Douglas County Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Oregon, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Douglas County in 2025? Explore comprehensive Airbnb analytics for Douglas County, Oregon, United States to uncover income potential. This 2025 STR market report for Douglas County, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 17 active listings.

Whether you're considering an Airbnb investment in Douglas County, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Douglas County Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Douglas County Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$182
The average rental revenue earned for an occupied room per day in Douglas County.
Occupancy Rate(?)
45.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$24,802
Typical annual income for an Airbnb listing in Douglas County. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-32.1%
Significant decrease (-32.1%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Douglas County.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Douglas County.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
17
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Douglas County (2025)

Understanding the monthly revenue variations for Airbnb listings in Douglas County is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Douglas County is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Douglas County across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,575+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,948 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,036 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,423, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Douglas County

Douglas County Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Douglas County STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Douglas County:

  • Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 42%.
  • Entry-level properties (Bottom 25%) average 30% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Douglas County

Average Daily Rate (ADR) Airbnb Trends in Douglas County (2025)

Effective short term rental pricing strategy in Douglas County involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Douglas County typically peaks in July and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $275+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $189 or more.
  • Typical properties (Median) charge around $163 per night.
  • Entry-level properties (Bottom 25%) earn around $139 per night.

Average Daily Rate (ADR) Trend by Month in Douglas County

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Airbnb Seasonality Analysis & Trends in Douglas County (2025)

Peak Season (July, August, June)
  • Revenue averages $4,200 per month
  • Occupancy rates average 75.5%
  • Daily rates average $194
Shoulder Season
  • Revenue averages $1,935 per month
  • Occupancy maintains around 40.5%
  • Daily rates hold near $180
Low Season (January, February, March)
  • Revenue drops to average $1,022 per month
  • Occupancy decreases to average 22.4%
  • Daily rates adjust to average $170

Seasonality Insights for Douglas County

  • The Airbnb seasonality in Douglas County shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Douglas County's highest earning potential, with monthly revenues capable of climbing to $4,732, occupancy reaching a high of 79.4%, and ADRs peaking at $197.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $920, occupancy could drop to 22.1%, and ADRs may adjust down to $169.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Douglas County.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Douglas County seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Douglas County (2025)

Exploring the top neighborhoods for short-term rentals in Douglas County? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Roseburg
The largest city in Douglas County with access to shopping, dining, and recreational activities. A great base for exploring the surrounding natural beauty and outdoor activities.
Douglas County Museum, Umpqua River, John Wayne Cafe, Stewart Park, Local wineries
Winchester Bay
A picturesque coastal town with stunning views of the ocean and recreational opportunities. Popular for fishing, crabbing, and beach activities, making it ideal for beach vacation rentals.
Winchester Bay Lighthouse, Oregon Dunes National Recreation Area, Umpqua River Estuary, local seafood markets, beach access
Sutherlin
A growing community that offers a peaceful atmosphere and proximity to natural attractions. Good for families and those looking to enjoy outdoor activities without the crowds.
Forman Park, Sutherlin Riverfront Trail, Barrows Landing, local farms and wineries, Mount Scott
Reedsport
Situated near the mouth of the Umpqua River, this area is popular for outdoor enthusiasts. Close to coastal attractions and known for its natural beauty and recreational opportunities.
Oregon Dunes National Recreation Area, Umpqua River, Coastal fishing, Shoreline parks, Local seafood restaurants
Canyonville
Known for its scenic views and as the location of the Seven Feathers Casino Resort. Attracts travelers seeking entertainment and natural experiences.
Seven Feathers Casino Resort, Rogue River, local hiking trails, waterfalls, cultural events
Glide
Renowned for its waterfalls and natural landscapes. Great for ecotourism and those seeking a tranquil environment for relaxation and outdoor adventures.
Toketee Falls, Cougar Dam, Umpqua National Forest, local artisan shops, hiking paths
Myrtle Creek
A small, charming town with historical significance. Offers a sense of community and is a gateway to several outdoor activities in the surrounding areas.
Myrtle Creek Historical Society, Rogue River, local parks, Quail Valley Golf Club, outdoor trails
Drain
A quiet rural town that provides a relaxing atmosphere with access to scenic views and local agriculture. Ideal for those looking to escape the hustle and bustle.
local farms, Chamberlain Creek, scenic drives, early 1900s architecture, natural beauty trails

Understanding Airbnb License Requirements & STR Laws in Douglas County (2025)

While Douglas County, Oregon, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Douglas County to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Douglas County (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Douglas Countybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Tiny Home XXL

Tiny Home XXL

Entire Place • 2 bedrooms

$45,774
Revenue
50.7%
Occupancy
$224.41
Daily Rate
Mountain Mama Lodge on the North Umpqua River

Mountain Mama Lodge on the North Umpqua River

Entire Place • N/A

$38,344
Revenue
61.0%
Occupancy
$167.43
Daily Rate
North Umpqua River King Cabin 15 Near Crater Lake

North Umpqua River King Cabin 15 Near Crater Lake

Entire Place • N/A

$36,479
Revenue
71.4%
Occupancy
$139.22
Daily Rate
North Umpqua River King Cabin 16 near Crater Lake

North Umpqua River King Cabin 16 near Crater Lake

Entire Place • N/A

$34,034
Revenue
68.1%
Occupancy
$136.72
Daily Rate
Glamping! Luxury Tent - Pioneer

Glamping! Luxury Tent - Pioneer

Entire Place • N/A

$27,322
Revenue
38.0%
Occupancy
$165.90
Daily Rate
Glamping! Luxury Tent - Prospector

Glamping! Luxury Tent - Prospector

Entire Place • N/A

$26,685
Revenue
38.2%
Occupancy
$162.92
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Douglas County (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Douglas County based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Dustin14$356,44532354.94/5.0
L.J.1$38,3444184.97/5.0
Melinda2$26,839334.83/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Douglas County.

Dive Deeper: Advanced Douglas County STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Douglas County. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Douglas County Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Douglas County

  • The Douglas County Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.2% of the 17 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Douglas County, Outdoor/Unique properties are the most common (82.4%), reflecting the local real estate landscape.
  • The presence of 11.8% Hotel/Boutique listings indicates integration with traditional hospitality.

Douglas County Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Douglas County

  • The dominant room capacity in Douglas County is 1 bedroom listings, making up 17.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 29.4% of the active Airbnb listings in Douglas County, indicating a high concentration in these sizes.
  • Listings with 3+ bedrooms (5.9%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Douglas County.

Douglas County Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Douglas County

  • The most common guest capacity trend in Douglas County vacation rentals is listings accommodating 3 guests (35.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 3 guests and 4 guests dominate the Douglas County STR market, accounting for 58.8% of listings.
  • 29.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Douglas County.
  • On average, properties in Douglas County are equipped to host 4.4 guests.

Douglas County Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Douglas County

  • The most common availability pattern in Douglas County falls within the 181-270 days range, representing 52.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 70.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Douglas County (58.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 29.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Douglas County Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (100%)

1 Night

17 listings

100% of total

Key Insights

  • The most prevalent minimum stay requirement in Douglas County is 1 Night, adopted by 100% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (100.0%) of the Douglas County Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 100% of Douglas County hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Douglas County.

Douglas County Airbnb Cancellation Policy Trends Analysis (2025)

Moderate (11.8%)

Moderate

2 listings

11.8% of total

Firm (5.9%)

Firm

1 listings

5.9% of total

Strict (82.4%)

Strict

14 listings

82.4% of total

Cancellation Policy Insights for Douglas County

  • The prevailing Airbnb cancellation policy trend in Douglas County is Strict, used by 82.4% of listings.
  • A majority (88.3%) of hosts in Douglas County utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 82.4% market standard in Douglas County.
  • With 82.4% using Strict terms, this is a viable option in Douglas County, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Douglas County.

Douglas County STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Douglas County

  • The overall average booking lead time for vacation rentals in Douglas County is 63 days.
  • Guests book furthest in advance for stays during June (average 118 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (107 days avg.) sees the longest lead times, while Winter (32 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (63 days) as a baseline for your pricing and availability strategy in Douglas County.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 118 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 107 days) to capture early planners.
  • Monitor your own booking lead times against these Douglas County averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Douglas County (2025)

Amenity Prevalence

Amenity Insights for Douglas County

  • Essential amenities in Douglas County that guests expect include: Coffee maker, Free parking on premises, Shampoo, Fire extinguisher, Smoke alarm, Essentials, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Outdoor dining area, BBQ grill, Patio or balcony are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Douglas County: Coffee maker, Free parking on premises, Shampoo, Fire extinguisher, Smoke alarm, Essentials, Heating.
  • Consider adding popular differentiators like Outdoor dining area or BBQ grill to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Douglas County to stay competitive.

Douglas County Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Douglas County

  • The typical guest profile for Airbnb in Douglas County consists of primarily domestic travelers (90%), often arriving from nearby Portland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 89.7% of guests.
  • Key international markets include United States (89.7%) and United Kingdom (1.3%).
  • Top languages spoken are English (65.7%) followed by Spanish (11.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Portland and Los Angeles.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Douglas County Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Powell Butte42$4,280$367.6642%
Fort Klamath10$3,616$277.7351%
Detroit13$3,565$304.2842%
McKenzie Bridge38$3,488$261.1747%
Sunriver1,161$3,345$361.5834%
Dallas10$3,030$171.1452%
Bend1,754$3,006$241.4948%
Sisters254$3,002$297.7438%
Lane County21$3,001$192.5953%
Vida14$2,921$276.0242%

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