Keizer Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Oregon, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Keizer in 2025? Explore comprehensive Airbnb analytics for Keizer, Oregon, United States to uncover income potential. This 2025 STR market report for Keizer, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 33 active listings.

Whether you're considering an Airbnb investment in Keizer, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Keizer Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Keizer Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$192
The average rental revenue earned for an occupied room per day in Keizer.
Occupancy Rate(?)
51.1%
High demand. Good booking frequency.
Median Annual Revenue(?)
$31,331
Typical annual income for an Airbnb listing in Keizer. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-8.7%
Slight decrease (-8.7%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Keizer.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Keizer.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
33
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Keizer (2025)

Understanding the monthly revenue variations for Airbnb listings in Keizer is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Keizer is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Keizer across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,826+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,197 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,812 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,244, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Keizer

Keizer Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Keizer STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Keizer:

  • Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 48%.
  • Entry-level properties (Bottom 25%) average 32% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Keizer

Average Daily Rate (ADR) Airbnb Trends in Keizer (2025)

Effective short term rental pricing strategy in Keizer involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Keizer typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $279+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $224 or more.
  • Typical properties (Median) charge around $166 per night.
  • Entry-level properties (Bottom 25%) earn around $106 per night.

Average Daily Rate (ADR) Trend by Month in Keizer

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Airbnb Seasonality Analysis & Trends in Keizer (2025)

Peak Season (July, August, June)
  • Revenue averages $4,054 per month
  • Occupancy rates average 60.9%
  • Daily rates average $190
Shoulder Season
  • Revenue averages $3,012 per month
  • Occupancy maintains around 49.0%
  • Daily rates hold near $183
Low Season (January, February, March)
  • Revenue drops to average $2,019 per month
  • Occupancy decreases to average 39.8%
  • Daily rates adjust to average $169

Seasonality Insights for Keizer

  • The Airbnb seasonality in Keizer shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Keizer's highest earning potential, with monthly revenues capable of climbing to $4,593, occupancy reaching a high of 69.9%, and ADRs peaking at $191.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,891, occupancy could drop to 33.9%, and ADRs may adjust down to $166.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Keizer.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Keizer seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Keizer (2025)

Exploring the top neighborhoods for short-term rentals in Keizer? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Keizer/Salem
Close proximity to Salem, Oregon's capital, makes this area appealing for business travelers and tourists interested in history and government. The area features parks and outdoor activities.
Salem Capitol Building, Bush's Pasture Park, Oregon State Fairgrounds, Minto-Brown Island Park, Salem Riverfront Park
Keizer Station
A vibrant area featuring dining, shopping, and entertainment. Ideal for travelers looking for a mix of leisure and convenience with mall access and various eateries nearby.
Keizer Station Shopping Center, Woodland Park, Riverfront Park, Keizer Heritage Community Center, Riverside Golf Club
Singing Woods
A quiet residential area known for its parks and family-friendly atmosphere, it attracts those looking for a peaceful stay while still being close to city amenities.
Singing Woods Park, Keizer Community Center, Kroc Center, Willamette Valley Vineyards
Clear Lake
A scenic area known for outdoor recreational activities and natural beauty, perfect for guests who enjoy nature and landscapes.
Clear Lake, Willamette National Forest, Cascades Loop, Santiam River, Fishing and boating areas
Country Glen
An inviting neighborhood close to parks and schools, providing a comfortable space for families visiting the area for events or vacations.
Country Glen Park, City View Park, Nearby shopping and dining options, Keizer Rapids Park
Riverbend
Situated along the river, Riverbend offers a serene environment perfect for those looking to relax and enjoy nature, with recreational activities available.
Willamette River, Riverbend Park, Fishing spots, Walking trails, Kayaking opportunities
Chemawa
This area is known for its community events and family-friendly vibe, making it suitable for visitors looking for an engaging local experience.
Chemawa Indian School, Nearby parks, Festival events, Local markets
The Willows
A green and peaceful neighborhood popular among families, with parks and facilities attracting visitors looking for an easy stay in a tranquil environment.
The Willows Park, Parks and playgrounds, Nearby cafes and shops, Family-friendly local events

Understanding Airbnb License Requirements & STR Laws in Keizer (2025)

While Keizer, Oregon, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Keizer to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Keizer (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Keizerbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Trendy Willamette Valley Home - Great Location !

Trendy Willamette Valley Home - Great Location !

Entire Place • 3 bedrooms

$79,718
Revenue
70.0%
Occupancy
$294.73
Daily Rate
The River Retreat

The River Retreat

Entire Place • 5 bedrooms

$57,144
Revenue
39.2%
Occupancy
$536.52
Daily Rate
Beautiful Modern Farmhouse

Beautiful Modern Farmhouse

Entire Place • 4 bedrooms

$53,596
Revenue
60.7%
Occupancy
$218.15
Daily Rate
Keizer Meadows Estate 🌾 (Near In N Out)

Keizer Meadows Estate 🌾 (Near In N Out)

Entire Place • 4 bedrooms

$50,028
Revenue
51.5%
Occupancy
$248.74
Daily Rate
Cozy home in the Willamette Valley Wine Country

Cozy home in the Willamette Valley Wine Country

Entire Place • 4 bedrooms

$48,914
Revenue
55.0%
Occupancy
$234.97
Daily Rate
Comforting, Quiet, Solar Pwr Home in Keizer Exurbs

Comforting, Quiet, Solar Pwr Home in Keizer Exurbs

Entire Place • 2 bedrooms

$48,539
Revenue
66.5%
Occupancy
$200.90
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Keizer (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Keizer based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Roger4$137,0271323.72/5.0
Roddy3$99,2915064.90/5.0
Manny1$79,7181254.91/5.0
Maryanne1$57,1441054.73/5.0
Honeylet1$53,596404.90/5.0
Dean & Christina1$48,914974.84/5.0
Arthur1$44,477414.88/5.0
Meloni1$44,1381154.97/5.0
Miguel1$43,104154.80/5.0
Rishel1$42,631614.80/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Keizer.

Dive Deeper: Advanced Keizer STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Keizer. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Keizer Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Keizer

  • The Keizer Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87.9% of the 33 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Keizer, House properties are the most common (66.7%), reflecting the local real estate landscape.
  • Houses represent a significant 66.7% portion, catering likely to families or larger groups.
  • The presence of 9.1% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 3.0%) offer potential for unique stay experiences.

Keizer Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Keizer

  • The dominant room capacity in Keizer is 3 bedrooms listings, making up 27.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 1 bedroom properties represent 54.6% of the active Airbnb listings in Keizer, indicating a high concentration in these sizes.
  • A significant 48.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Keizer.

Keizer Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Keizer

  • The most common guest capacity trend in Keizer vacation rentals is listings accommodating 8+ guests (33.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Keizer STR market, accounting for 48.5% of listings.
  • 51.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Keizer.
  • On average, properties in Keizer are equipped to host 5.2 guests.

Keizer Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Keizer

  • The most common availability pattern in Keizer falls within the 181-270 days range, representing 42.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 60.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Keizer (42.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 42.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Keizer Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (28.1%)

1 Night

9 listings

28.1% of total

2 Nights (43.8%)

2 Nights

14 listings

43.8% of total

3 Nights (6.3%)

3 Nights

2 listings

6.3% of total

7-29 Nights (9.4%)

7-29 Nights

3 listings

9.4% of total

30+ Nights (12.5%)

30+ Nights

4 listings

12.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Keizer is 2 Nights, adopted by 43.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (71.9%) of the Keizer Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (12.5%) caters to monthly stays (30+ nights) in Keizer, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 43.8% of Keizer hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 28.1% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 12.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Keizer.

Keizer Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (15.6%)

Flexible

5 listings

15.6% of total

Moderate (31.3%)

Moderate

10 listings

31.3% of total

Firm (25%)

Firm

8 listings

25% of total

Strict (28.1%)

Strict

9 listings

28.1% of total

Cancellation Policy Insights for Keizer

  • The prevailing Airbnb cancellation policy trend in Keizer is Moderate, used by 31.3% of listings.
  • A majority (53.1%) of hosts in Keizer utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 31.3% market standard in Keizer.
  • Regularly review your cancellation policy against competitors and market demand shifts in Keizer.

Keizer STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Keizer

  • The overall average booking lead time for vacation rentals in Keizer is 44 days.
  • Guests book furthest in advance for stays during May (average 86 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 18 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (69 days avg.) sees the longest lead times, while Winter (22 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Keizer.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 86 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 69 days) to capture early planners.
  • Monitor your own booking lead times against these Keizer averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Keizer (2025)

Amenity Prevalence

Amenity Insights for Keizer

  • Essential amenities in Keizer that guests expect include: Heating, Smoke alarm, Hot water, Wifi, Air conditioning, Dishes and silverware, Coffee maker, Microwave. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises, TV are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Keizer: Heating, Smoke alarm, Hot water, Wifi, Air conditioning, Dishes and silverware, Coffee maker, Microwave.
  • Prioritize adding missing essentials: Air conditioning, Dishes and silverware, Coffee maker, Microwave.
  • Consider adding popular differentiators like Free parking on premises or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Keizer to stay competitive.

Keizer Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Keizer

  • The typical guest profile for Airbnb in Keizer consists of primarily domestic travelers (96%), often arriving from nearby Bend, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 96.2% of guests.
  • Key international markets include United States (96.2%) and Canada (1.7%).
  • Top languages spoken are English (71%) followed by Spanish (13.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Bend and Seattle.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Keizer Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Arch Cape71$7,731$465.9555%
Manzanita232$5,351$341.0246%
South Beach12$5,286$334.5051%
Seal Rock38$4,847$347.1051%
Dundee66$4,846$391.9239%
Cannon Beach209$4,570$385.9744%
Warrenton49$4,395$309.9351%
Lincoln Beach28$4,183$308.9846%
Nehalem83$4,099$303.8346%
Yachats169$4,021$252.9450%

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