Airbnb Market Analytics, Statistics and Data in Brookings, Oregon, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Brookings? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Brookings:
How much do Airbnb hosts make on average per month in Brookings?
The short-term rental market in Brookings shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $3,779 per month
- Strong performing properties (top 25%) make $6,032 or more
- Best-in-class properties (top 10%) achieve $8,247+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,963
Revenue Variations by Month
Occupancy Rates Throughout the Year in Brookings
The market in Brookings shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 52% occupancy rates
- Strong performing properties (top 25%) achieve 71% or higher
- Best-in-class properties (top 10%) reach 83%+occupancy
- Entry-level properties (bottom 25%) average around 25%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Brookings
Daily rates in Brookings vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $211 per night
- Strong performing properties (top 25%) secure $277 or more
- Best-in-class properties (top 10%) pull in $372+ per night
- Entry-level properties (bottom 25%) earn around $160
Daily Rate Variations by Month
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Seasonality patterns in Brookings
Peak Season (June, July, August)
- Revenue peaks at $6093.41 per month
- Occupancy rates reach 65.64%
- Daily rates average $264.38
Shoulder Season
- Revenue averages $4370.64 per month
- Occupancy maintains 49.02%
- Daily rates hold at $242.32
Low Season (December, November, January)
- Revenue drops to $2316.43 per month
- Occupancy decreases to 32.55%
- Daily rates adjust to $225.66
Is it still profitable to do Airbnb in Brookings in 2025?
Yes! Brookings demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 49% and strong monthly revenue averaging $4371 and The market's 131 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Brookings
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Brookings Harbor | A picturesque harbor town located on the Southern Oregon coast, ideal for travelers seeking a combination of natural beauty and small-town charm. | Brookings Harbor, Chetco Point Park, Azalea Park, Lone Ranch Beach, Siskiyou National Forest |
| Harris Beach State Park | Famous for its stunning coastal views, tide pools, and sandy beaches. Popular among nature lovers and beachgoers. | Harris Beach, Tide pools, Hiking trails, Beautiful rocky coastline |
| Chetco River | Perfect for outdoor enthusiasts with opportunities for fishing, kayaking, and hiking in the surrounding wilderness. | Chetco River, Fishing spots, Kayaking, Hiking trails |
| Downtown Brookings | Offers local shops, restaurants, and a friendly atmosphere, appealing to visitors who enjoy a community-centric vibe. | Local boutiques, Restaurants, Cafes, Art galleries |
| Oregon Coast Trail | A scenic trail along the coast that attracts hikers and nature lovers looking to explore the beautiful Oregon coastline. | Hiking, Ocean views, Wildlife spotting |
| Jedediah Smith Redwoods State Park | Home to some of the tallest trees in the world, this park draws visitors seeking peace and natural beauty. | Redwood trees, Walking trails, Nature viewing, Picnicking |
| Brookings Beach | A small but beautiful beach area perfect for sunbathing, swimming, and exploring tide pools, ideal for families. | Swimming, Beachcombing, Relaxing |
| Whaleshead Beach | Known for its unique rock formations and scenic views, this beach is a favorite among photographers and nature enthusiasts. | Beach access, Photography, Walking trails, Scenic views |
Do you need a license for Airbnb in Brookings?
We recommend checking directly with Brookings's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (4% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Brookings
Beachfront luxury
Entire Place • 4 bedrooms
ABBA Beach House-Stunning Oceanfront Beach Home!
Entire Place • 4 bedrooms
Ocean Mist Beach House-Private Beach Path & SPA
Entire Place • 3 bedrooms
3300 sq ft Family House, Close to Beach and Town
Entire Place • 6 bedrooms
Beach Farmhouse on the River + Hot Tub
Entire Place • 4 bedrooms
Coastal Getaway
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Brookings
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Barbara And Patrick | 9 | $572,810 | 1381 | 4.93/5.0 |
| Premier Ocean Properties | 15 | $536,431 | 601 | 4.74/5.0 |
| Vacasa Oregon | 21 | $510,473 | 164 | 3.86/5.0 |
| Holly | 6 | $351,313 | 376 | 4.90/5.0 |
| Evolve | 6 | $299,708 | 362 | 4.55/5.0 |
| Zoe | 4 | $275,231 | 71 | 4.80/5.0 |
| Jonathan | 2 | $163,805 | 299 | 4.92/5.0 |
| Pat | 1 | $157,348 | 91 | 4.97/5.0 |
| Clare | 1 | $153,209 | 103 | 4.98/5.0 |
| Emily | 1 | $146,429 | 34 | 4.97/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Brookings
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (92.4%), with house and outdoor & mobile properties comprising 72.5% of inventory
- Strong specialty sector (23.7%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in unique stays segments (0.8% combined)
Room Capacity Distribution
Analysis of 131 properties in Brookings shows that 1 bedroom properties are most prevalent, making up 31.3% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 56.5% of all listings.
Key Insights
- Most common: 1 bedroom (31.3%)
- Least common: 5+ bedrooms (4.6%)
- Market concentration: 56.5% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 131 properties in Brookings reveals that 4 guests properties dominate the market, representing 29.8% of all listings. The average property accommodates 4.8 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 8+ guests make up 48.9% of the market.
Key Insights
- Most common capacity: 4 guests (29.8% of market)
- Least common capacity: 5 guests (3.8% of market)
- Average guest capacity: 4.8 guests per property
- Market concentration: 48.9% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 131 properties in Brookings, the most common availability pattern is 181-270 days (38.2% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (40.5% of properties).
Key Insights
- Most common availability window: 181-270 days (38.2%)
- Most common booking duration: 91-180 days (40.5%)
- Properties with high availability (180+ days): 58.0%
- Properties with long-term bookings (180+ days): 42.7%
Minimum Stay Distributions
1 Night
38 listings
31.4% of total
2 Nights
56 listings
46.3% of total
3 Nights
13 listings
10.7% of total
4-6 Nights
2 listings
1.7% of total
30+ Nights
12 listings
9.9% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 77.7%
- Mid-length stays (4-6 nights) represent 1.7% of listings
- Monthly+ stays (9.9%) suggest a stable extended-stay market
- High market flexibility with 88.4% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
6 listings
5% of total
Super Strict 60 Days
1 listings
0.8% of total
Flexible
11 listings
9.2% of total
Moderate
44 listings
36.7% of total
Firm
35 listings
29.2% of total
Strict
23 listings
19.2% of total
Key Insights
- Moderate is the preferred policy at 36.7% of listings
- The market shows a balanced distribution between guest-friendly (45.9%) and strict (48.4%) policies
- Strong market consensus around Moderate policies
- Super Strict 60 Days policies are least common at 0.8% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Moderate policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, Aug, averaging 78 days
- Shortest booking windows are in Apr, Feb, Jan, averaging 36 days
- Summer shows the longest average booking window at 78 days, while Winter has the shortest at 39 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 78 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Apr-Jan when lead times are shortest
Popular Airbnb Amenities in Brookings
Below is the distribution of amenities across listings in Brookings:
Traveler Demographics
Key Insights
- Domestic travelers make up 95% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (1.6%) and United Kingdom (0.8%)
- English is the top language at 81.1%, followed by Spanish (11.4%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 7.4%
Recommendations
- Target marketing campaigns for Portland and Medford markets
- Develop localized content for Canada and United Kingdom
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Brookings. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Bandon | 145 | $4,499 | $343.07 | 45% |
| Trinidad | 132 | $4,477 | $302.04 | 51% |
| Langlois | 15 | $4,025 | $349.15 | 46% |
| Harbor | 28 | $3,731 | $238.42 | 51% |
| Smith River | 72 | $3,727 | $249.52 | 47% |
| Port Orford | 51 | $3,529 | $265.85 | 47% |
| Dunes City | 34 | $3,460 | $258.04 | 48% |
| Crescent City | 228 | $3,233 | $207.13 | 54% |
| Klamath | 35 | $2,898 | $192.24 | 45% |
| Orick | 20 | $2,838 | $267.44 | 33% |
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