Willoughby Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Ohio, United States
Is Airbnb profitable in Willoughby in 2025? Explore comprehensive Airbnb analytics for Willoughby, Ohio, United States to uncover income potential. This 2025 STR market report for Willoughby, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 30 active listings.
Whether you're considering an Airbnb investment in Willoughby, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Willoughby Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Willoughby Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Willoughby (2025)
Understanding the monthly revenue variations for Airbnb listings in Willoughby is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Willoughby is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Willoughby across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,074+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,435 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,130 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,073, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Willoughby
Willoughby Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Willoughby STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Willoughby:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 45%.
- Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Willoughby
Average Daily Rate (ADR) Airbnb Trends in Willoughby (2025)
Effective short term rental pricing strategy in Willoughby involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Willoughby typically peaks in March and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $304+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $178 or more.
- Typical properties (Median) charge around $132 per night.
- Entry-level properties (Bottom 25%) earn around $92 per night.
Average Daily Rate (ADR) Trend by Month in Willoughby
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Airbnb Seasonality Analysis & Trends in Willoughby (2025)
Peak Season (July, June, August)
- Revenue averages $3,770 per month
- Occupancy rates average 63.7%
- Daily rates average $160
Shoulder Season
- Revenue averages $2,520 per month
- Occupancy maintains around 46.3%
- Daily rates hold near $158
Low Season (January, February, March)
- Revenue drops to average $1,421 per month
- Occupancy decreases to average 32.3%
- Daily rates adjust to average $158
Seasonality Insights for Willoughby
- The Airbnb seasonality in Willoughby shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Willoughby's highest earning potential, with monthly revenues capable of climbing to $4,030, occupancy reaching a high of 71.5%, and ADRs peaking at $163.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,305, occupancy could drop to 23.1%, and ADRs may adjust down to $153.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Willoughby.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Willoughby seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Willoughby (2025)
Exploring the top neighborhoods for short-term rentals in Willoughby? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Willoughby Downtown | Charming area with historic buildings, local shops, and restaurants. It appeals to visitors seeking a quaint community feel while being close to Lake Erie and local attractions. | Classic Park, Willoughby Historical Society, Chagrin River Park, Willoughby Brewing Company, Willoughby Fine Arts Association |
| Painesville Township | Nearby suburb with easy access to multiple lakes and parks. It's popular for families looking for space and outdoor activities, making it a great area for hosting guests. | Lake Erie, Fairport Harbor Lakefront Park, Headlands Beach State Park, Painesville Riverwalk, Painesville Square |
| Kirtland | A suburban option that offers the advantage of proximity to natural attractions and parks, catering to travelers interested in outdoor activities and a peaceful stay. | Kirtland Temple, Lake Metroparks Farmpark, Cleveland Botanical Garden, Chardon Lakes Park |
| Mentor | A thriving suburb with shopping, dining, and various recreational opportunities, making it appealing for families and groups visiting the area for events or lake activities. | Mentor Headlands State Park, Cleveland Aquarium, Great Lakes Mall, Veterans Park, Mentor Lagoons Nature Preserve |
| Lakeline | With a quieter ambiance yet proximity to the lake, Lakeline attracts visitors looking for a serene escape while being well-connected to urban areas. | Lake Erie, Lakeline Park, Lakeshore Reservation |
| Eastlake | A developing area near the waterfront with growing attractions, it's becoming popular among travelers who enjoy water activities and city life nearby. | Classic Park, Lake Eastwood Park, Paine Falls park |
| Willowick | A beautiful lakeside suburb offering scenic views and a variety of outdoor activities, ideal for guests looking for leisure and relaxation by the water. | Willowick Lake, Veterans Memorial Park, Wilcox Park |
| Cleveland | Just a short drive away, Cleveland offers a vibrant urban experience with culture, sports, and entertainment which is attractive to Airbnb guests looking for diverse experiences. | Rock and Roll Hall of Fame, Cleveland Museum of Art, Progressive Field, West Side Market, Great Lakes Science Center |
Understanding Airbnb License Requirements & STR Laws in Willoughby (2025)
While Willoughby, Ohio, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Willoughby to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Willoughby (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Willoughbybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Beautiful Lakefront Home | Sunrise to Sunset Views
Entire Place • 4 bedrooms
LakeHouse at Sunset Park
Entire Place • 3 bedrooms
3 Bedroom Home, Walk to Lake Erie
Entire Place • 3 bedrooms
Welcoming Willoughby Home: 1 Mi to Historic Dtwn
Entire Place • 2 bedrooms
Lydia's Lake Erie Cottage
Entire Place • 2 bedrooms
Charming 2-Bedroom
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Willoughby (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Willoughby based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Lisa | 3 | $121,364 | 338 | 4.97/5.0 |
| Nicholas | 3 | $102,743 | 228 | 4.98/5.0 |
| Joseph And Kelly | 1 | $89,934 | 78 | 4.99/5.0 |
| Evolve | 2 | $81,919 | 47 | 4.74/5.0 |
| HomeHop | 1 | $46,154 | 22 | 4.95/5.0 |
| Lydia Elaine | 1 | $40,698 | 194 | 4.99/5.0 |
| Christine | 2 | $39,485 | 89 | 4.96/5.0 |
| Betty | 1 | $35,802 | 33 | 5.00/5.0 |
| Brian | 2 | $33,499 | 538 | 4.61/5.0 |
| Anthony | 1 | $30,681 | 19 | 4.79/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Willoughby.
Dive Deeper: Advanced Willoughby STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Willoughby. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsWilloughby Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Willoughby
- The Willoughby Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.3% of the 30 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Willoughby, House properties are the most common (70%), reflecting the local real estate landscape.
- Houses represent a significant 70% portion, catering likely to families or larger groups.
- Smaller segments like others (combined 3.3%) offer potential for unique stay experiences.
Willoughby Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Willoughby
- The dominant room capacity in Willoughby is 2 bedrooms listings, making up 36.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 60.0% of the active Airbnb listings in Willoughby, indicating a high concentration in these sizes.
- A significant 26.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Willoughby.
Willoughby Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Willoughby
- The most common guest capacity trend in Willoughby vacation rentals is listings accommodating 4 guests (33.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Willoughby STR market, accounting for 46.6% of listings.
- 26.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Willoughby.
- On average, properties in Willoughby are equipped to host 3.9 guests.
Willoughby Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Willoughby
- The most common availability pattern in Willoughby falls within the 91-180 days range, representing 43.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 53.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Willoughby (46.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 50.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Willoughby Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
17.9% of total
2 Nights
16 listings
57.1% of total
3 Nights
2 listings
7.1% of total
4-6 Nights
2 listings
7.1% of total
7-29 Nights
1 listings
3.6% of total
30+ Nights
2 listings
7.1% of total
Key Insights
- The most prevalent minimum stay requirement in Willoughby is 2 Nights, adopted by 57.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (75.0%) of the Willoughby Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 57.1% of Willoughby hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.9% currently do.
- A 2-night minimum appears standard (57.1%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 7.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Willoughby.
Willoughby Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
3 listings
11.5% of total
Moderate
4 listings
15.4% of total
Firm
10 listings
38.5% of total
Strict
9 listings
34.6% of total
Cancellation Policy Insights for Willoughby
- The prevailing Airbnb cancellation policy trend in Willoughby is Firm, used by 38.5% of listings.
- A majority (73.1%) of hosts in Willoughby utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 38.5% market standard in Willoughby.
- With 34.6% using Strict terms, this is a viable option in Willoughby, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Willoughby.
Willoughby STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Willoughby
- The overall average booking lead time for vacation rentals in Willoughby is 43 days.
- Guests book furthest in advance for stays during April (average 77 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (65 days avg.) sees the longest lead times, while Winter (33 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (43 days) as a baseline for your pricing and availability strategy in Willoughby.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 77 days out to capitalize on advance planning.
- During January, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 65 days) to capture early planners.
- Monitor your own booking lead times against these Willoughby averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Willoughby (2025)
Amenity Prevalence
Amenity Insights for Willoughby
- Essential amenities in Willoughby that guests expect include: Heating, Smoke alarm, Kitchen, Air conditioning, Free parking on premises, Wifi, Coffee maker, Hot water, Dishes and silverware, TV. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Willoughby: Heating, Smoke alarm, Kitchen, Air conditioning, Free parking on premises, Wifi, Coffee maker, Hot water, Dishes and silverware, TV.
- Prioritize adding missing essentials: Coffee maker, Hot water, Dishes and silverware, TV.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Willoughby to stay competitive.
Willoughby Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Willoughby
- The typical guest profile for Airbnb in Willoughby consists of primarily domestic travelers (96%), often arriving from nearby Cleveland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 95.5% of guests.
- Key international markets include United States (95.5%) and Canada (1.1%).
- Top languages spoken are English (71.6%) followed by Spanish (10.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Cleveland and Independence.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Willoughby Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Huron Township | 16 | $5,955 | $423.08 | 44% |
| Berlin Township | 11 | $5,075 | $369.51 | 44% |
| Peninsula | 15 | $4,588 | $318.56 | 51% |
| Hudson | 12 | $4,226 | $270.68 | 59% |
| Sewickley | 13 | $4,034 | $195.30 | 67% |
| Troy Township | 13 | $3,926 | $262.42 | 47% |
| Huron | 122 | $3,867 | $338.59 | 41% |
| Berlin | 74 | $3,777 | $231.81 | 49% |
| Chagrin Falls | 16 | $3,729 | $240.59 | 51% |
| Sugarcreek | 56 | $3,681 | $216.63 | 49% |