Lake Oswego Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Oregon, United States
Is Airbnb profitable in Lake Oswego in 2025? Explore comprehensive Airbnb analytics for Lake Oswego, Oregon, United States to uncover income potential. This 2025 STR market report for Lake Oswego, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 82 active listings.
Whether you're considering an Airbnb investment in Lake Oswego, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Lake Oswego Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Lake Oswego Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Lake Oswego (2025)
Understanding the monthly revenue variations for Airbnb listings in Lake Oswego is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Lake Oswego is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Lake Oswego across different performance tiers:
- Best-in-class properties (Top 10%) achieve $8,706+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,017 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,787 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,647, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Lake Oswego
Lake Oswego Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Lake Oswego STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Lake Oswego:
- Best-in-class properties (Top 10%) achieve 88%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 78% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 58%.
- Entry-level properties (Bottom 25%) average 34% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Lake Oswego
Average Daily Rate (ADR) Airbnb Trends in Lake Oswego (2025)
Effective short term rental pricing strategy in Lake Oswego involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Lake Oswego typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $446+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $288 or more.
- Typical properties (Median) charge around $153 per night.
- Entry-level properties (Bottom 25%) earn around $92 per night.
Average Daily Rate (ADR) Trend by Month in Lake Oswego
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Airbnb Seasonality Analysis & Trends in Lake Oswego (2025)
Peak Season (August, July, June)
- Revenue averages $5,817 per month
- Occupancy rates average 66.8%
- Daily rates average $239
Shoulder Season
- Revenue averages $4,310 per month
- Occupancy maintains around 55.0%
- Daily rates hold near $234
Low Season (January, February, March)
- Revenue drops to average $2,709 per month
- Occupancy decreases to average 43.3%
- Daily rates adjust to average $232
Seasonality Insights for Lake Oswego
- The Airbnb seasonality in Lake Oswego shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Lake Oswego's highest earning potential, with monthly revenues capable of climbing to $5,933, occupancy reaching a high of 69.6%, and ADRs peaking at $245.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,370, occupancy could drop to 41.6%, and ADRs may adjust down to $227.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Lake Oswego.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Lake Oswego seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Lake Oswego (2025)
Exploring the top neighborhoods for short-term rentals in Lake Oswego? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Grove | A charming neighborhood known for its proximity to the lake and shopping areas. It features a tight-knit community feel and is popular with families and vacationers seeking a relaxed atmosphere. | Lake Grove Park, Bridgeport Village, Tualatin River, Cedar Hills Crossing |
| Oswego Lake | Known for its stunning views and access to water activities, this area attracts visitors looking for a peaceful retreat. The lake itself is a big draw for boating and swimming enthusiasts. | Oswego Lake, George Rogers Park, Lake Oswego Public Library, Lake Oswego City Hall |
| Downtown Lake Oswego | The heart of the city that combines a vibrant atmosphere with boutique shops, restaurants, and community events. It's a hotspot for tourists looking to explore culture and local cuisine. | Lake Oswego Farmers' Market, Millennium Plaza Park, Lakewood Theatre Company, Oswego Hills Vineyard and Winery |
| Palisades | A residential area offering larger properties and scenic views of the lake. It's ideal for guests seeking spacious accommodations and tranquility away from the urban hustle. | Palisades Park, Lake Oswego Golf Course, Palisades Village |
| Forest Hills | Characterized by its tree-lined streets and parks, this neighborhood is perfect for families and outdoor enthusiasts who enjoy nature, walking trails, and community parks. | Forest Hills Park, Tryon Creek State Natural Area, Cedar Grove Park |
| Westlake | A family-friendly neighborhood with great schools and parks, attracting families and long-term stays. Great access to area amenities and recreational activities. | Westlake Park, Westlake Swim Park, The Village at Westlake |
| South Shore | Close to scenic beauty with a peaceful environment, this area attracts guests looking for a nature-focused stay with easy lake access. | South Shore Park, Lake Oswego Paddleboard and Kayak Rentals, Pioneer Park |
| Lakeview | A quieter neighborhood that provides a suburban feel with easy access to the lake and nearby parks. Ideal for those looking for a peaceful getaway while still being near local attractions. | Lakeview Park, Lakewood Bay, local cafes and shops |
Understanding Airbnb License Requirements & STR Laws in Lake Oswego (2025)
While Lake Oswego, Oregon, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Lake Oswego to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Lake Oswego (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Lake Oswegobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Lake Oswego Modern Home
Entire Place • 4 bedrooms
Luxury Estate for Executive or Wellness Retreat
Entire Place • 7 bedrooms
Lake Oswego Luxury 9 or 10 Bedrooms 9 or 10 Baths
Entire Place • 10 bedrooms
High End Lake Oswego Estate Home
Entire Place • 4 bedrooms
Upscale Luxury and quiet new home in Lake Oswego
Entire Place • 2 bedrooms
Treetop Retreat
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Lake Oswego (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Lake Oswego based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Lily | 2 | $357,520 | 34 | 4.79/5.0 |
| Jenny | 1 | $283,413 | 21 | 5.00/5.0 |
| Rod | 2 | $236,116 | 88 | 5.00/5.0 |
| Mac | 1 | $176,859 | 73 | 4.95/5.0 |
| Evolve | 3 | $120,070 | 47 | 3.21/5.0 |
| Kristy | 3 | $111,936 | 17 | 4.93/5.0 |
| Teri | 6 | $96,772 | 542 | 4.65/5.0 |
| Arya | 1 | $93,231 | 38 | 4.97/5.0 |
| Katherine | 1 | $87,588 | 41 | 4.98/5.0 |
| Ruby | 1 | $73,618 | 168 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Lake Oswego.
Dive Deeper: Advanced Lake Oswego STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Lake Oswego. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLake Oswego Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Lake Oswego
- The Lake Oswego Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89% of the 82 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Lake Oswego, House properties are the most common (58.5%), reflecting the local real estate landscape.
- Houses represent a significant 58.5% portion, catering likely to families or larger groups.
- The presence of 7.3% Hotel/Boutique listings indicates integration with traditional hospitality.
Lake Oswego Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Lake Oswego
- The dominant room capacity in Lake Oswego is 1 bedroom listings, making up 35.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 57.4% of the active Airbnb listings in Lake Oswego, indicating a high concentration in these sizes.
- A significant 32.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Lake Oswego.
Lake Oswego Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Lake Oswego
- The most common guest capacity trend in Lake Oswego vacation rentals is listings accommodating 2 guests (22%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Lake Oswego STR market, accounting for 39.1% of listings.
- 35.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Lake Oswego.
- On average, properties in Lake Oswego are equipped to host 4.0 guests.
Lake Oswego Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Lake Oswego
- The most common availability pattern in Lake Oswego falls within the 181-270 days range, representing 32.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 54.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Lake Oswego (32.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 45.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Lake Oswego Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
13 listings
16.7% of total
2 Nights
22 listings
28.2% of total
3 Nights
13 listings
16.7% of total
4-6 Nights
4 listings
5.1% of total
7-29 Nights
10 listings
12.8% of total
30+ Nights
16 listings
20.5% of total
Key Insights
- The most prevalent minimum stay requirement in Lake Oswego is 2 Nights, adopted by 28.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (20.5%) caters to monthly stays (30+ nights) in Lake Oswego, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 28.2% of Lake Oswego hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.7% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 20.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Lake Oswego.
Lake Oswego Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
3 listings
3.9% of total
Flexible
13 listings
16.9% of total
Moderate
32 listings
41.6% of total
Firm
10 listings
13% of total
Strict
19 listings
24.7% of total
Cancellation Policy Insights for Lake Oswego
- The prevailing Airbnb cancellation policy trend in Lake Oswego is Moderate, used by 41.6% of listings.
- There's a relatively balanced mix between guest-friendly (58.5%) and stricter (37.7%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 41.6% market standard in Lake Oswego.
- Regularly review your cancellation policy against competitors and market demand shifts in Lake Oswego.
Lake Oswego STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Lake Oswego
- The overall average booking lead time for vacation rentals in Lake Oswego is 42 days.
- Guests book furthest in advance for stays during July (average 71 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (60 days avg.) sees the longest lead times, while Winter (33 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Lake Oswego.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 71 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 60 days) to capture early planners.
- Monitor your own booking lead times against these Lake Oswego averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Lake Oswego (2025)
Amenity Prevalence
Amenity Insights for Lake Oswego
- Essential amenities in Lake Oswego that guests expect include: Smoke alarm, Wifi, Heating, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Carbon monoxide alarm, Kitchen, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Lake Oswego: Smoke alarm, Wifi, Heating, Free parking on premises.
- Prioritize adding missing essentials: Heating, Free parking on premises.
- Consider adding popular differentiators like Carbon monoxide alarm or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Lake Oswego to stay competitive.
Lake Oswego Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Lake Oswego
- The typical guest profile for Airbnb in Lake Oswego consists of primarily domestic travelers (95%), often arriving from nearby Portland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 95.3% of guests.
- Key international markets include United States (95.3%) and Canada (1.2%).
- Top languages spoken are English (70.4%) followed by Spanish (10%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Portland and Seattle.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Lake Oswego Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Arch Cape | 71 | $7,731 | $465.95 | 55% |
| Manzanita | 232 | $5,351 | $341.02 | 46% |
| Dundee | 66 | $4,846 | $391.92 | 39% |
| Cannon Beach | 209 | $4,570 | $385.97 | 44% |
| Mount Hood Village | 59 | $4,482 | $297.38 | 47% |
| Warrenton | 49 | $4,395 | $309.93 | 51% |
| Powell Butte | 42 | $4,280 | $367.66 | 42% |
| Nehalem | 83 | $4,099 | $303.83 | 46% |
| Cloverdale | 63 | $3,926 | $309.80 | 43% |
| Clackamas County | 15 | $3,883 | $268.48 | 45% |