Norwalk Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Ohio, United States
Is Airbnb profitable in Norwalk in 2025? Explore comprehensive Airbnb analytics for Norwalk, Ohio, United States to uncover income potential. This 2025 STR market report for Norwalk, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 21 active listings.
Whether you're considering an Airbnb investment in Norwalk, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Norwalk Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Norwalk Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Norwalk (2025)
Understanding the monthly revenue variations for Airbnb listings in Norwalk is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Norwalk is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Norwalk across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,409+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,686 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,834 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,094, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Norwalk
Norwalk Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Norwalk STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Norwalk:
- Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 36%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Norwalk
Average Daily Rate (ADR) Airbnb Trends in Norwalk (2025)
Effective short term rental pricing strategy in Norwalk involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Norwalk typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $197+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $173 or more.
- Typical properties (Median) charge around $140 per night.
- Entry-level properties (Bottom 25%) earn around $100 per night.
Average Daily Rate (ADR) Trend by Month in Norwalk
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Airbnb Seasonality Analysis & Trends in Norwalk (2025)
Peak Season (June, July, May)
- Revenue averages $3,187 per month
- Occupancy rates average 50.6%
- Daily rates average $160
Shoulder Season
- Revenue averages $1,909 per month
- Occupancy maintains around 39.7%
- Daily rates hold near $139
Low Season (January, February, March)
- Revenue drops to average $999 per month
- Occupancy decreases to average 25.4%
- Daily rates adjust to average $117
Seasonality Insights for Norwalk
- The Airbnb seasonality in Norwalk shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Norwalk's highest earning potential, with monthly revenues capable of climbing to $3,677, occupancy reaching a high of 57.1%, and ADRs peaking at $167.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $707, occupancy could drop to 16.9%, and ADRs may adjust down to $115.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Norwalk.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Norwalk seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Norwalk (2025)
Exploring the top neighborhoods for short-term rentals in Norwalk? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Norwalk | The heart of Norwalk, featuring local shops and restaurants, making it a prime location for visitors. | Norwalk Historical Society, Norwalk Green, Pioneer Waterland, local cafes and shops |
| Olde Towne Norwalk | A charming area known for its historic buildings and small-town feel, attracting visitors interested in history and local culture. | Olde Towne Theatre, Norwalk Area Historical Society, Riverside Park |
| Lake Erie Shoreline | An attractive area for nature lovers and those seeking outdoor activities, providing stunning views and access to water sports. | Lake Erie Beaches, parks and recreational areas, Fishing and boating spots |
| Norwalk Municipal Airport | Attracts both business travelers and leisure visitors; convenient for those flying into the area. | Airport facilities, local business hubs, transportation access |
| North Norwalk | A residential area that offers a quiet stay while still being close to main attractions and amenities in the city. | local parks, shopping centers, family-friendly activities |
| Milan Road | A key commercial area with various shopping and dining options, making it convenient for travelers looking for amenities. | Shopping centers, restaurants, entertainment options |
| Hwy 250 Corridor | Easily accessible and close to major attractions outside of Norwalk, ideal for those looking to explore the wider region. | Amusement parks, cultural attractions nearby |
| Norwalk's Historic District | Known for its rich history and beautiful architecture, this area attracts tourists interested in heritage and unique stays. | Historic homes, guided tours, local festivals |
Understanding Airbnb License Requirements & STR Laws in Norwalk (2025)
While Norwalk, Ohio, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Norwalk to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Norwalk (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Norwalkbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Arcade House/Pop A Shot/PAC Man.Kalahari/Cedar Pt
Entire Place • 3 bedrooms
Cedar Point/Summit Motor Sprts/Kahlahari/Lake Erie
Entire Place • 4 bedrooms
.Cedar Point/Kalahari/Cornhole/Summit R/ Arcade
Entire Place • 3 bedrooms
Cottage - Sparkling Clean & Contactless Checkin
Entire Place • 2 bedrooms
Cedar Point/ King Bed/Kalahari /Arcade Games!
Entire Place • 3 bedrooms
Gray House
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Norwalk (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Norwalk based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Steve | 7 | $168,401 | 964 | 4.71/5.0 |
| John | 2 | $47,645 | 273 | 4.71/5.0 |
| Betty'S Homestead | 1 | $34,714 | 79 | 4.92/5.0 |
| Host #58591622 | 3 | $33,267 | 20 | 3.33/5.0 |
| David | 1 | $30,885 | 133 | 4.98/5.0 |
| Marcus | 1 | $28,567 | 124 | 4.97/5.0 |
| Evolve | 1 | $26,371 | 29 | 4.86/5.0 |
| Nicholas | 1 | $23,503 | 27 | 4.81/5.0 |
| Matthew | 1 | $15,495 | 66 | 4.94/5.0 |
| Jarett | 1 | $15,153 | 19 | 4.95/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Norwalk.
Dive Deeper: Advanced Norwalk STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Norwalk. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNorwalk Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Norwalk
- The Norwalk Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 81% of the 21 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Norwalk, House properties are the most common (90.5%), reflecting the local real estate landscape.
- Houses represent a significant 90.5% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, apartment/condo (combined 9.6%) offer potential for unique stay experiences.
Norwalk Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Norwalk
- The dominant room capacity in Norwalk is 2 bedrooms listings, making up 38.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 66.7% of the active Airbnb listings in Norwalk, indicating a high concentration in these sizes.
- A significant 33.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Norwalk.
Norwalk Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Norwalk
- The most common guest capacity trend in Norwalk vacation rentals is listings accommodating 8+ guests (28.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 7 guests dominate the Norwalk STR market, accounting for 47.6% of listings.
- 61.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Norwalk.
- On average, properties in Norwalk are equipped to host 5.7 guests.
Norwalk Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Norwalk
- The most common availability pattern in Norwalk falls within the 181-270 days range, representing 61.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 80.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Norwalk (57.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 23.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Norwalk Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
16 listings
80% of total
2 Nights
3 listings
15% of total
3 Nights
1 listings
5% of total
Key Insights
- The most prevalent minimum stay requirement in Norwalk is 1 Night, adopted by 80% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (95.0%) of the Norwalk Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 80% of Norwalk hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Norwalk.
Norwalk Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
12 listings
70.6% of total
Moderate
3 listings
17.6% of total
Firm
1 listings
5.9% of total
Strict
1 listings
5.9% of total
Cancellation Policy Insights for Norwalk
- The prevailing Airbnb cancellation policy trend in Norwalk is Flexible, used by 70.6% of listings.
- The market strongly favors guest-friendly terms, with 88.2% of listings offering Flexible or Moderate policies. This suggests guests in Norwalk may expect booking flexibility.
- Strict cancellation policies are quite rare (5.9%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 70.6% market standard in Norwalk.
- Given the high prevalence of Flexible policies (70.6%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 5.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Norwalk.
Norwalk STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Norwalk
- The overall average booking lead time for vacation rentals in Norwalk is 49 days.
- Guests book furthest in advance for stays during June (average 116 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 17 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (77 days avg.) sees the longest lead times, while Winter (23 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (49 days) as a baseline for your pricing and availability strategy in Norwalk.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 116 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 77 days) to capture early planners.
- Monitor your own booking lead times against these Norwalk averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Norwalk (2025)
Amenity Prevalence
Amenity Insights for Norwalk
- Essential amenities in Norwalk that guests expect include: Free parking on premises, Wifi, Air conditioning, Heating, Kitchen, Smoke alarm, Hot water, TV, Dishes and silverware. Lacking these (any) could significantly impact bookings.
- Popular amenities like Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Norwalk: Free parking on premises, Wifi, Air conditioning, Heating, Kitchen, Smoke alarm, Hot water, TV, Dishes and silverware.
- Prioritize adding missing essentials: Dishes and silverware.
- Consider adding popular differentiators like Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Norwalk to stay competitive.
Norwalk Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Norwalk
- The typical guest profile for Airbnb in Norwalk consists of primarily domestic travelers (98%), often arriving from nearby Cleveland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.0% of guests.
- Key international markets include United States (98%) and Canada (1.4%).
- Top languages spoken are English (85.4%) followed by Spanish (5.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Cleveland and Columbus.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Norwalk Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Huron Township | 16 | $5,955 | $423.08 | 44% |
| Berlin Township | 11 | $5,075 | $369.51 | 44% |
| Peninsula | 15 | $4,588 | $318.56 | 51% |
| Ann Arbor | 487 | $4,539 | $424.08 | 48% |
| Hamburg Township | 36 | $4,279 | $397.92 | 44% |
| Hudson | 12 | $4,226 | $270.68 | 59% |
| White Lake Charter Township | 27 | $4,025 | $328.99 | 46% |
| Troy Township | 13 | $3,926 | $262.42 | 47% |
| Erie Township | 10 | $3,907 | $209.82 | 56% |
| Huron | 122 | $3,867 | $338.59 | 41% |