Powell Butte Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Oregon, United States
Is Airbnb profitable in Powell Butte in 2025? Explore comprehensive Airbnb analytics for Powell Butte, Oregon, United States to uncover income potential. This 2025 STR market report for Powell Butte, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 46 active listings.
Whether you're considering an Airbnb investment in Powell Butte, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Powell Butte Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Powell Butte Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Powell Butte (2025)
Understanding the monthly revenue variations for Airbnb listings in Powell Butte is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Powell Butte is typically July, while April often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Powell Butte across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,907+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,599 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,652 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,197, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Powell Butte
Powell Butte Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Powell Butte STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Powell Butte:
- Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 32%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Powell Butte
Average Daily Rate (ADR) Airbnb Trends in Powell Butte (2025)
Effective short term rental pricing strategy in Powell Butte involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Powell Butte typically peaks in May and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $697+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $487 or more.
- Typical properties (Median) charge around $363 per night.
- Entry-level properties (Bottom 25%) earn around $251 per night.
Average Daily Rate (ADR) Trend by Month in Powell Butte
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Airbnb Seasonality Analysis & Trends in Powell Butte (2025)
Peak Season (July, August, June)
- Revenue averages $8,074 per month
- Occupancy rates average 54.2%
- Daily rates average $417
Shoulder Season
- Revenue averages $3,760 per month
- Occupancy maintains around 32.1%
- Daily rates hold near $394
Low Season (January, February, April)
- Revenue drops to average $2,412 per month
- Occupancy decreases to average 23.4%
- Daily rates adjust to average $385
Seasonality Insights for Powell Butte
- The Airbnb seasonality in Powell Butte shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Powell Butte's highest earning potential, with monthly revenues capable of climbing to $9,109, occupancy reaching a high of 64.2%, and ADRs peaking at $464.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,271, occupancy could drop to 20.5%, and ADRs may adjust down to $360.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Powell Butte.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Powell Butte seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Powell Butte (2025)
Exploring the top neighborhoods for short-term rentals in Powell Butte? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Sisters | Charming small town known for its beautiful scenery and outdoor activities. A favorite among visitors for hiking, biking, and fishing opportunities in nearby volcanic landscapes. | Sisters Outdoor Quilt Show, Whychus Creek, Three Sisters Mountains, Sisters Coffee Company, Cascades Siskiyou National Monument |
| Bend | Vibrant city famous for its outdoor recreation, craft breweries, and thriving arts scene. A hub for tourists seeking adventure and culture with plenty of amenities. | Deschutes River, Pilot Butte, Smith Rock State Park, Old Mill District, Bend Ale Trail |
| Redmond | Growing city near Bend, offering more affordable lodging options and convenient access to major attractions in Central Oregon, appealing to budget-conscious travelers. | Redmond Caves, Smith Rock Brewing, Deschutes County Fairgrounds, Falcon Crest Golf Club |
| Prineville | Home to important historical landmarks and outdoor activities. Attracts tourists who enjoy fishing, hiking, and exploring the local culture. | Prineville Reservoir, Crooked River Ranch, Powell Butte Nature Park, Oregon's Historic Crooked River Ranch |
| Camp Sherman | Located near the Metolius River, known for its stunning views and outdoor activities like fishing and hiking. A peaceful retreat for nature lovers. | Metolius River, Suttle Lake, Camp Sherman Store, Black Butte Ranch |
| La Pine | Gateway to the Newberry National Volcanic Monument, La Pine offers natural beauty and serenity for travelers looking for a quiet escape in nature. | Newberry Crater, Lava Lands Visitor Center, Deschutes National Forest, Paulina Lake |
| Crooked River Ranch | A rural retreat known for its stunning landscapes and outdoor recreation opportunities, appealing to those seeking a quiet getaway in nature. | Crooked River Ranch Golf Course, Canyon Realty, Oregon State Parks and recreation |
| Powell Butte | Nestled in the foothills of the Cascade Mountains, Powell Butte offers a mix of rustic charm and outdoor activities, perfect for travelers seeking tranquility and adventure. | Powell Butte Nature Park, Local wineries and breweries, Scenic hiking trails, Deschutes River access |
Understanding Airbnb License Requirements & STR Laws in Powell Butte (2025)
While Powell Butte, Oregon, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Powell Butte to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 9% licensed listings)
Top Performing Airbnb Properties in Powell Butte (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Powell Buttebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Amber House @ Brasada Ranch
Entire Place • 5 bedrooms
Pioneer by AvantStay | Brasada Ranch Home
Entire Place • 4 bedrooms
The Luxurious Ranch Life
Entire Place • 5 bedrooms
Starview by AvantStay | Brasada Ranch Resort House
Entire Place • 4 bedrooms
The Lookout at Brasada Ranch
Entire Place • 6 bedrooms
Clint by AvantStay | Golf Course, Pool & Hot Tub
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Powell Butte (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Powell Butte based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Paul | 12 | $334,324 | 215 | 4.92/5.0 |
| AvantStay | 4 | $301,526 | 97 | 4.80/5.0 |
| Ryan | 7 | $295,206 | 73 | 4.96/5.0 |
| Michelle | 1 | $157,105 | 14 | 5.00/5.0 |
| Steven | 1 | $103,546 | 49 | 4.96/5.0 |
| Trailhead | 3 | $86,872 | 38 | 4.73/5.0 |
| Bryce | 1 | $73,495 | 7 | 4.86/5.0 |
| Central Oregon Vacation Homes | 3 | $62,145 | 29 | 4.70/5.0 |
| Kim | 1 | $53,712 | 52 | 4.94/5.0 |
| San Francisco Life | 1 | $48,670 | 24 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Powell Butte.
Dive Deeper: Advanced Powell Butte STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Powell Butte. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPowell Butte Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Powell Butte
- The Powell Butte Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.7% of the 46 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Powell Butte, House properties are the most common (67.4%), reflecting the local real estate landscape.
- Houses represent a significant 67.4% portion, catering likely to families or larger groups.
- The presence of 6.5% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 2.2%) offer potential for unique stay experiences.
Powell Butte Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Powell Butte
- The dominant room capacity in Powell Butte is 2 bedrooms listings, making up 30.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 4 bedrooms properties represent 58.7% of the active Airbnb listings in Powell Butte, indicating a high concentration in these sizes.
- A significant 52.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Powell Butte.
Powell Butte Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Powell Butte
- The most common guest capacity trend in Powell Butte vacation rentals is listings accommodating 8+ guests (47.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Powell Butte STR market, accounting for 71.7% of listings.
- 65.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Powell Butte.
- On average, properties in Powell Butte are equipped to host 6.0 guests.
Powell Butte Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Powell Butte
- The most common availability pattern in Powell Butte falls within the 271-366 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 91.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Powell Butte (41.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 8.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Powell Butte Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
4 listings
8.9% of total
2 Nights
32 listings
71.1% of total
3 Nights
4 listings
8.9% of total
30+ Nights
5 listings
11.1% of total
Key Insights
- The most prevalent minimum stay requirement in Powell Butte is 2 Nights, adopted by 71.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (80.0%) of the Powell Butte Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (11.1%) caters to monthly stays (30+ nights) in Powell Butte, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 71.1% of Powell Butte hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 8.9% currently do.
- A 2-night minimum appears standard (71.1%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 11.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Powell Butte.
Powell Butte Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
3 listings
6.8% of total
Moderate
16 listings
36.4% of total
Firm
19 listings
43.2% of total
Strict
6 listings
13.6% of total
Cancellation Policy Insights for Powell Butte
- The prevailing Airbnb cancellation policy trend in Powell Butte is Firm, used by 43.2% of listings.
- A majority (56.8%) of hosts in Powell Butte utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 43.2% market standard in Powell Butte.
- Using a Strict policy might deter some guests, as only 13.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Powell Butte.
Powell Butte STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Powell Butte
- The overall average booking lead time for vacation rentals in Powell Butte is 47 days.
- Guests book furthest in advance for stays during May (average 87 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 33 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (60 days avg.) sees the longest lead times, while Winter (40 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in Powell Butte.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 87 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 60 days) to capture early planners.
- Monitor your own booking lead times against these Powell Butte averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Powell Butte (2025)
Amenity Prevalence
Amenity Insights for Powell Butte
- Essential amenities in Powell Butte that guests expect include: TV, Wifi, Smoke alarm, Kitchen, Heating, Washer, Hot water, Free parking on premises, Carbon monoxide alarm, Bed linens. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Powell Butte: TV, Wifi, Smoke alarm, Kitchen, Heating, Washer, Hot water, Free parking on premises, Carbon monoxide alarm, Bed linens.
- Prioritize adding missing essentials: Free parking on premises, Carbon monoxide alarm, Bed linens.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Powell Butte to stay competitive.
Powell Butte Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Powell Butte
- The typical guest profile for Airbnb in Powell Butte consists of primarily domestic travelers (98%), often arriving from nearby Portland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.3% of guests.
- Key international markets include United States (98.3%) and Canada (0.7%).
- Top languages spoken are English (73.3%) followed by Spanish (11%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Portland and Bend.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Powell Butte Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Mount Hood Village | 60 | $4,239 | $306.29 | 46% |
| Clackamas County | 15 | $3,958 | $285.84 | 46% |
| McKenzie Bridge | 38 | $3,247 | $271.88 | 46% |
| Underwood | 19 | $3,240 | $255.81 | 52% |
| Rhododendron | 211 | $3,194 | $267.01 | 44% |
| Sunriver | 1,181 | $3,159 | $370.85 | 33% |
| Oceanside | 141 | $3,086 | $290.68 | 41% |
| Newberg | 124 | $2,916 | $272.75 | 46% |
| Government Camp | 185 | $2,896 | $413.26 | 31% |
| Hood River | 207 | $2,801 | $319.24 | 42% |