Bend Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Oregon, United States
Is Airbnb profitable in Bend in 2025? Explore comprehensive Airbnb analytics for Bend, Oregon, United States to uncover income potential. This 2025 STR market report for Bend, based on AirROI data from April 2024 to March 2025, reveals key trends in the bustling market of 1,754 active listings.
Whether you're considering an Airbnb investment in Bend, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bend Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Bend Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Bend (2025)
Understanding the monthly revenue variations for Airbnb listings in Bend is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bend is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bend across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,533+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,996 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,027 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,633, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Bend
Bend Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Bend STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bend:
- Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 69% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 49%.
- Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Bend
Average Daily Rate (ADR) Airbnb Trends in Bend (2025)
Effective short term rental pricing strategy in Bend involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bend typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $422+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $277 or more.
- Typical properties (Median) charge around $187 per night.
- Entry-level properties (Bottom 25%) earn around $129 per night.
Average Daily Rate (ADR) Trend by Month in Bend
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Airbnb Seasonality Analysis & Trends in Bend (2025)
Peak Season (July, June, August)
- Revenue averages $5,608 per month
- Occupancy rates average 60.4%
- Daily rates average $270
Shoulder Season
- Revenue averages $3,439 per month
- Occupancy maintains around 45.6%
- Daily rates hold near $230
Low Season (January, October, November)
- Revenue drops to average $2,781 per month
- Occupancy decreases to average 41.1%
- Daily rates adjust to average $221
Seasonality Insights for Bend
- The Airbnb seasonality in Bend shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Bend's highest earning potential, with monthly revenues capable of climbing to $6,313, occupancy reaching a high of 67.1%, and ADRs peaking at $277.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,583, occupancy could drop to 39.1%, and ADRs may adjust down to $218.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bend.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Bend seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Bend (2025)
Exploring the top neighborhoods for short-term rentals in Bend? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Old Mill District | A historic area revitalized with shops, restaurants, and access to the Deschutes River. Ideal for visitors looking for a vibrant atmosphere with outdoor activities. | Deschutes River, Old Mill District shops, Les Schwab Amphitheater, The Hayden Homes Skatepark, Great American Ballpark |
| Downtown Bend | The heart of Bend with a bustling atmosphere, trendy restaurants, and local breweries. Perfect for tourists and locals seeking culture and nightlife. | Drake Park, Bend Ale Trail, Tower Theatre, Bend Community Center, Bend Farmers Market |
| Awbrey Butte | A scenic neighborhood featuring stunning views of the Cascade Mountains and Mt. Bachelor. Popular for families and those seeking a more residential atmosphere. | Awbrey Butte Nature Park, Bend Golf Club, Pine Ridge Park, Awbrey Butte Trail, Panoramic views |
| Sisters | Quaint small town 20 minutes from Bend famous for its cultural events, art galleries, and outdoor activities. Attracts visitors looking for charm and access to the Cascade Mountains. | Sisters Outdoor Quilt Walk, Sisters Art Works, Lake Creek Falls, Sisters Horse Camp, Deschutes National Forest |
| Deschutes River Trail | A beautiful trail running along the Deschutes River, ideal for outdoor enthusiasts and those who enjoy hiking and biking. | Deschutes River, Riverfront parks, Biking and hiking paths, Access to water activities, Great scenic views |
| Sunriver | A resort community known for its outdoor recreation opportunities including golf, biking, and river sports. Great for families and outdoor enthusiasts. | Sunriver Resort, Deschutes River, Sunriver Nature Center, Biking trails, Golf courses |
| Tumalo | A small, quiet community just north of Bend known for its natural beauty and proximity to outdoor activities. Appeals to those seeking tranquility. | Deschutes National Forest, Tumalo State Park, Tumalo Falls, Proximity to Bend, Outdoor recreation opportunities |
| Bend's Westside | A popular and charming area with historic homes, local shops, and a vibrant restaurant scene, perfect for tourists who want a local experience. | Mirror Pond, Pioneer Park, The Old Mill District, Local breweries, Historic downtown shops |
Understanding Airbnb License Requirements & STR Laws in Bend (2025)
While Bend, Oregon, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bend to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 0% licensed listings)
Top Performing Airbnb Properties in Bend (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Bendbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Private 2 bedrooms suite
Entire Place • 2 bedrooms
(SW) Private entrance to suite Safer new home
Entire Place • 1 bedroom
Spectacular Luxury Lodge Hot Tub Private Lake-Bend
Entire Place • 8 bedrooms
Great Group space on Baker Pond w/6 bed - 4 bath
Entire Place • 6 bedrooms
2.5 Acres 7 BR/5BATH New single level Home
Entire Place • 7 bedrooms
Sunstone Stunner - Six Master Suites and Bunk Room
Entire Place • 7 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Bend (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Bend based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Arrived Your Vacation Rental D | 53 | $3,117,075 | 2073 | 4.32/5.0 |
| Bluebird Day | 47 | $2,896,511 | 4353 | 4.80/5.0 |
| Diana - A Stone'S Throw Bungal | 30 | $2,190,455 | 4036 | 4.92/5.0 |
| Troy | 58 | $2,059,929 | 4962 | 4.69/5.0 |
| Meredith | 115 | $2,038,681 | 1799 | 4.35/5.0 |
| Alpenglow Vacation | 34 | $1,881,133 | 2136 | 4.82/5.0 |
| Evolve | 40 | $1,610,368 | 1295 | 4.82/5.0 |
| ITrip | 31 | $1,333,052 | 861 | 4.76/5.0 |
| Sunriver Resort | 39 | $1,303,491 | 29 | 0.74/5.0 |
| Jessica | 37 | $1,295,943 | 860 | 4.44/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bend.
Dive Deeper: Advanced Bend STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bend. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBend Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Bend
- The Bend Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.2% of the 1,754 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Bend, House properties are the most common (60.2%), reflecting the local real estate landscape.
- Houses represent a significant 60.2% portion, catering likely to families or larger groups.
- The presence of 6.5% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays (combined 0.1%) offer potential for unique stay experiences.
Bend Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Bend
- The dominant room capacity in Bend is 1 bedroom listings, making up 31.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 56.4% of the active Airbnb listings in Bend, indicating a high concentration in these sizes.
- A significant 39.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bend.
Bend Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Bend
- The most common guest capacity trend in Bend vacation rentals is listings accommodating 4 guests (24.5%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Bend STR market, accounting for 49.0% of listings.
- 48.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bend.
- On average, properties in Bend are equipped to host 5.0 guests.
Bend Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Bend
- The most common availability pattern in Bend falls within the 181-270 days range, representing 32.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 63.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Bend (32%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 37.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Bend Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
268 listings
16.1% of total
2 Nights
693 listings
41.7% of total
3 Nights
124 listings
7.5% of total
4-6 Nights
36 listings
2.2% of total
7-29 Nights
85 listings
5.1% of total
30+ Nights
455 listings
27.4% of total
Key Insights
- The most prevalent minimum stay requirement in Bend is 2 Nights, adopted by 41.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (27.4%) caters to monthly stays (30+ nights) in Bend, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 41.7% of Bend hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.1% currently do.
- A 2-night minimum appears standard (41.7%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 27.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bend.
Bend Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
66 listings
4.2% of total
Non-refundable
6 listings
0.4% of total
Super Strict 60 Days
94 listings
5.9% of total
Refundable
5 listings
0.3% of total
Flexible
147 listings
9.3% of total
Moderate
295 listings
18.6% of total
Firm
418 listings
26.3% of total
Strict
557 listings
35.1% of total
Cancellation Policy Insights for Bend
- The prevailing Airbnb cancellation policy trend in Bend is Strict, used by 35.1% of listings.
- A majority (61.4%) of hosts in Bend utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 35.1% market standard in Bend.
- With 35.1% using Strict terms, this is a viable option in Bend, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Bend.
Bend STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Bend
- The overall average booking lead time for vacation rentals in Bend is 58 days.
- Guests book furthest in advance for stays during July (average 100 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 44 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (87 days avg.) sees the longest lead times, while Winter (51 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (58 days) as a baseline for your pricing and availability strategy in Bend.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 100 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 87 days) to capture early planners.
- Monitor your own booking lead times against these Bend averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Bend (2025)
Amenity Prevalence
Amenity Insights for Bend
- Essential amenities in Bend that guests expect include: Wifi, Smoke alarm, Heating, Free parking on premises, TV, Carbon monoxide alarm, Essentials. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Air conditioning, Coffee maker are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Bend: Wifi, Smoke alarm, Heating, Free parking on premises, TV, Carbon monoxide alarm, Essentials.
- Prioritize adding missing essentials: Wifi, Smoke alarm, Heating, Free parking on premises, TV, Carbon monoxide alarm, Essentials.
- Consider adding popular differentiators like Hot water or Air conditioning to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Bend to stay competitive.
Bend Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Bend
- The typical guest profile for Airbnb in Bend consists of primarily domestic travelers (97%), often arriving from nearby Portland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.0% of guests.
- Key international markets include United States (97%) and Canada (1%).
- Top languages spoken are English (75%) followed by Spanish (10.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Portland and Seattle.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Bend Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Mount Hood Village | 59 | $4,482 | $297.38 | 47% |
| Powell Butte | 42 | $4,280 | $367.66 | 42% |
| Clackamas County | 15 | $3,883 | $268.48 | 45% |
| Rhododendron | 205 | $3,594 | $254.52 | 47% |
| Detroit | 13 | $3,565 | $304.28 | 42% |
| McKenzie Bridge | 38 | $3,488 | $261.17 | 47% |
| Newberg | 123 | $3,397 | $271.99 | 47% |
| Sunriver | 1,161 | $3,345 | $361.58 | 34% |
| Lake Oswego | 82 | $3,274 | $236.36 | 53% |
| Oceanside | 144 | $3,226 | $280.96 | 41% |