.0 |
| Giulia & Josh | 2 | $20,849 | 494 | 4.94/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Talent.
Dive Deeper: Advanced Talent STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Talent. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTalent Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Talent
- The Talent Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 71.1% of the 45 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Talent, House properties are the most common (68.9%), reflecting the local real estate landscape.
- Houses represent a significant 68.9% portion, catering likely to families or larger groups.
- The presence of 6.7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like apartment/condo, others (combined 8.8%) offer potential for unique stay experiences.
Talent Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Talent
- The dominant room capacity in Talent is 1 bedroom listings, making up 42.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 66.6% of the active Airbnb listings in Talent, indicating a high concentration in these sizes.
Talent Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Talent
- The most common guest capacity trend in Talent vacation rentals is listings accommodating 2 guests (22.2%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Talent STR market, accounting for 42.2% of listings.
- 17.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Talent.
- On average, properties in Talent are equipped to host 3.1 guests.
Talent Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Talent
- The most common availability pattern in Talent falls within the 271-366 days range, representing 60% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Talent (42.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 4.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Talent Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
20 listings
45.5% of total
2 Nights
8 listings
18.2% of total
3 Nights
3 listings
6.8% of total
4-6 Nights
2 listings
4.5% of total
7-29 Nights
4 listings
9.1% of total
30+ Nights
7 listings
15.9% of total
Key Insights
- The most prevalent minimum stay requirement in Talent is 1 Night, adopted by 45.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (63.7%) of the Talent Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (15.9%) caters to monthly stays (30+ nights) in Talent, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 45.5% of Talent hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 15.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Talent.
Talent Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
2.6% of total
Flexible
12 listings
31.6% of total
Moderate
8 listings
21.1% of total
Firm
10 listings
26.3% of total
Strict
7 listings
18.4% of total
Cancellation Policy Insights for Talent
- The prevailing Airbnb cancellation policy trend in Talent is Flexible, used by 31.6% of listings.
- There's a relatively balanced mix between guest-friendly (52.7%) and stricter (44.7%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 31.6% market standard in Talent.
- Regularly review your cancellation policy against competitors and market demand shifts in Talent.
Talent STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Talent
- The overall average booking lead time for vacation rentals in Talent is 28 days.
- Guests book furthest in advance for stays during May (average 37 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (33 days avg.) sees the longest lead times, while Winter (21 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (28 days) as a baseline for your pricing and availability strategy in Talent.
- During January, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 33 days) to capture early planners.
- Monitor your own booking lead times against these Talent averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Talent (2025)
Amenity Prevalence
Amenity Insights for Talent
- Essential amenities in Talent that guests expect include: Air conditioning. Lacking these (this) could significantly impact bookings.
- Popular amenities like Heating, Free parking on premises, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Talent: Air conditioning.
- Prioritize adding missing essentials: Air conditioning.
- Consider adding popular differentiators like Heating or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Talent to stay competitive.
Talent Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Talent
- The typical guest profile for Airbnb in Talent consists of primarily domestic travelers (97%), often arriving from nearby Portland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.6% of guests.
- Key international markets include United States (96.6%) and Germany (0.8%).
- Top languages spoken are English (64.2%) followed by Spanish (15.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Portland and San Francisco.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Talent Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Sunriver | 1,181 | $3,159 | $370.85 | 33% |
| Fort Klamath | 10 | $3,158 | $286.73 | 49% |
| Mount Shasta | 169 | $2,909 | $243.67 | 47% |
| Crescent | 46 | $2,662 | $259.19 | 41% |
| McCloud | 47 | $2,445 | $224.31 | 38% |
| Trail | 18 | $2,341 | $237.69 | 40% |
| Creswell | 25 | $2,188 | $227.24 | 42% |
| Ashland | 323 | $2,165 | $217.93 | 43% |
| La Pine | 75 | $2,124 | $195.41 | 43% |
| Yreka | 13 | $1,974 | $180.29 | 41% |