Madras Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Oregon, United States

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Madras in 2025? Explore comprehensive Airbnb analytics for Madras, Oregon, United States to uncover income potential. This 2025 STR market report for Madras, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 24 active listings.

Whether you're considering an Airbnb investment in Madras, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Madras Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Madras Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$286
The average rental revenue earned for an occupied room per day in Madras.
Occupancy Rate(?)
34.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$21,318
Typical annual income for an Airbnb listing in Madras. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
44.6%
Strong growth (44.6%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Madras.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Madras.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
24
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Madras (2025)

Understanding the monthly revenue variations for Airbnb listings in Madras is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Madras is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Madras across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,299+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,439 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,777 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $832, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Madras

Madras Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Madras STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Madras:

  • Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 29%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Madras

Average Daily Rate (ADR) Airbnb Trends in Madras (2025)

Effective short term rental pricing strategy in Madras involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Madras typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $421+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $334 or more.
  • Typical properties (Median) charge around $198 per night.
  • Entry-level properties (Bottom 25%) earn around $124 per night.

Average Daily Rate (ADR) Trend by Month in Madras

Get Live Madras Market Intelligence 👇

Discover Madras Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in Madras (2025)

Peak Season (May, June, July)
  • Revenue averages $3,648 per month
  • Occupancy rates average 38.2%
  • Daily rates average $315
Shoulder Season
  • Revenue averages $2,644 per month
  • Occupancy maintains around 41.4%
  • Daily rates hold near $284
Low Season (January, October, November)
  • Revenue drops to average $1,808 per month
  • Occupancy decreases to average 32.0%
  • Daily rates adjust to average $274

Seasonality Insights for Madras

  • The Airbnb seasonality in Madras shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Madras's highest earning potential, with monthly revenues capable of climbing to $3,979, occupancy reaching a high of 47.5%, and ADRs peaking at $320.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,624, occupancy could drop to 30.3%, and ADRs may adjust down to $272.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Madras.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Madras seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Madras (2025)

Exploring the top neighborhoods for short-term rentals in Madras? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Sisters
Charming small town located near the gorgeous Three Sisters mountains, perfect for outdoor enthusiasts and families looking for a cozy getaway.
Three Sisters Wilderness, Sisters Outdoor Quilt Show, Sisters Coffee Company, Deschutes National Forest, Sisters Park & Recreation District
Sunriver
Popular resort community known for its outdoor recreational activities, making it an attractive destination for families and adventure seekers.
Sunriver Resort, Mount Bachelor, Deschutes River, Sunriver Nature Center, Bike paths
Bend
Nearby city known for its craft breweries, vibrant arts scene, and access to beautiful natural landscapes, appealing to both families and young adults.
Deschutes River, Smith Rock State Park, Bend Ale Trail, Downtown Bend, Pilot Butte State Scenic Viewpoint
Crater Lake National Park
National park featuring stunning views and outdoor activities year-round, attracting tourists interested in nature and adventure.
Crater Lake, Rim Drive, Cleetwood Cove Trail, Wizard Island, Visitor Center
McKenzie River
Scenic area along the McKenzie River with beautiful hikes and hot springs, popular with nature lovers and outdoor enthusiasts.
McKenzie River Trail, Tamolitch Blue Pool, Belknap Hot Springs, McKenzie Bridge, Trail of the Molten Land
Lakeview
Quaint town with beautiful lakes and outdoor activities, ideal for those seeking tranquility and nature experiences.
Goose Lake, Lakeview Hot Springs, Fremont National Forest, Lake County Museum, Hunting and fishing spots
Discover Paradise
Enclave with unique offerings of privacy and tranquility, perfect for couples or solo travelers looking for a peaceful retreat.
Private cabins, Local hiking trails, Wildlife viewing, Starry night skies, Nearby lakes and rivers
Prineville Reservoir
Great spot for water sports and fishing, attracting families and outdoor enthusiasts during the summer months.
Prineville Reservoir State Park, Fishing and boating activities, Picnicking areas, Wildlife viewing, Scenic vistas

Understanding Airbnb License Requirements & STR Laws in Madras (2025)

While Madras, Oregon, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Madras to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Madras (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Madrasbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Stunning Hillside Retreat w/ Panoramic Views, Pet

Stunning Hillside Retreat w/ Panoramic Views, Pet

Entire Place • 3 bedrooms

$86,587
Revenue
61.1%
Occupancy
$381.15
Daily Rate
Solar Eclipse 2017 Rental in Madras, OR

Solar Eclipse 2017 Rental in Madras, OR

Entire Place • 5 bedrooms

$46,791
Revenue
18.8%
Occupancy
$1869.05
Daily Rate
Two Updated Units, Entire Duplex, 4BR, Sleeps 12

Two Updated Units, Entire Duplex, 4BR, Sleeps 12

Entire Place • 4 bedrooms

$38,506
Revenue
57.8%
Occupancy
$335.87
Daily Rate
Ride, rest, repeat. Mountains Galore

Ride, rest, repeat. Mountains Galore

Entire Place • 3 bedrooms

$36,149
Revenue
35.7%
Occupancy
$230.92
Daily Rate
Experience Serenity w/ Mountain Views & Home Gym

Experience Serenity w/ Mountain Views & Home Gym

Entire Place • 3 bedrooms

$35,297
Revenue
39.5%
Occupancy
$236.21
Daily Rate
Lake Simtustus Resort-B13 Tiny Home

Lake Simtustus Resort-B13 Tiny Home

Entire Place • 1 bedroom

$35,141
Revenue
31.4%
Occupancy
$323.94
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Madras (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Madras based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Mt Hood7$106,818274.82/5.0
Brett And Karen3$92,400794.97/5.0
I Trip1$86,587184.67/5.0
Megan1$46,7911Not Rated
Cassaundra1$36,14965.00/5.0
Amby1$35,297544.56/5.0
Patricia1$29,794564.98/5.0
Sandra1$21,284794.96/5.0
Dan1$21,071205.00/5.0
Teresa3$15,221394.80/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Madras.

Dive Deeper: Advanced Madras STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Madras. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Madras Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Madras

  • The Madras Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 75% of the 24 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Madras, House properties are the most common (83.3%), reflecting the local real estate landscape.
  • Houses represent a significant 83.3% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, apartment/condo, others, outdoor/unique (combined 16.8%) offer potential for unique stay experiences.

Madras Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Madras

  • The dominant room capacity in Madras is 1 bedroom listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 58.3% of the active Airbnb listings in Madras, indicating a high concentration in these sizes.
  • A significant 29.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Madras.

Madras Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Madras

  • The most common guest capacity trend in Madras vacation rentals is listings accommodating 6 guests (25%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 8+ guests dominate the Madras STR market, accounting for 41.7% of listings.
  • 41.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Madras.
  • On average, properties in Madras are equipped to host 4.2 guests.

Madras Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Madras

  • The most common availability pattern in Madras falls within the 271-366 days range, representing 54.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 91.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Madras (37.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 8.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Madras Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (21.7%)

1 Night

5 listings

21.7% of total

2 Nights (26.1%)

2 Nights

6 listings

26.1% of total

3 Nights (13%)

3 Nights

3 listings

13% of total

4-6 Nights (4.3%)

4-6 Nights

1 listings

4.3% of total

7-29 Nights (4.3%)

7-29 Nights

1 listings

4.3% of total

30+ Nights (30.4%)

30+ Nights

7 listings

30.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Madras is 30+ Nights, adopted by 30.4% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (30.4%) caters to monthly stays (30+ nights) in Madras, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 30.4% of Madras hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 21.7% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 30.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Madras.

Madras Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (30.4%)

Super Strict 30 Days

7 listings

30.4% of total

Flexible (26.1%)

Flexible

6 listings

26.1% of total

Moderate (13%)

Moderate

3 listings

13% of total

Firm (8.7%)

Firm

2 listings

8.7% of total

Strict (21.7%)

Strict

5 listings

21.7% of total

Cancellation Policy Insights for Madras

  • The prevailing Airbnb cancellation policy trend in Madras is Super Strict 30 Days, used by 30.4% of listings.
  • There's a relatively balanced mix between guest-friendly (39.1%) and stricter (30.4%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Super Strict 30 Days policy to align with the 30.4% market standard in Madras.
  • Regularly review your cancellation policy against competitors and market demand shifts in Madras.

Madras STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Madras

  • The overall average booking lead time for vacation rentals in Madras is 47 days.
  • Guests book furthest in advance for stays during May (average 106 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 11 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (60 days avg.) sees the longest lead times, while Winter (13 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in Madras.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 106 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (11 days avg.).
  • Target marketing efforts for the Spring season well in advance (at least 60 days) to capture early planners.
  • Monitor your own booking lead times against these Madras averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Madras (2025)

Amenity Prevalence

Amenity Insights for Madras

  • Essential amenities in Madras that guests expect include: Kitchen, Wifi, Smoke alarm, Free parking on premises, Washer, Fire extinguisher, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Carbon monoxide alarm, Air conditioning, TV are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Madras: Kitchen, Wifi, Smoke alarm, Free parking on premises, Washer, Fire extinguisher, Heating.
  • Prioritize adding missing essentials: Free parking on premises, Washer, Fire extinguisher, Heating.
  • Consider adding popular differentiators like Carbon monoxide alarm or Air conditioning to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Madras to stay competitive.

Madras Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Madras

  • The typical guest profile for Airbnb in Madras consists of primarily domestic travelers (98%), often arriving from nearby Portland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 97.6% of guests.
  • Key international markets include United States (97.6%) and Canada (1.6%).
  • Top languages spoken are English (85.2%) followed by Spanish (7.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Portland and Beaverton.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Madras Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Mount Hood Village67$4,469$317.8046%
Clackamas County16$4,428$303.8945%
Rhododendron216$3,395$277.3344%
Powell Butte46$3,331$418.0634%
Underwood22$3,127$251.3052%
McKenzie Bridge41$3,101$270.3744%
Mount Hood10$2,945$342.6637%
Newberg130$2,934$269.2745%
Sunriver1,253$2,891$380.9831%
Hood River216$2,889$327.9441%

Maximize Your Airbnb Income in Madras

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights