Airbnb Market Analytics, Statistics and Data in Pacific City, Oregon, United States

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Pacific City? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Pacific City:

Average Daily Rate
$326
Occupancy Rate
40.69%
Annual Revenue
$51,507
Revenue Growth YoY
6.44%
Best Month
July
Worst Month
January
Regulation
Low
Active Listings
287

How much do Airbnb hosts make on average per month in Pacific City?

The short-term rental market in Pacific City shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $3,765 per month
  • Strong performing properties (top 25%) make $7,005 or more
  • Best-in-class properties (top 10%) achieve $10,456+ monthly
  • Entry-level properties (bottom 25%) typically earn around $1,924

Revenue Variations by Month

Occupancy Rates Throughout the Year in Pacific City

The market in Pacific City shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 37% occupancy rates
  • Strong performing properties (top 25%) achieve 55% or higher
  • Best-in-class properties (top 10%) reach 73%+occupancy
  • Entry-level properties (bottom 25%) average around 19%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Pacific City

Daily rates in Pacific City vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $267 per night
  • Strong performing properties (top 25%) secure $366 or more
  • Best-in-class properties (top 10%) pull in $505+ per night
  • Entry-level properties (bottom 25%) earn around $198

Daily Rate Variations by Month

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Seasonality patterns in Pacific City

Peak Season (July, August, June)
  • Revenue peaks at $8646.44 per month
  • Occupancy rates reach 66.41%
  • Daily rates average $375.62
Shoulder Season
  • Revenue averages $5079.20 per month
  • Occupancy maintains 39.41%
  • Daily rates hold at $309.16
Low Season (November, December, January)
  • Revenue drops to $2144.06 per month
  • Occupancy decreases to 22.86%
  • Daily rates adjust to $267.01

Is it still profitable to do Airbnb in Pacific City in 2025?

Yes! Pacific City demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 39% and strong monthly revenue averaging $5079 and With 287 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Pacific City

AreaWhy Choose This AreaKey Attractions
Pacific City Beach
A popular destination known for its stunning coastal views, sandy beaches, and access to outdoor activities. Perfect for travelers looking for a relaxing getaway by the ocean.
Cape Kiwanda State Natural Area, Pelican Brewing Company, Haystack Rock, Paddleboarding and kayaking, Fishing and crabbing
Cannon Beach
Famous for its picturesque beaches and the iconic Haystack Rock. A charming coastal town that attracts tourists year-round for its scenic beauty and artistic community.
Haystack Rock, Cannon Beach History Center, Ecola State Park, Art galleries and shops, Cannon Beach Sandcastle Contest
Pacific City Dunes
Known for its expansive sand dunes and opportunities for ATV riding and hiking. Great for adventurous visitors who enjoy outdoor sports and exploration.
Cape Kiwanda Dune, Sandboarding, Kite flying, Outdoor hiking trails, Pacific Ocean views
Nestucca River
Offers a serene environment for those interested in fishing and nature. Ideal for guests looking for a peaceful retreat surrounded by wildlife and beautiful landscapes.
Nestucca River Nature Tours, Fishing spots, Kayaking and canoeing, Wildlife viewing, Picnic areas
Tillamook Bay
A bit further south, this area is known for its rich agricultural heritage and cheese production. Appeals to foodies and families interested in local artisanal products.
Tillamook Cheese Factory, Tillamook Air Museum, Kayaking on the bay, Farm tours, Beaches nearby
Neskowin
A small, quiet beach community that's perfect for families or couples looking for a peaceful retreat. Not too crowded, providing a more intimate experience.
Neskowin Beach, Proposal Rock, Neskowin Marsh, Golfing nearby, Local shops and dining
Lincoln City
A lively coastal city known for its diverse attractions, including art galleries, beaches, and casinos. Great for a wide range of visitors looking for entertainment.
Lincoln City Outlet Mall, Nelscott Reef, Devil's Lake State Recreation Area, Beach access, Concerts and events
Depoe Bay
Known as the whale watching capital of the Oregon Coast, this small town is perfect for tourists interested in marine wildlife and scenic landscapes.
Whale watching tours, Depoe Bay Bridge, Whale Park, Local restaurants, Scenic ocean views

Do you need a license for Airbnb in Pacific City?

We recommend checking directly with Pacific City's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.

Top Performing Airbnb Properties in Pacific City

Beachfront 5 bedroom estate on the sand oceanfront

Beachfront 5 bedroom estate on the sand oceanfront

Entire Place • 5 bedrooms

$306,727
Revenue
75.4%
Occupancy
$985.77
Daily Rate
Beachfront Oasis in Pacific City

Beachfront Oasis in Pacific City

Entire Place • 5 bedrooms

$253,724
Revenue
44.5%
Occupancy
$995.78
Daily Rate
Pelican's Place-New, modern luxury oceanfront.

Pelican's Place-New, modern luxury oceanfront.

Entire Place • 6 bedrooms

$230,342
Revenue
54.9%
Occupancy
$946.65
Daily Rate
Bailey's Place-Brand new luxury oceanfront home

Bailey's Place-Brand new luxury oceanfront home

Entire Place • 4 bedrooms

$205,090
Revenue
62.8%
Occupancy
$846.75
Daily Rate
Dogs Ok-Large Home-Close to Beach-Serenity Shores

Dogs Ok-Large Home-Close to Beach-Serenity Shores

Entire Place • 5 bedrooms

$172,660
Revenue
41.7%
Occupancy
$654.68
Daily Rate
Unmatched Multi-Home Estate on Private Lake

Unmatched Multi-Home Estate on Private Lake

Entire Place • 7 bedrooms

$169,197
Revenue
46.5%
Occupancy
$1029.29
Daily Rate

Top Performing Professional Hosts in Pacific City

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Meredith52$3,879,70815574.46/5.0
Kiwanda Coastal49$2,648,37014314.71/5.0
Oregon Beach Vacations15$1,121,3873344.54/5.0
ITrip Vacations9$819,3453394.51/5.0
Open Nest17$648,5914114.84/5.0
Katie7$327,698171.40/5.0
Mel1$306,727874.98/5.0
Oregon Beach Vacations5$296,361803.75/5.0
Cuong1$253,724195.00/5.0
Melannie2$205,2442094.88/5.0

Additional analytics on vacation rental, real estate, short term rental data in Pacific City

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by entire home listings (93.4%), with house and boutique & hotels properties comprising 94.8% of inventory
  • Untapped potential in outdoor & mobile, others, apartment & condo segments (5.2% combined)

Room Capacity Distribution

Analysis of 287 properties in Pacific City shows that 3 bedrooms properties are most prevalent, making up 43.2% of the market. The market tends to favor larger properties, with 3 bedrooms and 2 bedrooms together representing 64.1% of all listings.

Key Insights

  • Most common: 3 bedrooms (43.2%)
  • Least common: 5+ bedrooms (6.6%)
  • Market concentration: 64.1% in top 2 sizes
  • Market skew: Favors larger properties

Guest Capacity Distribution

Analysis of 287 properties in Pacific City reveals that 8+ guests properties dominate the market, representing 50.2% of all listings. The average property accommodates 6.4 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 73.2% of the market.

Key Insights

  • Most common capacity: 8+ guests (50.2% of market)
  • Least common capacity: 3 guests (1% of market)
  • Average guest capacity: 6.4 guests per property
  • Market concentration: 73.2% in top 2 capacity sizes
  • Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 287 properties in Pacific City, the most common availability pattern is 181-270 days (34.8% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (33.1% of properties).

Key Insights

  • Most common availability window: 181-270 days (34.8%)
  • Most common booking duration: 91-180 days (33.1%)
  • Properties with high availability (180+ days): 67.9%
  • Properties with long-term bookings (180+ days): 34.8%

Minimum Stay Distributions

1 Night (14.7%)

1 Night

38 listings

14.7% of total

2 Nights (76.8%)

2 Nights

199 listings

76.8% of total

3 Nights (5%)

3 Nights

13 listings

5% of total

4-6 Nights (0.4%)

4-6 Nights

1 listings

0.4% of total

30+ Nights (3.1%)

30+ Nights

8 listings

3.1% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 91.5%
  • Mid-length stays (4-6 nights) represent 0.4% of listings
  • Monthly+ stays (3.1%) suggest a stable extended-stay market
  • High market flexibility with 96.5% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Super Strict 60 Days (0.4%)

Super Strict 60 Days

1 listings

0.4% of total

Super Strict 30 Days (5.7%)

Super Strict 30 Days

15 listings

5.7% of total

Flexible (4.9%)

Flexible

13 listings

4.9% of total

Moderate (18.1%)

Moderate

48 listings

18.1% of total

Firm (34.3%)

Firm

91 listings

34.3% of total

Strict (36.6%)

Strict

97 listings

36.6% of total

Key Insights

  • Strict is the preferred policy at 36.6% of listings
  • Stricter policies (Firm & Strict) dominate at 70.9% of the market
  • Strong market consensus around Strict policies
  • Super Strict 60 Days policies are least common at 0.4% of listings

Recommendations

  • The market supports stricter policies, with 70.9% using Firm or Strict terms
  • Strong market preference for Strict policies suggests this should be your baseline

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in Jul, Jun, Aug, averaging 75 days
  • Shortest booking windows are in Mar, Apr, Jan, averaging 37 days
  • Summer shows the longest average booking window at 75 days, while Winter has the shortest at 40 days

Recommendations

  • Implement dynamic pricing strategies for Summer bookings at least 75 days in advance
  • Consider early bird discounts during Winter to encourage longer lead times
  • Focus on last-minute booking promotions during Mar-Jan when lead times are shortest

Popular Airbnb Amenities in Pacific City

Below is the distribution of amenities across listings in Pacific City:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 96.5% of total guests, indicating a dominant local market share.
  • Primary international markets: Canada (2%) and Australia (0.2%)
  • English is the top language at 80.7%, followed by Spanish (12.9%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.2%

Recommendations

  • Target marketing campaigns for Portland and Bend markets
  • Develop localized content for Canada and Australia
  • Prioritize English and Spanish language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Pacific City. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
Arch Cape68$7,740$478.9054%
Manzanita224$5,849$355.8647%
South Beach12$5,350$326.8451%
Dundee67$5,130$394.3939%
Seal Rock38$4,962$354.6652%
Cannon Beach210$4,699$389.8443%
Lincoln Beach28$4,620$311.9047%
Warrenton50$4,432$308.7451%
Nehalem83$4,297$311.1846%
Cloverdale61$4,251$314.8643%

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