Sisters Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Oregon, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Sisters in 2025? Explore comprehensive Airbnb analytics for Sisters, Oregon, United States to uncover income potential. This 2025 STR market report for Sisters, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 254 active listings.

Whether you're considering an Airbnb investment in Sisters, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sisters Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Sisters Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$298
The average rental revenue earned for an occupied room per day in Sisters.
Occupancy Rate(?)
37.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$36,027
Typical annual income for an Airbnb listing in Sisters. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
1.9%
Positive growth (1.9%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Sisters.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Sisters.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
254
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Sisters (2025)

Understanding the monthly revenue variations for Airbnb listings in Sisters is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sisters is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sisters across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,574+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $5,102 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,023 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,573, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Sisters

Sisters Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Sisters STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sisters:

  • Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 37%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Sisters

Average Daily Rate (ADR) Airbnb Trends in Sisters (2025)

Effective short term rental pricing strategy in Sisters involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sisters typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $509+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $363 or more.
  • Typical properties (Median) charge around $245 per night.
  • Entry-level properties (Bottom 25%) earn around $180 per night.

Average Daily Rate (ADR) Trend by Month in Sisters

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Airbnb Seasonality Analysis & Trends in Sisters (2025)

Peak Season (July, June, August)
  • Revenue averages $5,891 per month
  • Occupancy rates average 55.2%
  • Daily rates average $315
Shoulder Season
  • Revenue averages $3,415 per month
  • Occupancy maintains around 35.2%
  • Daily rates hold near $286
Low Season (January, February, November)
  • Revenue drops to average $2,265 per month
  • Occupancy decreases to average 28.1%
  • Daily rates adjust to average $285

Seasonality Insights for Sisters

  • The Airbnb seasonality in Sisters shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Sisters's highest earning potential, with monthly revenues capable of climbing to $6,388, occupancy reaching a high of 60.4%, and ADRs peaking at $323.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,165, occupancy could drop to 27.9%, and ADRs may adjust down to $270.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sisters.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Sisters seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Sisters (2025)

Exploring the top neighborhoods for short-term rentals in Sisters? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Sisters Downtown
The heart of the Sisters community, known for its charming shops, restaurants, and art galleries. A great location for guests wanting to experience local culture and events.
Sisters Coffee Company, Sisters Art Works, Sisters Farmers Market, The Sisters Outdoor Quilt Show, Sisters Depot
Three Sisters Wilderness
A beautiful area for outdoor enthusiasts looking to explore hiking, camping, and nature. Popular with those seeking adventure and stunning landscapes.
Sisters Mirror Lake, Tam McArthur Rim Trail, South Sister Summit, Cascades Mountains, Deschutes National Forest
Black Butte Ranch
A resort area that offers luxury accommodations, golf, and spa services. Attracts families and couples looking for a relaxing getaway amid scenic beauty.
Black Butte Ranch Golf Course, Paulina Springs, Horseback Riding Trails, Resort Pool, Hiking Trails
Cold Springs
A serene area that provides a quiet atmosphere, perfect for getaways and nature appreciation, popular with those looking for a tranquil experience.
Cold Springs Campground, Hiking Trails, Wildlife Viewing, Star Gazing, Nature Walks
Sisters High Desert
An area rich in natural beauty with opportunities for outdoor activities. Great for those who enjoy exploring the high desert landscape.
High Desert Museum, Paulina Lake, Deschutes River, Bend River, Smith Rock State Park
Sisters Twin Lakes
A picturesque area offering water activities and stunning lake views, attracting families and nature lovers.
Twin Lakes Park, Fishing and Boating, Picnic Areas, Hiking Trails, Wildlife Viewing
Sisters Cascade Mountains
Surrounded by majestic mountains, this area draws visitors for its breathtaking views and outdoor sports year-round.
Cascades Lake Scenic Byway, Hiking Trails, Mountain Biking, Rock Climbing, Winter Sports
Sisters National Forest
A vast area offering a range of camping, hiking, and recreational activities, ideal for outdoor lovers and adventure seekers.
Camping Sites, Hiking Trails, Wildflower Viewing, Nature Photography, Bird Watching

Understanding Airbnb License Requirements & STR Laws in Sisters (2025)

While Sisters, Oregon, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sisters to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Sisters (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Sistersbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Spacious Black Butte Home-FREE daily lift tickets!

Spacious Black Butte Home-FREE daily lift tickets!

Entire Place • 3 bedrooms

$147,315
Revenue
51.5%
Occupancy
$555.26
Daily Rate
Spacious Black Butte Property

Spacious Black Butte Property

Entire Place • 6 bedrooms

$137,423
Revenue
31.3%
Occupancy
$1168.18
Daily Rate
River front Sanctuary

River front Sanctuary

Entire Place • 5 bedrooms

$120,137
Revenue
58.5%
Occupancy
$460.24
Daily Rate
The Red Barn Farm (The whole place)

The Red Barn Farm (The whole place)

Entire Place • 6 bedrooms

$119,496
Revenue
47.5%
Occupancy
$688.68
Daily Rate
Black Butte Ranch Home with THE View

Black Butte Ranch Home with THE View

Entire Place • 4 bedrooms

$110,743
Revenue
43.1%
Occupancy
$619.90
Daily Rate
Large Black Butte Meadow Home With Mountain Views

Large Black Butte Meadow Home With Mountain Views

Entire Place • 5 bedrooms

$103,119
Revenue
45.2%
Occupancy
$556.13
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Sisters (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Sisters based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Sisters36$1,205,97513184.75/5.0
Eric8$547,4563514.91/5.0
Joseph6$345,5297764.86/5.0
Adam & Hannah3$274,5191734.90/5.0
Colette & Brian -Experience, L7$208,4531084.88/5.0
Black Butte Vacations9$200,388351.65/5.0
Emily And Will2$200,0761534.92/5.0
Sonya3$198,8192094.88/5.0
Alli6$183,6024544.95/5.0
Stephanie4$177,3045074.95/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sisters.

Dive Deeper: Advanced Sisters STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sisters. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Sisters Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Sisters

  • The Sisters Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.3% of the 254 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Sisters, House properties are the most common (62.2%), reflecting the local real estate landscape.
  • Houses represent a significant 62.2% portion, catering likely to families or larger groups.
  • The presence of 6.7% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, unique stays (combined 3.2%) offer potential for unique stay experiences.

Sisters Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Sisters

  • The dominant room capacity in Sisters is 3 bedrooms listings, making up 30.7% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 54.3% of the active Airbnb listings in Sisters, indicating a high concentration in these sizes.
  • A significant 56.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sisters.

Sisters Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Sisters

  • The most common guest capacity trend in Sisters vacation rentals is listings accommodating 8+ guests (41.7%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Sisters STR market, accounting for 61.0% of listings.
  • 66.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sisters.
  • On average, properties in Sisters are equipped to host 5.9 guests.

Sisters Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Sisters

  • The most common availability pattern in Sisters falls within the 181-270 days range, representing 40.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 78.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Sisters (41.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 24.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Sisters Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (16%)

1 Night

38 listings

16% of total

2 Nights (52.5%)

2 Nights

125 listings

52.5% of total

3 Nights (5.5%)

3 Nights

13 listings

5.5% of total

4-6 Nights (1.7%)

4-6 Nights

4 listings

1.7% of total

30+ Nights (24.4%)

30+ Nights

58 listings

24.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Sisters is 2 Nights, adopted by 52.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (68.5%) of the Sisters Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (24.4%) caters to monthly stays (30+ nights) in Sisters, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 52.5% of Sisters hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16% currently do.
  • A 2-night minimum appears standard (52.5%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 24.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sisters.

Sisters Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

0.4% of total

Super Strict 30 Days (10%)

Super Strict 30 Days

23 listings

10% of total

Flexible (7%)

Flexible

16 listings

7% of total

Moderate (20%)

Moderate

46 listings

20% of total

Firm (42.6%)

Firm

98 listings

42.6% of total

Strict (20%)

Strict

46 listings

20% of total

Cancellation Policy Insights for Sisters

  • The prevailing Airbnb cancellation policy trend in Sisters is Firm, used by 42.6% of listings.
  • A majority (62.6%) of hosts in Sisters utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 42.6% market standard in Sisters.
  • Regularly review your cancellation policy against competitors and market demand shifts in Sisters.

Sisters STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Sisters

  • The overall average booking lead time for vacation rentals in Sisters is 61 days.
  • Guests book furthest in advance for stays during July (average 126 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 36 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (103 days avg.) sees the longest lead times, while Winter (45 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (61 days) as a baseline for your pricing and availability strategy in Sisters.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 126 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 103 days) to capture early planners.
  • Monitor your own booking lead times against these Sisters averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Sisters (2025)

Amenity Prevalence

Amenity Insights for Sisters

  • Essential amenities in Sisters that guests expect include: Heating, Wifi, Smoke alarm, TV, Essentials, Free parking on premises, Hot water. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Coffee maker, Kitchen, Shampoo are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Sisters: Heating, Wifi, Smoke alarm, TV, Essentials, Free parking on premises, Hot water.
  • Prioritize adding missing essentials: Heating, Wifi, Smoke alarm, TV, Essentials, Free parking on premises, Hot water.
  • Consider adding popular differentiators like Coffee maker or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Sisters to stay competitive.

Sisters Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Sisters

  • The typical guest profile for Airbnb in Sisters consists of primarily domestic travelers (98%), often arriving from nearby Portland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 97.6% of guests.
  • Key international markets include United States (97.6%) and Canada (0.5%).
  • Top languages spoken are English (74.7%) followed by Spanish (11.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Portland and Eugene.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Sisters Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Mount Hood Village59$4,482$297.3847%
Powell Butte42$4,280$367.6642%
Clackamas County15$3,883$268.4845%
Rhododendron205$3,594$254.5247%
Detroit13$3,565$304.2842%
McKenzie Bridge38$3,488$261.1747%
Newberg123$3,397$271.9947%
Sunriver1,161$3,345$361.5834%
Lake Oswego82$3,274$236.3653%
Oceanside144$3,226$280.9641%

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