Disney Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Oklahoma, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Disney in 2025? Explore comprehensive Airbnb analytics for Disney, Oklahoma, United States to uncover income potential. This 2025 STR market report for Disney, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 20 active listings.

Whether you're considering an Airbnb investment in Disney, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Disney Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Disney Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$257
The average rental revenue earned for an occupied room per day in Disney.
Occupancy Rate(?)
25.3%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$23,948
Typical annual income for an Airbnb listing in Disney. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-6.9%
Slight decrease (-6.9%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Disney.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Disney.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
20
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Disney (2025)

Understanding the monthly revenue variations for Airbnb listings in Disney is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Disney is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Disney across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,659+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,144 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,658 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $718, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Disney

Disney Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Disney STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Disney:

  • Best-in-class properties (Top 10%) achieve 53%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 34% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 19%.
  • Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Disney

Average Daily Rate (ADR) Airbnb Trends in Disney (2025)

Effective short term rental pricing strategy in Disney involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Disney typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $536+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $328 or more.
  • Typical properties (Median) charge around $186 per night.
  • Entry-level properties (Bottom 25%) earn around $153 per night.

Average Daily Rate (ADR) Trend by Month in Disney

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Airbnb Seasonality Analysis & Trends in Disney (2025)

Peak Season (June, April, July)
  • Revenue averages $4,332 per month
  • Occupancy rates average 34.7%
  • Daily rates average $276
Shoulder Season
  • Revenue averages $2,173 per month
  • Occupancy maintains around 25.2%
  • Daily rates hold near $262
Low Season (January, February, December)
  • Revenue drops to average $1,219 per month
  • Occupancy decreases to average 16.7%
  • Daily rates adjust to average $235

Seasonality Insights for Disney

  • The Airbnb seasonality in Disney shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Disney's highest earning potential, with monthly revenues capable of climbing to $5,279, occupancy reaching a high of 42.3%, and ADRs peaking at $286.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $962, occupancy could drop to 15.6%, and ADRs may adjust down to $229.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Disney.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Disney seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Disney (2025)

Exploring the top neighborhoods for short-term rentals in Disney? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Disney
A vibrant area filled with restaurants, shops, and entertainment options. Perfect for families wanting to be close to the parks and attractions.
Walt Disney World Resort, Disney Springs, Cirque du Soleil, The Lego Store, The Art of Disney
Lake Buena Vista
A serene area with close proximity to the parks, offering beautiful lakeside views and easy access for guests.
Lake Buena Vista, Disney's Typhoon Lagoon Water Park, Disney's BoardWalk, Winter Summerland Miniature Golf, Disney's Saratoga Springs Resort & Spa
Old Town Kissimmee
A nostalgic area showcasing a variety of shops, restaurants, and entertainment options that attract both tourists and locals.
Old Town Amusement Park, Classic Car Shows, Live Entertainment, Shopping Venues, Dolly Parton’s Stampede
Reunion Resort
Luxury resort community with spacious villas and high-end amenities, appealing to larger groups and families looking for a home-like environment.
Reunion Resort Golf Courses, Water Park, Spa and Fitness Center, Dining Options, Community Events
Celebration
A charming town designed by Disney, offering picturesque streets, beautiful architecture, and a variety of local shops and restaurants.
Celebration Town Center, Lake Celebration, Celebration Golf Club, Walking Trails, Special Events
Four Corners
A growing area that's close to Disney but not in the hustle and bustle, offering more peace and quiet for guests.
Shopping Centers, Restaurants, Golf Courses, Alligator Alley Swamp Tours, Sunset Walk
Westside
An upcoming area close to Disney with many new developments and attractions catering to families and vacationers.
Westside Park, Restaurants and Cafes, Shopping Areas, Climbing Gyms, Community Pools
Osceola Heritage Park
A multi-purpose facility that hosts events and offers recreational activities, appealing to guests during events or sports tournaments.
Osceola County Stadium, Silver Spurs Arena, Events and Exhibitions, Parks and Recreation Areas, Outdoor Concerts

Understanding Airbnb License Requirements & STR Laws in Disney (2025)

While Disney, Oklahoma, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Disney to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Disney (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Disneybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Disney Wateredge Retreat-Private Beach & Dock-Sout

Disney Wateredge Retreat-Private Beach & Dock-Sout

Entire Place • 5 bedrooms

$88,107
Revenue
43.6%
Occupancy
$505.90
Daily Rate
Waterfront Disney Getaway w/ Private Beach!

Waterfront Disney Getaway w/ Private Beach!

Entire Place • 4 bedrooms

$50,884
Revenue
44.8%
Occupancy
$335.51
Daily Rate
A Grand Retreat!

A Grand Retreat!

Entire Place • 3 bedrooms

$46,846
Revenue
20.1%
Occupancy
$396.05
Daily Rate
Log Home 3200 sq ft w/ 220’ Waterfront & huge Dock

Log Home 3200 sq ft w/ 220’ Waterfront & huge Dock

Entire Place • 4 bedrooms

$42,511
Revenue
21.0%
Occupancy
$642.06
Daily Rate
Armstrong Sunset Deck and Dock

Armstrong Sunset Deck and Dock

Entire Place • 2 bedrooms

$33,815
Revenue
36.9%
Occupancy
$181.82
Daily Rate
Spacious home-Disney, 2 kings, parking, RV hookup

Spacious home-Disney, 2 kings, parking, RV hookup

Entire Place • 4 bedrooms

$28,139
Revenue
31.1%
Occupancy
$218.07
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Disney (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Disney based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Heath1$88,107364.94/5.0
Evolve1$50,884444.82/5.0
Beverly1$46,846224.91/5.0
David1$42,51135.00/5.0
Ray2$38,9701194.97/5.0
Tessa1$33,815144.86/5.0
Nikki1$28,13954.60/5.0
Bridgette1$27,577174.94/5.0
Shannon1$25,84894.89/5.0
Robert3$23,5772174.86/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Disney.

Dive Deeper: Advanced Disney STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Disney. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Disney Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Disney

  • The Disney Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 75% of the 20 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Disney, House properties are the most common (60%), reflecting the local real estate landscape.
  • Houses represent a significant 60% portion, catering likely to families or larger groups.
  • The presence of 25% Hotel/Boutique listings indicates integration with traditional hospitality.

Disney Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Disney

  • The dominant room capacity in Disney is 2 bedrooms listings, making up 35% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 60.0% of the active Airbnb listings in Disney, indicating a high concentration in these sizes.
  • A significant 45.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Disney.

Disney Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Disney

  • The most common guest capacity trend in Disney vacation rentals is listings accommodating 8+ guests (70%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Disney STR market, accounting for 80.0% of listings.
  • 80.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Disney.
  • On average, properties in Disney are equipped to host 7.0 guests.

Disney Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Disney

  • The most common availability pattern in Disney falls within the 181-270 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Disney (45%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 5.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Disney Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (15%)

1 Night

3 listings

15% of total

2 Nights (85%)

2 Nights

17 listings

85% of total

Key Insights

  • The most prevalent minimum stay requirement in Disney is 2 Nights, adopted by 85% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (100.0%) of the Disney Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 85% of Disney hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 15% currently do.
  • A 2-night minimum appears standard (85%). Consider this for weekends or peak periods.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Disney.

Disney Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

5% of total

Flexible

1 listings

5% of total

Moderate (25%)

Moderate

5 listings

25% of total

Firm (20%)

Firm

4 listings

20% of total

Strict (45%)

Strict

9 listings

45% of total

Cancellation Policy Insights for Disney

  • The prevailing Airbnb cancellation policy trend in Disney is Strict, used by 45% of listings.
  • A majority (65.0%) of hosts in Disney utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 45% market standard in Disney.
  • With 45% using Strict terms, this is a viable option in Disney, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Disney.

Disney STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Disney

  • The overall average booking lead time for vacation rentals in Disney is 39 days.
  • Guests book furthest in advance for stays during June (average 80 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (62 days avg.) sees the longest lead times, while Winter (26 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (39 days) as a baseline for your pricing and availability strategy in Disney.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 80 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 62 days) to capture early planners.
  • Monitor your own booking lead times against these Disney averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Disney (2025)

Amenity Prevalence

Amenity Insights for Disney

  • Essential amenities in Disney that guests expect include: Coffee maker, TV, Heating, Air conditioning, Smoke alarm, Free parking on premises, Hot water. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Microwave, Wifi are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Disney: Coffee maker, TV, Heating, Air conditioning, Smoke alarm, Free parking on premises, Hot water.
  • Prioritize adding missing essentials: Hot water.
  • Consider adding popular differentiators like Essentials or Microwave to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Disney to stay competitive.

Disney Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Disney

  • The typical guest profile for Airbnb in Disney consists of primarily domestic travelers (99%), often arriving from nearby Tulsa, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 99.1% of guests.
  • Key international markets include United States (99.1%) and Germany (0.9%).
  • Top languages spoken are English (90.6%) followed by Spanish (7.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Tulsa and Wichita.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Disney Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Coweta13$4,285$444.1449%
Lowell28$3,479$236.6550%
Little Flock15$3,173$346.3747%
Farmington15$3,107$296.6145%
Carlton Landing91$3,106$369.3129%
Canadian33$3,096$317.4934%
Bentonville693$2,937$193.2952%
Springdale126$2,770$198.6349%
Rogers346$2,757$227.0744%
Fayetteville637$2,639$233.6842%

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