Madras Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Oregon, United States
Is Airbnb profitable in Madras in 2025? Explore comprehensive Airbnb analytics for Madras, Oregon, United States to uncover income potential. This 2025 STR market report for Madras, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 21 active listings.
Whether you're considering an Airbnb investment in Madras, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Madras Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Madras Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Madras (2025)
Understanding the monthly revenue variations for Airbnb listings in Madras is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Madras is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Madras across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,767+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,240 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,927 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $943, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Madras
Madras Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Madras STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Madras:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 27%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Madras
Average Daily Rate (ADR) Airbnb Trends in Madras (2025)
Effective short term rental pricing strategy in Madras involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Madras typically peaks in August and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $371+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $309 or more.
- Typical properties (Median) charge around $184 per night.
- Entry-level properties (Bottom 25%) earn around $123 per night.
Average Daily Rate (ADR) Trend by Month in Madras
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Airbnb Seasonality Analysis & Trends in Madras (2025)
Peak Season (July, May, April)
- Revenue averages $3,228 per month
- Occupancy rates average 40.1%
- Daily rates average $253
Shoulder Season
- Revenue averages $2,335 per month
- Occupancy maintains around 35.0%
- Daily rates hold near $239
Low Season (January, March, November)
- Revenue drops to average $1,810 per month
- Occupancy decreases to average 32.2%
- Daily rates adjust to average $205
Seasonality Insights for Madras
- The Airbnb seasonality in Madras shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Madras's highest earning potential, with monthly revenues capable of climbing to $3,569, occupancy reaching a high of 53.9%, and ADRs peaking at $263.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,765, occupancy could drop to 27.1%, and ADRs may adjust down to $198.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Madras.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Madras seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Madras (2025)
Exploring the top neighborhoods for short-term rentals in Madras? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Sisters | Charming small town located near the gorgeous Three Sisters mountains, perfect for outdoor enthusiasts and families looking for a cozy getaway. | Three Sisters Wilderness, Sisters Outdoor Quilt Show, Sisters Coffee Company, Deschutes National Forest, Sisters Park & Recreation District |
| Sunriver | Popular resort community known for its outdoor recreational activities, making it an attractive destination for families and adventure seekers. | Sunriver Resort, Mount Bachelor, Deschutes River, Sunriver Nature Center, Bike paths |
| Bend | Nearby city known for its craft breweries, vibrant arts scene, and access to beautiful natural landscapes, appealing to both families and young adults. | Deschutes River, Smith Rock State Park, Bend Ale Trail, Downtown Bend, Pilot Butte State Scenic Viewpoint |
| Crater Lake National Park | National park featuring stunning views and outdoor activities year-round, attracting tourists interested in nature and adventure. | Crater Lake, Rim Drive, Cleetwood Cove Trail, Wizard Island, Visitor Center |
| McKenzie River | Scenic area along the McKenzie River with beautiful hikes and hot springs, popular with nature lovers and outdoor enthusiasts. | McKenzie River Trail, Tamolitch Blue Pool, Belknap Hot Springs, McKenzie Bridge, Trail of the Molten Land |
| Lakeview | Quaint town with beautiful lakes and outdoor activities, ideal for those seeking tranquility and nature experiences. | Goose Lake, Lakeview Hot Springs, Fremont National Forest, Lake County Museum, Hunting and fishing spots |
| Discover Paradise | Enclave with unique offerings of privacy and tranquility, perfect for couples or solo travelers looking for a peaceful retreat. | Private cabins, Local hiking trails, Wildlife viewing, Starry night skies, Nearby lakes and rivers |
| Prineville Reservoir | Great spot for water sports and fishing, attracting families and outdoor enthusiasts during the summer months. | Prineville Reservoir State Park, Fishing and boating activities, Picnicking areas, Wildlife viewing, Scenic vistas |
Understanding Airbnb License Requirements & STR Laws in Madras (2025)
While Madras, Oregon, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Madras to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Madras (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Madrasbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Ride, rest, repeat. Mountains Galore
Entire Place • 3 bedrooms
Stunning Hillside Retreat w/ Panoramic Views, Pet
Entire Place • 3 bedrooms
Experience Serenity w/ Mountain Views & Home Gym
Entire Place • 3 bedrooms
Newly Remodeled 2BR Retreat with Private Backyard!
Entire Place • 2 bedrooms
Madras Oak House
Entire Place • 2 bedrooms
Lake Simtustus Resort-B13 Tiny Home
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Madras (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Madras based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Mt Hood | 7 | $91,700 | 25 | 4.15/5.0 |
| Brett And Karen | 3 | $77,122 | 53 | 4.97/5.0 |
| Cassaundra | 1 | $57,067 | 5 | 5.00/5.0 |
| ITrip | 1 | $48,474 | 10 | 4.90/5.0 |
| Amby | 1 | $42,616 | 35 | 4.51/5.0 |
| Patricia | 1 | $32,225 | 48 | 4.98/5.0 |
| Dan | 1 | $24,695 | 15 | 5.00/5.0 |
| Sandra | 1 | $19,851 | 79 | 4.96/5.0 |
| Host #275293540 | 1 | $16,432 | 9 | 5.00/5.0 |
| Host #70270811 | 1 | $14,466 | 66 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Madras.
Dive Deeper: Advanced Madras STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Madras. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMadras Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Madras
- The Madras Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 85.7% of the 21 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Madras, House properties are the most common (76.2%), reflecting the local real estate landscape.
- Houses represent a significant 76.2% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, apartment/condo, outdoor/unique (combined 14.4%) offer potential for unique stay experiences.
Madras Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Madras
- The dominant room capacity in Madras is 1 bedroom listings, making up 42.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 76.2% of the active Airbnb listings in Madras, indicating a high concentration in these sizes.
Madras Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Madras
- The most common guest capacity trend in Madras vacation rentals is listings accommodating 6 guests (28.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 2 guests dominate the Madras STR market, accounting for 52.4% of listings.
- 42.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Madras.
- On average, properties in Madras are equipped to host 4.5 guests.
Madras Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Madras
- The most common availability pattern in Madras falls within the 271-366 days range, representing 52.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 90.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Madras (28.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 19.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Madras Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
2 listings
10.5% of total
2 Nights
8 listings
42.1% of total
3 Nights
2 listings
10.5% of total
4-6 Nights
1 listings
5.3% of total
30+ Nights
6 listings
31.6% of total
Key Insights
- The most prevalent minimum stay requirement in Madras is 2 Nights, adopted by 42.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (31.6%) caters to monthly stays (30+ nights) in Madras, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 42.1% of Madras hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 10.5% currently do.
- A 2-night minimum appears standard (42.1%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 31.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Madras.
Madras Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
6 listings
35.3% of total
Flexible
2 listings
11.8% of total
Moderate
3 listings
17.6% of total
Firm
1 listings
5.9% of total
Strict
5 listings
29.4% of total
Cancellation Policy Insights for Madras
- The prevailing Airbnb cancellation policy trend in Madras is Super Strict 30 Days, used by 35.3% of listings.
- There's a relatively balanced mix between guest-friendly (29.4%) and stricter (35.3%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Super Strict 30 Days policy to align with the 35.3% market standard in Madras.
- Regularly review your cancellation policy against competitors and market demand shifts in Madras.
Madras STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Madras
- The overall average booking lead time for vacation rentals in Madras is 63 days.
- Guests book furthest in advance for stays during October (average 146 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (88 days avg.) sees the longest lead times, while Winter (19 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (63 days) as a baseline for your pricing and availability strategy in Madras.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 146 days out to capitalize on advance planning.
- During January, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 88 days) to capture early planners.
- Monitor your own booking lead times against these Madras averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Madras (2025)
Amenity Prevalence
Amenity Insights for Madras
- Essential amenities in Madras that guests expect include: Wifi, Smoke alarm, Kitchen, Heating, TV, Dryer, Hot water, Air conditioning, Carbon monoxide alarm, Free parking on premises. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Madras: Wifi, Smoke alarm, Kitchen, Heating, TV, Dryer, Hot water, Air conditioning, Carbon monoxide alarm, Free parking on premises.
- Prioritize adding missing essentials: TV, Dryer, Hot water, Air conditioning, Carbon monoxide alarm, Free parking on premises.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Madras to stay competitive.
Madras Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Madras
- The typical guest profile for Airbnb in Madras consists of primarily domestic travelers (96%), often arriving from nearby Portland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.3% of guests.
- Key international markets include United States (96.3%) and Canada (2.2%).
- Top languages spoken are English (74.3%) followed by Spanish (12.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Portland and Beaverton.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Madras Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Mount Hood Village | 59 | $4,482 | $297.38 | 47% |
| Powell Butte | 42 | $4,280 | $367.66 | 42% |
| Clackamas County | 15 | $3,883 | $268.48 | 45% |
| Rhododendron | 205 | $3,594 | $254.52 | 47% |
| Detroit | 13 | $3,565 | $304.28 | 42% |
| McKenzie Bridge | 38 | $3,488 | $261.17 | 47% |
| Newberg | 123 | $3,397 | $271.99 | 47% |
| Sunriver | 1,161 | $3,345 | $361.58 | 34% |
| Lake Oswego | 82 | $3,274 | $236.36 | 53% |
| Oceanside | 144 | $3,226 | $280.96 | 41% |