Airbnb Market Analytics, Statistics and Data in Toledo, Ohio, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Toledo? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Toledo:
How much do Airbnb hosts make on average per month in Toledo?
The short-term rental market in Toledo shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,507 per month
- Strong performing properties (top 25%) make $2,573 or more
- Best-in-class properties (top 10%) achieve $3,776+ monthly
- Entry-level properties (bottom 25%) typically earn around $730
Revenue Variations by Month
Occupancy Rates Throughout the Year in Toledo
The market in Toledo shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 46% occupancy rates
- Strong performing properties (top 25%) achieve 69% or higher
- Best-in-class properties (top 10%) reach 85%+occupancy
- Entry-level properties (bottom 25%) average around 25%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Toledo
Daily rates in Toledo vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $97 per night
- Strong performing properties (top 25%) secure $133 or more
- Best-in-class properties (top 10%) pull in $195+ per night
- Entry-level properties (bottom 25%) earn around $52
Daily Rate Variations by Month
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Seasonality patterns in Toledo
Peak Season (June, July, May)
- Revenue peaks at $2406.06 per month
- Occupancy rates reach 60.14%
- Daily rates average $115.25
Shoulder Season
- Revenue averages $1908.84 per month
- Occupancy maintains 47.25%
- Daily rates hold at $110.49
Low Season (February, December, January)
- Revenue drops to $1258.90 per month
- Occupancy decreases to 38.01%
- Daily rates adjust to $106.35
Is it still profitable to do Airbnb in Toledo in 2025?
Yes! Toledo demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 47% and solid monthly revenue averaging $1909 and With 313 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Toledo
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Downtown Toledo | The bustling heart of Toledo featuring restaurants, shops, and cultural venues. Attracts business travelers and tourists looking for a vibrant urban experience. | Toledo Museum of Art, Imagination Station, Fifth Third Field, Toledo Botanical Garden, Huntington Center |
| Old West End | Historic neighborhood known for its stunning Victorian architecture and rich history. Popular among families and history enthusiasts. | Toledo History Museum, Wade Park, The Toledo Zoo, Historic Mansions, Craft breweries and eateries |
| The Arts District | A cultural hub filled with galleries, theaters, and performance spaces. Ideal for guests interested in the arts and local culture. | Valentine Theatre, Toledo Museum of Art Glass Pavilion, live entertainment venues, art galleries, local artisan shops |
| South Toledo | Residential area close to parks and family-friendly attractions. Attracts visitors looking for a more suburban experience with amenities. | Toledo Zoo, Wildwood Preserve Metropark, Bowling Green State University, Westfield Franklin Park, Parks and recreational areas |
| Northwest Toledo | A growing area with many dining and shopping options. Attractive to visitors seeking convenience and access to amenities. | The Shops at Fallen Timbers, restaurants, nearby nature trails, family entertainment centers, golf courses |
| University District | Home to the University of Toledo, this area is popular with students and families visiting for events or tours. Offers a vibrant youthful atmosphere. | University of Toledo, Dorr Street, Lake Erie shoreline, nearby parks, local cafes and eateries |
| East Toledo | A diverse area with a mix of residential and commercial spaces. Close to waterfront attractions and parks. | Maumee Bay State Park, International Park, East Toledo community events, restaurants along the water, trails for biking and walking |
| Southwyck Area | A suburban neighborhood known for its shopping centers and access to major highways. Great for those seeking convenience and family-friendly vibes. | Southwyck Shopping Center, tonnes of restaurants nearby, proximity to I-75, regional parks, community events |
Do you need a license for Airbnb in Toledo?
We recommend checking directly with Toledo's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Toledo
Spacious and Stylish 5BR/2BA Home in Quiet Area!
Entire Place • 5 bedrooms
Luxurious Loft 54
Entire Place • 3 bedrooms
“A Beach Feel without the Sand!"
Entire Place • 5 bedrooms
Jodore Gem
Entire Place • 4 bedrooms
4-Bed McMansion Marvel!
Entire Place • 4 bedrooms
The Historic Mansion at bookmymansion1.com
Entire Place • 7 bedrooms
Top Performing Professional Hosts in Toledo
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Daisy | 14 | $242,261 | 688 | 4.75/5.0 |
| Megan | 8 | $209,017 | 575 | 4.93/5.0 |
| Evolve | 8 | $192,024 | 123 | 4.50/5.0 |
| Virginia | 3 | $128,681 | 287 | 4.98/5.0 |
| Ruby | 7 | $123,435 | 240 | 4.64/5.0 |
| Vanessa | 5 | $104,959 | 105 | 4.79/5.0 |
| Landon | 6 | $101,265 | 62 | 4.99/5.0 |
| Vince | 2 | $100,814 | 330 | 4.77/5.0 |
| Rob | 1 | $93,020 | 71 | 4.96/5.0 |
| Amanda | 1 | $92,277 | 129 | 4.91/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Toledo
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (68.7%), with house and apartment & condo properties comprising 95.2% of inventory
- Untapped potential in others, boutique & hotels, unique stays segments (4.7% combined)
Room Capacity Distribution
Analysis of 313 properties in Toledo shows that 2 bedrooms properties are most prevalent, making up 25.2% of the market. The market tends to favor smaller properties, with 2 bedrooms and 3 bedrooms together representing 47.6% of all listings.
Key Insights
- Most common: 2 bedrooms (25.2%)
- Least common: 5+ bedrooms (2.2%)
- Market concentration: 47.6% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 313 properties in Toledo reveals that 6 guests properties dominate the market, representing 17.6% of all listings. The average property accommodates 3.8 guests, with a clear trend towards larger guest capacities. Properties accommodating 6 guests and 4 guests make up 31.0% of the market.
Key Insights
- Most common capacity: 6 guests (17.6% of market)
- Least common capacity: 1 guest (2.2% of market)
- Average guest capacity: 3.8 guests per property
- Market concentration: 31.0% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 313 properties in Toledo, the most common availability pattern is 271-366 days (31.6% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (29.4% of properties).
Key Insights
- Most common availability window: 271-366 days (31.6%)
- Most common booking duration: 91-180 days (29.4%)
- Properties with high availability (180+ days): 62.0%
- Properties with long-term bookings (180+ days): 40.6%
Minimum Stay Distributions
1 Night
128 listings
43.5% of total
2 Nights
66 listings
22.4% of total
3 Nights
44 listings
15% of total
4-6 Nights
20 listings
6.8% of total
7-29 Nights
23 listings
7.8% of total
30+ Nights
13 listings
4.4% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 65.9%
- Mid-length stays (4-6 nights) represent 6.8% of listings
- Monthly+ stays (4.4%) suggest a stable extended-stay market
- High market flexibility with 80.9% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
77 listings
27.3% of total
Moderate
65 listings
23% of total
Firm
60 listings
21.3% of total
Strict
80 listings
28.4% of total
Key Insights
- Strict is the preferred policy at 28.4% of listings
- The market shows a balanced distribution between guest-friendly (50.3%) and strict (49.7%) policies
- Policy distribution is relatively even, suggesting no strong market preference
- Firm policies are least common at 21.3% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Diverse policy distribution indicates an opportunity to differentiate through policy choice
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jun, Jul, Apr, averaging 48 days
- Shortest booking windows are in Mar, Sep, Jan, averaging 24 days
- Summer shows the longest average booking window at 45 days, while Winter has the shortest at 25 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 45 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Mar-Jan when lead times are shortest
Popular Airbnb Amenities in Toledo
Below is the distribution of amenities across listings in Toledo:
Traveler Demographics
Key Insights
- Domestic travelers make up 93.3% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (3%) and United Kingdom (0.5%)
- English is the top language at 82.3%, followed by Spanish (11.1%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 7.0%
Recommendations
- Target marketing campaigns for Toledo and Columbus markets
- Develop localized content for Canada and United Kingdom
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Toledo. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Huron Township | 15 | $8,224 | $517.80 | 43% |
| Berlin Township | 11 | $5,242 | $361.55 | 43% |
| Marblehead | 10 | $5,121 | $475.79 | 46% |
| Ann Arbor | 485 | $4,839 | $428.66 | 47% |
| Grass Lake Charter Township | 16 | $4,496 | $318.82 | 45% |
| White Lake Charter Township | 29 | $4,451 | $336.60 | 46% |
| Erie Township | 10 | $4,338 | $215.14 | 57% |
| Pittsfield Charter Township | 39 | $4,298 | $333.51 | 45% |
| Huron | 123 | $4,280 | $356.25 | 42% |
| Scio Township | 21 | $4,018 | $513.03 | 45% |
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