Enid Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Oklahoma, United States
Is Airbnb profitable in Enid in 2025? Explore comprehensive Airbnb analytics for Enid, Oklahoma, United States to uncover income potential. This 2025 STR market report for Enid, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 54 active listings.
Whether you're considering an Airbnb investment in Enid, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Enid Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Enid Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Enid (2025)
Understanding the monthly revenue variations for Airbnb listings in Enid is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Enid is typically June, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Enid across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,786+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,806 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,986 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,328, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Enid
Enid Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Enid STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Enid:
- Best-in-class properties (Top 10%) achieve 88%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 79% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 62%.
- Entry-level properties (Bottom 25%) average 36% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Enid
Average Daily Rate (ADR) Airbnb Trends in Enid (2025)
Effective short term rental pricing strategy in Enid involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Enid typically peaks in January and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $219+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $136 or more.
- Typical properties (Median) charge around $93 per night.
- Entry-level properties (Bottom 25%) earn around $69 per night.
Average Daily Rate (ADR) Trend by Month in Enid
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Airbnb Seasonality Analysis & Trends in Enid (2025)
Peak Season (June, December, April)
- Revenue averages $2,523 per month
- Occupancy rates average 55.2%
- Daily rates average $122
Shoulder Season
- Revenue averages $2,233 per month
- Occupancy maintains around 58.3%
- Daily rates hold near $121
Low Season (February, March, September)
- Revenue drops to average $1,938 per month
- Occupancy decreases to average 57.1%
- Daily rates adjust to average $127
Seasonality Insights for Enid
- The Airbnb seasonality in Enid shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Enid's highest earning potential, with monthly revenues capable of climbing to $2,555, occupancy reaching a high of 65.7%, and ADRs peaking at $137.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,840, occupancy could drop to 49.0%, and ADRs may adjust down to $113.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Enid.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Enid seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Enid (2025)
Exploring the top neighborhoods for short-term rentals in Enid? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Enid | The vibrant heart of Enid, featuring local dining, shops, and cultural events. It attracts visitors looking for a lively atmosphere and easy access to attractions. | Enid Symphony Orchestra, Gaslight Theatre, Central National Bank Center, Enid Public Library, Cherokee Strip Regional Heritage Center |
| Livingston Park | A quiet residential area that's popular for families and longer stays. It's near parks and schools, making it appealing for those visiting family or relocating temporarily. | Livingston Park, Enid High School, Local dining options, Nearby walking trails |
| Oakwood Estates | A suburban neighborhood known for its spacious homes and family-friendly environment. It’s popular with guests who prefer a more residential experience with access to amenities. | Oakwood Mall, Local parks, Community events, Nearby shopping and dining |
| Northwest Enid | This area is growing in popularity due to its proximity to major highways and local attractions, appealing to business travelers and visitors passing through. | Railroad Museum of Oklahoma, Local diners, Parks and recreation areas |
| East Enid | Home to several businesses and retail spaces, this area is a hub for visitors looking to shop and explore the local commerce. | Stratford Hills Shopping Center, Parks, Local restaurants |
| South Enid | A residential neighborhood that offers a quiet retreat from the busyness of downtown, appealing to visitors who prefer a peaceful atmosphere. | Southern Heights Baptist Church, Local parks, Family-friendly restaurants |
| West Enid | One of the more affordable areas, it's popular with budget travelers and those looking for short-term rentals, thanks to its accessible location. | Local markets, Parks, Nearby attractions |
| Enid Lake | Ideal for nature lovers and those looking for a recreational getaway, Enid Lake offers opportunities for fishing, hiking, and camping. | Enid Lake, Dirt bike and ATV trails, Campgrounds, Fishing and boating areas |
Understanding Airbnb License Requirements & STR Laws in Enid (2025)
While Enid, Oklahoma, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Enid to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Enid (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Enidbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Heated Pool! Family-Friendly House with Coffee Bar
Entire Place • 3 bedrooms
3 Bdr 2 Bath Sports Theme w/Hottub
Entire Place • 3 bedrooms
NEW 3BR/2BA West Enid weekly/monthly discounts
Entire Place • 3 bedrooms
Sweet Getaway! 3BR 1B Lrg Fncd Back Yard W/BBQ
Entire Place • 3 bedrooms
Pond View Retreat -Longer term discounts available
Entire Place • 3 bedrooms
Entire Home In Enid, OK 4BR/2BA
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Enid (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Enid based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jennifer | 6 | $138,010 | 108 | 5.00/5.0 |
| Daniel | 1 | $68,142 | 93 | 4.98/5.0 |
| Sarah | 4 | $64,120 | 164 | 4.94/5.0 |
| Chellsie | 2 | $51,599 | 98 | 4.94/5.0 |
| Becky | 4 | $51,341 | 108 | 4.93/5.0 |
| Tracy | 2 | $48,792 | 83 | 4.88/5.0 |
| James | 1 | $48,597 | 30 | 4.93/5.0 |
| Evan | 1 | $46,821 | 53 | 4.98/5.0 |
| Brooke | 2 | $39,957 | 170 | 4.93/5.0 |
| Yvette | 1 | $37,064 | 6 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Enid.
Dive Deeper: Advanced Enid STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Enid. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsEnid Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Enid
- The Enid Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 85.2% of the 54 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Enid, House properties are the most common (75.9%), reflecting the local real estate landscape.
- Houses represent a significant 75.9% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, unique stays, outdoor/unique (combined 11.2%) offer potential for unique stay experiences.
Enid Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Enid
- The dominant room capacity in Enid is 2 bedrooms listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 61.1% of the active Airbnb listings in Enid, indicating a high concentration in these sizes.
- A significant 35.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Enid.
Enid Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Enid
- The most common guest capacity trend in Enid vacation rentals is listings accommodating 6 guests (24.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Enid STR market, accounting for 44.5% of listings.
- 42.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Enid.
- On average, properties in Enid are equipped to host 4.5 guests.
Enid Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Enid
- The most common availability pattern in Enid falls within the 91-180 days range, representing 27.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 48.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Enid (29.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 53.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Enid Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
13 listings
26.5% of total
2 Nights
25 listings
51% of total
3 Nights
1 listings
2% of total
4-6 Nights
4 listings
8.2% of total
30+ Nights
6 listings
12.2% of total
Key Insights
- The most prevalent minimum stay requirement in Enid is 2 Nights, adopted by 51% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (77.5%) of the Enid Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (12.2%) caters to monthly stays (30+ nights) in Enid, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 51% of Enid hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 26.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 12.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Enid.
Enid Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
19 listings
41.3% of total
Moderate
17 listings
37% of total
Firm
4 listings
8.7% of total
Strict
6 listings
13% of total
Cancellation Policy Insights for Enid
- The prevailing Airbnb cancellation policy trend in Enid is Flexible, used by 41.3% of listings.
- The market strongly favors guest-friendly terms, with 78.3% of listings offering Flexible or Moderate policies. This suggests guests in Enid may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 41.3% market standard in Enid.
- Using a Strict policy might deter some guests, as only 13% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Enid.
Enid STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Enid
- The overall average booking lead time for vacation rentals in Enid is 32 days.
- Guests book furthest in advance for stays during June (average 64 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (39 days avg.) sees the longest lead times, while Fall (32 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Enid.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 64 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 39 days) to capture early planners.
- Monitor your own booking lead times against these Enid averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Enid (2025)
Amenity Prevalence
Amenity Insights for Enid
- Essential amenities in Enid that guests expect include: Free parking on premises, Heating, Smoke alarm, Air conditioning, Wifi, Hot water, TV, Essentials, Coffee maker. Lacking these (any) could significantly impact bookings.
- Popular amenities like Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Enid: Free parking on premises, Heating, Smoke alarm, Air conditioning, Wifi, Hot water, TV, Essentials, Coffee maker.
- Prioritize adding missing essentials: Hot water, TV, Essentials, Coffee maker.
- Consider adding popular differentiators like Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Enid to stay competitive.
Enid Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Enid
- The typical guest profile for Airbnb in Enid consists of primarily domestic travelers (98%), often arriving from nearby Enid, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.4% of guests.
- Key international markets include United States (98.4%) and Latvia (0.5%).
- Top languages spoken are English (81%) followed by Spanish (11%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Enid and Wichita.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Enid Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Mustang | 17 | $2,420 | $140.27 | 58% |
| Norman | 325 | $2,411 | $223.98 | 41% |
| Sperry | 24 | $2,359 | $274.13 | 34% |
| Sand Springs | 30 | $2,220 | $156.11 | 47% |
| Bethany | 12 | $2,220 | $161.05 | 49% |
| Newcastle | 10 | $2,214 | $213.91 | 43% |
| Edmond | 155 | $2,157 | $151.57 | 50% |
| Stillwater | 270 | $1,926 | $187.88 | 40% |
| The Village | 40 | $1,923 | $139.25 | 53% |
| Waynoka | 23 | $1,912 | $251.40 | 32% |