Parma Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Ohio, United States

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Parma in 2025? Explore comprehensive Airbnb analytics for Parma, Ohio, United States to uncover income potential. This 2025 STR market report for Parma, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 57 active listings.

Whether you're considering an Airbnb investment in Parma, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Parma Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Parma Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$138
The average rental revenue earned for an occupied room per day in Parma.
Occupancy Rate(?)
48.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$21,396
Typical annual income for an Airbnb listing in Parma. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
5.1%
Positive growth (5.1%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Parma.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Parma.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
57
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Parma (2025)

Understanding the monthly revenue variations for Airbnb listings in Parma is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Parma is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Parma across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,858+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,530 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,248 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,207, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Parma

Parma Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Parma STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Parma:

  • Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 73% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 56%.
  • Entry-level properties (Bottom 25%) average 34% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Parma

Average Daily Rate (ADR) Airbnb Trends in Parma (2025)

Effective short term rental pricing strategy in Parma involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Parma typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $330+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $177 or more.
  • Typical properties (Median) charge around $116 per night.
  • Entry-level properties (Bottom 25%) earn around $76 per night.

Average Daily Rate (ADR) Trend by Month in Parma

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Airbnb Seasonality Analysis & Trends in Parma (2025)

Peak Season (July, August, June)
  • Revenue averages $3,254 per month
  • Occupancy rates average 61.0%
  • Daily rates average $216
Shoulder Season
  • Revenue averages $2,491 per month
  • Occupancy maintains around 53.8%
  • Daily rates hold near $177
Low Season (January, February, November)
  • Revenue drops to average $1,921 per month
  • Occupancy decreases to average 45.1%
  • Daily rates adjust to average $158

Seasonality Insights for Parma

  • The Airbnb seasonality in Parma shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Parma's highest earning potential, with monthly revenues capable of climbing to $3,566, occupancy reaching a high of 65.9%, and ADRs peaking at $217.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,871, occupancy could drop to 44.3%, and ADRs may adjust down to $132.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Parma.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Parma seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Parma (2025)

Exploring the top neighborhoods for short-term rentals in Parma? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Parma
The historic center of Parma offers a variety of dining and shopping options. It is a vibrant area that attracts both locals and tourists, making it ideal for Airbnb hosting.
Parma Town Center, Ohio Masonic Home, The Greek Heritage Festival, Sellers Park, Cleveland Metroparks
Parma Heights
This suburban area is known for its family-friendly environment and parks. It's a great location for families visiting the region, especially those looking for a quieter stay away from downtown.
Cleveland Metroparks Zoo, Parma Heights Park, The Shoppes at Parma, The Schoolhouse Park, The Ridgewood Lake
Ten Acres Park
A neighborhood surrounded by greenery and parks, suitable for nature lovers and those looking to escape the hustle of city life. Ideally suited for guests who enjoy outdoor activities.
Ten Acres Park, Lake Park, John M. Coyne Park, Berea River Park, Greenbriar Commons
West Creek Reservation
This scenic area is part of the Cleveland Metroparks and offers great outdoor activities. It's perfect for guests who enjoy hiking and nature.
West Creek Reservation, Hiking trails, Wildlife viewing, Picnic areas, Fishing spots
Parma Community College Area
Close to the college, this area attracts students and faculty looking for short-term rentals. It's ideal for visitors to the college for events or classes.
Cuyahoga Community College, Parma Community Center, Local cafes, Educational events, Sports activities
South Park Mall Area
The South Park Mall attracts shoppers and visitors, making it a prime location for hosting Airbnbs, especially for those looking to enjoy retail therapy.
South Park Mall, Shopping and dining options, Nearby entertainment venues, Spa services, Major retailers
Rid Park
A quiet suburban area that appeals to families and those looking for a peaceful retreat, yet still close to urban amenities. Great for families visiting the area.
Rid Park, Parma Pioneer Cemetery, Family-friendly parks, Local markets, Community events
The Parma Historical Society
This area features several historical sites and museums, attracting history buffs and cultural enthusiasts. Perfect for guests interested in the local history of Parma.
Parma Historical Society Museum, Museum events, Local history tours, Educational exhibits, Community gatherings

Understanding Airbnb License Requirements & STR Laws in Parma (2025)

While Parma, Ohio, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Parma to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 9% licensed listings)

Top Performing Airbnb Properties in Parma (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Parmabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Swim & Relax: Pool, Hot Tub & Renovated! HomeHop

Swim & Relax: Pool, Hot Tub & Renovated! HomeHop

Entire Place • 3 bedrooms

$61,908
Revenue
71.8%
Occupancy
$261.14
Daily Rate
Remodeled Home with Game Room in Parma

Remodeled Home with Game Room in Parma

Entire Place • 4 bedrooms

$61,089
Revenue
62.4%
Occupancy
$249.44
Daily Rate
Serenity&Sangria  Pool /Hot Tub/Game Table

Serenity&Sangria Pool /Hot Tub/Game Table

Entire Place • 3 bedrooms

$57,013
Revenue
31.8%
Occupancy
$498.66
Daily Rate
1 KING 3 QUEEN Beds* Quiet* Fully Fenced Backyard

1 KING 3 QUEEN Beds* Quiet* Fully Fenced Backyard

Entire Place • 4 bedrooms

$55,127
Revenue
75.6%
Occupancy
$180.68
Daily Rate
Parma Home w/ Hot Tub and Arcade room!

Parma Home w/ Hot Tub and Arcade room!

Entire Place • 3 bedrooms

$48,929
Revenue
80.0%
Occupancy
$177.07
Daily Rate
Parma Peaceful Resort

Parma Peaceful Resort

Entire Place • 3 bedrooms

$47,739
Revenue
68.2%
Occupancy
$184.01
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Parma (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Parma based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
HomeHop2$122,9971434.93/5.0
Mike & Amanda3$113,8346034.91/5.0
Michelle2$89,4871784.71/5.0
Karen1$57,0132074.86/5.0
Dilini1$55,127454.89/5.0
Lori1$47,7393244.91/5.0
Kimberly And Edgar4$46,137554.92/5.0
Deo2$45,7236374.89/5.0
Rachel1$45,087335.00/5.0
Pamela1$39,163674.99/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Parma.

Dive Deeper: Advanced Parma STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Parma. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Parma Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Parma

  • The Parma Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93% of the 57 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Parma, House properties are the most common (71.9%), reflecting the local real estate landscape.
  • Houses represent a significant 71.9% portion, catering likely to families or larger groups.
  • Smaller segments like others (combined 1.8%) offer potential for unique stay experiences.

Parma Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Parma

  • The dominant room capacity in Parma is 3 bedrooms listings, making up 36.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 1 bedroom properties represent 63.1% of the active Airbnb listings in Parma, indicating a high concentration in these sizes.
  • A significant 49.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Parma.

Parma Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Parma

  • The most common guest capacity trend in Parma vacation rentals is listings accommodating 8+ guests (26.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 2 guests dominate the Parma STR market, accounting for 49.1% of listings.
  • 43.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Parma.
  • On average, properties in Parma are equipped to host 4.8 guests.

Parma Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Parma

  • The most common availability pattern in Parma falls within the 271-366 days range, representing 36.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 64.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Parma (28.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 36.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Parma Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (35.1%)

1 Night

20 listings

35.1% of total

2 Nights (12.3%)

2 Nights

7 listings

12.3% of total

3 Nights (5.3%)

3 Nights

3 listings

5.3% of total

4-6 Nights (7%)

4-6 Nights

4 listings

7% of total

7-29 Nights (10.5%)

7-29 Nights

6 listings

10.5% of total

30+ Nights (29.8%)

30+ Nights

17 listings

29.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Parma is 1 Night, adopted by 35.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (29.8%) caters to monthly stays (30+ nights) in Parma, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 35.1% of Parma hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 29.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Parma.

Parma Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (16.4%)

Super Strict 60 Days

9 listings

16.4% of total

Flexible (20%)

Flexible

11 listings

20% of total

Moderate (18.2%)

Moderate

10 listings

18.2% of total

Firm (21.8%)

Firm

12 listings

21.8% of total

Strict (23.6%)

Strict

13 listings

23.6% of total

Cancellation Policy Insights for Parma

  • The prevailing Airbnb cancellation policy trend in Parma is Strict, used by 23.6% of listings.
  • There's a relatively balanced mix between guest-friendly (38.2%) and stricter (45.4%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 23.6% market standard in Parma.
  • Regularly review your cancellation policy against competitors and market demand shifts in Parma.

Parma STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Parma

  • The overall average booking lead time for vacation rentals in Parma is 29 days.
  • Guests book furthest in advance for stays during June (average 55 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 23 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (44 days avg.) sees the longest lead times, while Winter (26 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (29 days) as a baseline for your pricing and availability strategy in Parma.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 55 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 44 days) to capture early planners.
  • Monitor your own booking lead times against these Parma averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Parma (2025)

Amenity Prevalence

Amenity Insights for Parma

  • Essential amenities in Parma that guests expect include: Wifi, TV, Kitchen, Heating, Smoke alarm, Air conditioning, Free parking on premises, Carbon monoxide alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Parma: Wifi, TV, Kitchen, Heating, Smoke alarm, Air conditioning, Free parking on premises, Carbon monoxide alarm.
  • Prioritize adding missing essentials: Free parking on premises, Carbon monoxide alarm.
  • Consider adding popular differentiators like Essentials or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Parma to stay competitive.

Parma Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Parma

  • The typical guest profile for Airbnb in Parma consists of primarily domestic travelers (95%), often arriving from nearby Cleveland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 94.9% of guests.
  • Key international markets include United States (94.9%) and Canada (2.6%).
  • Top languages spoken are English (79.9%) followed by Spanish (7.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Cleveland and Columbus.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Parma Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Huron Township16$4,491$436.4740%
Peninsula16$4,341$316.0953%
Berlin Township12$4,280$367.6644%
Mentor-on-the-Lake10$3,578$254.1655%
Catawba Island Township13$3,494$394.5645%
Put-in-Bay42$3,403$489.3842%
Sewickley15$3,378$209.5964%
Chagrin Falls18$3,325$247.6253%
Castle Shannon10$3,308$165.8866%
Lake Township14$3,254$257.6740%

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