McAlester Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Oklahoma, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in McAlester in 2025? Explore comprehensive Airbnb analytics for McAlester, Oklahoma, United States to uncover income potential. This 2025 STR market report for McAlester, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 47 active listings.

Whether you're considering an Airbnb investment in McAlester, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the McAlester Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key McAlester Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$152
The average rental revenue earned for an occupied room per day in McAlester.
Occupancy Rate(?)
42.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$21,172
Typical annual income for an Airbnb listing in McAlester. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-1.3%
Slight decrease (-1.3%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in McAlester.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in McAlester.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
47
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in McAlester (2025)

Understanding the monthly revenue variations for Airbnb listings in McAlester is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in McAlester is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in McAlester across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,673+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,739 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,832 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,034, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in McAlester

McAlester Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the McAlester STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in McAlester:

  • Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 38%.
  • Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in McAlester

Average Daily Rate (ADR) Airbnb Trends in McAlester (2025)

Effective short term rental pricing strategy in McAlester involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in McAlester typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $256+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $170 or more.
  • Typical properties (Median) charge around $140 per night.
  • Entry-level properties (Bottom 25%) earn around $103 per night.

Average Daily Rate (ADR) Trend by Month in McAlester

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Airbnb Seasonality Analysis & Trends in McAlester (2025)

Peak Season (May, June, April)
  • Revenue averages $2,704 per month
  • Occupancy rates average 41.2%
  • Daily rates average $171
Shoulder Season
  • Revenue averages $1,999 per month
  • Occupancy maintains around 43.9%
  • Daily rates hold near $160
Low Season (January, February, September)
  • Revenue drops to average $1,403 per month
  • Occupancy decreases to average 35.3%
  • Daily rates adjust to average $152

Seasonality Insights for McAlester

  • The Airbnb seasonality in McAlester shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases McAlester's highest earning potential, with monthly revenues capable of climbing to $2,879, occupancy reaching a high of 50.1%, and ADRs peaking at $177.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,190, occupancy could drop to 29.8%, and ADRs may adjust down to $141.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in McAlester.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these McAlester seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in McAlester (2025)

Exploring the top neighborhoods for short-term rentals in McAlester? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Historical District
Charming area with vintage architecture and a rich history. Attracts visitors interested in learning about the local culture and history of McAlester.
McAlester Mining & History Museum, The Old Depot, Theatre of the Performing Arts, Graham Park
Downtown McAlester
The vibrant heart of the city featuring shops, restaurants, and local events. Perfect for those looking to experience the local flavor and nightlife.
Krebs Heritage Museum, Briar Patch, Local restaurants and shops, McAlester Farmers Market
Krebs
Known as the "Little Italy" of Oklahoma, this area is famous for its Italian cuisine and cultural festivals. A unique draw for food lovers and cultural enthusiasts.
Italian restaurants like Pete's Place, Annual Italian Festival, Krebs Heritage Museum
Eufaula Lake
Scenic area ideal for outdoor enthusiasts, offering water activities and fishing. A great option for guests looking for a retreat close to nature.
Eufaula Lake, Sardis Lake, Fishing and boating activities, Parks and hiking trails
Checotah
Nearby town with historical significance and a quaint atmosphere. Visitors often stop through for its attractions and convenience to McAlester.
Murrell Home, Checotah Museum, Lake Eufaula State Park
Mcalester Regional Health Center area
Ideal for medical professionals and families visiting patients. Offers convenient access to health services and related amenities.
Mcalester Regional Health Center, Nearby restaurants and shops
Rural Countryside
Offers a peaceful escape from the city with stunning views and quiet surroundings, attracting guests looking for relaxation and nature.
Nature trails, Local farms, Scenic drives
Local Community Events
Home to various festivals and events throughout the year, making it a lively spot for tourists wanting to engage with local culture.
Annual festivals, Community fairs, Local food and crafts

Understanding Airbnb License Requirements & STR Laws in McAlester (2025)

While McAlester, Oklahoma, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for McAlester to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in McAlester (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in McAlesterbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Lake House With Private Pool, Hot Tub, and Dock

Lake House With Private Pool, Hot Tub, and Dock

Entire Place • 3 bedrooms

$51,531
Revenue
31.7%
Occupancy
$333.86
Daily Rate
McAlester Vacation Rental w/ Private Hot Tub

McAlester Vacation Rental w/ Private Hot Tub

Entire Place • 1 bedroom

$39,621
Revenue
68.1%
Occupancy
$140.21
Daily Rate
338 Quiet Oasis w/gleaming kitchen +fun rec room

338 Quiet Oasis w/gleaming kitchen +fun rec room

Entire Place • 4 bedrooms

$38,838
Revenue
65.1%
Occupancy
$137.63
Daily Rate
4 bedroom on the Lake – Cozy Waterfront Retreat!

4 bedroom on the Lake – Cozy Waterfront Retreat!

Entire Place • 4 bedrooms

$38,522
Revenue
36.3%
Occupancy
$265.63
Daily Rate
Modern 2 bed 2 bath cottage on a quiet street

Modern 2 bed 2 bath cottage on a quiet street

Entire Place • 2 bedrooms

$37,827
Revenue
81.0%
Occupancy
$118.58
Daily Rate
Luxury Lakeview Retreat with Hot Tub!

Luxury Lakeview Retreat with Hot Tub!

Entire Place • 1 bedroom

$34,628
Revenue
42.6%
Occupancy
$293.21
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in McAlester (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in McAlester based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Randy8$115,7184464.92/5.0
Robin4$102,2172135.00/5.0
Lance2$68,7152764.96/5.0
Kacy2$59,2211294.93/5.0
Julie1$51,531204.95/5.0
Donald, Chuck And Klara2$45,2861974.99/5.0
Colby2$42,7312184.89/5.0
Blake2$40,147914.96/5.0
Evolve1$39,621285.00/5.0
Richard1$38,522514.82/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in McAlester.

Dive Deeper: Advanced McAlester STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for McAlester. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

McAlester Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for McAlester

  • The McAlester Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 47 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in McAlester, House properties are the most common (70.2%), reflecting the local real estate landscape.
  • Houses represent a significant 70.2% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others, apartment/condo (combined 12.9%) offer potential for unique stay experiences.

McAlester Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for McAlester

  • The dominant room capacity in McAlester is 2 bedrooms listings, making up 31.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 61.7% of the active Airbnb listings in McAlester, indicating a high concentration in these sizes.
  • A significant 31.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in McAlester.

McAlester Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for McAlester

  • The most common guest capacity trend in McAlester vacation rentals is listings accommodating 4 guests (25.5%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the McAlester STR market, accounting for 48.9% of listings.
  • 40.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in McAlester.
  • On average, properties in McAlester are equipped to host 4.8 guests.

McAlester Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for McAlester

  • The most common availability pattern in McAlester falls within the 181-270 days range, representing 51.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 72.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in McAlester (46.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 31.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

McAlester Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (36.4%)

1 Night

16 listings

36.4% of total

2 Nights (45.5%)

2 Nights

20 listings

45.5% of total

7-29 Nights (4.5%)

7-29 Nights

2 listings

4.5% of total

30+ Nights (13.6%)

30+ Nights

6 listings

13.6% of total

Key Insights

  • The most prevalent minimum stay requirement in McAlester is 2 Nights, adopted by 45.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (81.9%) of the McAlester Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (13.6%) caters to monthly stays (30+ nights) in McAlester, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 45.5% of McAlester hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 13.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in McAlester.

McAlester Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (20.5%)

Flexible

9 listings

20.5% of total

Moderate (40.9%)

Moderate

18 listings

40.9% of total

Firm (25%)

Firm

11 listings

25% of total

Strict (13.6%)

Strict

6 listings

13.6% of total

Cancellation Policy Insights for McAlester

  • The prevailing Airbnb cancellation policy trend in McAlester is Moderate, used by 40.9% of listings.
  • There's a relatively balanced mix between guest-friendly (61.4%) and stricter (38.6%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 40.9% market standard in McAlester.
  • Using a Strict policy might deter some guests, as only 13.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in McAlester.

McAlester STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for McAlester

  • The overall average booking lead time for vacation rentals in McAlester is 25 days.
  • Guests book furthest in advance for stays during April (average 44 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 21 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (34 days avg.) sees the longest lead times, while Winter (24 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (25 days) as a baseline for your pricing and availability strategy in McAlester.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 44 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 34 days) to capture early planners.
  • Monitor your own booking lead times against these McAlester averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in McAlester (2025)

Amenity Prevalence

Amenity Insights for McAlester

  • Essential amenities in McAlester that guests expect include: Hot water, Smoke alarm, Air conditioning, TV, Free parking on premises, Heating, Wifi, Microwave. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Dishes and silverware, Coffee maker are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for McAlester: Hot water, Smoke alarm, Air conditioning, TV, Free parking on premises, Heating, Wifi, Microwave.
  • Prioritize adding missing essentials: TV, Free parking on premises, Heating, Wifi, Microwave.
  • Consider adding popular differentiators like Dishes and silverware or Coffee maker to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in McAlester to stay competitive.

McAlester Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for McAlester

  • The typical guest profile for Airbnb in McAlester consists of primarily domestic travelers (99%), often arriving from nearby Oklahoma City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 98.9% of guests.
  • Key international markets include United States (98.9%) and United Kingdom (0.5%).
  • Top languages spoken are English (83.2%) followed by Spanish (11%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Oklahoma City and Perkins.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the McAlester Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Anna13$5,170$298.7844%
McCurtain County78$5,102$445.8439%
Broken Bow2,448$4,754$386.9439%
Hochatown14$4,436$383.1938%
Coweta13$4,285$444.1449%
Wilburton18$4,124$268.8539%
Pilot Point15$3,291$362.8336%
Carlton Landing91$3,106$369.3129%
Canadian33$3,096$317.4934%
broken bow13$2,898$467.1023%

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